• Title/Summary/Keyword: Utilization Satisfaction

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Impact of Difference in Korean Wave Awareness among Chinese Women on Quality Perception and Purchasing Behavior of Korean Cosmetic Products (중국여성의 한류 인지도 차이가 한국 화장품에 대한 품질인식과 구매행동에 미치는 영향)

  • Lee, Jeong-Suk
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.10
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    • pp.5097-5104
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    • 2013
  • To derive implication for marketing strategy for Korean cosmetic products in China, an analysis was conducted on the difference in quality perception and purchase behavior between two groups of Chinese women classified by their awareness of Korean Wave. Analytical methods including k-means clustering method, independent samples t-test, factor analysis were applied on the survey results of Chinese women residing in Guangzhou city. The positive impact of Korean Wave on quality perception and brand image is much stronger for higher awareness group, compared against for lower awareness group, that leads to higher product satisfaction and willingness to recommend purchases. Thus, marketing strategies need to be adjusted based on the difference in customers awareness of Korean Wave. However, the low price is the primary inducement for purchases for both groups, increased efforts to enhance brand image and product quality as premium products is strongly required, together with the utilization of Koran Wave.

A study on work value factors and professional attitude factors of dental hygiene students in parts (일부 치위생과 학생의 직업가치요인과 전문직 태도요인에 관한 연구)

  • Jeong, Eun-Young;Kim, Jin-Kyoung
    • Journal of Korean society of Dental Hygiene
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    • v.13 no.3
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    • pp.439-448
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    • 2013
  • Objectives : The objective of this study is to investigate the work value factors and the professional attitude factors of dental hygienists and provide basic data for dental hygiene curricula. Methods : A total of 329 dental hygiene students in 4 universities completed the questionnaire which consisted of 15 questions for the work value factors and 10 questions for the professional attitude factors. Correlation between the work value factors and the professional attitude factors was analyzed. Results : The "students with no clinical practice experience (4.34 points)" were seen to be statistically significant (p= .013) in the work value factors, as compared to the "students with clinical practice experience (4.19 points)". In accordance with the grade level (p= .000), conformity in aptitude (p= .022), satisfaction level for the major (p= .000), desired duration of career (p= .009), and presence of recommendation for dental hygiene department (p= .000), the professional attitude factors had statistically significant differences. The higher the scores of the work value factors of dental hygiene students, the higher the scores of the professional attitude factors appeared, there by showing a positive (+) correlation (r= .367). Conclusions : For the cultivation of work value factors and professional attitude factors for dental hygiene students, it is necessary to improve the educational system that reflects the operation of a counseling and mentoring by the utilization of structured personality type testing tools and an improvement of interpersonal relationships.

The Degree of Market Orientation by Type and Size of Hospital, and Moderating Effect of Environments on Performance (병원의 특성에 따른 시장지향성 분석과 성과에 있어서 환경의 조절 역할)

  • Kim, Pyung-Wung;Yoo, Kyu-Soo;Lee, Yong-Gi
    • Korea Journal of Hospital Management
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    • v.5 no.2
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    • pp.1-21
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    • 2000
  • This study was to examine the degree of market orientated effort by hospital type and size,. and analyzed the moderating effect of environments between market orientation and it's performance. First, there was no significant differences by hospital type, such public hospital, university hospital, and private hospital. However, the orders of market orientation implementation was university hospital. private hospital, and public hospital This finding suggest that university hospital and public hospital, should be market-oriented, or customer-oriented more now, relatively. Second, there were no significant differences in marketing as management policy by hospital types, i.e. public, university or private sector hospitals. However, as to the intensity of the implementation of the market-oriented approach, private hospitals came first, followed by the university hospitals, then the public ones. This finding suggests that university and public hospitals should be more market or customer oriented to compete in the market. Third, only the competitive environment does active moderating roll on hospital performance. The competitive environmental factor forces the organization to be more market oriented. This means the more you are positively situated in the competitive environment, the more you are looking for a market oriented approach. You become more aware of the value of customers and you become more focused on the customer satisfaction and thus become more patient oriented in every facet of decision making. And market oriented hospitals recognize the importance of utilization of high tech medical treatment skills and equipment in patient care. Fourth, according the analysis, market oriented effort gives more influence on hospital performance than the environmental factors. This means that the market oriented effort should become a culture of the hospital which seeks to out distance themselves from its competitors.

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Perception Research on Providing for NEIS Student and Parent Services based on Smartphone (스마트폰 기반 나이스 학생·학부모서비스 제공을 위한 인식조사)

  • Sung, Young-Hoon
    • The Journal of the Korea Contents Association
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    • v.13 no.4
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    • pp.497-507
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    • 2013
  • According to increasing smartphone users, Public mobile services is expanding across all areas, including education. We have to prepare NEIS(National Education Information System) student and parent service based on smartphone that provide information about student's school life for the smartphone users. Therefore, in this paper, we conducted an online questionnaire survey for student and parent. User's perception for existing services were analyzed by factors of content availability, service utilization, and user affinity. Reliability analysis of the collected data, the results of correlation analysis, and multiple regression analysis were found reliable. The user affinity factor have the most significant impact on user satisfaction and intention to user smartphone service. Consequently, the study stresses a measure of NEIS student and parent service based on smartphone and public education information service through the perception analysis of these.

A comparative study of deductive and inductive teaching and learning methods for EPL education (EPL 교육에서 연역적 및 귀납적 교수·학습방법 비교연구)

  • Park, Jaeyeon;Ma, Daisung
    • Journal of The Korean Association of Information Education
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    • v.22 no.5
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    • pp.575-583
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    • 2018
  • This study approached EPL learning with deductive teaching and learning methods and inductive teaching and learning methods which are grammar teaching and learning methods. In the entry site, lectures provided for elementary school students in grades 5 to 6 were set as deductive learning courses. Based on this, inductive learning process was developed and each learning process was composed of 12 periods. After conducting the research, EPL utilization evaluation, learning satisfaction and immersion test were conducted between the two groups. It was difficult to obtain statistically meaningful results between the two groups. However, in the three tests, the mean value of groups using inductive teaching and learning methods was high. If we construct a long-term learning process and conduct research, we think that statistically meaningful results are produced between the two groups.

VDT Syndrome according to the Types of Computer Use Among Elementary Students (초등학생의 컴퓨터 사용행태에 따른 VDT증후군)

  • Kim, So-Won
    • Journal of Korean Public Health Nursing
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    • v.19 no.2
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    • pp.359-370
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    • 2005
  • The purpose of this study is to provide basic data for prevention of VDT syndrome by confirming VDT syndrome according to the type of computer use. The subjects recruited for the research were 518 students who were in the 4, 5, 6 grades from 5 schools in Seoul. The data were collected during the period from October 8 through October 18, 2004. The results were as follows; 1. The mean value of the VDT syndrome was 1.55 (SD=.52) for the 5th graders. 2. The degrees of VDT syndrome according to the characteristics of the subjects shows higher scores for the 5th and 6th graders, boys, students with more than 4 online friends, students with a low degree of school life satisfaction, and for students with parents who had a negative attitude for their children. 3. The degree of VDT syndrome according to the type of computer use showed higher scores when the students used computers for game more than for study, more than 11 hours in a week, more than 2 hours at one time, not having any rest, in dark places, with the monitor less than 40 an distance from the eyes, sitting with their legs crossed and when the keyboard was in a higher position than their elbows. The internet absorbed group showed higher scores than the unabsorbed group. 4. There was positive correlation between the hours of computer use and VDT syndrome. Also, internet addiction and VDT syndrome had positive correlation. Therefore, each home and society needs to pay consistent attention to correct computer use by their students. Especially, schools will have to educate about computer utilization and VDT syndrome.

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A Study on Use of Complementary-Alternative Therapy in Middle-aged Women (중년여성의 보완대체요법이용에 관한 연구)

  • Park, Hyoung-Sook;Cho, Gyoo-Yeong;Kim, Mi-Ok;Lee, Suk-Ryeun
    • Women's Health Nursing
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    • v.11 no.3
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    • pp.193-201
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    • 2005
  • Purpose: The purpose of this study was to describe the use pattern of alternative therapies in middle aged women. Method: The subjects of this study were 530 women from 40 to 64 years of age. The data of this study was patients' records. The data was gathered from April 1st, 2004 to June 30th, 2004. Data was analyzed statistically by using the SPSS/WIN 10.0 program. Result: It was shown that 63.5% of the subjects have utilized one or more types of alternative therapy. The most common type of alternative therapy was dietary and nutritional therapy 38.3%, and the place of use was the home 64.1%. The most common reason was a recommendation by friends. The degree of satisfaction after the use of alternative therapy was 95.2%. Among users of alternative therapies, the most frequent responses to each question were as follows; Motive of Use- "for health maintenance and promotion." (62.7%) In the relation ship between general characteristics and utilization of alternative therapy, religion(x2=12.33, p=.02), exercise(x2=8.21, p=.004), and health status(x2=14.95, p=.005) showed a significant statistical difference. Conclusion: We found that middle aged women used alternative therapies more frequently than other populations. Therefore, it is suggested that medical doctors or nurses verify the true effects or side-effects from the most therapies or nurses verify the true effects or side-effects from the most common complementary or alternative therapies through experiments.

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Senior Citizen Centers Utilization: Role of Socio-Demographic Factors, Life Satisfaction and Health Condition in Korea (경로당 이용과 인구사회학적 요인, 삶의 만족도, 건강상태에 관한 연구)

  • Song, Geurum;Sharma, Bimala;Nam, Eun Woo
    • Journal of agricultural medicine and community health
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    • v.45 no.3
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    • pp.141-153
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    • 2020
  • 목적: 한국은 지역사회 기반 통합 돌봄(커뮤니티케어)을 통해 노인들을 위한 보건 및 사회복지 서비스의 확대를 추진하고 있다. 본 연구는 노인의 경로당 이용에 대한 인구사회인적 요인, 삶의 만족도, 건강상태 등이 미치는 영향을 파악하고자 한다. 연구방법: 2017년 노인실태조사 자료를 이용하여, 횡단 분석 연구가 실시하였다. 이용패턴을 파악하기 위해 기술통계를 하였고, 경로당 이용과 관련된 요소들을 결정하기 위해서는 다변량 로지스틱 회귀분석을 실시하였다. 연구결과: 지난 12개월간 노인 1만299명 중 22.7%가 경로당을 이용하였다. 경로당을 이용하는 이유 중 가장 많은 응답은 경로당 동료들과 여가를 보내기 위함이었으며, 대상자의 95% 이상이 제공되는 서비스에 만족하고 있었다. 사회인구학적 특성에 대해서는 여성(AOR=1.20; 95% 신뢰 구간(CI), 1.05-1.38), 80세 이상 노인(AOR= 3.94, 95% CI, 3.30-4.71), 문맹자(AOR=5.27; 95% CI 3.80-7.30), 교육 수준이 낮거나 읍면 지역 출신(AOR=6.42; 95 % CI, 5.72-7.20)이 경로당을 이용할 가능성이 가장 높았다. 생활 만족도 부분에서는 재정적 만족도(AOR=1.21; 95% CI, 1.06-1.37), 문화에 대한 만족도(AOR=1.49; 95% CI, 1.24-1.79) 및 친구들과 사회에 대한 만족도(AOR=4.24; 95% CI, 3.17-5.66)가 높은 사람이 경로당을 더 많이 이용하는 것으로 나타났다. 질병이 없다는 응답자에 비해 만성 질환을 2개 이상 보유한자(AOR= 2.01; 95 % CI, 1.60-2.53)의 경로당 이용률이 2 배 더 높았다. 결론: 정부의 지역사회 기반 통합돌봄 정책 수립을 위하여 경로당 이용에 영향을 미치는 인구사회학적요인, 삶의 만족도, 건강상태와 관련된 요인들을 고려하여, 이용률을 높이고, 건강관리를 위한 통합 돌봄 시설이 될 수 있도록 하여야 할 것이다.

A Study on the Key Factors for Activating Enterprise Architecture in the Public Sectors: A Perspective of IT Governance (공공부문 Enterprise Architecture 활성화에 영향을 미치는 핵심요인에 관한 연구: IT Governance 관점에서)

  • Kim, Choong Nyoung;Oh, Seung Woon
    • Journal of Information Technology and Architecture
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    • v.10 no.4
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    • pp.423-433
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    • 2013
  • The purpose of this research is to propose a practical guideline for activating EA which has been operated in the public institutions. For this purpose, how EA is being operated in the public sector, was analyzed from the viewpoint of IT Governance and on the basis of the result, key activities for EA managers could be developed. The key activities were also compared between the two different groups in terms of EA Maturity Level and the difference in the key activities between the two were examined. As a result, it was found that the use of EA has effect on building and improving IT management systems. It is suggested that the Relational Mechanism should be better understood and recognized as necessary activities for activating EA. In addition, the higher the level of EA maturity is, the more likely such various effects as the enhancement of IT management system, user satisfaction, IT utilization, and the improvement of business can be produced. This result could be interpreted that such desired outcomes of EA could be realized only when EA is actively utilized.

The Effect of Learning Using Virtual Reality Technology on Learning Motivation (가상현실 기술을 활용한 학습이 학습 동기에 미치는 영향)

  • Kim, WooKyum;Choi, DongYeol;Kwak, SeungCheol;Kim, HeeSoo
    • Journal of Science Education
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    • v.43 no.3
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    • pp.271-283
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    • 2019
  • This study examines the effects of virtual reality learning materials on the learners' learning motivation. For this study, we developed a virtual reality learning material for geological learning that allows observation of the characteristics of rocks in Korean topography that is closely related to learning contents. A 15-hour class was conducted with 91 students using virtual reality learning materials developed for first-year science high school students in D city. ARCS learning motivation strategy was used. Pre-test was conducted before the start of the classes and post-test was conducted after the classes. Statistical processing was analyzed using R-3.5.1 version program. As a result, the utilization of virtual reality learning materials has significant effects on attention concentration, satisfaction, and confidence in the learner's motivation factors. Using virtual reality in geological classes, students' interest in learning activities improve their immersion and concentration, which helps them understand the learning contents better.