• Journal of Fashion Business
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• v.16 no.6
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• pp.96-108
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• 2012

In modern society, humans' misdirected aspirations towards ideal beauty are discussed and criticized. This research utilizes a paradox to express the modern standard of beauty and the society's homogenization of it through plastic surgery. An empirical analysis was conducted of the artist's works that reflect anti-lookism. The works were classified as provocation, aesthetic, symbolic and paradoxical depending on the variety of the artists' approaches and expressions. Also, this part looks at anti-lookism cases in modern fashion industry that were given lascivious expressions. They characterized various types of human beauty. Anti-lookism is a movement that goes against this social trend. It seeks to awaken modern citizens from blind submission to homogenized beauty and commercialization of humans. This study intends to offer an image of ideal beauty that should appreciate and the concept of an ideal female body. The author hope that further researches are done in social, political, cultural and other levels of the society to establish anti-lookism.

• Journal of the Korea Convergence Society
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• v.12 no.4
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• pp.311-316
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• 2021

The college's beauty department, which has a globalized education system that breaks away from the uniform beauty concept, can dominate in the fierce competition with other schools, and the development and vitalization of the department is guaranteed. In addition, research on the department name is very necessary to establish internal and external PR strategies for affiliated departments and departments and to analyze the direction of realistic beauty education. Accordingly, as a result of analyzing the trends of the department and department name by classifying the universities in Yeonghonam into four regions, the departments belonging to each region of the beauty department showed the most belonging to the natural science and arts and sports departments. In addition, the names of beauty departments by region are Busan and Gyeongnam, Daegu and Gyeongbuk, Gwangju and Jeonnam, and Jeonbuk with 5 beauty departments (29.41%), 3 beauty design schools (13.04%), and 8 beauty and beauty departments. (50.00%), beauty design departments, 2 schools (33.33%). This study makes it possible to cultivate professional beauticians who cultivate an artistic and creative sense that meets the educational goals of beauty education, and it is expected that it will be provided as a very necessary basic data for the division of departments or change of department name according to detailed majors.

• Ceramist
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• v.21 no.3
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• pp.302-308
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• 2018

This work reported the trends of bioceramic materials for beauty-care applications with the several represent examples - tone-up, sun-care and anti-pollution cosmetics. The development of cosmetic techniques was discussed and reviewed with various ceramic hybrid materials. Moreover, we also reported the preparation and application of functional cosmetics with silicified liposome particles as a good make-up material for controlled release with natural compounds. The homogeneous loading and highly controlled-release formulation with porous and silicified ceramic liposome ceramic materials were discussed.

• Journal of the Korean Society of Fashion and Beauty
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• v.5 no.2 s.13
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• pp.31-47
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• 2007

The purpose of this research is to help cosmetic companies to develop new products and make sales strategy by understanding about $20's{\sim}30's$ women's favorite types of eye shadows like as various colors and technique of express. They were divided into groups based on their ages, educational background, careers and monthly income and each group was inquired its preferable cosmetic colors, the time span of the purchase, the motive of the purchase, and the trend of the color cosmetic to analyze the relationship between the trend color and the purchase. It also shows that the most popular color is pink for eye shadow and women have over two colors and cake type ordinary. This survey is showed that women avoid wearing dark or deep colored eye shadow due to natural make-up. Also it showed that women of the times request soft and natural technical makeup for eyes.

• Fashion & Textile Research Journal
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• v.9 no.6
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• pp.595-602
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• 2007

This study examined the aesthetic characteristics of Grecian style which is being considered as the representative classic of Western fashion and the transformations of those Grecian styles on the fashion of the twentieth century. This study used positive research method using literatures on art history and clothing history, fashion related publications, and magazines and websites to understand the trend of fashion designer's collections. The study results are as follows. The aesthetic characteristics of Grecian style was considered to be the ideal beauty combined with symmetry, the functional beauty combined with non-construction, and the sensual beauty combined with natural body. The ideal beauty combined with symmetry appears as a style that shows idealistic proportion of a body emphasizing high-waist based on the golden ratio and the body as a whole rather than details. The functional beauty combined with non-construction appears as perfect recreation a body in its original and natural form. The clothing takes a form that does not have any structural design and has simplified cutting and sewing. It uses pins and strings to fix up the form of clothing which is flexible and naturally draped. The sensual beauty combined with natural body is found in natural silhouette dress alluding naked body in connection with Rousseau' naturalism in neoclassic period. Throughout the twentieth century, the desire for Grecian style was conveyed by a single detail or through an array of allusive effects.

• Journal of the Korean Society of Costume
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• v.61 no.7
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• pp.110-124
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• 2011

As modern society leads to distinguished, sensuous, and diversity styles, a woman who enjoys putting on Garu makeup appeared on a popular TV talk show in winter 2010, which aroused public interest in the method of Garu makeup. However, as interest in Garu makeup and individuals who put on Garu makeup spread, some began to consider Garu makeup as the imitation of indiscreet Japanese culture or a vulgar culture. Thus the purposes of this study is to understand the characteristics of Garu makeup and its forms of expression by considering its type, origin and style. In turn, this study will provide basic data for the makeup trend and act as an aid to improve the image of Garu makeup through investigating its image and preference. To accomplish this purpose, this study reviewed relevant literatures and web resources, conducted a survey of students who study beauty art at two-year junior colleges in Seoul, and analyzed 195 answers by using SPSS 18.0. The results are as follows: It was proved that in the preliminary inspection of comprehension, 98.3% of college students majoring in beauty art had known Garu makeup, 53% understood somewhat the characteristic and concept of Garu makeup, 36.8% gave preference to Garu makeup. It was proved that in the investigation by the image of Garu makeup, as over 70% of students thought that Ogaru and Yamamba makeup were detestable, but other Garus were lovely and sexy, students perceived as a diversity of images by their own preferences and tastes, and 73% of respondents selected Onegaru as Garu makeup that they gave preference to and wanted to put on. The result of this study represents that mass consumers in the existing culture, who are college students majoring in beauty art and selected as a sample group in this study, reflect the stream of culture and trend, but also demassification, mass customization by their areas of interests and preferences and connective massification of individuals with similar interests.

• The Journal of Industrial Distribution & Business
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• v.13 no.8
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• pp.9-18
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• 2022

Purpose: K-beauty products industry trends, estimates and dynamics are examined in this study to discover a potential possibility for growth. There is a thorough examination of the elements that drive and impede the expansion of the K-beauty industry. This study aims to investigate marketing strategy of K beauty product to enhance economic growth in South Korea. Research design, data and methodology: This study used one of the most famous approach for analyzing the current literature which is a PRISMA (Process and Systematic Reviews and Meta-Analyses) method. This method maps out the number of records identified, the included and the excluded ones with the reasons for the exclusion. The technique clearly states the research problem and the appropriate scope. Results: The theoretical findings of prior literature indicates K-beauty companies should retain physical locations despite the trend toward online commerce, in order to guarantee that they meet the demands of different customers and enhance customer experiences to develop trust and loyalty. Conclusions: The findings of this research are of academic importance since they provide light on customer preferences for new K-beauty products. While past research has often ignored certain kinds of influencers, this study emphasized the need of considering influencers and certain product exposure strategies together, which has major academic consequences.

• Journal of the Korea Convergence Society
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• v.11 no.7
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• pp.351-359
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• 2020

This study aims to propose for the K-beauty industry by analyzing the consumption situation. The data used the household trend survey and GDP from 06' to 16' provided by the National Statistical Office. The analysis results of the influencing factors of expenditure on the K-beauty service industry per household resulted in the increase of expenditure on hair and beauty services and their goods when ordinary income decreased, it was possible to understand the similarities between the change of Engel's coefficient. It was difference in the proportion of consumption of beauty services account by income quintiles.The increase of the GNI had an effect on that of the consumption of K-beauty. The above results show that beauty service industry is relevant to the items of households' income and expenditure. Plans are needed to take into account national economic trends and consumption patterns.

• Journal of the Korean Society of Costume
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• v.54 no.1
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• pp.109-123
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• 2004

In this study, the fashion trend after the 1990s and the characteristics of fashion in the postmodernistic viewpoint that mainly effected fashion were observed, and the characteristics of fashion illustration expression was observed in the viewpoint of its link. It can be seen that mutually close characteristics are mutually linked. As the result of this study, the characteristics of fashion illustration can be categorized into three areas. and the sub-concepts are as following. The first category is the pursuit of feminine beauty of individual multi-dimension. This includes- 1) retro feminine beauty; 2) fetishistic and ecstatic feminine beauty; 3) mixed composition genderless (mixed composition style. ageless style and raceless style): and 4) beauty of body deconstruction and reconstruction (deformation due to partial transformation, change into animalization, mechanization and spirituelization. and beautification of crudeness). The second is the intentional deviation of expression and production technique. This includes-1) deviation from traditional perspective; 2) deviation from composition concept: and 3) breaking away from the existing material and expression technique of material. The third is the pursuit of authority-rejection form of expression. This is an area that should be noticed in the fashion illustration expression of the 1990s, as it shows the most diverse phenomenon. The sub-concepts of this category include- 1) separation of art 2) minimalism (minimalism in structure and production method); 3) flatness; 4) completion of incompletion; 5) accidentalism; 6) sportive;7) absence of figure; 8) intentional childishness 9) story development; 10) techno mechanism and cyber character; and 11) animation style.

• Journal of the Korea Fashion and Costume Design Association
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• v.11 no.1
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• pp.17-27
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• 2009

The purpose of this study was to analyze the related to cosmetic studies and to offer the study directions. A journal selected for this study is The Korean Society of Cosmetology only registered on Korea Research Foundation. A total of 493 articles in journal of The Korean Society of Cosmetology were reviewed and analyzed carefully. The results of review and analysis were as follow: The articles of the Korean Society of Cosmetology were classified into varies sections by main subjects, which are Basic Science, Make-up, Hair, Skin, Cosmetic & Hair Product, Beauty History, Beauty Education, Fashion. From the groups of main subjects, it was then classified into secondary subjects. In the result of examined frequencies in main subject of the articles showed highest of 89 in basic science, 84 journals in Beauty Marketing related, 73 in Hair. And from the classified secondary subjects, highest frequencies showed in the study based on second in study based on Cosmetic of 46 and Aesthetician of 41 journals. The research trend in the field of cosmetics showed the quantitative increase of article publication in journals. However, the contents lacked in depth compared to subdivided fields and the target or the method of conduct researches were in disproportion. Therefore, clearness is necessary in definitions of the field of cosmetic study and the standard of division in each fields.