• Title/Summary/Keyword: channel strategy

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Knowledge Sharing in the New World of Work : Effects of the New Way of Working

  • de Kok, Arjan;Esten, Roel;Helms, Remko W.
    • Journal of Information Technology Services
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    • v.14 no.2
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    • pp.315-335
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    • 2015
  • The New Way of Working (NWOW) is changing the world in which we work today. The principles of NWOW are based on freedom of time and place to work, and steering on output (results) instead of input (presence). As NWOW is a relatively new phenomenon, research on the effect of NWOW on knowledge sharing in organizations is scarce. In this research two multiple-case studies were performed to investigate the effect of the New Way of Working on knowledge. In the first study (A) different knowledge sharing scenarios were used at organizations that were in the process of implementing NWOW. This provided the opportunity to compare the sharing of knowledge between 'NWOW workers' and employees that still worked in the traditional way (non-NWOW workers). In total 216 scenario results were evaluated to determine differences in channel choice between the traditional and new work environment. For the second study (B) a Knowledge Sharing Framework was developed, based on the theories of Nonaka and Alavi & Leidner. This framework was used to determine the type of knowledge shared, e.g. tacit or explicit knowledge, in 84 situations. Additionally, to measure the level of NWOW adoption, a NWOW Analysis Monitor was used. The results show that NWOW workers use more different communication channels than traditional workers. When knowledge workers become more mobile, they will exchange knowledge less explicit (codified) and more tacit (personalized), use less face-to-face communication, but more video calls and e-mail. The adoption of the principles of NWOW seems to have a balancing effect on the knowledge that is shared in a tacit and explicit way, which in the view of Scheepers et al. is an effective knowledge sharing strategy. The research results show organizations need to realize that the New World of Working is affecting the way knowledge is shared. Missing out on this development may result in the loss of important knowledge and impact the operation of organizations.

A Study on Geotop Classification and Geodiversity in Mt. Jeombong Experimental Forest (점봉산 시험림 지역의 지오톱 분류와 지형다양성 연구)

  • Kim, Nam-Shin;Han, DongUk;Cha, Jin-Yeol;Kwon, Hye-Jin;Cho, Yong-Chan;Oh, Seung-Hwan;Yoo, Seung-Hwa;Yu, Dong-Su;Park, Yong-Su
    • Journal of the Korean Society of Environmental Restoration Technology
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    • v.18 no.6
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    • pp.179-190
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    • 2015
  • This study was carried out to suggest fundamental concepts and data ideas for biodiversity and confrontation strategy on global environmental changes by analyzing geomorphic milieu and geotop in Mt. Jeombong experimental forest. Elements of landform were classified as landform sets by scale. Scale for classification could be decide on four categories. We could classify landforms which scale zero is seven elements, scale one is twelve elements, scale two is fifteen elements, scale three is twenty nine elements. Especially mountain wetlands were classed as valley and channel types in Mt. Jeombong. Geotop by clustering methods could be four spatial units as 2, 3, 5, and 7 classes, and analyzed geodiversity as landform sets for explanation of vegetation distribution. Rate of rise of temperature was $0.031^{\circ}C$ per year, change ratio was increased $1.25^{\circ}C$, and also precipitation was increased 320mm during forty year(from year 1973 to year 2012). The result of this research can be affordable to provide information for forest management of mountainous areas.

Development of a Facebook Fan Pages Analysis System to Improve Public Relations Effect (홍보 효과 증진을 위한 페이스북 팬페이지 분석 시스템 개발)

  • Choi, Minseok
    • Journal of Digital Convergence
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    • v.13 no.12
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    • pp.135-142
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    • 2015
  • Appearance and rapid growth of the social network services (SNS) have led to changes in the distribution structure of information. Consumers can obtain various information quickly via the social network services and companies make use of a new advertising channel in them. In order to increase the effect of publicity activities through the social network services, development and application of public relations strategy by evaluating and analyzing the results of the activities is required. In this paper, a method for developing a low cost system to evaluate and analyze the results of public relations through the social networks is proposed. The proposed method was verified through building and running a demo system to collect and analyze data in the Facebook fan pages using MySQL database and PHP script on a Linux server.

CRM for Customer Success: Amway CRM i-focus case (고객 성공을 위한 한국암웨이 CRM, i-focus 사례)

  • Park, Se-Joon;Lee, Mee-Hye
    • CRM연구
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    • v.1 no.1
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    • pp.87-108
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    • 2006
  • This study presents how the sharing of values and philosophies in Customer Relationship Management (CRM) links the customer with the enterprise, thereby enhancing its performance. Using channel integration, customer experience management, and partner relationship management, this i-focus case suggests a number of improvements for local corporations that have adopted CRM, but have not succeeded in enterprise-wide integration. Successful execution of CRM strategy is found to require the sharing of values and philosophies not only within the organization, but also with its customers. Furthermore, the study concludes that CRM is an ongoing process which requires continuous evolution through reflection of past activities and dynamic adjustment of objectives in order to reach customer cenricity.

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Performance Analysis of Decode-and-Forward Relaying with Partial Relay Selection for Multihop Transmission over Rayleigh Fading Channels

  • Bao, Vo Nguyen Quoe;Kong, Hyung-Yun
    • Journal of Communications and Networks
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    • v.12 no.5
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    • pp.433-441
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    • 2010
  • Multihop transmission is a promising technique that helps in achieving broader coverage (excellent network connectivity) and preventing the impairment of wireless channels. This paper proposes a cluster-based multihop wireless network that makes use of the advantages of multihop relaying, i.e., path loss gain, and partial relay selection in each hop, i.e., spatial diversity. In this partial relay selection, the node with the maximum instantaneous channel gain will serve as the sender for the next hop. With the proposed protocol, the transmit power and spectral efficiency can be improved over those in the case of direct transmission and conventional multihop transmission. Moreover, at a high signal-to-noise ratio (SNR), the performance of the system with at least two nodes in each cluster is dependent only on the last hop and not on any of the intermediate hops. For a practically feasible decode-and-forward relay strategy, a compact expression for the probability density function of the end-to-end SNR at the destination is derived. This expression is then used to derive closed-form expressions for the outage probability, average symbol error rate, and average bit error rate for M-ary square quadrature amplitude modulation as well as to determine the spectral efficiency of the system. In addition, the probability of SNR gain over direct transmission is investigated for different environments. The mathematical analysis is verified by various simulation results for demonstrating the accuracy of the theoretical approach.

An Improved DSA Strategy based on Triple-States Reward Function (Triple-state 보상 함수를 기반으로 한 개선된 DSA 기법)

  • Ahmed, Tasmia;Gu, Jun-Rong;Jang, Sung-Jeen;Kim, Jae-Moung
    • Journal of the Institute of Electronics Engineers of Korea TC
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    • v.47 no.11
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    • pp.59-68
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    • 2010
  • In this paper, we present a new method to complete Dynamic Spectrum Access by modifying the reward function. Partially Observable Markov Decision Process (POMDP) is an eligible algorithm to predict the upcoming spectrum opportunity. In POMDP, Reward function is the last portion and very important for prediction. However, the Reward function has only two states (Busy and Idle). When collision happens in the channel, reward function indicates busy state which is responsible for the throughput decreasing of secondary user. In this paper, we focus the difference between busy and collision state. We have proposed a new algorithm for reward function that indicates an additional state of collision which brings better communication opportunity for secondary users. Secondary users properly utilize opportunities to access Primary User channels for efficient data transmission with the help of the new reward function. We have derived mathematical belief vector of the new algorithm as well. Simulation results have corroborated the superior performance of improved reward function. The new algorithm has increased the throughput for secondary user in cognitive radio network.

Performance Analysis Based On Log-Likelihood Ratio in Orthogonal Code Hopping Multiplexing Systems Using Multiple Antennas (다중 안테나를 사용한 직교 부호 도약 다중화 시스템에서 로그 우도비 기반 성능 분석)

  • Jung, Bang-Chul;Sung, Kil-Young;Shin, Won-Yong
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.15 no.12
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    • pp.2534-2542
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    • 2011
  • In this paper, we show that performance can be improved by using multiple antennas in the conventional orthogonal code hopping multiplexing (OCHM) scheme, which was proposed for accommodating a larger number of users with low channel activities than the number of orthogonal codewords used in code division multiple access (CDMA)-based communication systems through downlink statistical multiplexing. First, we introduce two different types of OCHM systems together with orthogonal codeword allocation strategies, and then derive their mathematical expression for log-likelihood ratio (LLR) values according to the two different schemes. Next, when a turbo encoder based on the LLR computation is used, we evaluate performance on the frame error rate (FER) for the aformentioned OCHM system. For comparison, we also show performance for the existing symbol mapping method using multiple antennas, which was used in 3GPP standards. As a result, it is shown that our OCHM system with multiple antennas based on the proposed orthogonal codeword allocation strategy leads to performance gain over the conventional system---energy required to satisfy a target FER is significantly reduced.

Linking Findings from Text Analyses to Online Sales Strategies (온라인상의 기업 및 소비자 텍스트 분석과 이를 활용한 온라인 매출 증진 전략)

  • Kim, Jeeyeon;Jo, Wooyong;Choi, Jeonghye;Chung, Yerim
    • Journal of the Korean Operations Research and Management Science Society
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    • v.41 no.2
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    • pp.81-100
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    • 2016
  • Much effort has been exerted to analyze online texts and understand how empirical results can help improve sales performance. In this research, we aim to extend this stream of research by decomposing online texts based on text sources, namely, companies and consumers. To be specific, we investigate how online texts driven by companies differ from those generated by consumers, and the extent to which both types of online texts have different effects on online sales. We obtained sales data from one of the biggest game publishers and merged them with online texts provided by companies using news articles and those created by consumers in user communities. The empirical analyses yield the following findings. Word visualization and topic analyses show that firms and consumers generate different contexts. Specifically, companies spread word to promote their own events whereas consumers produce online words to share winning strategies. Moreover, online sales are influenced by consumer-generated community topics whereas firm-driven topics in news articles have little to no effect. These findings suggest that companies should focus more on online texts generated by consumers rather than spreading their own words. Moreover, online sales strategies should take advantage of specific topics that have been proven to increase online sales. In particular, these findings give startup companies and small business owners in variety of industries the advantage when they use the online channel for distribution and as a marketing platform.

A Process of Digital Design using Web-based CRM(eCRM) (웹기반 CRM(eCRM)을 이용한 디지털디자인 프로세스)

  • 이유리;양종열;정성환;오민권;이옥희
    • Archives of design research
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    • v.14 no.4
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    • pp.109-116
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    • 2001
  • In recent years, the advent of information technology has transformed the way design is done and how companies manage information about their customers. The availability of large volume of data on customers, made possible by new information technology tools, has created opportunities as well as challenges for businesses to apply the data and gain competitive advantage. Under these conditions, eCRM solution through web data mining tools can provide the hidden information(need or preference) and we can understand customer better, while a systematic information management effort can channel the information into effective digital design contents strategies. Therefore, in this study, after reviewing web data mining and eCRM definition and developing a research program, guidelines for digital design contents are provided through the eCRM solution program we developed.

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Chronic postsurgical pain: current evidence for prevention and management

  • Thapa, Parineeta;Euasobhon, Pramote
    • The Korean Journal of Pain
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    • v.31 no.3
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    • pp.155-173
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    • 2018
  • Chronic postsurgical pain (CPSP) is an unwanted adverse event in any operation. It leads to functional limitations and psychological trauma for patients, and leaves the operative team with feelings of failure and humiliation. Therefore, it is crucial that preventive strategies for CPSP are considered in high-risk operations. Various techniques have been implemented to reduce the risk with variable success. Identifying the risk factors for each patient and applying a timely preventive strategy may help patients avoid the distress of chronic pain. The preventive strategies include modification of the surgical technique, good pain control throughout the perioperative period, and preoperative psychological intervention focusing on the psychosocial and cognitive risk factors. Appropriate management of CPSP patients is also necessary to reduce their suffering. CPSP usually has a neuropathic pain component; therefore, the current recommendations are based on data on chronic neuropathic pain. Hence, voltage-dependent calcium channel antagonists, antidepressants, topical lidocaine and topical capsaicin are the main pharmacological treatments. Paracetamol, NSAIDs and weak opioids can be used according to symptom severity, but strong opioids should be used with great caution and are not recommended. Other drugs that may be helpful are ketamine, clonidine, and intravenous lidocaine infusion. For patients with failed pharmacological treatment, consideration should be given to pain interventions; examples include transcutaneous electrical nerve stimulation, botulinum toxin injections, pulsed radiofrequency, nerve blocks, nerve ablation, neuromodulation and surgical management. Physical therapy, cognitive behavioral therapy and lifestyle modifications are also useful for relieving the pain and distress experienced by CPSP patients.