• Title/Summary/Keyword: academic motivation

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Revisit Intention of Visitors to Cultural Festival using Logit Model (로짓모형을 이용한 축제참가자의 재방문 의사 분석)

  • Heo, Chung-Uk
    • Korean Business Review
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    • v.22 no.1
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    • pp.139-156
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    • 2009
  • This article investigates the relationships between motivation and revisit intention of visitors to Gangneung Danoje Festival as cultural festival with social demand. Out of 550 questionnaires distributed, a total of 514 usable questionnaires were collected. The hypothesized causal model was tested by logit model, which included satisfaction model to each program as well as overall satisfaction model to cultural festival. Model 1 is constructed with satisfaction and revisit intention to each program, and Model 2 with overall satisfaction and revisit intention to cultural festival. In this models causal variables were inputted including satisfaction to festival programs, frequency of visitation, days of stay, time required to destination. In Model 1 positive sign were shown by causal variables as satisfaction to each program, frequency of visitation, days of stay but negative signs was shown by time required to festival place. In Model 2 sign directions of causal variables were same in Model 1. In comparison, Model 2 is more significant than Model 1 on the basis of statistical theory as significance level and coefficient of determination. Consequently, cultural festival managers should test the satisfaction level of visitors to each program of cultural festival and make efforts to establish advanced program in order to attract more visitors.

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A Study on Marketing Strategies based on SNS Usage Characteristics by Performing Genre (공연장르별 SNS 이용특성에 따른 마케팅전략 연구)

  • Koo, Eun-Ja;Im, Jae-Hee;Kim, Choon-Keun
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.17 no.1
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    • pp.281-290
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    • 2017
  • This study aims to determine how demographic characteristics and SNS use traits of audiences are different depending on preferred performance types such as pop music concert, musical; play, dancing and ballet. SNS use traits are as follows: duration of SNS use, average number of access to SNS account, average time of SNS use, SNS activity type, motivation for SNS use, preferable type of SNS, annual total number of performance watched, and method to gain performance information. Also, the study was conducted to get significant insights in designing marketing strategy using social network services. The results are as follows. First, the result of examining audience's demographic factors depending on preferred performance type showed meaningful differences in sex, age, marital status, form of family, academic level, job and monthly income of the audiences. Second, SNS use traits of the audiences according to preferred performance genres vary in duration of SNS use, average number of access to SNS account, average time of SNS use, SNS activity type, motivation for SNS use, method to gain performance information. These findings showed that demographic characteristics and SNS use traits needed to be classified more specifically based on genres. Additionally, marketing strategy using performance information, traits of contents and customers' patterns through SNS should be specifically developed based on specified target.

The effects of economy education through MMORPG (온라인 게임을 통한 아동 경제 학습 효과 분석)

  • Wi, John-H.;Oh, Na-Ra;Kim, Yang-Eun
    • Journal of Korea Game Society
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    • v.5 no.4
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    • pp.13-22
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    • 2005
  • The research is a study on the effects of MMORPG (Massively Multi-player Online Role Playing Game) utilized in educational program. We investigated the possibilities of online game as an educational tool, especially in the field of economy education. Students have been taught market, price, profit, scarcity of goods etc., and then they played an online game we provided. Students manufactured cyber goods and also sold or bought various materials to maximize their profits. A experimental group was compared with a control group on measures of economic self-efficacy, motivation for economic learning, and attitude for economic learning, economic self-efficacy and motivation for economic leaning scales consist of 2 factors and attitude for economic leaning consists of 1 factor. Participants were 5th grade elementary school students(experimental group: 154, control group: 158). After the experiment, students' self-efficacy and motivations for economy learning have increased significantly. It has been found that students understand more easily the difficult economic terms such as' inflation', 'price setting', 'scarcity of goods etc. Their motivations for economy learning also increased significantly. This result indicates that online games have the potentiality that can be utilized as an educational tool.

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Exploring the Factors of Serendipity in Online Video Environment (온라인 동영상 환경에서의 세렌디피티 요인에 관한 탐색)

  • Baek, Sodam;Lee, Wonyoung;Chae, Anbyeong;Hwang, Eunyoung;Kim, Sungwoo
    • Journal of the HCI Society of Korea
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    • v.12 no.3
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    • pp.25-33
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    • 2017
  • Current video service market doesn't satisfy the users' needs who want to find new and interesting contents despite the vast amount of contents. Now it is continuously necessary to Study on technology and using experience is continuously required in online video service area to stimulate the watching motivation efficiently with such as recommendation or promotion. One of efficient ways of increasing the using motivation is to give the users pleasure when they use the services. This study focused on 'unexpected funny finding' as a strategy of providing pleasure of using. It was believed that it could increase the pleasure of using the service, if serendipity, which means unexpected pleasure, accidental finding such as finding a beautiful $caf{\acute{e}}$ or meeting a friend at a certain place unexpectedly, is applied. This study defines the serendipity as 'contents that give unexpected pleasure' at the online video environment. First it theoretically extracted the various characteristics of serendipity through reading many books. Next it verified the other concept of serendipity through the diary of users' survey to additionally extract the characteristics of serendipity at video environment that are hard to find in books. It formed estimation items for the characteristics of the extracted serendipity and tested them in youtube to confirm the characteristics of serendipity being found in video service and observe potential factors that make it. As a result if verified and confirmed four factors that cause serendipity at video environment. This study could be used as basic data to understand the concept of serendipity. It has an academic meaning in the point that it could be a useful reference for the future study that analyzes the role or effect of serendipity at IT area including online video service.

A Study on the Use of Instructional Media in Nursing Education (간호교육에서 교수매체 활용에 관한 연구)

  • Yang Kwang-Ja;Kong Eun-Suk;Kim Keun-Kon
    • The Journal of Korean Academic Society of Nursing Education
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    • v.4 no.2
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    • pp.204-219
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    • 1998
  • The use of instructional media in nursing education was investigated using a descriptive research methodology. Data were collected from 199 professors teaching in the areas of Fundamental Nursing (48 subjects), Adult Nursing(56 subjects), Pediatric Nursing(49 subjects), and Community Health Nursing(46 subjects). 120 professors were from 3-year college of nursing and 79 professors were from 4-year college of nursing, Data were analyzed using descriptive statistics (mean, standard deviation), and ANOVA with SPSS $PC^+$ program. The results are as follows. 1) The general attitude of the subjects toward the use of instructional media was positive(mean : 3.75). However, from the ANOVA result the subjects from 4-year college of nursing had more positive attitudes in the areas of media utilization and supply system. Most subjects had high interest in the areas of effectiveness of the media, and media literacy in using instructional media. 2) OHP(mean was 3.76) and VTR(mean was 3.36) were the most used instructional media in nursing education. These media were efficiently supplied by the school. However, other media like CD-ROM, Opaque Projector, and LCD or beam Projector were not sufficiently provided by the school. 3) The main reasons to use instructional media were that the use of media is effective to raise students' attention and learning motivation. 4) Insufficiency of the media and environment to use media were the causes of the lack of using instructional media. 5) The use of PC communication of internet, LCD or beam Projector, and Computer Graphics was low. The reasons were that the subjects did not have enough knowledge and skills to use these media, and there was lack of media or environment. 6) In general, environment to use media of the 3-year college of nursing was worse than that of 4-year college of nursing. However, there was no significant differences between the two groups in the use of media related to their position, and subject. On the basis of the study results professors teaching nursing have positive attitudes to use instructional media but the lack of media supply or facility to use media limited the use of instructional media.

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The Trends of Research on Children Art Therapy Program Intervention in Korea (한국 아동 미술치료중재 프로그램 연구 동향)

  • Kim, Won-Soon
    • Journal of Korean Clinical Health Science
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    • v.5 no.1
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    • pp.790-802
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    • 2017
  • Purpose. This study was designed to analyze recent trends in Children Art Therapy Program Intervention research in Korea and suggest future research directions in this area. Methods. Studies(29) selected from http://www.riss4u.net for last 15 year were used. They were analyzed by publication type, field and design of the study, study participants and outcome variables used in intervention studies. Results. 1. As for academic field, there are 15 art therapy academic journals(51.72%), which made up the largest proportion. 2. As for subjects of the study, there are 17 articles of Elementary (58.6%) education, which made up the largest proportion. As for the subjects of sex, 8 articles (27.59%) are for male students, 7 (24.14%) articles are for female students and 14 articles (48.28.%) are for both male and female students. 3. As for 7 articles of Art therapy(24.14%), 7 articles of Group Art therapy (24.14%) made up the largest proporton 4. As for the intervention study method according to the subjects of suicide intervention program, there are 15 articles of monoclonal Pre and post design (51.72%),which made up the largest proportion. 5. As for the sample size, there were 16.79 persons in the treatment group on average, 13.28 persons in the control group have average and the total persons were 10 on average. The treatment period was 12 weeks on average and the average number of treatment times was 18. The places of treatment were 3 schools (10.38%), which made up the largest proportion. 19. The results of the experimental study support the research hypothesis of all 29 programs. Conclusions. As the above, the studies on the art therapy intervention program for children are increasing but the subjects are overly weighted toward elementary school students. Although the content of the art therapy intervention program was varied, it was found that the development of the program using various art media which can induce the motivation of the child was lacking. In addition, the place of experimental mediation was concentrated on psychology center as 12(41.38%), indicating that there are not enough places to connect with community organizations such as schools and hospitals. The variables of experimental study were focused on psychological variables and it was found that there were insufficient application of various variables including coping method, social support, and physiological variables.

A Study on the Citation Behavior by Academic Background of Researchers (전문연구자의 학문배경에 따른 인용행태에 관한 연구)

  • Oh, Yu-Jin;Oh, Hyo-Jung;Kim, Chong-Hyuck;Kim, Yong
    • Journal of the Korean Society for information Management
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    • v.33 no.1
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    • pp.247-268
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    • 2016
  • Although it has been a long subject of study why researchers prefer some cited documents to others, the existing relative researches have had a variety of perspectives on the nature and complexity of the citation behavior and not provided a complete answer to this question. In particular, Korea researchers mainly used statistical analysis of bibliographic information, which has limitations in revealing dynamic and complex cognitive aspects of the citation process. In this study, I investigate the citer perception of citing motives and bibliographic factors through survey and compared the responses according to the researchers' characteristics. After extracting the 22 motivations and 21 factors through the literature analysis and configuring a 5-point Likert scale questions, I conducted a survey in the wat of an e-mail attachment. From the SPSS 22.0, the frequency analysis, t-test, and one-way ANOVA were performed on the 354 valid samples. As a result, it is found that supporting is considered the most important citing motive and social connection, self-citation have little influence. In the case of bibliographic factors, the journal's reputation was recognized the most influential factor and the number of pages and authors was the least. Significant differences in fields of study and research careers were showed in some parts. These results can substantiate earlier studies, determine whether the factors assumed influential in selecting references were intended, and suggest the search point to the specialty library or academic database.

A study on the knowledge of dental hygiene students on smoking and the state of smoking (치위생과 학생의 흡연에 관한 지식 및 실태 연구)

  • Jung, Jae-Yeon
    • Journal of Korean society of Dental Hygiene
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    • v.7 no.3
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    • pp.317-327
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    • 2007
  • The purpose of this study was to examine the knowledge of dental hygiene students on smoking and their state of smoking in an attempt to assist dental hygienists to develop good anti-smoking education programs, as dental hygienists should play a critical role in conducting an anti-smoking campaign and education. The subjects in this study were dental hygiene students in six different colleges located in Seoul and Gyeonggi province. After a survey was conducted from April to June, 2007, the answer sheets from 1,322 students were gathered and analyzed. The findings of the study were as follows: 1. As for the reality of smoking, 82.7% were nonsmokers, and 12.2% had been smokers in the past, 5.1% were smokers, which accounted for 5%. Regarding when they started smoking, 47.1% and 35.3% started it in middle school and high school days respectively. So 80% or more began smoking as middle and high schoolers. As to a daily amount of smoking, 36.8% smoked five or less cigarettes, and 22.1% smoked six to 10 cigarettes, 14.7 % smoked 11 to 15 cigarettes. Concerning motivation of smoking, 51.5% did it out of curiosity, and 26.6% intended to get rid of stress. Among the smokers, 80.9% had ever tried to quit smoking, and as for the reason, 51.0 % wanted not to develop a disease in the future, and 25.0% weren't in good health. In regard to what made them fail to give up smoking, 49.0% answered they were increasingly stressed out, and 24.0 % were tempted by others. 2. As to the impact of smoking on the body and illness, the largest group believed it affected unborn babies, and the second largest group was aware of the harmfulness of secondhand smoking. The third largest group thought it exercised an influence on the lung and respiratory ailments, and the fourth largest group believed it was detrimental to health. The fifth greatest group thought tar was harmful to the body. They didn't know well about whether smoking deteriorated the sense of taste, but were well cognizant of the harmfulness of smoking. 3, Their knowledge on the impact of smoking on the body and diseases was evaluated by academic year and in consideration of whether they were smokers or not. And the largest number of them knew the best about smoking's impact on unborn babies and the harmfulness of secondhand smoking, regardless of academic year and whether they were smokers or not. They weren't well aware of its impact on weakening the sense of taste.

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A Study on Oral Behavior and Missing Teeth of Some Workers (일부 근로자들의 구강건강관리행태와 결손치에 관한 연구)

  • Bae, Ji Young;Jung, Gi-Ok
    • Journal of dental hygiene science
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    • v.13 no.3
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    • pp.339-346
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    • 2013
  • This study conducted questionnaire survey with 268 workers in Ulsan city to examine influencing factors about Oral behavior and Missing teeth of some workers. The collected data were analyzed using SPSS 12.0 program. The analysis results are as follows. 1. Oral health awareness was highest in thirties (p<0.01). For oral health sensitivity, female was higher than male (p<0.01). The lower the age was (p<0.05) and the higher the academic background was, there was statistically significant difference (p<0.01). 2. The lower the age was (p<0.001) and the higher the academic background was, the number of daily tooth brushing was more (p<0.001) and there was statistically significant difference. 3. The more the number of daily tooth brushing was, portion of Missing teeth was low (p<0.01). When oral hygiene devices such as interdental brush, dental floss etc. were used, portion of Missing teeth was low (p<0.01). When dental visit for prevention was made, portion of Missing teeth was low (p<0.05). In case of periodontal disease, portion of Missing teeth was high so that there was statistically significant difference (p<0.01). 4. There was positive relationship according to oral health awareness and oral health sensitivity, oral health status. The oral health status and Missing teeth had a negative effect relationship. Relationship between number of Tooth brushing and Missing teeth showed negative one. In summary, oral health education is needed to increase the motivation of industrial workers to control their basic dental disease.

A Study on the Correlation between Major Education and Occupational Value Perception of Physical Therapy College Students (물리치료학과 대학생의 전공 교육과 직업가치 인식의 상관성 연구)

  • Ko, Eun-A;Yu, Won-Jong
    • Journal of Korea Entertainment Industry Association
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    • v.15 no.8
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    • pp.305-313
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    • 2021
  • This study aimed to discover the satisfaction of physical therapy students' major education and the perception of the occupational value of physical therapists and provided basic data to be used for career guidance of college students majoring in physical therapy. A questionnaire survey was conducted online to collect data on participants' general characteristics, motivation for joining the Department of Physical Therapy, satisfaction with their academic majors, and perception of occupational and social value of physical therapy. Using SPSS version 28, frequency and correlation analyses were undertaken and a Chi-square test performed for 174 respondents. As a result of the study, there was no significant difference in major education satisfaction according to gender and grade with as each p-value .368, .685. There was a significant difference in perception of job value according to gender as a p-value .032, and there was no significant difference in the p-value according to gender of .463. There was no significance difference in social job perception according to gender and grade with as each p-value .483, .077. There was positive correlation with the correlation coefficient of .483 that analyzed the level of perception of occupational value of physical therapists according to satisfaction of major education. In conclusion, students's high satisfaction with their academic majors exhibited considerable correlation with their perceived high occupational value of physical therapy. It is believed that these results can be used in career guidance for college students majoring in physical therapy.