• 제목/요약/키워드: Visual Aesthetic Design

검색결과 275건 처리시간 0.026초

기업 홍보물 애뉴얼리포트의 편집디자인 요소 분석 (Editorial Design Element Analysis in Annual Report for Corporate PR)

  • 김성학
    • 한국콘텐츠학회논문지
    • /
    • 제14권1호
    • /
    • pp.119-127
    • /
    • 2014
  • 기업 이미지 향상을 위한 경쟁이 갈수록 치열해지고 있는 지금, 기업의 투자와 직결되는 핵심 기업 정보를 홍보하는 애뉴얼리포트는 단순한 홍보물을 넘어서 기업의 가치를 판단하는 하나의 가늠자이다. 좋은 상업적 디자인은 기능적 요구와 심미적 요구의 충실한 교집합이다. 이런 관점에서 애뉴얼리포트의 매체적 특성과 이에 따른 디자인 결과물들을 객관적 자료로 정리하고자 하였다. 본 연구의 대상은 2013 ARC어워드 내지 디자인 부문 수상 애뉴얼리포트들의 메인 콘셉 메시지와 페이지 정보 구조를 통한 편집 기획 방향의 사례들, 책에 콘셉과 특징을 부여한 피쳐 페이지(Feature Page)의 기본 편집 요소인 이미지와 타이포그래피 활용 현상을 제시해 보고자 한다. 본 연구의 방법은 출판된 결과물의 현상과 결과를 물리적으로 구분하고, 그것을 통해 어떤 요소들이 공통적 유형으로 혹은 불규칙한 유형으로 존재하는지를 관찰해본다. 이렇게 수상작들의 결과물을 정리 구분한 자료들을 바탕으로 실무 현장의 그래픽 디자이너와 홍보 편집 기획자들을 창의적인 콘셉 수립과 표현 개발에 더 많은 시간을 부여할 수 있는 기회를 제공할 수 있다. 또한 이 자료는 클라이언트에게 제시할 수 있는 현황 데이터로 활용되어, 좀 더 향상된 수준의 홍보 제작물을 창작하는데 기여할 것으로 기대한다.

IOIO (Infraorbital-Intraoral) 절개선을 이용한 상악골 절제술 (HEMIMAXILLECTOMY VIA INFRAORBITAL INTRAORAL-INCISION)

  • 김인수;강석훈;이현상;진우정
    • Maxillofacial Plastic and Reconstructive Surgery
    • /
    • 제20권2호
    • /
    • pp.91-96
    • /
    • 1998
  • Surgical resection of tumors in the maxillofacial region sometimes results in extended defects of soft and hard tissue that frequently causes aesthetic, functional and especially mental damages. It is essential for patients with such facial defects to reduce the scar and maxillofacial asymmetry. To attain esthetic facial appearance after hemimaxillectomy, we devise a new design, so called 'IOIO Incision' (InfraOrbital-IntraOral incision). The new approach is established on infraorbital region to expose maxillofacial skeleton in aspect of face. And the other incision is designed on intraoral region. The IOIO incision provide excellent aesthetic result after hemimaxillectomy, because of reduced minimal facial scar contraction. Maxillofacial surgeons are used to designing Weber-Fergusson incision in resection of maxillofacial tumors, but disadvantages of the incision were large scar and asymmetry of face. To improve theses problem, we attempted IOIO Incision.. For correct osteotomy of posterolateral wall of maxillary sinus, 1. Fenestra formation on zygomatic body for easily access of reciprocating saw to posterolateral wall of maxillary sinus. 2. To achieve better visual field in posterolateral aspect of maxilla, fat tissue is removed from infratemporal fossa. This new, versatile procedure can be used for benign and malignant lesions of the maxillary area. We introduce cases with review of literatures.

  • PDF

레트로로맨틱 패션의 미적 특성 고찰 (A Study on Aesthetic Characteristics of Retro-Romantic Fashion)

  • 조말희;이명희
    • 복식문화연구
    • /
    • 제17권1호
    • /
    • pp.105-119
    • /
    • 2009
  • The purpose of this study is to grasp the aesthetic characteristics of the retro romantic fashion. As a result of study, three artistic characteristics of the retro romantic fashion were presented. First, retro romantic fashion has an exaggerated formativeness. Retro romantic fashion has overcome the confinement of the present to imitate the splendor and decorative style of the past which results in exaggeration. Exaggerated costume tends to be spaciously bigger and emphasizes one particular part which offers implicated significance for the space between the body and the costume. A new visual fashion is created through this space. Second, retro romantic fashion encompasses gorgeous decorativeness. From an artistic point of view, decorations are part of impulsively formulated art. Artistic effects of such decorations are uniformly confirmed in various artistic states. Therefore, through gorgeous decorations, retro romantic fashion rejects artificiality and lack of sensitivity for new effects of aesthetics through expression of stronger artistic and spiritual desires. Third, retro romantic fashion expresses pluralistic retro. The current society has left the formalities of the modernism for a pluralistic society where openness, diversity, and uniqueness are respected. Such components of the pluralistic society are repetitively used in fashion. Time reflective retro romantic fashion is being recreated by borrowing images rather than replaying the historical contents, with the style, silhouette, and specific items that swayed in the past, being combined with modern materials, techniques, and designs. Literature review were conducted for this study. Literature review on retro romanticism encompassed resources on aesthetics, literature and art, including national and international fashion related literatures.

  • PDF

여대생의 쇼핑성향에 따른 신발속성 중요도 비교 (Comparison of shoe attributes importance according to shopping orientations of college women)

  • 이경림
    • 복식문화연구
    • /
    • 제25권4호
    • /
    • pp.433-447
    • /
    • 2017
  • This study reveals the components of college women's shopping orientations and compares the attributes of shoes accordingly. This study attempts to investigate the needs of consumers in the target market of young women by comparing the importance of shoe attributes with their shopping orientations and to provide basic data for efficient marketing strategies which could increase sales. Data was collected using a questionnaire survey. Of a total of 330 questionnaires, 319 were used for statistical analysis. The survey was carried out from July to August 2016. The 17 shopping orientation-related questions and 13 questions about shoe purchase attributes were measured using a five-point Likert Scale. SPSS 23 was used to carry out: descriptives, factor analysis, reliability analysis, cluster analysis, ANOVA, and Duncan's test. Shopping orientations were divided between brand orientation, pleasure orientation, trend orientation and utilitarian orientation. Shoe attributes were categorized into ostentation value, product value, economic value and aesthetic value. College women were divided into the following groups: active shopping, passive shopping, rational shopping and conforming shopping. According to the comparison of the importance of shoe attributes by consumer type among college women, a significant difference by group was found in ostentation value and aesthetic value only. Furthermore, the average scores on the importance of product value and economic value were very high without significant differences between groups. The study results would be available as basic data to help improving the visual image of shoes and product quality for brands targeting young women in the fashion industry.

19세기 인상주의 회화 작품 속에 표현된 쟈포니즘으로서의 일본 복식에 관한 연구 (A Study on Japanese Clothing as Japonism Expressed in the Impressionistic Painting Works of the 19th Century)

  • 김혜정
    • 복식
    • /
    • 제53권6호
    • /
    • pp.11-23
    • /
    • 2003
  • Japonese woodblock printing has been accepted with a great curiosity at first, and it has been called as 'Japonisme' or 'Japonaiserie' in which the school of Impressionism accepted the Japanese type of art and developed it in Europe. The term of Japonisme is the concept that does not refer to one style but to the taste for Japanese painting, craft, fashion and the like in Europe proved as the historical phenomenon through Japanese works. That is, it means every Japanese disposition including all artistic techniques and contents relating to Japanese tastes in Europe. Fashion of dress as Japanese expressed in European painting works not only symbolizes the 'modernity' expressive of the aspiration and nostalgia for Japan but presents the Japan of exotic taste as the inquisitive object of sexual interest. And the expressive method of the peculiar the beauty of the body was described in Japanese painting works because of the fashion characteristics that the frontal side of Japanese clothing was presented in a more decorative and formative way than its reverse side due to decorative design and belts. It could be found that this was introduced actively into the painting works of the impressionist school. This study attempts to discuss the expressive style including the pictorial style, technique and theme shown in the accommodating process of Japanese painting in the Impressionistic school and investigate the phenomenon of Japonisme that was conducted in the western Europe. Accordingly, this study attempts to find out that clothing takes an important place as the aesthetic category of one historical point in time by investigating the Japanese clothing of the times shown in impressionist painting works and that clothing forms the stylistic characteristics and formative characteristics of painting. It could be found that dress existed not only as the instrument capable of illustrating the aesthetic attitude or will of the human being as visual identity but as plastic art and became the prime mover for reinterpreting and changing the plastic style of art frontier.

현대패션에 나타난 누디즘 스타일에 관한 연구 (A Study on the Nudism Style Expressed in Modern Fashion)

  • 박태용
    • 복식
    • /
    • 제56권9호
    • /
    • pp.157-175
    • /
    • 2006
  • The purposes of this study are to establish a theoretical concept of nudism from sociocultural context, to examine its formative characteristics, to analyze the cultural meaning of nudism style showing in the 2000's fashion world, and to analyze and examine its aesthetic qualities. The way of a study was based on analysis and review on philosophy, aesthetics, sociology, popular culture and various documents at home and abroad and previous study and research materials about art and clothes for theoretical study. Also, we carried out a case study by analyzing photo data from fashion books, magazines and internet websites, considering the body and dress as visual objects. The summary and conclusions of this study are as follows: 1. Nudism of the sociocultural context was divided into change of understanding of the body and liberation of the body; naturalism; resistant culture; psychoanalysis context. 2. The formative characteristics of nudism style in fashion are classified in Exposure, Transparency and Body Conscious. 3. The cultural meaning of nudism style expressed in the 2000's fashion are sexual opening, surfeit of mass media, pursuit of naturalism, lookism, and individualism. 4. Nudism style expressed in 2000's fashion is drawn as three aesthetic qualities: Eroticism, Primitivism and Futurism. First, Eroticism of nudism style fashion which seeks for sexual stimulus is classified in Sensualism, Provocation and Innocence. Second, Primitivism of nudism style fashion which tends towards naturalism objecting to mechanic and digital civilization and hoping for return to the origin is classified in Primitivism, Naturalism and Sensualism as per aesthetics qualities. Futurism which is the nudism style presenting futuristic expression through using a new material is analyzed as High Technology, Cyber Sexism and functional Future.

도시철도 차량 실내의 이용자 시설 평가와 개선방향 - 체크리스트를 통하여 수도권 노선에 운행 중인 14개 철도 차량을 대상으로 - (An Evaluation of User's Facility and Suggestion for the Improvement on the Interior Design of Metropolitan Railroads Trains - Focus on the opening 14 metropolitan railroad lines in Seoul through checklist -)

  • 문서현;김구슬;신경주
    • 한국실내디자인학회논문집
    • /
    • 제19권5호
    • /
    • pp.11-20
    • /
    • 2010
  • User-oriented Design is necessary in planning the interior design of Metropolitan Railroads trains, since this is a typical means of transportation in this modem society and all ages people with different body scale use this facility. However, there are little studies about facility panning and zoning of Metropolitan Railroads train considering users. Therefore, in this study, after completing the checklist based on the current legal standards of facility installation of South Korea and Japan, we examined user's facility and suggest several improvement of the opening 14 metropolitan railroad lines in Seoul. Then, we evaluated this facilities according to 41 standards; general facility(24 standards), safety facility(4 standards), guide facility(11 standards), other facility(4 standards). The result of this study may be summarized as follows. 1) General facility has to be designed to obtain lots of room for storage and this facility should be fixed up tightly with secure system. 2) Safety facility should be designed to minimize a difference of floor-level between threshold of train and ground. Also, using various color and material could help passengers to distinguish different space and facility. 3) Guide facility should be designed to guide passengers to the accurate direction with proper sign design in the pathway of Metropolitan railroad train. Also, more various color, which based on the research about physiological and psychological effect, should be used to guide people. 4) Other facility should equip more visual system using common good and informative contents. Through this study, we try to understand the current interior physical condition of Metropolitan Railroads trains. However, for future studies, it is expected to supplement evaluation standards considering aesthetic design, environmental improvement of indoor air quality and the satisfaction and demand of Metropolitan Railroads trains.

한국 고건축 양식을 응용한 반(盤) 디자인 (A Study on Soban(dining table) Design Applying of Korean Traditional Architecture)

  • 이종수;김명태
    • 한국가구학회지
    • /
    • 제25권2호
    • /
    • pp.79-86
    • /
    • 2014
  • Furniture can be a product of design and is considered a form of a decorative art. Architectural works are often perceived as cultural symbols and as works of art. Korean traditional architectural form and wooden furniture were improved by adding up an organic coordination in the interior space. Furniture adds beauty of life by being coordinated with the interior space with its particular characteristic in the form of architectural structure. Architecture and furniture are also being improved in a more natural and diverse way. Therefore, in this research, from the choice of the location, Korean traditional architecture is considered to be coordinated with the nature, and the technical skill is lessened to express its beauty. There is a presence of elegance yet robust combination of simplicity and beauty. In addition, the traditional architecture and wooden furniture are completely expressed structurally with coordination of the outstanding design and solid structure according to the thrifty living in the Confucian ideas which influenced the Korean traditional society. The representative of Korean traditional architecture, Baeheulrim pillar, has worked as motive because of its visual comfort caused by optical illusion and formative elements. The small portable dining table (Soban) which reflects the characteristic of Korean unique tradition and the sensitivity of Koreans has been reinterpreted through the motive in this research. As a result, it has shown the possibility as the design element to change the aesthetic structure. In the modern society, cultural identity plays a vital role. Therefore, this research can be used as reference for the new concept of furniture - making. It could be a combination of modern people, lifestyle and living space by creating the Korean image suitable for the modern society.

  • PDF

서울시 도시이미지 구축을 위한 서울시 제정 '서울색' 활용방안에 대한 디자인 실무자들의 의식 연구 (A Study of Perception on the Use of 'Seoul Color' to Establish an Unique Urban Image of Seoul City among Design Practitioners)

  • 이진영;김영주
    • 한국실내디자인학회논문집
    • /
    • 제18권6호
    • /
    • pp.166-175
    • /
    • 2009
  • Many cities in developed countries are showing their unique urban image reflecting their own culture, history, and aesthetic tastes. Especially color, one of the major design elements, has greater impact than other visual factors to form an unique urban characteristic. Despite the long history and cultural background, Seoul as a capital city of Korea does not have been successful to show an unique city image with the perspective of color. As a leading city of design, Seoul is trying to make its own urban identity through the symbolic environmental color, 'Seoul Color'. The purpose of this study is to identify the perception on the Seoul Color established by Seoul City among design practitioners and to suggest strategies for implementing the 'Seoul Color' in various fields of environmental design to set up un unique urban image of Seoul City. For this purpose, questionnaire survey was used and 77 questionnaires were analysed. Although most of the respondents did not know the 'Seoul Color', they recognized the importance of it as a major tool of building an unique urban identity of Seoul City. Respondents recognized the representing color image of Seoul as gray. Therefore, it shows a need for environmental policy to make an eco-friendly and lively city image of Seoul instead of current monotonous image. Also in order to make a unique urban image of Seoul city, 'Seoul Color' should be applied to the shape of landscape of Seoul differently. In addition, many strategies including advertisement, education, making up obvious goals for using the 'Seoul Color', and so on were suggested as conclusion.

스팀펑크 패션 스타일의 디자인 특성에 대한 연구 (A Research on Design Characteristics of Steampunk Fashion Style)

  • 주가신;김수지;이영재
    • 패션비즈니스
    • /
    • 제23권4호
    • /
    • pp.112-126
    • /
    • 2019
  • The objective of this study was to investigate visual elements of steampunk fashion and provide base line data for innovative fashion design ideas and products. We investigated design characteristics of steampunk fashion style shown in 3 movies and 3 animations. Based on the investigation, the research drew intrinsic value of steampunk fashion from three brands 'Vivienne Westwood', 'Dolce & Gabbana' and 'Alexander McQueen'. As the research analyzed movies and animations revealing steampunk style, various characteristics were found and assorted into similar categories. Subcategories of steampunk fashion are pluralism, rebellion and heterogeneity. The followings are result of analyzing three designer collection listed above. First, steampunk fashion made by designers used various color and materials to express multi-pluralistic(multiplicity) characteristic. Second, fashion style in collections revealed artistic and experimental design. This adventurous and innovative characteristic is categorized as rebellion feature. Third, steampunk fashion style used mix-match of unexpected materials or unbalanced silhouette to create a complete fashion style by combining styles in duplicity which could've lack harmony. Intrinsic value of steampunk is defined as graffiti of 19th century's science technology and utopia spirit. Longing for past and fantasy was expressed into fashion. Steampunk fashion wants to escape reality and tries to recreate history of the past faded away with technological development. It defines steampunk as freedom, deviation and fantastical utopia in positive point of view. Furthermore, aesthetic implication of steampunk style found in this research can make a boundary of steampunk style clear and become reference for future researches regarding steampunk fashion.