• Title/Summary/Keyword: aspects

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A Study on the Relation between the Store Choice Behavior and the interior Environmental Image -Focused on the users of major public space in shopping centers- (실내환경 이미지가 점포선택 행동에 미치는 영향에 관한 연구 -신도시 근린형 백화점의 주요용공간 사용자를 중심으로-)

  • 박진배;김주원
    • Korean Institute of Interior Design Journal
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    • no.16
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    • pp.161-167
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    • 1998
  • The Study to verify the relations between the store choice behavior and the interior environmental image. the point of view is that the image of store affects the behavior of customers when they choose the store for shopping. The method used for this study is library survey for constructing the store choice model and the field survey for veryfying the model. The store choice behavior of customers occurs according to the procedure : environment exposure-development of cognitive structure-image developing by the emotional response-attitude decision- purchasing. The image of a store is one of the very important elements in marketing stragy. The group which showed the affirmative response to the emvironmental design aspects also showed the high affirmative response to the store image. The group which showed consistent response to the image of store and the image of him/herself showed more affirmative response to the environmental design aspects. Good image to a store affects affirmative attitude of customers and it consequently the store choice behavior

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The Effect of physical Environment of Elementary School on Children (초등학교 물리적 환경의 변화가 아동에게 미치는 단기적 영향 연구)

  • 이연숙;안경인;윤혜경
    • Korean Institute of Interior Design Journal
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    • no.28
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    • pp.124-132
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    • 2001
  • The purpose of this study was to investigate the effects of physical environments change on children. Specifically, this study investigated the effects of a newly designed elementary school environment to implement open education on elementary school students. The changed environment was improved in various aspects including architectural type, the number of space types, layout, shape of the building, and color planning. This study showed evidence of interaction between aspects of the physical environment and the actual behaviors of children. The impacts of change in physical environment, more specifically, on children was confirmed by the study. Therefore, this study can be used as a basis to insist why physical educational environment needs improvement, to insist importance of physical educational environment and to justify importance of physical environment in educational setting.

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Development of Measurement Scale for Clothing Shopping Orientation - Merchandise/store Related Measurement Scales Development - (의복 쇼핑 성향의 측정 도구 개발(제2보) -상품/점포 관련 의복 쇼핑 성향 측정 도구 개발을 중심으로-)

  • Kim Saehee;Rhee Eunyoung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.3_4 s.141
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    • pp.491-501
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    • 2005
  • The purpose of this study is to develop clothing shopping orientation(CSO) scales fer more specific clothing shopping aspects. The specific aspects were the merchandise-related aspect and the store-related aspect. The two specific scales were developed based on the conceptual structure model of CSO and the general CSO scale. 16 items were selected for merchandise-related CSO, and 16 items were far store-related CSO. In addition, construct validity and convergent validity of those two specific scales were verified using AMOS 4.0, and discriminant validity were verified using Pearson's correlation. This study has significance in offering an advanced approach to the measurement of CSO.

Economic Evaluation of Agro-biotechnology New Product Using the Stated Preferences Theory (기술된 선호이론을 통한 농업생명공학 신상품의 경제성분석 연구)

  • 현병환;신효중;윤석기
    • Proceedings of the Technology Innovation Conference
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    • 1996.12a
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    • pp.179-195
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    • 1996
  • With current. difficulties in Korean agricultural sector, the biotecilnoiogy is considered as the most important factor to offset the inferiority in the agriculture. New products by using the biotechnology would be commercialized and consumed by both producers and consumers. Before its production and distribution researches on new product should be undertaken in many aspects, especially in terms of economic aspects. Main objectives of this study are to measure the economic value of the new product using the agro-biotechnology, here potato microtubers, and to examine whether the stated preferences theory, the Contingent Valuation Method(CVM), could be accepted in the economic analysis for the new biotech product. Through the demand function derived from the consequences of functional relationship, the consumer's surplus was estimated.

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A Study on the Perceptual Aspects of an Emotional Voice Using Prosody Transplantation (운율이식을 통해 나타난 감정인지 양상 연구)

  • Yi, So-Pae
    • MALSORI
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    • no.62
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    • pp.19-32
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    • 2007
  • This study investigated the perception of emotional voices by transplanting some or all of the prosodic aspects, i.e. pitch, duration, and intensity, of the utterances produced with emotional voices onto those with normal voices and vice versa. Listening evaluation by 24 raters revealed that prosodic effect was greater than segmental & vocal quality effect on the preception of the emotion. The degree of influence of prosody and that of segments & vocal quality varied according to the type of emotion. As for fear, prosodic elements had far greater influence than segmental & vocal quality elements whereas segmental and vocal elements had as much effect as prosody on the perception of happy voices. Different amount of contribution to the perception of emotion was found among prosodic features with the descending order of pitch, duration and intensity. As for the length of the utterances, the perception of emotion was more effective with long utterances than with short utterances.

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A Study of Comparing Speech Act Data from Two Differing Data-gathering Instruments

  • Suh, Jae-Suk
    • English Language & Literature Teaching
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    • v.13 no.3
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    • pp.77-97
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    • 2007
  • To compare data on the speech act of requests from two different methods, a study was conducted in which both native and non-native speakers of English participated as subjects, and data were collected by means of actual e-mail writing and DCT (discourse completion test). The analysis of requests from the two different data-gathering methods showed that despite some similarities, considerable differences existed between e-mail and DCT requests in several important aspects of requests such as amount of talk, directness level, downgraders and supportive moves which play an important role in making a given request sound less imposing and more polite. Also it was shown that requests of non-native speakers differed considerably from requests of native speakers in terms of the four aspects of requests across type of data-gathering methods. Based on the findings, some suggestions were made for both further research and L2 classrooms.

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Improvement Strategy for Management of Accident Preparedness Substances Causing Chemical Accidents (화학사고 유발 사고대비물질 관리 개선 방안)

  • Lee, Deok Jae;Lyu, Si Wan;Song, Chang Geun
    • Journal of the Korean Society of Safety
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    • v.32 no.1
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    • pp.47-52
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    • 2017
  • Chemical accidents occur by a variety of causes and aspects. Accident preparedness substances (APS) are defined by toxic chemicals highly likely to cause accidents due to their high acute toxicity, explosiveness or likely to cause severe damage where a chemical accident occurs among the chemicals. APS is designated and announced by Presidential Decree. However, chemical accidents occurred for recent 7 years were arisen mainly from non-accident preparedness substances, and only 24 species were included as chemical accident trigger among total 69 APS. In addition, APS were designated in 2014 and the list has not been updated since then although it needs to be amended in several aspects. Accordingly, this study analyzes the necessity of modification of APS management, and presents improved plans.