• 패션비즈니스
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• 제17권5호
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• pp.165-182
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• 2013

This study conducts a survey based on 425 Chinese females in their twenties to thirties in order to examine the relevance between the cognitions of appearance effectiveness, ideal appearance seeking behavior and clothing image preference which have effects on their self-identity and interpersonal relations. The results of this study are as follows ; First, from the factor analysis for cognition of appearance effectiveness, and ideal appearance seeking behavior, a total of 4 factors such as psychological benefits, social benefits factors, pursuit of plastic surgery and pursuit of beauty treatment are being were drawn. As a result, there are significant correlations between heights of demographic variables and the cognition of appearance effectiveness, together with the ideal appearance seeking behavior. Respondents with higher heights represent the higher cognitions of appearance effectiveness, while the respondents with lower heights show more pursuits of beauty treatment behavior to reach the ideal image. Second, factor analysis of the clothing images are 4 factors such as classic-trendy, natural-dynamic, casual-formal, and masculine-feminine images. There are significant correlations between the four factors from clothing preference images and four factors from the cognition of appearance effectiveness, and ideal appearance seeking behavior. This suggests that higher social status such as job, income, residential district, and age among the demographic factors has greater effects on the clothing image preference.

• 한국의류산업학회지
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• 제10권3호
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• pp.307-315
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• 2008

The purpose of this study was to examine the influence of purchase behavior of Cosmeceuticals according to appearance concern. The subjects of this study were 709 women aged for 20 to 50 living in Daegu. The questionnaires were conveniently sampled from December 20 to 31, 2007. The SPSS 12.0 package was use for data analysis which included Frequency analysis, Factor analysis, Cronbach's a and Analysis Structural Equation Modeling by use of Amos 5.0. The results of this study were as follows; Appearance concern had influence on usage behavior of cosmeceuticals and usage satisfaction of cosmeceuticals, but appearance concern had not influence on usage preference of cosmeceuticals. Usage behavior of cosmeceuticals had influence on usage satisfaction of cosmeceuticals and usage preference of cosmeceuticals. And usage satisfaction of cosmeceuticals had influence on usage preference of cosmeceuticals.

• Journal of Animal Science and Technology
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• 제63권3호
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• pp.614-625
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• 2021

This study investigates how visual appearance of pork cuts affects consumer preference. Images of pork belly, Boston butt, and loin were chosen on the basis of visible fattiness and used to analyze consumers' perception of the appearance of each pork cut. Meat color and visible fat proportion of images of pork cuts were analyzed by the researchers before conducting the survey. A total of 211 pork eaters evaluated the pork cuts based on appearance (lightness of color, redness, visible fat proportion, and fat distribution), preferability, and overall acceptability. Also, muscle pieces from different pork cuts were taken and the relative area composition of muscle fibers was measured. Based on survey results, correlation between visual traits and preferences of each pork cut was analyzed. The survey results showed that preferred pork appearance varied as per each individual's favorite pork cut. Also, the respondents evaluated visual characteristics and preference for each pork cut differently possibly due to the different visual characteristics of each cut. Correlation analysis between visual traits and preference indicated that overall acceptability of pork cuts was mainly influenced by fat preference, followed by color preference. Fat and color preferences for each pork cut were affected by various visual attributes including redness, lightness of color, visible fat proportion, and fat distribution, but their effects were considerably varied among different pork cuts. Thus, Korean consumers perceived and assessed pork appearance using various quality cues but the evaluation depended on which cut was being observed.

• 복식문화연구
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• 제4권1호
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• pp.57-74
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• 1996

The elderly population of Korea has been significantly increasing due to advances in public health, medical care, and quality of life. Social and economic influence of the elderly population has been also increasing. A elderly people become more interested in their appearance and clothing than before, clothing plays an important role in the elderly women's everyday life. The objectives of the research are to explore the life satisfaction, appearance satisfaction, clothing satisfaction, and clothing design preference of 416 women aged 55 years and older were residents of Seoul. Data were gathered through survey using a self-administered questionnaire from November, 1994 to January, 1995 in 8 senior schools and 3 senior centers which were scattered in Seoul. Descriptive statistics, t-test, and factor analysis were used in analysing the data. The results of this study indicated that life satisfaction have a positive relationship with clothing satisfaction. The respondents were divided into tow groups by life satisfaction. The higher life satisfaction group preferred skits and formal wear to the lower. But, two groups did not show any significant differences in terms of the colo preference, motif preference, and fabric preference. The result of factor analysis divided appearance satisfaction into body satisfaction and face satisfaction. Body satisfaction had a positive relationship with clothing satisfaction. And the group of lower physical satisfaction showed lower satisfaction in apparel fitness. Also the face satisfaction had a positive relationship with clothing satisfaction. The group of higher physical satisfaction preferred skirts and foraaml wear compared to that of lower physical satisfaction. The color preference and motif preference between two groups showed no significant difference. And the group of higher physical satisfaction preferred fabric that enhances the clothing style. Also, the group of higher ace satisfaction preferred fabric that enhances the clothing style. However, there was no significant difference in the color preference and motif preference between tow groups. The findings of this study amy contribute to knowledge about clothing satisfaction and preference of elderly women in Seoul since there have been few studies, and be useful to apparel manufacturers as well s clothing researchers. Also, research subjects of this study could be extended to aged men and various regions.

• 한국의상디자인학회지
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• 제14권2호
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• pp.33-47
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• 2012

The purposes of this study were to investigate the differences of self-efficacy and appearance management behavior according to demographic variables, to disclose the relationship between self-efficacy and appearance management behavior, and to examine the characteristics that affect appearance management behavior of male and female college students. The research method was a survey method using a questionnaire. The subjects were 632 college students (male: 302, female: 330) living in Seoul area. Statistical analysis methods were factor analysis, Cronbach's ${\alpha}$-reliability coefficient, t-test, ${\chi}^2$-test, one-way ANOVA, Duncan's multiple range test, Pearson's product-moment correlation coefficient, and multiple regression analysis. The self-efficacy factor derived four categories including self-control efficacy, social self-efficacy, physical self-efficacy, and task difficulty preference. The college students who were in higher social stratification and older had more appearance management behavior, and those who had lower task difficulty preference and lower physical self-efficacy had more plastic surgery management. Both men and women who had higher self-control efficacy had more clothing management. Women who had higher self-control efficacy, social self-efficacy, and task difficulty preference had more appearance management expenses.

• 조명전기설비학회논문지
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• 제25권1호
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• pp.18-29
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• 2011

Light emitting diode(LED) technology has been increasingly developed and larger color gamut by LED illuminations can be reproduced; therefore more efficient LED lighting design can be accomplished under a consideration of color emotion. Fifty-two LED colors which are uniformly distributed on the uniform chromaticity space are evaluated in terms of fatigueness and preference and their relation to three color-appearance attributes(lightness, chroma and hue) are investigated. As a result, 23 human observers likely to prefer and feel comfortable, when lightness of a given LED color stimulus increases as well as its chroma decreases. The highest fatigueness score is observed in red color series and the most preferred LED color is found in green color series. In addition, fatigueness and preference show a strong negative linear relation and their Pearson correlation is higher than -0.8.

• 아동학회지
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• 제8권1호
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• pp.49-64
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• 1987

The purpose of this study was to investigate the effect of information of appearance, peer preference, and personality traits on children's attraction to unacquainted same sex peers, and to determine the relative importance of the three types of information for the selection of a friend. The subjects of this study were 160 (80 boys and 80 girls) second grade children in Seoul. A Preference Questionnaire was administered in Session I to determine the likes of each subjects. The modified Preference Questionnaire (Reaves, 1981) was used. The subjects were then randomly assigned to one of eight experimental conditions. In Session II, subjects were shown pictures of attractive and unacttractive children, described as having a positive or negative character, with preference similar Of dissimilar to their own. Then they were administered the Interpersonal Attraction Scale (Reaves, 1981). The data were analyzed by three-way ANOVA, $Scheff\acute{e}$ test, and $X^2$. The results of this study were as a follows: The physically attractive stimulus child was preferred to the physically unattractive stimulus child. The stimulus child with preferences similar to the subjects' was preferred to the stimulus with dissimilar preferences. The stimulus with positive personality traits was preferred to the stimulus ehild with a negative personality. A difference in order of importance among the variables with regard to their influence on attraction ratings was found. Personality had stronger influence on attraction ratings than appearance or preference.

• 한국생활과학회지
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• 제15권6호
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• pp.1091-1097
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• 2006

The purpose of this study was to investigate the preference for female teacher's appearance of the high school boys and girls. A survey was conducted on 400 high school sophomores, juniors and seniors in Chungcheong province, who included both boys and girls. And the answer sheets from 396 students were selected for analysis. For data handling, SPSS 12.0 program was employed to make a frequency analysis of every item, and descriptive statistics was utilized for every item as well. In addition, t-test and crosstabs were implemented to look for any possible gaps between the boys and girls. The results were as follows: Boys had a much more interest in the appearance of female teacher's face than girls. High school Students preferred to nature style in hair and make-up. Boys relatively more liked the teachers who were young, elegant and had feminine attraction than girls. Boys preferred to feminine and traditional than girls. But there were significant differences in the preference of hair shape and make-up color between boys and girls.

• 한국의류학회지
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• 제27권9_10호
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• pp.1101-1111
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• 2003

The objectives of this study were to classify the contents of lifestyle of adolescents, to investigate the relationships between lifestyles and appearance behavior, and to examine how appearance behavior was influenced by lifestyles and demographic variables of male and female adolescents. The method of the study was survey research by using questionnaires. Subjects were 414 high school students in Seoul: 176 were males and 238 females. Five dimensions of lifestyles were derived by factor analysis: ‘digital orientation', 'positive activity', 'achievement orientation', 'material orientation', and ‘frugality'. Digital orientation had, in case of the male, a positive relation with body-modification need, a positive one with appearance interest in female. Positive activity had positive relations with appearance interest and body satisfaction in both male and female. Appearance interest, weight interest, and body-modification need levels were significantly higher for female than for male, whereas body satisfaction were higher for male than for female. Appearance interest of male was influenced by positive activities and social stratification. Appearance interest of female was influenced by material orientation and positive activity. Body-modification need of male was influenced by digital orientation and frugality(-), that of female only influenced by material orientation. Fashion and brand preference of male was influenced by material orientation, frugality(-), and social stratification. In case of the female, fashion was influenced by positive activity, material orientation and frugality(-), brand preference influenced by material orientation and positive activity.

• 한국의상디자인학회지
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• 제19권4호
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• pp.123-137
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• 2017

The purpose of this study is to suggest sleeve cap height with a satisfying wearing sensation and appearance on jackets for women in their twenties so that high-consumer demand jackets can be produced. Five experimental jackets with sleeve cap heights of [(AH/3)-1cm], [(AH/3)-0.5cm], [AH/3], [(AH/3)+0.5cm] and [(AH/3)+0.8cm] were made for 30 subjects to try on after which the subjects were then surveyed for their assessment of appearance, wearing sensation and preference. On the basis of the results, the optimum height of the sleeve cap has been proposed along with the following contents and results of this research. 1. [AH/3] [(AH/3)+0.8cm] of sleeve cap height was assessed to beof desirable appearance. 2. [AH/3] of sleeve cap height garnered a high opinion in terms of intuitive wearing sensation, while [(AH/3)-1cm] [AH/3] were the heights with overall satisfaction of intuitive and movement wearing sensations. If discomfort in the upper sleeve at 'straight arm' posture can be tolerated, the sleeve cap height can be set to [(AH/3)-1cm]~[(AH/3)+0.5cm]. 3. [AH/3] and [(AH/3)+0.5cm] were found to have a high preference among wearers, which indicated that the women in their twenties prefer a slim type of sleeve, putting appearance above wearing sensation. Consequently, [AH/3] is desirable when appearance, wearing sensation and preference are considered, [(AH/3)+0.5cm] is fit for business uniform for static duties or formal dress focused on aesthetic impression and [(AH/3)-1cm]~[AH/3] are desirable for work clothes when considering active duties.