• Korean Management Science Review
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• v.31 no.4
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• pp.93-106
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• 2014

This paper investigated customers' willingness to pay (WTP) for the integrated news platform, which is a paid digital news service provided by Korean newspapers. The integrated news platform has been widely employed and regarded as an alternative to recover dramatically decreasing sales of newspapers since N-Screen era began. This study employed a conjoint analysis to examine WTP for the integrated news platform and its attributes. According to the results, WPT for the integrated news platform was estimated as 4543.6 won, which is only 30.3% of the real price. Digitalized newspaper and premium news were found to be significant attributes explaining customers' WTP. The results of this paper implies that present marketing strategies for the integrated news platform of Korean newspapers should be reconsidered and revised.

• Knowledge Management Research
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• v.12 no.5
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• pp.59-69
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• 2011

The popularity of the social media has enabled growth of the social network, which has a big impact on culture and arts sector. The impact is based on the fact that news and evaluation of performances are communicated actively through the use of on-line community, and that the advent of social commerce makes more people see better performance at a lower price. Besides, collaboration programs called Social Sourcing are springing up in the arts sector, and there is Crowd Funding for culture & arts which is a desirable form of social funding. In this way social media and social network service (SNS) have huge social influence not only on the performing arts sector but also on the whole culture and arts sector, and are expected to have growing dominance. With SNS - which opened new marketing, publicity and donation system not only for the whole society but also for the culture and arts sector - in mind, this paper handles the topics on understanding of close relationship between SNS and performing arts, and on its current usage, value and endless possibilities. By presenting the practical value and the possibilities, this paper will help in making smooth the communication between stakeholders and audience of performing arts, in making effective the means of performance delivery, and in making enlarged the mutual understanding between performers and audience. This paper will also be the basis of an alternative means, which presents the performing arts sector with possibilities to get out of the chronic deficit.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.36 no.5A
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• pp.464-472
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• 2011

As wireless sensor networks are applied to various applications such as environment monitoring and disaster sensing system, there are increased needs for wireless communication in underground environment. Since the previous wireless communication technology using electromagnetic wave is not appropriate for the underground environment, a new alternative is required. Recently a magnetic field communication technology has been proposed and standardized as a domestic KS standard. In this paper, we analyze the media access control protocol of the KS standard by an analysis and a simulation study.

• Proceedings of the Korean Institute of Resources Recycling Conference
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• 2001.05b
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• pp.129-132
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• 2001

The purpose of this research was to understand possibility of foodwaste treatment by hybrid anaerobic reactor(HAR). The Possibility of methane utility and applicability of hybrid reactor system using foodwaste as substrate was investigated. The maximum loading rate and optimized operational conditions were determined. Hybrid anaerobic reactor was filled with packing material 50% of its total volume between the tube and the outer surface. The packing material used was randomly packed open-pore synthesis activated ceramic(SAC) media as support media for microbial attachment, growth, and chemical stability protected bacteria from effect of organic acid accumulation. In this research, although foodwaste has high concentrations C $l^{[-10]}$ and S $O_{4}$$^{2-}$ concentration the possibility of foodwaste anaerobic treatment was when foodwaste is treated by anaerobic digestion, this study focused on the possibility using C $H_4$ gas made under the anaerobic treatment as an alternative energy source. Other objective of this research is to study struvite formation and crystal forms in anaerobic digester. HAR is used to investigate phosphate crystallization without the addition of chemicals.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 1998.06b
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• pp.111-115
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• 1998

The Internet today is teemed with not only text data but also other media such as sound, still and moving images in a variety of formats. Unlike text, however, that can be retrieved easily with the help of numerous search engines, there has been few way to access data of other media unless the exact location or the URL is known. Multimedia data in the WWW are contained in or linked via anchors in the hyper-documents. They can most reliably be retrieved by analyzing the binary data content, which is far from being practical yet by the current state of the art. Instead we present another technique of searching based on textual descriptions which are found at or around the multimedia objects. The textual description used in this research includes file name (URL), anchor text and its context, alternative descriptions found in ALT HTML tage. These are actually the clues assumedly relevant to the contents. Although not without a possibility of missing or misinterpreting images and sounds, the description-based search is highly practical in terms of computation. The prototype search engine will soon be deployed to the public service through the prestige search engine, InfoDetective, in Korea.

• KSBB Journal
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• v.32 no.1
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• pp.46-53
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• 2017

There are four types (So-Eum, So-Yang, Tae-Eum, Tae-Yang type) in Sasang constitutional medicine (SCM). In SCM, not only people but also herbal medicine are classified into four types. To date, there has been very little evidence of experimental classifications in SCM. So, we adapted Issatchenkia orientalis in two different culture media made from the herbal medicines for So-Eum and for So-Yang type. And the adapted Issatchenkia orientalis was inoculated into another eight culture media made from the herbal medicines for So-Eum and for So-Yang type. The mass reduction was measured every 12 hours for 2 days. Then, we analyzed the statistical differences of herbal medicines for So-Eum and for So-Yang type. There were significant differences of variables (R: rate of change in mass reduction, S: convex degree of mass reduction graph) in herbal medicine media for So-Eum (p=0.001, 0.001, respectively.). Suggesting a microbiological method of Sasang medicine research, current study may contribute to the establishment of experimental Sasang constitutional herbal medicine.

• Parasites, Hosts and Diseases
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• v.44 no.2 s.138
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• pp.127-131
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• 2006

The furcocercus cercariae of Neodiplostomum seoulense (Digenea: Neodiplostomidae) penetrate the skins of tadpoles and shed their tails. The speculated mechanism of this tail loss was physical efforts required to produce a vigorous zigzag motion during skin penetration; no other mechanism has been proposed. We examined the relationship between the host serum and cercarial tail loss. Cercariae of N. seoulense were collected from experimentally infected Segmentina hemisphaerula, and lots of 300 cercariae were cultured in medium 199 contained several types of sera. Cercarial tail degradation was induced in all media, but all the cercariae cultured except those cultured in media containing fetal bovine serum (FBS) died within 48 hr. After 72 hr cultivation in media containing FBS, cercarial tail degradation was induced in 67.0%; in continuous cultivation 13.3% of larvae survived for 7 days. Tail degradation did not occur in the absence of serum and when serum was heat inactivated at $56^{\circ}C$ for 30 min. The addition of 20 mM ethylenediaminetetraacetic acid (EDTA) blocked cercarial tail degradation completely. Moreover, the addition of 20 mM $MgCl_2$ restored tail degradation blocked by EDTA. These results suggest that the alternative complement pathway is related with the N. seoulense cercarial tail degradation induced by serum.

• The Journal of the Korea Contents Association
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• v.12 no.8
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• pp.123-135
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• 2012

As contents go digital and networks go broadband, there are a lot of changes made to Ad market caused by multimedia and multichannel environment. While platforms as the contents distribution window are increasing, the reality is that additional Ad revenue through platforms is concentrated on mammoth exclusive media because there are small number of the media that has control over platforms is able to create production and provide capital. In addition, as Media rep laws is passed at the Assembly plenary session, tipping effect in Ad market concentrated to some media. In this reality, pay TV market is expected to be within its direct orbit as it is predicted to produce new contents and distribution growth thanks to a wide variety of genres and experimental challenge. Thus, this study is to propose the methodology and an alternative for pay Ad market expansion. As the result of this research, an improvement scheme of indirect advertisement, virtual advertisement, and prohibited advertising item is suggested, and methodology for advertising market expansion is suggested through enterprise and government.

• Geomechanics and Engineering
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• v.4 no.4
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• pp.281-294
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• 2012

Filtration using granular media such as quarried sand, anthracite and granular activated carbon is a well-known technique used in both water and wastewater treatment. A relatively new pre-filtration method called pebble matrix filtration (PMF) technology has been proved effective in treating high turbidity water during heavy rain periods that occur in many parts of the world. Sand and pebbles are the principal filter media used in PMF laboratory and pilot field trials conducted in the UK, Papua New Guinea and Serbia. However during first full-scale trials at a water treatment plant in Sri Lanka in 2008, problems were encountered in sourcing the required uniform size and shape of pebbles due to cost, scarcity and Government regulations on pebble dredging. As an alternative to pebbles, hand-made clay pebbles (balls) were fired in a kiln and their performance evaluated for the sustainability of the PMF system. These clay balls within a filter bed are subjected to stresses due to self-weight and overburden, therefore, it is important that clay balls should be able to withstand these stresses in water saturated conditions. In this paper, experimentally determined physical properties including compression failure load (Uniaxial Compressive Strength) and tensile strength at failure (theoretical) of hand-made clay balls are described. Hand-made clay balls fired between the kiln temperatures of $875^{\circ}C$ to $960^{\circ}C$ gave failure loads of between 3.0 kN and 7.1 kN. In another test when clay balls were fired to $1250^{\circ}C$ the failure load was 35.0 kN compared to natural Scottish cobbles with an average failure load of 29.5 kN. The uniaxial compressive strength of clay balls obtained by experiment has been presented in terms of the tensile yield stress of clay balls. Based on the effective stress principle in soil mechanics, a method for the estimation of maximum theoretical load on clay balls used as filter media is proposed and compared with experimental failure loads.

• The Journal of the Korea Contents Association
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• v.18 no.7
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• pp.282-290
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• 2018

This study tried to suggest the development of a writing education model for Christian Universities based on both Hobbs' media education model and Vanhoozer's media text analysis model. This model consists of 6 steps- Christian worldview establishment, access, analysis and evaluation, creation, reflection and social action. This was developed in order to be applied for the class "reading and writing" of liberal arts. Also, this is an appropriate model for media text writing education aiming at an alternative creation activity through a critical comprehension of the complex texts consisting of sounds, images, letters and so on. Furthermore, this is designed to train the capable persons having intelligence, character, and spirituality balanced, whom the education of Chrisitian universities aims at. Finally, this model pursues the student-friendly and amalgamative text writing appropriate for a new era and has an advantage to raise the power of various forms of letter writing which all the universities should stress as well.