• Title/Summary/Keyword: color cosmetics

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A Study on Purchase Motives at Internet Shopping Mall and Post-Purchase Satisfaction of Cosmetics (인터넷 쇼핑몰에서의 화장품 구매동기와 구매 후 만족에 관한 연구)

  • Kim, Hyun-Jeoung;Lee, Myoung-Hee
    • Journal of the Korean Society of Costume
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    • v.57 no.3 s.112
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    • pp.78-89
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    • 2007
  • The objectives of this research were to investigate the relationships between purchase motives and post-purchase satisfaction of cosmetics at internet shopping malls, and to reveal how cosmetic purchase motives and demographic variables influence to the post-purchase satisfaction. Subjects were 202 females in Seoul who had experiences of cosmetic shopping at internet. Five dimensions of cosmetic purchase motives at internet shopping malls were derived by factor analysis: 'information provision', 'service/quality', 'time saver', 'use convenience', and 'economical efficiency'. Consumers showed relatively high cosmetic purchase motives at internet shopping malls because the prices of on-line shopping mall products were cheaper than those of off-line, and because it was easy to compare various products at internet shopping malls. The motive of 'information provision' had significant positive relationships with the satisfaction of price, quality, color, volume, and skin suitability of cosmetics. The motive of 'time saver' and 'use convenience' had positive relationships with the satisfaction of price and quality. The motives of 'service/quality' and 'use convenience' were higher in career women than in college women. The middle class consumers and the consumers who use internet more had a high 'information provision' motive in shopping cosmetics at internet. The post-purchase satisfaction of cosmetics was influenced most by the experience postscripts and next by economical efficiency, frequency of access to the internet cosmetic malls, and social class(-) in order.

A Study for the Broadcasting Makeup and Image Representation Changes in the Digital Media Era (디지털 미디어 시대의 방송 분장 변화에 관한 연구)

  • Barng, Kee-Jung;Kim, Kyung-Hee;Kim, Ju-Duck
    • The Research Journal of the Costume Culture
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    • v.18 no.6
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    • pp.1194-1210
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    • 2010
  • The influence of digital media according to environmental change of multi-media came to have significance more than what we imagine. In accordance with high resolution of HDTV in digital media era, the cautious awareness is required for skin color by the immediate color such as replica of TV color, lighting and clothing. As for the broadcasting makeup expression technique caused by a change in broadcasting environment in the digital media era, the first, There is necessity for natural makeup technique, and for expressing the whole makeup evenly and very delicately. The makeup work gets much more delicate. For the delicate expression, more time is being required than the existing makeup time. Second, Lots of time and manpower are required for elaborate real-object processing on all the production fields such as background set, stage properties, and makeup. Third, Realistic expression is available on the screen. Importance of basic makeup is highlighted. Thus, even the skin care shop came to be prevalent. Development in only HD cosmetics is needed for foundation with fine particle in new material and with diverse colors hereafter. The video-media field is a method that is ignored a sense of distance through vehicles such as camera, picture tube, and several kinds of broadcasting machinery and equipment and that is delivered vividly to viewers through screen, unlike the stage makeup, thereby being needed the makeup technology proper for HDTV according to the changing broadcasting environment and media. The video machinery and equipment are proceeding with being gradually high-tech and precise. Thus, an expert in makeup needs to know common sense on the video machinery and equipment before makeup, and needs to make an effort according to it. And, a follow-up research can be said to be necessary on the advance in makeup method and on more diverse dedicated cosmetics along with a research on color tone proper for HDTV.

Evaluation of Antioxidant and Anti-Inflammatory Activities of Ascidian Tunic Carotenoids As a Source of Color Cosmetics (멍게껍질 카로테노이드의 색조 화장품 원료의 항산화, 항염증 기능성 평가)

  • Ticar, Bernadeth;Rohmah, Zuliyati;Bat-Erdene, Munkhjagal;Park, Si-Hyang;Choi, Byeong-Dae
    • KSBB Journal
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    • v.28 no.1
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    • pp.36-41
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    • 2013
  • Carotenoids are fat-soluble red-orange colored pigments found in plants and seafood-derived products, including algae, seaweeds, and fish muscle. In this study, we have demonstrated the molecular mechanism underlying the antioxidants and anti-inflammatory properties of ascidian tunic carotenoids using mouse macrophage cell line (RAW 264.7). Cell viability was not affected by treatment of carotenoids < 10 ${\mu}g/mL$. This treatment also showed negative inhibition on lipopolysaccharide (LPS)-stimulated nitric oxide (NO) and cyclooxygenase-2 (COX-2). The DPPH radical scavenging activity of carotenoids was 47.2% at 100 mg/mL. It also has a potential reducing power (1.025) comparable with ascorbic acid (1.584). The ascidian tunic carotenoids would make a candidate for the commercially interesting biologically active cosmetic pigments.

Formulation Studies for Surface Modification and Application to Cosmetics of Jadeite Powder (경옥 가루 표면 개질과 화장품에의 응용을 위한 제형 연구)

  • Kim, Yong Woo;Park, Soo Nam
    • Applied Chemistry for Engineering
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    • v.30 no.2
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    • pp.167-177
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    • 2019
  • The jadeite powder has a disadvantage affecting the stability of the formulation due to the agglomeration of the powder when applied to cosmetic formulations. To overcome this problem, a new composite powder was prepared by modifying the surface of jadeite powder and applied to foundation pact and sun stick. In this study, a triethoxycaprylylsilane among various surface modifiers was selected as an optimum component, and applied to each formulation by making the jadeite powder composite. As a result, the foundation pact maintained the clarity of the product color, and the sun stick gave about 30% higher UV blocking effect in the UVB area compared with that of the blank. In the user sensory evaluation, the formulation containing the jadeite powder composite showed a high score for the overall indicator. The stability evaluation of the formulation was also confirmed that it was stable against discoloration, detachment and hardness. In conclusion, the jadeite powder composite is stable as an inorganic pigment which is applicable to cosmetics as a multifunctional material while maintaining the color clarity of the product and acting as a booster for sunscreen agents.

Study of Integrated Brand Communication in Clean Beauty Cosmetics (클린뷰티 화장품에 나타난 통합 브랜드 커뮤니케이션 연구)

  • Lee, Young-Hwa
    • Journal of the Korea Convergence Society
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    • v.12 no.4
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    • pp.161-169
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    • 2021
  • 'Clean beauty' attracts attention with an increasing interest in cosmetics without harmful ingredients as people wear masks in the age of COVID-19. Thus, this study selected and analyzed clean beauty cosmetic brands circulated in Korea on/offline in 2020. This study extracted 36 clean beauty brands and selected 20 suitable brands through an experts' analysis. For an analysis of clean beauty cosmetic brand communication, components: naming, logo, color, package, and website were drawn to conduct a survey. Preferred were the words they come up with when they think of nature or health for naming; wordmarks in a simple form for logo; greenish or yellowish for color; the simple form aligned center on the container body for package; and the images of plants, animals, and humans for website. To sum up the components, utilizing natural, clean, and light images harmoniously, acted as a factor for preferring the clean beauty cosmetic brands.

A Study on Perception of Face Image of Point Make-up by demographic variables and preferences of the point make-up (인구통계적 변인에 따른 부분색채화장 이미지지각과 선호도에 관한 연구)

  • 이연희;양취경
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.3_4
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    • pp.515-526
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    • 2002
  • The purpose of this study will find out the primary element of point make-up image perception, the point make-up image perception by point make-up trend and demographic variables such as sex and age. And this study will show the preferences of the point make-up. This study is based on the quasi-experimental study method with contents analysis method and experimental method. And content ana]isis is primarily based on the color trend and cosmetics colors which were suggested by a fashion magazine. Experiment was conducted by gathering opinions by poll, with the model wearing different make-ups and checking the typical reactions of people. To summarize, sex and age were found out to be influential variable to distinguish color perception abilities. This could verify that point make-up was important factor, influencing on the face image perception. also, face make-up effect could be maximized with Natural or common color groups rather than trend-oriented color group selections. And the polled preferred Natural color group with no point make-up or Classic color group to any other color group.

Foundation Color Image Analysis (파운데이션 색상 이미지 분석)

  • Hee-Kyung Lim
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.6
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    • pp.1580-1588
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    • 2023
  • The desire for clear and clean skin is universal among both men and women. Women, in particular, seek the help of foundation to achieve beautiful and transparent skin. The choice of foundation is not determined by the race of an individual; instead, it varies based on personal skin color and undertone. Therefore, there is a need to surpass the stereotype of using foundation colors based on racial discrimination. The purpose of this study is to randomly select cosmetics brands from Korea, China, Japan, the United States, France, and the United Kingdom, considering the impact of each photo, environment, and equipment. The objective is to understand the differences in skin tones in foundation advertisement model images on websites. Analyzing the RGB values of foundation colors for each brand revealed that in Korea, the colors were 8.75R, 1.25YR, 2.5YR, 3.75YR, 5YR, and 6.25YR. Chinese brands showed similar colors with 2.5YR, 3.75YR, 5YR, 6.25YR, and 10YR. Japanese brands displayed colors such as 7.5R, 8.75R, 10R, 5YR, 6.25YR, and 7.5YR. American brands presented colors like 6.25R, 8.75R, 10R, 2.5YR, 3.75YR, 5YR, 6.25YR, 7.5YR, and 10YR. French brands featured 10R, 1.25YR, 3.75YR, 5YR. Lastly, British brands displayed 2.5YR, 3.75YR, 7.5YR. As a follow-up study, in-depth research on the reshaping and color changes of foundation over time is recommended. It is hoped that this research will serve as fundamental data for makeup companies' marketing and contribute to the development of both domestic and international color cosmetics markets.

Effect of Solvent in Human Hair Dyeing with Natural Dye(II) (천연염료에 의한 모발염색에서 용매의 효과(II))

  • Choi, Chang-Nam;Yang, Hye-Youn;Jung, Nam-Young;Lim, Sun-Nye;Lee, Woong-Eui;Jang, Mi-Hwa
    • Textile Coloration and Finishing
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    • v.22 no.2
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    • pp.110-117
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    • 2010
  • Recently, there is a trend to utilize natural dyes in many dyeing fields. In this work, the effects of benzyl alcohol in human hair dyeing with cochineal, a natural dye, was investigated. We investigated the K/S value and color value of dyed hair, water retention of dyed hair, protein release-ability of dyed hair, and wash fastness of dyed hair according to dyeing time and temperature. The shade of dyed hair was reddish. By adding benzyl alcohol in cochineal dyeing, the dyeing rate was increased and the dyeing equilibrium was established at early stage. The water retention of dyed hair was increased and the protein release-ability of dyed hair was decreased, meaning that the hair was less damaged during dyeing, The dyed hair showed a good wash fastness.

The feature of Microcapsule Involving Ultraviolet Rays Absorbent

  • Ueda, Yuka;Segawa, Akihiro;Murakoshi, Noriyuki;Hayashi, Natsuko;Yoshioka, Masato
    • Proceedings of the SCSK Conference
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    • 2003.09a
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    • pp.417-430
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    • 2003
  • A new method was developed to prepare microcapsules involving hydrophobic components. A totally new "silicone-resin-polypeptide" was used as the wall materials. The polypeptide was made by hydrolysis of collagen and silk protein and so on, and that was combined with silicone. This microcapsule was easily prepared from silicone-resin-polypeptide in water solution. The ratio of encapsulation in the microcapsule was not only high level as 90%, which had never been reached, but also the particle size could be controlled to obtain very small size (average particle size: 2${\mu}{\textrm}{m}$). Moreover, these microcapsules were resistant to high shearing forces and were stable over a long time period. This stable microcapsule was not crushed in pressure with finger spreading, so the core materials hardly touch the skin directly. Application in cosmetics by using microcapsule involving UV absorbents (2-ethylhexy1-4-methoxycinnamate (OMC) and 4-tert-butyl-4' -methoxydibenzoyl-methane (BMDBM)) was examined. It was possible to apply organic UV absorbents in water-rich formulations without any surfactant by using this microcapsule. This formulation demonstrated a good moisturizing and soft skin feel. Therefore, the microcapsule was applied to hair care products. As a result, the sunscreen hair lotion with microcapsule was able to prevent from damaging and decoloring of hair color by UV rays. As just, it was suggested that this microcapsules were be widely applied in cosmetics.cosmetics.

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A Study on the Direction of Evaluation Indicators for Personalized Beauty Self-care

  • Lee, Yoo-jeong;Choi, Ji-woo;Shin, Sae-young
    • Journal of Fashion Business
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    • v.24 no.6
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    • pp.120-134
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    • 2020
  • Recently, the beauty industry has implemented personalized services based on skin big data. To increase competitiveness in the beauty industry, systematic data measurement and evaluation indicators are necessary to select data and obtain necessary knowledge. In response, this study sought to stably enhance the accuracy of skin diagnosis based on satisfaction and reliability. To this end, the research was conducted through focus group interviews (FGI), a case study of brands, and analysis of prior research results. In particular, as a result of analyzing keywords that classify skin types by brand, common survey items for skin types were oiliness and using moisturizer, cosmetic use and vascular of skin, external stimulus and blemish & freckles, facial wrinkle, outside activities, self-consciousness, and smoke. In additioin to the common questions of the preceding study and the brand survey items, the questions concerning complex skin types, seasonal change, facial color, wrinkles and elasticity were added, and the questions were presented in a total of 40 items. In particular, it suggested that skin measurement could be conducted by focusing on elasticity and pigmentation items by reflecting the results of prior research and the opinions of FGI, and based on this, a customized service with high satisfaction and high accuracy of beauty care based on this could be proposed. We hope that this study will facilitate active self-care by providing more satisfying skin stones and personalized cosmetics proposals, thus laying the foundation for the further development of the cosmetics industry.