• Journal of the Korea Fashion and Costume Design Association
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• v.14 no.4
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• pp.127-137
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• 2012

The purpose of this study is to recognize the differences of visual evaluation by variations in width of hem line and waistline position of the flare pants. The stimuli are 9 samples: One control group, 3 variations of the width of hem line and 3 variations of the waistline position. The data has been obtained from 44 fashion students. The data has been analyzed by Factor Analysis, Anova, Scheffe's Test and the MCA method. The results of the study are as follows: The visual evaluation by the width of hem line and waistline position of flare pants are composed of 5 factors : physical characteristics, elegance, originality, comfort, and stiffness. Among these factors, the physical characteristic is evaluated to be the most important factor. As a v isual evaluation result o f changes in the width o f hern l ine, 8 4 cm in width (the narrowest width) was highly evaluated in physical characteristics, elegance, and originality factors. For the result of changes in the waistline position, high-waisted flare pants were highly effective in physical characteristics, and also evaluated well in elegance, originality and stiffness factors. The flare pants did not show any interaction between the width of hem line and waistline position. The waistline position had more influence on visual evaluation in physical characteristics, originality and comfort factors while elegance and stiffness factors were affected by the width of hem line.

• Korean Institute of Interior Design Journal
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• v.16 no.2 s.61
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• pp.115-122
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• 2007

The purpose of this study is to extract design concepts, especially in relation to light, as a part of extracting design concepts in architectural interior design. This study consists of two steps. Firstly, appropriate design concepts are extracted from various design characteristics. Secondly, these concepts are classified in the frame of other components of architectural space, as well as in the frame of the plastic characteristics of light. Various design characteristics were analyzed, those of which relating to the plastic character of space, namely, visual phenomenon. As a result of the analysis, 32 concepts were extracted. These concepts, in the frame of other components of architectural space (space, form, structure, opening of space, material, color, inside & outside relationship), were classified, as well as In the frame of the plastic character of Light (transparency, perception, direction, ornament). As the results of this research, the suggested design concepts will be a study material, available to the interior designers as well as students who want to utilize the organized study concepts.

• Journal of Arbitration Studies
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• v.26 no.1
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• pp.53-72
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• 2016

The importance of design is emphasized in many industries. It began to earn recognition as part of industry rather than the arts. In particular, utilization of visual information design including moving images, packaging, advertisement, publication, editorial and visual information processing is higher than others in the design field. However, disputes relating to intellectual property rights have been also increasing as it became known. Therefore, now is the time to consider and establish an effective dispute settlement system for the design industry. In this view, arbitration will be a suitable method for dispute settlement in visual information design because of characteristics such as confidentiality, professionalism, efficiency, economy and flexibility. However, Arbitration system is not well known to the people who work in this industry. Thus, in order to aggressively advertise the arbitration system, an arbitration institution has to appoint design experts as new arbitrators for domestic and international arbitration. Next, an arbitration institution needs to prepare the new and expediting rules with design field characterization. Finally, it has to plan to cooperate with all of the institutions and schools concerned.

• Journal of the Korea Fashion and Costume Design Association
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• v.17 no.1
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• pp.141-154
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• 2015

The purpose of this study is to look for a development plan for strategic brand logo by a means of scrutinizing general characteristics and trend in the visual properties of outdoor logo brands. In this study, data research and analysis were conducted over the 68 outdoor brands in circulation in the domestic market based on the information on the website of each brand in order to examine the visual characteristics of an outdoor brand logo. For this, it was performed to examine the desired brand concept of each brand and to analyze the visual characteristics of typeface, color, and type of logo. The results of this research are the followings: First, it was found that the most popular typeface in outdoor brand logos is a capitalized Gothic type. It seems that the logo type is designed to symbolize power, toughness, and masculinity and to express the concept of sportswear brand. Second, when it comes to color, black color tone appeared most frequently, and also reddish colors among chromatic colors were prevailing over others like green, blue, or yellow. It is believed that reddish colors were used to express passion, power, youthfulness, and energy; black color tone for tough, masculine power. Third, the logo symbol of outdoor brands mostly contains mountain, the heads of powerful animals, spherical shape/abstract image that embodies outdoor sports activities. It was analyzed that these resulting symbols were chosen to convey the images of nature, conquest, challenge, future, and passion that are the brand concept of most outdoor brands. Today, in our country, the logo of an outdoor brand is the important factor that symbolizes the brand concept, function, or characteristics. Therefore, the necessity of constant follow-up researches is required to devise the way of designing the brand logo that can build brand power and enhance brand image.

• Korean Institute of Interior Design Journal
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• v.23 no.5
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• pp.25-32
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• 2014

The purpose of this study is to analyze the expression method and visual characteristics of material utilized the lighting in terms of a visual aspect. The method of study is to establish standards for analysis and to classify type of visual effect and expression of that focused on preliminary study. And It is to grasp the visual expression characteristics of new materials. through analysis standards. The results of the study are as follows. First, 'decorativeness', 'symbolization', 'motion-images' and 'interactivity' were selected as the type of visual expression through the precedent studies. And it was classified the visual effects as 3 types like 'a light-emitting effect', 'steric effects' and 'movement effect'. Second, We could know that 'light-emitting effect' was expressed in 7-new materials, 'three-dimensional effect' was expressed in 3-new materials, and 'motion effect' in 4-new materials. Through that. We could know that the new materials represented with 'light-emitting effect' are much more than the other new materials. Third, the results of this study show that 'decorativeness' in the visual types was appeared to 'light-emitting effect' and 'three-dimensional effect'. 'symbolization' to 'light-emitting effect' and 'motion effect', 'motion-images' to 'three-dimensional effect' and 'motion effect' and 'interactivity' to 'light-emitting effect', 'three-dimensional effect' and 'motion effect'. And It was appeared to three effects in 'interactivity'. We could know that it is more effective to be presented the visual effect simultaneously to communication with the visual perception.

• Journal of Korea Multimedia Society
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• v.25 no.7
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• pp.945-952
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• 2022

In a market situation full of brands and products, packaging requires a differentiated design that reflects the needs and trends of the times, as well as the characteristics of the product. Therefore, in this study, through literature reviews, market research methods, questionnaire surveys, eye-tracking experiments, etc., we derived related research and current status of ramen package design, and visual expression elements that induce consumers' subjective perception and interest. As a result, the ramen package design was generally simplified and tended to visualize the spicy taste. Second, consumers buy bag ramen once a week on average at a large discount mart, consider the color of the ramen package design as important, and recognize that the aesthetics of the package design can improve quality. Finally, the spicy phrases and ramen illustrations were the first visual elements of the ramen package design, and for the longest time, attention was focused on the brand name.

• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.12 s.138
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• pp.1617-1624
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• 2004

The visual environment of the retail store is an important factor to attract consumers to the store, to satisfy consumers, and finally to increase retailers' profits. This study focused on store visual environment influencing consumer behavior. First, how store environment influenced time that consumers spent in a retail store was examined. Next, visual environment elements of the store that consumers perceived important were identified and the elements of store visual environment preferred by consumers characteristics were examined. Through the result of this study, retailers can realize importance of store visual environment and can also use the findings to establish a new visual merchandising policy of the store or to improve the store environment newly.

• Korean Institute of Interior Design Journal
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• v.26 no.3
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• pp.25-33
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• 2017

The purpose of this study is to analyze the characteristics of interior space in his design hotel through the analysis of Tony Chi 's work and to present the direction of the design direction of the interior space of the design hotel in the future based on the results. The results are summarized as follows. First, the characteristics of the interior space of Tony Chi are divided into visual balance, repetitive rhythm, symbolic emphasis, exaggerated scale, design harmony, and physical borderlessness. Second, the spatial composition through visual balance was consistently shown in all cases, mainly by arranging elements such as furniture and lighting symmetrically. Third, the spatial composition through repetitive rhythm did not show its characteristics at the beginning of the works, but gradually appeared as repetitive rhythm expression using bold pattern. Fourth, Toni Chi constantly expressed the space composition through symbolic emphasis during the planning of the design hotel. Fifth, the exaggerated scale was mainly used to express the architectural detail vertically according to the height of the ceiling to express a grand space and appear in many works. Sixth, Toni Chi consistently expressed the composition of space through the harmony of design of oriental and western cultures, classical and modern designs in all cases. Seventh. In order to provide curiosity induction and aesthetic experience, spatial composition through physical borderlessness was used.

• Journal of the Korea Convergence Society
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• v.9 no.6
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• pp.155-162
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• 2018

A case study was conducted to investigate the characteristics of the visual components affecting the integrated identity design of Winter Olympics for its establishment. The targets of the investigation were limited to the Winter Olympics held after 2010, including the Vancouver, Sochi, and Pyeongchang Winter Olympics. The first survey investigated the characteristics of the visual components, and the second survey analyzed the design characteristics, including connectivity, variability, expandability, and connectivity and could draw the following results. The integrated identity of Winter Olympics maintained the connectivity, providing the integrated recognition of visual components, and there was a variability according to its use. In addition, connective images were maintained with each other. However, it was noted that there was little expandability utilized flexibly according to the applied media in the emblem and slogan even in the various changes. Hopefully, these results will be utilized as the basic data for the development of integrated identity strategies, effective for the production of the design of the emblem of the Olympics in the future.

• Korean Institute of Interior Design Journal
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• v.22 no.3
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• pp.91-99
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• 2013

It is easier to objectify the designing process with the analysis of how users perceive any space depending on the purpose of space visiting in the interactions of them and images. This study analyzed the observation characteristics perceived through observation frequency and time depending on the purpose cafe customers to understand what effect the design factors constructing the space has on the observation characteristics which are the results obtained as information through visual perception. The followings are the results of this study. First, The time range for searching or wandering and the observation characteristics could be estimated by the meaning of observation time by grade with the setup of time-range out of the distribution of sections. Second, at the time distribution by section, when there was intention, the observation time was found to have higher occupation. Third, though the higher section frequency is likely to have more observation time, the grades of II/V had higher frequency of [Intention] and the time had higher [Non-Intention], which revealed that there is a tendency for the observation characteristics vary in a large degree depending on whether there was intention or not. Fourth, by the application of the observation characteristics of each grade for interrelation analysis depending on whether there is any intention to the space of cafe, the detailed space characteristics could be compared with observation tendency. The difference of obtained information has an effect on obtaining perceived information, and since the intention may affect any information which is obtained, it is necessary for design information suitable to visit purpose or users' observation intention to be transferred in the process of designing. Analyzing the effect of any change to designing factors on the sight inducing intention and synchronization will help to understand the emotional design focused on users.