• Journal of the Korea Society of Computer and Information
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• v.13 no.2
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• pp.67-78
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• 2008

The purpose of this paper is to discuss the design and implementation of a WCBT(Web and Computer based Test). The WCBT combines the strengths of both a WBT(Web-based test) and a CBT(Computer-based test) on the basis of efficiency and stability. The current assessment system, considered an important management tool in the construction and operation of a total management system for the national technical qualification, has some unstable elements with regard to system load and stability. The proposed system's technological aspects have been tested through a basic simulation pilot program. The pilot program will be expanded to include the local Chamber of Commerce and Industry because the stability of the system was proved through its application to the real-time national technical examination of KCCI (Korea Chamber of Commerce and Industry). The WCBT system has shown great efficiency in terms of system load, and has solved frequent communication problems which have occurred through the use of foreign qualifying examinations. The server and client systems of the WCBT have been given good evaluations with regard to the convenience of their use and the management system for operators and supervisors.

• English Language & Literature Teaching
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• v.7 no.2
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• pp.17-36
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• 2002

This article begins by exploring recent developments in the use of the world wide webs in language testing about what a Web-based language test (WBT) is and how they are used in language testing. After a brief review of computer-based testing, WBTs are defined and categorized as low-tech or high tech. Since low-tech tests are the more feasible, they will constitute the focus of this paper. Next, item types for low-tech WBTs are described, and validation concerns that are specific to WBTs are discussed. After a brief overview of the combination of computer-adaptive and Web-based tests, the general advantages as well as design and implementation issues of WBTs are considered before examining the role that testing consequences play in deciding whether a WBT is an appropriate assessment instrument. It is argued that WBTs are most appropriate in low-stakes testing situations; but with proper supervision, they can also be used in medium-stakes situations although they are not generally recommended for high-stakes situations. Some possible ideas for future research are suggested.(169)

• Journal of Engineering Education Research
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• v.3 no.2
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• pp.24-30
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• 2000

Internet application for education has drawn interests in recent time. Usually the method of communication was unidirectional, which means teachers posted educational material on a server and students received them. Even the usage of WWW can't overcome the restriction of unidirectional communication problem. In order to solve this problem, researchers and commercial vendors began to provide packages for bidirectional solution. WBT(Web Based Test) is important subject in this viewpoint. In this paper, the development and application of the 'Module Study' will be presented. The system realize the powerful personalized tutoring, which is even beyond the capability of conventional WBT, and propose a new direction of Web Based Learning.

• Asia pacific journal of information systems
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• v.18 no.4
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• pp.105-130
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• 2008

Consumers of e-learning market differ from those of other markets in that they are replaced in a specific time scale. For example, e-learning contents aimed at highschool senior students cannot be consumed by a specific consumer over the designated period of time. Hence e-learning service providers need to attract new groups of students every year. Due to lack of information on products designed for continuously emerging consumers, the consumers face difficulties in making rational decisions in a short time period. Increased uncertainty of product purchase leads customers to herding behaviors to obtain information of the product from others and imitate them. Taking into consideration of these features of e-learning market, this study will focus on the online herding behavior in purchasing e-learning contents. There is no definite concept for e-learning. However, it is being discussed in a wide range of perspectives from educational engineering to management to e-business etc. Based upon the existing studies, we identify two main view-points regarding e-learning. The first defines e-learning as a concept that includes existing terminologies, such as CBT (Computer Based Training), WBT (Web Based Training), and IBT (Internet Based Training). In this view, e-learning utilizes IT in order to support professors and a part of or entire education systems. In the second perspective, e-learning is defined as the usage of Internet technology to deliver diverse intelligence and achievement enhancing solutions. In other words, only the educations that are done through the Internet and network can be classified as e-learning. We take the second definition of e-learning for our working definition. The main goal of this study is to investigate what factors affect consumer intention to purchase e-learning contents and to identify the differential impact of the factors between consumers with purchase experience and those without the experience. To accomplish the goal of this study, it focuses on herding behavior and perceived usefulness as antecedents to behavioral intention. The proposed research model in the study extends the Technology Acceptance Model by adding herding behavior and usability to take into account the unique characteristics of e-learning content market and e-learning systems use, respectively. The current study also includes consumer experience with e-learning content purchase because the previous experience is believed to affect purchasing intention when consumers buy experience goods or services. Previous studies on e-learning did not consider the characteristics of e-learning contents market and the differential impact of consumer experience on the relationship between the antecedents and behavioral intention, which is the target of this study. This study employs a survey method to empirically test the proposed research model. A survey questionnaire was developed and distributed to 629 informants. 528 responses were collected, which consist of potential customer group (n = 133) and experienced customer group (n = 395). The data were analyzed using PLS method, a structural equation modeling method. Overall, both herding behavior and perceived usefulness influence consumer intention to purchase e-learning contents. In detail, in the case of potential customer group, herding behavior has stronger effect on purchase intention than does perceived usefulness. However, in the case of shopping-experienced customer group, perceived usefulness has stronger effect than does herding behavior. In sum, the results of the analysis show that with regard to purchasing experience, perceived usefulness and herding behavior had differential effects upon the purchase of e-learning contents. As a follow-up analysis, the interaction effects of the number of purchase transaction and herding behavior/perceived usefulness on purchase intention were investigated. The results show that there are no interaction effects. This study contributes to the literature in a couple of ways. From a theoretical perspective, this study examined and showed evidence that the characteristics of e-learning market such as continuous renewal of consumers and thus high uncertainty and individual experiences are important factors to be considered when the purchase intention of e-learning content is studied. This study can be used as a basis for future studies on e-learning success. From a practical perspective, this study provides several important implications on what types of marketing strategies e-learning companies need to build. The bottom lines of these strategies include target group attraction, word-of-mouth management, enhancement of web site usability quality, etc. The limitations of this study are also discussed for future studies.