• Title/Summary/Keyword: Value creation

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Factors Influencing Customer Experience and Satisfaction in Subscription Services for Home Meal Replacements : Mediating Effect of Customer Value Co-Creation (가정간편식 구독서비스 고객경험 및 고객만족에 미치는 영향 요인 : 고객가치 공동창출의 매개효과 )

  • Lee, Su-jin;Chung, Byoung-gyu
    • Journal of Venture Innovation
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    • v.7 no.3
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    • pp.159-182
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    • 2024
  • The study aimed to analyze the factors influencing customer experience and satisfaction in home meal replacement (HMR) subscription services through the lens of the Value-based Adoption Model (VAM). Specifically, the study examined the mediating role of customer value co-creation. A survey was conducted among users of HMR subscription services within the last three months, yielding 200 valid responses for analysis using AMOS 24.0. The findings revealed that the factors of usefulness, entertainment, convenience, and curation positively impacted customer value co-creation, while perceived anxiety had a negative effect. Interestingly, the influence of perceived costs on customer value co-creation was not significant, potentially indicating that cost concerns may be overshadowed by other factors in this service context. Among the variables, curation emerged as the most influential factor, followed by convenience, usefulness, and entertainment. Customer value co-creation was found to significantly enhance both customer experience and satisfaction, with customer experience also directly contributing to increased customer satisfaction. The study underscored the importance of customer value co-creation as a mediating factor, bridging the gap between service features and customer outcomes. This mediation highlights how effectively managed interactions between the service provider and customers can transform perceived value into tangible satisfaction. From a practical standpoint, the results emphasize the critical role of curation services in driving customer value and satisfaction in HMR subscription services. Companies should focus on refining curation and enhancing convenience to maximize customer engagement and satisfaction. The study provides valuable academic insights into the dynamics of customer value co-creation and its implications for service management, contributing to the broader understanding of how modern subscription services can optimize customer relationships.

Economic Analysis of the Seaweed Forest Creation Project : the Case of Jeju Woodo Seokwang-ri (해중림 조성사업의 경제성 분석:제주 우도 서광리 어장을 중심으로)

  • Kang, Seok-Kyu
    • The Journal of Fisheries Business Administration
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    • v.42 no.1
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    • pp.37-55
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    • 2011
  • This study is to examine the economic effects of seaweed forest creation project in the case of Jeju Woodo Seokwang-ri. Seaweed forest creation project will raise up the quality and quantity of coastal fisheries resource and improve the structure of coastal ecosystem as a project the recovery of coastal fisheries resource against barren ground like whitening event. The economic effect by seaweed forest creation project can be found not only in the income increase of fishermen but also in reduction of carbon dioxide. The results of this study are summarized as follows: First, the income increase effect of fishermen has economic value of 26,945 thousand won under a 30-year cash flow based on a 8.5% discount rate. This suggests that the seaweed forest creation project increases income of fishermen. Second, the reduction effect of carbon dioxide has economic value of 1,083 thousand won per year. This indicates that the seaweed forest creation project reduces carbon dioxide. In conclusion, the results of this study suggest the seaweed forest creation project has economic value in the case of Jeju Woodo Seokwang-ri.

The Financial Impact Generated by Shifts in Value Strategic Emphasis (가치전략 중점의 변화가 재무성과에 미치는 영향)

  • Hong, Kichul;Park, Kwangho
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.39 no.4
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    • pp.26-39
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    • 2016
  • Korea's main manufacturing industries, which have led its economy for the past three decades, are faced with a serious downturn and loss of competitive advantages due to the current economic depression, China's rise, and the drop of oil prices. Korean business firms must adopt the paradigm shift in their value strategies, along with a government-led industrial restructuring in order to gain sustainable competitive advantages. Business firms allocate their limited resources between value creation and value appropriation, however, what effect does strategic emphasis on value creation versus value appropriation have on a business firm's financial performance? This paper empirically addresses this issue by examining the effect of shifts in strategic emphasis on stock return. Furthermore, this study examines appropriate choices of strategic emphasis to gain differential financial performance. The data set used in this regression analysis comes from the KISLINE database of NICE Information Service. The variables that form the basis of this analysis are stock return, ROA, and Strategic Emphasis [(advertising expenditures-R&D expenditures)/assets]. The interactive effect with situational factors regarding the firm and the type of technological environment in which the firm is operating was also analyzed. Our results show that investors acknowledge a shift of strategic emphasis as a sign of stock valuation. In comparison to US, Korean business firms have weak value creation capabilities in high-technology industries, and weak value appropriation capabilities in low-technology industries. This proves Korean firms are fast followers in the global market. Our findings suggest that Korean firms have to adopt a balanced value strategy, nurturing value creation and developing value appropriation for overcoming the current economic downturn and becoming a first mover in the dawn of "Industry 4.0."

Evaluation Index and Process for Business Value Creation of Proptech (프롭테크 비즈니스의 가치창출 평가지표 개발 및 평가 프로세스 제언)

  • Kim, Jae-Young;Kang, Yeon-Sil;Lee, Sung-Hee
    • Knowledge Management Research
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    • v.22 no.2
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    • pp.289-300
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    • 2021
  • Proptech, which has applied information technology to the real estate market, is leading real estate transaction innovation by presenting various value creation models. This study categorizes and understands values that are created and shared in proptech-based businesses, and develops evaluation data that reflects the relative importance of individual value areas. To this end, the dimension of value creation of proptech was hierarchically constructed, and the degree of relative value creation of the sub-industries of the proptech industry was evaluated. In order to grasp the relative importance of the proposed indicators, AHP analysis was conducted for industry and academic experts. In the first stage, intangible values, relational values, and advanced values were presented. It was derived as weights between indicators through two-way comparison. This study aims to improve and develop the value-creation capability of the entire Korean proptech ecosystem in the future by evaluating the value-created competence of each sector of the proptech industry.

The Impact of Shared Value Creation of Social Enterprise on Organizational Performance (사회적기업의 공유가치창출이 조직성과에 미치는 영향)

  • Lee, Yong-Jae;Um, So-Young
    • The Journal of the Korea Contents Association
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    • v.18 no.4
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    • pp.369-379
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    • 2018
  • The purpose of this study is to examine the impact of social enterprise's shared value creation on corporate performance and to develop policy measures to enhance competitiveness of social enterprises. The main results and implications are as follows. First, according to the general characteristics of social enterprises, the difference between shared value creation and organizational performance was not statistically significant. In other words, although the social enterprise has various organizational characteristics, it does not differ from the shared value creation or the organizational performance that it creates. The rapid increase of social enterprises led to a rapid increase in various types of social enterprises, but there is no difference between shared value creation and organizational performance. Second, the results of analyzing the impact of shared value creation on the organizational performance of social enterprises revealed that social performance was statistically significant influenced by re-recognition of product market and regional cluster among sub-factors of shared value creation. Among the sub-factors of social enterprise's economic performance, the re-recognition of the product market had a statistically significant effect on the overall organizational performance of social enterprises. Among the sub-factors of shared value creation. In the future, it will be necessary to make effort to improve corporate performance by introducing the concept of shared value creation for social enterprise and making policy efforts to activate it.

Internal Control Effectiveness and Business Survival: Evidence from Thai Food Businesses

  • PHORNLAPHATRACHAKORN, Kornchai;NA KALASINDHU, Khajit
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.12
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    • pp.927-939
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    • 2020
  • This study aims at investigating the effects of internal control effectiveness on business survival of food businesses in Thailand through the mediators of productivity improvement and value creation. In this study, 155 food businesses in Thailand are the samples of the study. The results show that internal control effectiveness has a significant influence on productivity improvement and business survival. Productivity improvement critically affects value creation and business survival while value creation is an important determinant of business survival. However, internal control effectiveness has no relationship with value creation. Also, productivity improvement explicitly mediates the internal control effectiveness-business survival relationships. In summary, internal control effectiveness can enhance firms' sustainable competitive advantage, superior performance and long-term survival. Firms need to focus on internal control effectiveness through investing their assets and resources and utilizing their abilities, competencies and capabilities in order to continuously develop and improve their appropriate concepts and characteristics in an organization. Better internal control effectiveness definitely leads to more long-term survival. To generalize the research results, future research needs to collect data from other businesses and industries. Increased response rate of the study is important for future research to verify and confirm the research results.

Towards a Value-Creation Framework for Proptech Business (프롭테크 비즈니스 가치창출 프레임워크)

  • Kim, Jae-Young;Park, Seung-Bong
    • Knowledge Management Research
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    • v.22 no.1
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    • pp.105-120
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    • 2021
  • Recently, there has been a dramatic change in real estate markets with the development of information technology. The word, Proptech, is defined as the real estate transaction innovation motivated by various types of information technology including artificial intelligence, sensing technology and big data. The objective of this study is to provide a value-creation framework for Proptech business based on the understanding of how and what types of values are created and shared, which gives organization to develop strategies and business models. And a new classification scheme of Proptech business is also suggested based on the recognition of created values along the development of Proptech business. Then, the proposed matrix is applied to derive the business value such as intangibility value, relational value and enhancement value with the case analysis on the each components of Proptech business.

Identification of resources and competences for value co-creation in the relationship network of high-tech B2B firm (첨단 기술 기반 B2B 회사의 관계 네트워크에서의 공동 가치 창출을 위한 자원 및 역량 도출)

  • Park, Changhyun;Lee, Heesang
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.7
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    • pp.4191-4197
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    • 2014
  • Value co-creation is an important business strategy these days in both the business-to-business (B2B) and business-to-consumer (B2C) markets. The aim of this study was to identify specialized resources and competences for value co-creation in the relationship network within a high-tech B2B market. A case of Taiwan Semiconductor Manufacturing Company Limited (TSMC) with customers and partners was chosen as the study case. Based on the observations, contents analysis of the secondary data and unstructured interviews with former TSMC employees, 4 critical resource types (financial, knowledge, efficiency and intellectual resource) and 6 competence types (relational, collaboration, strategic, innovation, managing and service capability), were performed as the principal factors for value co-creation in the relationship network. A research framework that can analyze the value co-creation phenomena in the relationship network was established.

Analysis on value research trend and building the resource and competence based research framework for value creation (가치 연구의 동향 분석 및 가치창출에 대한 자원 및 역량기반 연구체계 구축)

  • Park, Changhyun;Lee, Heesang
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.4
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    • pp.1923-1931
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    • 2014
  • A value creation is understood as important business strategy these days in both academics and industry. But this phenomenon is not fully understood based on systematized framework. In this paper, we summarized value research trend based on exploratory research and inductive reasoning by exploring both international and domestic journals. And we built a research framework that can analyze value creation between supplier and customer. Value research prior to 2004 is primarily divided into values of goods or services and relationship values. After 2004, service-dominant (SD) logic has been outlined. There are other research trends to see the relationship value in terms of relationship benefits and relationship in the network or supply chain. 4 critical resource types (financial resource, knowledge resource, efficiency resource, and intellectual resource) and 5 competence types (relational capability, collaboration capability, innovation capability, managing capability) are constructed as principal factors for value creation from inductive reasoning based upon a resource-based view (RBV) and a competence-based view (CBV). The research framework was built based on 4 resources and 4 competences.

Mapping Emerging Business Models in Massively Multiplayer Online Games (다중이용자 온라인 게임에서 신규 비즈니스 모델의 도식화에 관하여)

  • Joung, Yoon-Ho;Kwon, Hyeog-In
    • Journal of Information Technology Services
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    • v.5 no.3
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    • pp.137-150
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    • 2006
  • The authors map some of the current Business Models in the Massively Multiplayer Online Player scenario. These maps represent Value Creation Systems by resorting to Value Net constructs and notations, and are offered here as a proof of concept and utility. The authors claim that these mappings can enable readers, managers and IT experts, to build new insights onto such Business Models and develop requirements for Information System infrastructure. When approaching the Value Creation System as a Value Net the goal is to think outside the conceptual box of Value Chains and understand how the different activities interact, by exposing the multiplicity of value types and flows. In doing this study the authors are attempting to synthesize a new Business Model proposal that could underlie the development of an infrastructure for the collaborative creation, distribution and exploration of online massively multiplayer games, beyond the traditional producer-consumer roles.