References
- Bagherian, F., & Haddad, N. M. (2023). Relationship between technology acceptance and technology anxiety among Iranian EFL learners. International Journal of Language and Translation Research, 2(4), 79-106.
- Bejjani, Y., Constantiou, I., & Vanhaverbeke, W. (2022). Using artificial intelligence to co-create value with customers. Proceedings of the 2022 Pre-ICIS SIGDSA Symposium. 7.
- Bischof, S. F., Boettger, T. M., & Rudolph, T. (2020). Curated subscription commerce: A theoretical conceptualization. Journal of Retailing and Consumer Services, 54, doi:10.1016/j.jretconser.2019.04.019
- Choi, C. M., & Yang, H. S. (2016). The effect of E-commerce's curation characteristics on the customer purchase intention: Focusing on the mediating effect of satisfaction. Journal of Digital Convergence, 14(5), 185-195.
- Choi, E. S., Nam, J. S., & Kim, T. H. (2018). Study on difference of HMR(Home Meal Replacement) consumption form in accordance with consumption tendency of food. Journal of Foodservice Management, 21(1), 1-24.
- Chong, H. X., Hashim, A. H., Osman, S., Lau, J. L., & Aw, E. C. X. (2023). The future of e-commerce understanding livestreaming commerce continuance usage. International Journal of Retail & Distribution Management, 51(1), 1-20.
- Corsaro, D. (2019). Capturing the broader picture of value co-creation management. European Management Journal, 37(1), 99-116.
- Debasa, F., Gelashvili, V., Martinez-Navalon, J. G., & Saura, J. R. (2023). Do stress and anxiety influence users' intention to make restaurant reservations through mobile apps. European Research on Management and Business Economics, 29(1), https://doi.org/10.1016/j.iedeen.2022.100205
- Ercis, A., Hos, B., & Deveci, F. G. (2020). Effect of social media marketing activities on brand loyalty: The mediator role of e-brand love and branding co-creation. Journal of Global Strategic Management, 14(1), 69-84.
- Feng, S. L., & Ryu, M. H. (2023). A study on use intention for HMR subscription service using the unified theory of acceptance and use of technology: Verification of the moderating effect of consumer innovativeness and HMR involvement. Journal of Consumer Studies, 34(1), 41-65.
- Freeman, S., Gibbs, M., & Nansen, B. (2023). Personalised but impersonal: Listeners' experiences of algorithmic curation on music streaming services. In Proceedings of the 2023 CHI Conference on Human Factors in Computing Systems.
- Guo, S, T., & Jin, C, H. (2023). The effect of online shopping platform chinese users' customer engagement on repurchase intention: Focused on the mediating effect of value co-creation, Journal of Startup Convergence & Consulting, 2(1), 33-40.
- Hajli, N., Shanmugam, M., Papagiannidis, S., Zahay, D., & Richard, M. O. (2017). Branding co-creation with members of online brand communities. Journal of Business Research, 70, 136-144.
- Harman, H. (1967), Modern Factor Analysis, Chicago; University of Chicago
- Hayes, A. H.(2022), Introduction to Mediation, Moderation and Conditional Process Analysis : A Regression-Based Approach, NY : The Guilford Press.
- Hutami, L. T. H., & Maharani, B. D. (2022). Modified value-based adoption model in paid entertainment mobile apps in yogykarta, Jurnal Inovasi Bisnis, 10(1), 53-58.
- Jung, Y. H. (2019). A study on consumers problems and improvement methods in subscription economy. Policy Research Report, 1-105.
- Kang, J. H., Jeong, Y. J., & Lee, J. S. (2022), Application of value-based adoption model (VAM) to untact exercise and sport program users: Comparison between generation MZ and baby boomers. Korean Journal of Sport Management, 27(2), 1-29.
- Kim, C. K., Yoo, B. J., & Lee, J. H. (2020). Consumer heterogeneity and price promotion effectiveness in subscription-based online platforms. Information Systems Review, 22(3), 143-156.
- Kim, C. Y. (2022). Effects of Online Food Subscription Economy Characteristics on Perceived Value and Customer Engagement, Doctoral Dissertation, Korea University.
- Kim, C. Y., & Park, C. (2022). Effects of online food subscription economy characteristics on perceived value and customer engagement. Journal of Information Technology Services, 21(2), 1-26.
- Kim, H. W., Chan, H. C., & Gupta, S. (2007). Value-based adoption of mobile internet: An empirical investigation. Decision Support Systems, 43(1), 111-126.
- Kim, S. H ., Park, H . S., & Kim, B. R. (2021). Impacts of perceived value and trust on intention to continue use of individuals' cloud computing: The perception of value-based adoption model. Journal of Digital Convergence, 19(1),77-88.
- Kumar, P., Mokha, A. K., & Pattnaik, S. C. (2022). Electronic customer relationship management (E-CRM), customer experience and customer satisfaction: evidence from the banking industry. Benchmarking: An International Journal, 29(2), 551-572.
- Lee, H., & Kim, J. H. (2020). Effects of Consumption Value on Consumer Attitude in Purchasing HMR Products through Subscription Service. The Society of Digital Policy & Management, 18(9), 71-79.
- Lee, S. H. (2022). A study on the intention of restaurant workers to accept AI-based service robots (Serving Robots) usingvalue-based acceptance model (VAM): Focusing on adjusting the size of restaurants. Culinary Science & Hospitality Research, 28(4), 91-106.
- Lee, S. W., Jung, J. S., & Kim, H. G. (2020). The influence of individual characteristics and innovativeness on the intention to continuous participation in Douyin: Focusing on the mediating effect of the act of value co-creation, Korean Corporation Management Association, 27(3), 1-22.
- Lee, Y. J., Kim, Y. K., & Youn, A. R. (2021). A Study on the problems and solutions in the HMR market. The Foodservice Management Society of Korea, 24(5), 55-79.
- Lee, Y. S., Song, J. M., & Yang, S. B. (2021). The effect of restaurant owners' perceived benefits and sacrifices on the continuous use intention of food delivery app services: Focusing on the value-based adoption model. Korean Association for Information Systems, 30(2), 215-241.
- Liao, Y. K., Wu, W. Y. Le, T. Q., & Phung, T. T. T. (2022). The integration of the technology acceptance model and valueꠓbased adoption model to study the adoption of E-learning: The moderating role of e-WOM. Sustainability, 14(2), https://doi.org/10.3390/su14020815
- Mandari, H. E. (2022). Acceptance of internet of things in developing countries: An empirical study using value based adoption model. International Journal of Technology and Human Interaction, 18(1), 1-19.
- Manser Payne, E. H., Dahl, A. J., & Peltier, J. (2021). Digital servitization value co-creation framework for AI services: A research agenda for digital transformation in financial service ecosystems. Journal of Research in Interactive Marketing, 15(2), 200-222.
- McCarthy, D. M., Fader, P. S., & Hardie, B. G. S. (2017). Valuing subscription-based businesses using publicly disclosed customer data. Journal of Marketing, 81(1), 17-35.
- Mokha, A. K. & Kumar, P.(2023), Examining the interconnections between E-CRM, customer experience, customer Satisfaction and customer loyalty: A mediation approach, Journal of Electronic Commerce in Organizations, 20(1), 1-21.
- Na, W. H., & Dong, H. L. (2021). Factors for intention to use for digital contents subscription service in Korea. Journal of Digital Contents Society, 22(5), 755-766.
- Oliver, R. L. (2014). Satisfaction: A Behavioral Perspective on the Consumer. Routledge.
- Payne, A., Storbacka, K., Frow, P., & Knox, S. (2009). Co-creating brands: Diagnosing and designing the relationship experience. Journal of Business Research, 62(3), 379-389.
- Piller, F. T., Vossen, A., & Ihl, C. (2012). From social media to social product development: the impact of social media on co-creation of innovation. Die Unternehmung, 65(1), 1-22.
- Podsakoff, P. M., MacKenzie, S. B., Lee, J., & Podsakoff, N. P. (2003). Common method biases in behavioral research: A critical review of the literature and recommended remedies. Journal of Applied Psychology, 88(5), 879-903.
- Prebensen, N. K., & Xie, J. (2017). Efficacy of co-creation and mastering on perceived value and satisfaction in tourists' consumption. Tourism Management, 60, 166-176.
- Rha, J. Y. (2020). Subscription economy for servicizing a work of art: An open gallery Case. Journal of Korea Service Management Society, 21(3), 227-252.
- Ryu, M. H., & Lee, Y. H. (2021) A study on repurchase intentions on online home meal replacement (HMR) of Chinese consumers applying the value-based adoption model. Journal of Consumer Studies, 32(5), 125-147.
- Tran, T. B. H., & Vu, A. D. (2021). From customer value co-creation behaviour to customer perceived value. Journal of Marketing Management, 37(9-10), 993-1026.
- Upadhyaya, M. (2020). Analysis of E-CRM, service quality and brand trust relationship with student satisfaction. Humanities & Social Sciences Reviews, 8(1), 227-232.
- Vargo, S. L., & Lusch, R. F. (2004). Evolving to a new dominant logic for marketing. Journal of Marketing, 68(1), 1-17.
- Vargo, S. L., & Lusch, R. F. (2008). Service-dominant logic: Continuing the evolution. Journal of the Academy of Marketing Science, 36, 1-10.
- Vargo, S. L., & Lusch, R. F. (2014). Service-dominant logic: What it is, what it is not, what it might be. In The Service-dominant Logic of Marketing, Routledge.
- Yi, Y., & Gong, T. (2013). Customer value co-creation behavior: Scale development and validation. Journal of Business Research, 66(9), 1279-1284.
- Zhu, G., Zheng, J., & Chen, Y. (2022). Acceptance of free-floating car sharing: A decomposed self-efficacy-based value adoption model. The International Journal of Transportation Research, 14(5), 524-534.