• 한국식생활문화학회지
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• 제21권6호
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• pp.702-713
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• 2006

The purpose of this study was to identify the influence of school foodservice dietitians' work value on job satisfaction, organizational commitment, and turnover intentions. Also, this study explored the role of the expectation to the institution of nutrition teachers as a moderating variable in three relationships: 1) between work value and job satisfaction, 2) between work value and organizational commitment, and 3) between work value and turnover intentions. This study surveyed dietitians who worked at school foodservice in Kyunggii and Daegu${\cdot}$Gyeoungbuk province. A total of 509 responses were collected using on-site survey and online survey (response rate 59.3%). This study conducted hierarchical regression analysis to test the moderating effect of the expectation to the institution of nutrition teachers. Results of hierarchical regression showed that work value of status upgrade had a positive effect on job satisfaction to promotion opportunity and salary, and such effect was more significantly apparent in high expectation to new work. In addition, work value of status upgrade had a positive effect on turnover intention, and such effect was more significantly apparent in low expectation to new work environment improvement. Work value of work activity preference also appeared to have a positive effect on organizational commitment, and such effect was more significantly apparent in high expectation to social status and professionalism.

• 한국콘텐츠학회논문지
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• 제18권12호
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• pp.130-139
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• 2018

본 연구는 육아예능 프로그램시청이 시청자의 결혼과 가족에 대한 인식에 어떤 영향을 미치는지를 실증적으로 살펴보았다. 구체적으로 <슈퍼맨이 돌아왔다> 시청이 결혼에 대한 기대감(로맨스 기대감, 배우자 기대감), 부모역할 공평성 가치관, 아버지 양육수행 유능감에 어떤 영향을 미치는지를 알아보며, 동일화갈망의 매개효과도 검증하고자 하였다. 대학생 407명을 대상으로 설문조사한 결과, <슈퍼맨이 돌아왔다> 시청은 로맨스 기대감과 배우자 기대감 모두에 유의미한 정적인 영향을 미치는 것으로 나타났다. 또한 동일화갈망을 통해 간접적으로도 정적인 영향을 미쳤다. <슈퍼맨이 돌아왔다> 시청은 부모역할 공평성 가치관에는 직접적인 영향을 미치지 못하지만, 동일화갈망을 통해 간접적인 영향을 미쳤다. 반면, 아버지양육수행 유능감에는 직접적인 영향만을 주었다.

• 대한간호학회지
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• 제4권2호
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• pp.144-158
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• 1974

This study was undertaken in an attempt to; 1) measure value orientation of nursing activities, 2) identify the relationship between nurse's role perception and patient's expectation, and 3) evaluate the pattern of nursing education and nursing service administration. 203 hospitalized adults and 203 professional nurses from 11 general hospitals in Seoul during the period of July to December 1973 were tested according to questionnaire based on 4 categories of clinical nursing activities, 1) physical care, 2) observation and control, 3) psycho-social care and 4) therapeutic measures. Results of the study are as follows: 1. Nurses were more concerned than patients in the physical care category. Significant difference was revealed by p<.01 level (t=2.800). Mean value score of nurses was average (2.84), and mean value score of patients was relative' y low (2.49). None of the physical care category questionnaire items were over 3.5. 2. Respondents from hospitals of total care system revealed significant difference in the physical care category by P〈.025 level. (t=2.242). Mean value score of both group were average level (nurse 2.90, patient 2.53), nurses showed higher concern. 3. Difference between nurse's role perception and patient's expectation in observation and control category was revealed non- significance by p〉0.05. level (t=1.238). Mean value score of both group revealed relatively high (nurse=3.44, patient 3.19). 4. Difference between nurse's role perception and patient〉expectation in psycho-social cart category revealed non- significance by p〉.05 level (t=0.758), Mean value score of both group revealed average level (nurse =2.71, patient =2.53), 5. Non- significant difference was noted between B. S. N. and diploma nurse's role perception in the psycho- social care category by p> 0.1 level (t=0.316). 4. Difference between nurse's role perception and patient's expectation in the rapeutic me assures category revealed non- significance by p〉0.05 level) t=0.503). Horses showed high concern by mean value score 3.56 level and patients relatively high by 3.41. All items of this category revealed very high or relatively high value score.

• International journal of advanced smart convergence
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• 제9권3호
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• pp.215-220
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• 2020

The purpose of this study is to analyze the structural relationship among expectation value(relational, hedonistic), brand image, brand attitude, continuance viewing intention. The survey subjects to achieve the purpose of this study were selected the 521 YouTube sports contents Viewer in the metropolitan area. Data processing was done with SPSS 23 for frequency analysis, Cronbach's α analysis. Also, AMOS 21 was used for confirmatory factor analysis and structural equation model analysis. The results of the analysis are as follows: First, both relational value and,, hedonistic value had a positive effect on the brand image. Second, both relational value and,, hedonistic value had a positive effect on the brand attitude. Third, both brand image and brand attitudee had a positive effect on the brand attitude.

• 대한지역사회영양학회지
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• 제11권3호
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• pp.361-373
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• 2006

The purpose of this study was to identify the difference of school food service dietitians' work value, job satisfaction, and turnover intention based on their expectation to be a nutrition teacher. Also, this study explored the differences in expectation to be a nutrition teacher, work value, job satisfaction, turnover intention depending on demographics and school foodservice operational characteristics. This study surveyed dietitians who worked at school foodservice in Kyunggii and Daegu Gyeoungbuk Province. A total of 509 responses were collected using on-site survey and online survey (59.3%). Dietitians expressed favorable work value ($3.88{\pm}0.34$) and mid level of a job satisfaction ($2.99{\pm}0.64$). The percentage of dietitians who had an intention to leave after the promulgation of a nutrition teacher system (13.2%) was lower than that of dietitians who had an intention to leave prior to it (23.2%). Most dietitians expected a salary rise (84.7%), more chance to teach nutrition education (76.0%), and the improvement of power not only as a teacher but as a dietitian (72.7%). Dietitians who had higher expectation levels to be a nutrition teacher (> 3 on the 5 point Likert scale) showed a higher tendency of significant turnover intention (F = 4.40, p < 0.01) and more confident work value (F = 15.292, p < 0.001) when comparing those who had lower expectations. There were significant differences in work value, job satisfaction, turnover intention, and expectation to be a nutrition teacher depending on career length and employment status of dietitians. This study revealed that school food service dietitians have favorable expectations to be nutrition teachers with high work value.

• 한국조리학회지
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• 제24권2호
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• pp.44-50
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• 2018

This study investigated if and why there are gulfs between expectations and perceived value for usability. The main objectives of this study are as follows: (a) to examine the differences between expectation and perceived value for usability toward an OTA; and (b) to investigate the reason and purpose for customer visits toward an OTAs. By analyzing the distance between expected and the perceived value for the usability, OTAs can then close this distance and then be able to improve the usefulness of their websites. In addition, after investigating previous evaluation problems, that the various factors that are associated with tourism website evaluations, may be downsized to fit a comprehensive model for website evaluations. The results help to close the gap between expectation and perceived value by helping with the websites design, development, implementation, and management of systems. Based on those findings, effective strategies for OTAs marketing and promotional strategies are suggested.

• 디지털융복합연구
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• 제13권12호
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• pp.325-336
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• 2015

본 연구의 목적은 평생교육에 대한 이용자의 공유기대가치 구성 요소를 융복합적 측면에서 접근, 정량적으로 확인하는데 있다. 선행연구 검토와 심층인터뷰 및 설문조사 실시 등, 2차 자료 수집과 1차 자료 수집, 그리고 정량적 정성적 방법론을 동시에 실시한 결과, 평생교육에 대한 이용자의 공유기대가치 구성요소는, 10개 관점, 27개 구성개념, 81개 측정 항목으로 정리되었다. 확인적 요인분석 결과, 잠재적 측정모델은 적합한 것으로 확인되었고, 구성요인에 대한 개념타당성, 수렴타당성, 내적일관성 및 구성 개념 간의 판별타당성 등도 적절한 것으로 나타났다. 연구결과로 정리된, 평생교육에 대한 이용자의 공유기대가치 구성요소는 융복합적 측면을 바탕으로 평생교육에 대한 이용자의 다양한 기대가치를 보여주는 바, 본 연구는 이론의 학제적 구축 측면에서, 다양한 분야로부터 평생교육에 대한 이용자의 공유 기대가치를 체계적으로 파악하는데 기여할 것으로 판단되며, 전략적 측면에서, 평생교육의 기획 관리 운영에서 이용자 욕구의 범주화 된 파악과 이에 상응하는 프로그램의 기획 개발에 기여할 것으로 판단되며, 관리적 측면에서, 평생교육 이용자의 공유기대가치에 대한 효과의 정량적 파악에 현실적인 도움을 줄 것으로 판단된다.

• Asia pacific journal of information systems
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• 제26권3호
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• pp.449-476
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• 2016

This study examines how an initially perceived product value affects consumer's purchase intention after reading online reviews with various tones. The study proposes that associations among initially perceived overall product value, degree of confirmation resulting from reading the reviews, and final purchase intention differ across review tones such that 1) when the tone is favorable, the effect of an initially perceived product value is stronger than when the tone is critical, and 2) when the tone is extreme, the effect of confirmation is stronger than when the tone is moderate. The survey was conducted with 276 online shopping mall users in Korea, and most of the hypotheses were supported. This study asserts that the effects of online reviews should be considered together with customer's level of expectation formed prior to reading online reviews, which resulted from extensive search and screening processes that the customer went through before reading online reviews.

• 지식경영연구
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• 제9권2호
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• pp.129-146
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• 2008

Customers' evaluation of Website with satisfaction is critical in electroniccommerce. Previous research has studied in a distinct approach; especially IT oriented constructs-perceived usefulness, easy of use and marketing oriented constructs-product, shopping experience, service quality. Despite those important previous studies regarding the usage and the purchase of goods and services, how consumers are satisfied and why consumers leave Web sites without purchasing have not been extensively researched. This study explored those determinants of consumer satisfaction with Web site using expectation-disconfirmation theory (EDT). The present paper extends the range of EDT from antecedents of expectation to consequence of satisfaction. The result suggests that experience and familiarity has an impact on expectation as well as perceived performance and satisfaction. Second, higher expectation makes a negative impact on disconfirmation of expectation. Third, positive disconfirmation of expectation makes a positive impact on satisfaction. Forth. satisfaction produces loyalty and repurchasing intention. Finally, loyal customer has stronger intention to repurchase than satisfied customer.

• 가정과삶의질연구
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• 제34권4호
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• pp.21-35
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• 2016

The purpose of this study was to investigate the effects of family values and expectations for social support on marriage intention among male and female college students. This study involved 427 male and female college students attending colleges located in Seoul. The results are as follows: First, college students in this study tended to have relatively traditional family values in sub-scales including value of children, value of marriage and gender role attitude. Moreover, college students were found to have relatively high expectations toward social support and marriage intention. Second, male students had a higher traditional tendency for all sub-scales of family values including value of children, value of marriage and gender role attitude compared to female students. In addition, they tended to have higher expectations on social support and marriage intention than female students. Third, a greater intention to marry was seen in male students having more traditional values of children and a higher expectation toward future income. The value of children was found to be the most influential factor on marriage intention of male students in the present study. On the contrary, marriage intention was higher in female students the older they were, the greater the expectation of informal support, the lower the expectation of future income, and the more the traditional attitudes toward marriage. Informal support was found to be the most influential factor on marriage intention of female students in the present study.