• Journal of Family Resource Management and Policy Review
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• v.9 no.2
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• pp.111-126
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• 2005

The purpose of the study was to find out some actual states qualities of consumers using of online mall users, as well as the factors that affect consumer satisfaction. A survey for this research was formed in order to find the consumer group between the ages of 20 and 30 who have experiences shopping online. From August 5th, 2002 to August 24th 2002, 424 were actually used tot this research The major results of the research were as follows. First, out of the people of the ages 20 to 30, the average age of people that actually purchase the online products was 27.7, and most were either office workers or students. Most of these people have purchased more than S products within a year, and won. Furthermore, $71.9\%$ of the payments were made using credit cards. The average days of using the Internet per week was 5.4 days, the average duration of utilization was 4 years, the average hours spent per day was 2 hours and 9 minutes, and the average time spent on searching information was 31 minutes per day. These peoples ability to put Internet to a practical use, their ability to use the information effectively, and the dangers of the Internet have received 3.66, 3.99, and 3.14 points out of the 5-point scale. In addition, the information search using the Internet received 3_44 points, and the consumer satisfaction received a fairly high score of 3.33 points. Second, the information searching factors involving the society and the Interact have showed efficiencies in people that received university education, people that purchase more than 3 products online per year, people that spend more than 100,000 won per year, and the people that make use of the Internet more often. Third, the customer satisfaction on Internet malls was greater in people that purchase more than 3 products, spend more than 100,000 won per year, make effective uses of the Internet, and Dow about the importance of the information search of the Internet. Fourth, the factors that affect customer satisfaction were the effectiveness of the Internet for searching information, the dangers of the Internet, and the hours spent on the Internet. The more uses of the Internet one makes, the less dangers one encounters, and the less one spends time on the internet, the higher ones customer satisfaction is was proven by this research.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.16 no.1
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• pp.27-43
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• 2005

This research is a study designed to identify the needs for information literacy instruction for the U.S. public library Internet service users. The levels and needs of Internet service users as well as the development and effectiveness of the Internet services at the U.S. public libraries were investigated. The survey was administered to the Internet service users at four public libraries in the upper Midwest region of the U.S.A total of 386 surveys were collected and analyzed. The result showed that as the years of Internet use experience and the level of expertise increases, user satisfaction decreases. However, the users who had taken any Internet class showed more satisfaction than who had not. This research offers a new direction and need for information literacy instruction for public library Internet service users.

• Convergence Security Journal
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• v.6 no.4
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• pp.75-82
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• 2006

Internet worm gives various while we paralyze the network and flow the information out damages. In this paper, I suggest the method to prevent this. This method detect internet worm in PC first. and present the method to do an automatic confrontation. This method detect a traffic foundation network scanning of internet worm which is the feature and accomplish the confrontation. This method stop the process to be infected at the internet worm and prevent that traffic is flowed out to the outside. and This method isolate the execution file to be infected at the internet worm and move at a specific location for organizing at the postmortem so that we could accomplish the investigation about internet worm. Such method is useful to the radiation detection indication and computation of unknown internet worm. therefore, Stable network operation is possible through this method.

• Journal of the Korean Home Economics Association
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• v.47 no.7
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• pp.83-95
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• 2009

This study investigated the differences in the effects of the perception of the internet fashion shopping mall characteristics on satisfaction and loyalty of internet fashion shopping mall between Korean and American college students. Questionnaires were administered to 251 Korean and 221 American college students. The results were as follows. First, service and product diversity had significant effects on satisfaction of internet fashion shopping mall in both group, while convenience had a significant impact on satisfaction of internet fashion shopping mall in American group. Second, service, product diversity, and promotion had significant influences on repurchase intention of internet fashion shopping mall in Korean consumer group, while service and reliability, product diversity, and convenience had significant effects on repurchase intention of internet fashion shopping mall in American consumer group. Third, service had a significant effect on recommendation intention in Korean group, while service and reliability and product diversity had significant influences on recommendation intention in American group.

• Journal of Information Technology Services
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• v.7 no.3
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• pp.1-30
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• 2008

This paper proposes an integrated model of customer loyalty in the context of Internet shopping based on a review of two competing perspectives - transactional and relational views. The research model suggests that the usability and trust associated with an Internet shopping site are key determinants of customer loyalty. In this paper, factors such as promotion, ease of use/navigation, and purchase facilitation are posited as major determinants of usability. Trust, on the other hand, is assumed to be influenced by the quality of communication, social shopping service, and safety level associated with an Internet shopping site. This paper also asserts that the lack of consideration for individual differences is one of the key reasons for the inconsistent and mixed research findings in user acceptance literature. In this regard, the elaboration likelihood model (ELM) is considered to be appropriate referent theory as it may theoretically explain why a particular information technology (IT) related message has varying influences on different adopters. The research model comprising 11 hypotheses was derived from and validated through a survey involving 271 university students. The partial least square(PLS) method was used to test the suitability of the research model and its hypotheses. Overall, the results suggest that the usability and trust associated with an Internet shopping site play an important role in acquiring loyal customers. In particular, the user's Internet shopping involvement is found to moderate the relationship between trust and customer loyalty.

• Journal of Korea Society of Digital Industry and Information Management
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• v.6 no.4
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• pp.279-295
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• 2010

Technology development has reshaped not only the business environment but also financial service. The purpose of this study is to investigate the factors affecting customer's attitude and usage of Internet banking. Based on prior studies, this study identifies usefulness, ease of use, innovativeness, social influence, quality, cost as affecting factors of customer's attitude and usage of Internet banking. This study intends to do a comparison analysis the relationship between customer's attitude and usage of Internet banking by classifying Internet banking service into inquiry, transfer, and other service. Result shows that usefulness, quality, and cost are significantly related to the customer's attitude toward Internet banking service, but ease of use, innovativeness, and social influence are not. Even though customer's attitude was found to be significantly related to the use of Internet banking, the degree of it was different by service types inquiry, transfer, and other service in a row. It implicates that usage of Internet banking still centered on inquiry service.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.6 no.1
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• pp.5-23
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• 2012

Nowadays, most researchers and manufacturers always pay attention on wireless sensor networks (WSNs) due to its potential applications in many regions such as military, industrial and civilian areas. WSNs are the basic components of Internet of Things (IoT) and the key to machine-to-machine communications and the future Internet. Also, the security is an essential element for deploying WSNs. Recently the concept of trust-based mechanism was proposed in WSNs such as traditional cryptographic and authentication mechanisms. However, there is lack a survey on trust management for WSNs, IoT even future Internet. In this paper, we discuss the concept and potential application areas of trust management for WSNs and IoT worlds. Furthermore, we survey different trust management issues (i.e., cluster, aggregation, reputation). Finally, future research directions with respect to trust management in WSNs and future IoT world are provided. We give not only simple WSNs for IoT environments but also a simulated bootstrap platform to provide the discussion of open challenges and solutions for deploying IoT in Future Internet.

• The Transactions of the Korea Information Processing Society
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• v.6 no.11S
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• pp.3229-3242
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• 1999

At recent, the Internet is evolving into the directions which is capable of incorporating stream-type services such as voice and video services due to the remarkable growth of WWW service and the development of new multimedia application services. However, the existing Internet can only support a best-effort delivery model and thus it is difficult to satisfy these requirements as well as to provide the QoS beyond a certain degree. Accordingly, it is imperative to develop QoS-based routing algorithm in order to allow flexible routing by the Internet user's QoS demand and to be applied into wide area networks. In this paper, we presented new routing algorithms for next generation Internet services and made performance evaluations. The proposed algorithms allow the routing by the user's QoS demand level in order to provide the diverse Internet application services based on ATM network environment that is expected to play a role as an infrastructure of next Generation Internet Services.

• Management & Information Systems Review
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• v.13
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• pp.1-26
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• 2003

As a very rapid diffusion of internet business in these days, the marketing mix strategies become more important matters. In addition, because of changes in international trade patterns, and an increase of internet users, new marketing strategies are needs. There's not a business in the world that shouldn't feel threatened by the internet, but companies willing to become engaged should find big opportunities. Becoming engaged with the internet, for matters, means understanding the unique nature of the internet market and using that understanding to execute dynamic strategies. This paper is focusing the analysing the difference between the internet marketing and traditional marketing and proposing the new strategical marketing mix. In the traditional marketing environment, 4P(Product, Price, Promotion, Place) is very important, but in the internet business environment 6C(Community, Connection, Commerce, Communication, Customization, Contents) is more important.

• Journal of Families and Better Life
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• v.29 no.3
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• pp.59-69
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• 2011

The purpose of this study was to investigate the structural relationships among adolescents' internet addiction, self-esteem, self-control, and aggression. The participants were 300 students in their first year of middle school. The questionnaire consisted of measures of internet addiction, self-esteem, self-control, and aggression. The major findings were as follows: 1) self-control had a direct effect on aggression; 2) internet addiction had a direct effect on self-esteem and self-control; 3) self-esteem had a direct effect on self-control; 4) internet addiction had an indirect effect on aggression and self-control; and self-esteem had an indirect effect on aggression. This study implied that self-related variables could mediate the relationship between the possibility of internet addiction and adolescents' aggression. This study also suggested that research on various mediator variables could reduce adolescents' psychosocial problems.