• Title/Summary/Keyword: Video Content Viewer

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A OTT content data analysis technique on a PC environment (PC 환경에서의 OTT 콘텐츠 데이터 분석 방법)

  • Chanwoo Lee;Junyoung Heo
    • Smart Media Journal
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    • v.13 no.2
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    • pp.62-67
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    • 2024
  • Due to technological advancements in viewing devices and the COVID-19 pandemic, a lot of OTT-only content is being produced and distributed as people shift from traditional movie theater viewing and broadcasters' fixed TV viewing to free-form OTT viewing using wired and wireless internet. As a result, the ability to leverage data from OTT audiences has become critical to the competitiveness of the industry. However, third parties other than OTT content providers are facing difficulties in acquiring OTT viewer data. In this paper, as a way to overcome the shortcomings of existing viewer data acquisition, we propose a method to extract audio and video data by developing an OTT viewing data acquisition agent using Web APIs by adopting a web browser environment that does not affect the performance of OS and viewing devices, so that third-party companies that need viewing data can utilize it.

The Differential Impacts of Positive and Negative Emotions on Travel-Related YouTube Video Engagement (유튜브 여행 동영상의 긍정적 감정과 부정적 감정이 사용자 참여에 미치는 영향)

  • Heejin Kim;Hayeon Song;Jinyoung Yoo;Sungchul Choi
    • Journal of Service Research and Studies
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    • v.13 no.3
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    • pp.1-19
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    • 2023
  • Despite the growing importance of video-based social media content, such as vlogs, as a marketing tool in the travel industry, there is limited research on the characteristics that enhance engagement among potential travelers. This study explores the influence of emotional valence in YouTube travel content on viewer engagement, specifically likes and comments. We analyzed 4,619 travel-related YouTube videos from eight popular tourist cities. Using negative binomial regression analysis, we found that both positive and negative emotions significantly influence the number of likes received. Videos with higher positive emotions as well as negative emotions receive more likes. However, when it comes to the number of comments, only negative emotions showed a significant positive influence, while positive emotions had no significant impact. These findings offer valuable insights for marketers seeking to optimize engagement strategies on YouTube, considering the unique nature of travel products. Further research into the effects of specific emotions on engagement is warranted to improve marketing strategies. This study highlights the powerful impact of emotions on viewer engagement in the context of social media, particularly on YouTube.

Design and Implementation of a Protection and Distribution System for Digital Broadcasting Contents (디지털 방송 콘텐츠 보호 유통 시스템 설계 및 구현)

  • Lee Hyejoo;Choi BumSeok;Hong Jinwoo;Seo Jongwon
    • The KIPS Transactions:PartC
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    • v.11C no.6 s.95
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    • pp.731-738
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    • 2004
  • With the increase of digital content usages, the protection for digital content and intellectual property becomes more important. The DRM(digital rights management) technologies are applicable to protect not only any kind of digital contents but also intellectual property. Besides such techniques are required for recorded digital broadcasting contents due to introduction of digital broadcasting techniques and storage devices such as personal video recorder. The conventional protection scheme for broadcasting content is the CAS(conditional access system) by which the access of viewer is controlled on the specific channels or programs. The CAS prohibits the viewer from delivering the digital broadcasting content to other person, so it results in restriction of superdistribution on the digital broadcasting content. In this paper, for broadcast targeting unspecfic many people, we will design the service model of the protection and distribution of digital broadcasting content using encryption and license by employing the concept of DRM. The results of implementation are also shown to verify some functions of each component. An implemented system of this paper has some advantages that the recording of broadcast content is allowed on set-top-box and superdistribution is available by consumer. Hence it provides content providers and consumers with trustworthy environment for content protection and distribution.

Education On Demand System Based on e-Learning Standards (e-Learning 표준에 기반한 주문형 교육 시스템)

  • Hong, Gun Ho;Song, Ha Yoon
    • The Journal of Korean Association of Computer Education
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    • v.6 no.3
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    • pp.99-108
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    • 2003
  • This paper indicates limitations of the existing VOD(Video on Demand)-based on-line education systems and presents the design and implementation of Education on Demand (EOD) system as an alternative. EOD system is based on meta information expressed in XML and component technology. Overall system consists of authoring tool. contents server, learning policy system and contents viewer. which are utilized throughout the learning contents life-cycle. EOD system enables automated contents management using meta information exchange methodology that is conformant to the SCORM meta data presentation scheme. In addition, integrated management of interaction and feedback information along with the learning policy system provides customized learning guide for each individual learner. With the development of EOD system, this paper discusses about advanced on-line education system which surpasses existing content-providing-only systems.

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A Study on the YouTube Videos Content Characteristics of the National Archives of Korea (국가기록원 유튜브 동영상 콘텐츠 특성에 대한 연구)

  • Ok nam, Park
    • Journal of the Korean Society for Library and Information Science
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    • v.56 no.4
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    • pp.515-536
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    • 2022
  • The purpose of this study is to understand the content characteristics in YouTube videos of the National Archives of Korea. For this purpose, keywords, video data, and viewer responses were collected for 324 videos posted by the National Archives of Korea for five years since April, 2017. Social network analysis, topic modeling, and content analysis were performed. Based on this, the main keywords leading the YouTube videos of the National Archives of Korea, 7 major topics and 20 sub-topics were identified. The characteristics of the YouTube videos and keywords network were studies. In addition, video characteristics were analyzed as external characteristics, video editing and delivery methods, and content characters. The study found that the YouTube channel of the National Archives of Korea has been posting the videos related to various topics such as places, history, and events as well as the basic functions of the archives to induce viewers' interest in the archives. The study also identified the areas that needed to be improved such as low response from viewers, lack of content that could interest viewers, and lack of channel operation to interact or communicate with viewers. Finally, the study was concluded with a proposal to spread the videos of the National Archives of Korea to more users.

Disparity and Image Characteristics of Stereoscopic Video Affecting on Viewing Safety (스테레오스코픽 비디오의 시청안전성에 영향을 미치는 변위 및 화면 특성)

  • Seo, Young-Ho;Bae, Yun-Jin;Kim, Woo-Youl;Kim, Dong-Wook
    • Journal of Broadcast Engineering
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    • v.17 no.5
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    • pp.789-807
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    • 2012
  • The purpose of this paper is to find various disparity factors in conjunction with situations and contexts of the contents that cause viewer's discomfort, which is to make a content production guideline for viewer's safety, eventually. As a methodology, we extract the experimental data by letting various viewers push a pre-defined key as long as they feel discomfort during watching stereo 3D contents. For each contents, we extract the disparities and disparity changes for the focal point, vicinity of the focal point (ROI, region of interest), and the whole image. For each contents, each point or part of contents is analyzed to find the factors causing discomfort with the two prepared data with watching the contents in 3D. Then, all the analyzed data are re-analyzed to find the strength of each factor. The results from the analyses are explained from the factors having relatively high strength first. It includes the factors that are not known as well as the ones that we can already guess.

Intelligent Broadcasting System and Services for Personalized Semantic Contents Consumption (개인화된 의미 기반 콘텐츠 소비를 위한 지능형 방송 시스템과 서비스)

  • Jin, Sung Ho;Cho, Jun Ho;Ro, Yong Man;Kim, Jae-Gon
    • Journal of Broadcast Engineering
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    • v.10 no.3
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    • pp.422-435
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    • 2005
  • Compared with analog broadcasting, digital broadcasting supports technical background to provide personalize the TV watching environment by offering broadcasting services that can adapt to viewers' preferences. However, current digital broadcasting shows limited services such as reservation recording, simple program guiding with an electronic program guide (EPG) on a personal video recorder system, and primitive data broadcasting by broadcasters. Therefore, the purpose of this paper is to suggest a new broadcasting environment which gives a person facility and a difference fur watching TV by serving enhanced personalized services. For that reason, we propose an intelligent broadcasting system which can minimize viewer's actions, and enhanced broadcasting services which are based on understanding of the semantics of broadcasting contents. To implement the system, agent technology as well as the MPEG-7 and TV-Anytime Forum (TVAF) are employed. For content-level services, real-time content filtering and personalized video skimming are designed and implemented. To verify the usefulness of the proposed system, we demonstrate it with a test-bed on which content-level personalized services are implemented.

A Synchronization Technique for Android Multivision Applications with Multiple Smart Devices (안드로이드 기반의 다중 기기에서의 동영상 동시 재생을 위한 동기화 기법)

  • Kim, Ganghyeon;Yun, Junho;Lee, Bupjae;Kim, Daeyoung
    • Journal of KIISE
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    • v.42 no.1
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    • pp.1-6
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    • 2015
  • Smart electronics are now widely used in everyday life, but the size of the screen of such devices is still too small to fully enjoy multimedia content. Therefore, if the display is comprised of multiple views produced by multiple smart devices, then the screen output size can increase. However, a time delay between the devices can generate a discordance in the video and sound. This paper compares two synchronization techniques that can be used to minimize such a time delay, and proposes a synchronization technique in which, the timing of the screen for each device is calculated by synchronizing the playback time, using the timing information transferred from the control device, and periodically adjusting the playback timing forward or backward. When multimedia content is reproduced using multiple views from multiple smart devices, we can minimize the time delay, regardless of the network quality or the differences in the devices used for this technique.

A Study on the Characteristics of Onomatopoeia Subtitle in Korean and Chinese Variety TV Shows Based on Writing System (문자 체계에 따른 한중 예능 프로그램의 의성어 자막 특성 연구)

  • Wen Liang;Yoojin Kim
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.3
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    • pp.243-251
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    • 2024
  • As digital video communication technology advances and global interactions become more frequent, cultural barriers between countries are gradually diminishing. Subtitles in TV content reflect the writing systems and cultural contexts of different countries, aiding in the comprehension of program content. However, when comparing subtitles between countries with different writing systems, variations in format and the representation of onomatopoeic expressions become apparent. Therefore, this study focuses on analyzing the differences and peculiarities in the onomatopoeic subtitles of Korean and Chinese variety shows, which are based on distinct writing systems. Through this analysis, the study aims to understand how differences in writing systems influence the representation of onomatopoeic subtitles and viewer experience. This investigation is expected to provide creative inspiration for variety show producers and facilitate cross-cultural communication.

A Study on the Arrangement of 360 VR Camera for Music Performance Video (음악 공연 영상의 360 VR 카메라 배치에 관한 연구)

  • Nam, SangHun;Kang, DongHyun;Kwon, JoungHuem
    • Journal of Broadcast Engineering
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    • v.25 no.4
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    • pp.518-527
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    • 2020
  • 360 VR technology is used not only in movies, but also in performing arts such as music, theater, dance, and so on due to the characteristics of immersion and presence. The technology allows the audience can be perceived a feel of participation in a story. This study is conducted an analysis of the techniques of 360 video shooting in order to find the answers of the following questionaries: how to make viewers enhance to a better understanding of a space, how to make the viewer feel comfortable ceding control of the experience, how to generate greater empathy with a 360 video. Thirty cases were analysed 360-degree videos of live performances performed on stage among 360-degree images of music performance content shared on Youtube from 2015 to 2020. The result shows that live performances are performed with the audience, so the stage shape and the layout of the audience seats are preferred to the characteristics of the performance. It was also shown that directing using a 360 VR camera was also greatly affected by the stage and audience placement. The stage is manly classified into three types, and the camera layout and characteristics mainly used are organized according to the number of 360 VR cameras, whether fixed or mobile cameras are used.