• 제목/요약/키워드: Utility Factors

검색결과 520건 처리시간 0.025초

외식 프랜차이즈 고객의 획득효용과 교환효용이 고객충성도와 고객시민행동에 미치는 영향 (The Effects of Franchise Customers' Acquisition Utility and Exchange Utility on Customer Loyalty and Customer Citizenship Behavior)

  • 김상덕;임향미;서기홍;윤옥숙;김종헌
    • 산경연구논집
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    • 제10권2호
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    • pp.39-49
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    • 2019
  • Purpose - Customer loyalty and citizenship behavior are key success factors of franchise system. They make the management of franchisee more effective and efficient. Prior studies, however, mainly dealt with only acquisition utility of customer, such as perceived product/service quality and brand reputation to explain customer loyalty and citizenship behavior, which explains only on one side. We tried to investigate the effect of exchange utility of customer, such as relationship strength and psychological obligation together with the acquisition utility. In addition, we tried to investigate the relationship between customer loyalty and citizenship behavior in franchise context. Research design, data, and methodology - This study used data collected from the dining franchisee managers of 342 franchisors in South Korea. The franchisors consist of more than ten franchisees, the majority of which participated directly in the transaction with franchisor and have worked for more than six months. To test the hypotheses, the study used structural equation model analysis. Results - H1-1, 1-2, 1-3 predicted that acquisition utility would increase customer loyalty to franchisee. In support of H1-1, 1-2, 1-3, the results indicated that acquisition utilities such as perceived product value, perceived service value, and franchise brand reputation had positive effects on customer loyalty. H2-1, 2-2 predicted that exchange utility would increase customer loyalty to franchisee. In support of H2-2, the result indicated that psychological obligation had positive effects on customer loyalty like other acquisition utilities. However, H2-1 was not supported. Relationship strength had no significant effect on customer loyalty. H3 predicted that customer loyalty would increase customer citizenship behavior. In support of H3, the results indicated that customer loyalty had positive effect on customer citizenship behavior. Overall, the evidences generally supported the hypotheses. Conclusion - The results of the study show that not only acquisition utility but also exchange utility increases customer loyalty to franchisee and also show that customer loyalty increases customer citizenship behavior. Interestingly, however, relationship strength has no significant effect on customer loyalty. These results have two implications. The one is that increasing exchange utility can improve customer loyalty as acquisition utility can. The other one is that both of customer utilities can improve customer citizenship via customer loyalty.

사업장의 생물학적 유해인자 편람 작성 연구 (Creating a Workplace Handbook of Biologically Hazardous Agents)

  • 임경택
    • 한국산업보건학회지
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    • 제24권1호
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    • pp.14-37
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    • 2014
  • Objectives: Since information on biological factors in the workplace are currently lacking, I wanted to create a handbook of these factors that would be viewable at a glance as a means to more effectively prevent occupationally-infected diseases. Proper information on biological hazards in the workplace allowing the appropriate recognition of the harmful factors is desperately needed. Methods and Results: In this study, I intended to create a high-utility handbook of biologically hazardous agents in the workplace. To ensure its effectiveness, information and references about biologically hazardous agents in the workplace were analyzed and classified and pathogen safety data sheets(PSDS) sourced from the Public Health Agency of Canada were included. I intended to make it accessible from the point of view of workers and their employers. A more effective classification system of occupational infectious diseases is presented, and biologically hazardous agents were classified according to occupations, industries, infectious diseases, and so on. The handbook consists of 60 major kinds of biologically infectious occupational factors that are expected to be generated in workplaces in Korea, and are focused on practical utility. The pathogen safety data sheets(PSDS) of 192 species were also included. To allow more effective management, domestic and foreign laws and regulations are presented. Conclusions: This case report presents general information on the history and contents of the handbook and PSDS, it will also be useful in workplaces if download from the homepage of OSHRI, KOSHA(oshri.kosha.or.kr/bridge?menuID=901).

수학관의 요인에 관한 연구 (A study on the factor in a view of mathematical learning)

  • 김상룡
    • Journal of the Korean Data and Information Science Society
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    • 제27권2호
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    • pp.295-304
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    • 2016
  • 본 논문에서는 초등학생을 대상으로 수학관의 요인을 규명하고, 이들 하위 요인에 대해 학년 및 성별 차이를 알아보았다. 수학관의 하위요인들로는 자신감, 유용성, 수학의 거부감, 활용능력, 전통적 수학 학습관이라는 5개의 하위 요인으로 설명되어진다. 그리고 3학년, 6학년 각각을 대상으로 수학관에 대한 요인분석을 실시하여 학년 간 요인의 특성을 알아보았다. 분석 결과 요인들은 조사대상자가 처한 상황과 특성에 따라 다를 수 있음을 알 수 있었다. 3학년이 6학년보다 자신감과 활용능력 측면에서 보다 긍정적임을 알 수 있었으며, 이는 곧 현장의 수학교육은 수학함이 실행되고, 수학 학습 방법을 강화하여 지도하는 것이 필요함을 시사하는 것임을 알 수 있다.

다목적 헬리콥터 로터 블레이드 피로하중에 대한 연구 (A Study of Fatigue Load for Rotor Blades of the Utility Helicopter)

  • 오만석;김현덕;박정선;기영중
    • 대한기계학회:학술대회논문집
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    • 대한기계학회 2007년도 춘계학술대회A
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    • pp.648-653
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    • 2007
  • In this study, we have generated fatigue load spectrum that is using to prediction of life time for the helicopter rotor blades. We derive utility helicopter missions for the sake of generating load spectrum. Helix and Felix are standard loading sequences which relate to the main rotors of helicopters with articulated and semi-rigid rotors respectively. We got scale factors which is applied to specific case and it did be obtained through the finite element analysis tools. The fatigue life of the rotor blade is estimated by using MSC/Fatigue. We suggest that generated our fatigue load spectrum in conjunction with small utility helicopter should use to rotor blade fatigue test of the korea helicopter program.

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정보통신 서비스의 실패 요인: 한국의 텔레콤 서비스시장에서의 실패사례연구 (An Exploratory Study for the Telecommunications Service Failure Cases in South Korea)

  • 안재현;권재원;김명수;이동주;이상윤;한상필
    • 한국경영과학회지
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    • 제27권3호
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    • pp.115-133
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    • 2002
  • In this paper, 15 South Korean telecommunications service failure cases were analyzed. Through the in-depth case study, 8 factors were found to be the major causes contributing to the telecommunications service failure. They were (1) ineffective marketing, (2) poor demand forecasting due to misjudgment of customer preference, (3) failure to satisfy technical specifications, (4) loss of cost advantage due to the price cut of competing services or new entry with lower price, (5) loss of utility advantage due to the increased utility of competing services or new entry with higher utility (6) decrease of market attractiveness due to change of customer preference, (7) impact of government policy, and (8) insufficient or low quality of contents. Additional analysis was done to derive managerial implications to the new telecommunications service development strategy. The findings from the paper will provide valuable Insight to the successful Implementation of new service development and service provisioning processes.

피복의 소비행동과 가정 배경에 관한 실태조사 (A survey on the clothing consumption activity and the home background)

  • 남이경
    • 대한가정학회지
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    • 제25권2호
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    • pp.1-11
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    • 1987
  • The purpose of the study is to researdch clothing consumer behavior of men and women over age of 20 years and to find out the reasonable maximum utility on clothing behavior. The factors are eight distinguished parts such as sex, age, monthly income, occupation, floor space, number of room, number of family and place of residence. A common questionaire is introduced to survey the clothing consumption activity and the home background. Sources to measure them are gathered in the whole country including major cities. The questionaire of 915 correspondents of 368 males and 547 females is investigated for this research. Some of the data are analyzed by correlation, frequency, percentage, mean, and S.D. Others are investigated by ANOVA Test, x2-Test, and Multiple Range Test. The results from the survey are as followings: 1. Only four factors such as sex, monthly income, occupation, and floor space have a significance in the clothing consumption activity. 2. This survey reveals that many cloths have been kept in dead storage and concerns of utility have risen high. 3. This survey has shown that the correspondents have deep concerns about using colthing exchange store, clothing lending store, and trunk room to utilize dead storage clothing efficiently.

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모바일 앱 활용 치아형태학 수업에서의 학습 만족도 제고 요인 (Factors Increasing the Satisfaction with learning in Dental Morphology Class Using the Mobile Apps)

  • 이승희;정효경
    • 한국산업융합학회 논문집
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    • 제25권5호
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    • pp.869-880
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    • 2022
  • This study was conducted on 54 freshmen of the department of dental technology in D University to examine the effect of dental morphological practice mobile application utilization on the students' perception of class and satisfaction with learning. Major results of the study showed that satisfaction and utility towards functions of mobile application strengthened positive perception of dental morphology class, leading to improvement of satisfaction with learning, which suggested that functional convenience and utility in the use of applications were the effective factors for increasing the satisfaction with learning. Those results need to be given important consideration in designing the class using the mobile applications.

플랜트 유틸리티 시공에서 리스크 관리에 관한 연구 (On the Analysis of Risk Management for a Utility Construction Work in Plant Projects)

  • 한기돈;허진혁;문승재;유호선
    • 플랜트 저널
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    • 제6권1호
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    • pp.64-70
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    • 2010
  • From 2000, the world plant market, especially plant developing business related to oil and gas, has been increasing. Domestic construction companies advance to overseas plant construction market actively, and proportioning to this, an importance of utility construction is increasing. However, the project becomes large and high-tech, and many companies experience difficulty of project management due to relatively high risk of overseas construction. In this study, we built the standard process with which domestic company can evaluate the risk of overseas plant utility construction. Primary factors for risk evaluation is derived, classification system is made out, primary factor is analyzed, and counter plan is suggested. And thorough management of risk is performed by risk management organization that manages the risks, risk control methods, reports and monitors through risk sheet and risk action log from the start of project to the end.

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Analysis of the Bicycle-Sharing Economy : Strategic Issues for Sustainable Development of Society

  • Kim, Hwajin;Cho, Yooncheong
    • 유통과학연구
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    • 제16권7호
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    • pp.5-16
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    • 2018
  • Purpose - This study posits that sustainable mobility of the sharing economy plays a key role to consider environment benefits. The purpose of this study is to investigate the bicycle-sharing economy as an emerging and alternative mode of transportation service and provide managerial and policy implications. The bicycle-sharing economy is still at an early stage of introduction as a transportation mode, while the governmental sector is promoting public bicycle-sharing to encourage bicycle as a substitute for private cars. Research design, data, and methodology - This study analyzed the current status of bicycle sharing programs through a survey that was distributed randomly to users and non-users across the country. Using factor analysis, satisfaction and loyalty for the existing users and intention to use and expected satisfaction for the potential users were examined in relation to utility factors. Results - The results show that economic utility affects satisfaction for user, while storage, mobility, and economic utility affects intention to use for potential users. The findings of this study indicate that in order to promote a bicycle-sharing scheme, it would be better to focus on the scheme's economic advantage to be truly effective. Conclusions - The findings of the study could be applicable to future directions of the sharing economy as a means to achieve the sustainable development of society.

Spatial Decision Support System for Residential Solar Energy Adoption

  • Ahmed O. Alzahrani;Hind Bitar;Abdulrahman Alzahrani;Khalaf O. Alsalem
    • International Journal of Computer Science & Network Security
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    • 제23권6호
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    • pp.49-58
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    • 2023
  • Renewable energy is not a new terminology. One of the fastest growing renewable energies is solar energy. The implementation of solar energy provides several advantages including the reduction of some of the environmental risks of fossil fuel consumption. This research elaborated the importance of the adaption of solar energy by developing a spatial decision support system (SDSS), while the Residential Solar Energy Adoption (RSEA) is an instantiation artifact in the form of an SDSS. As a GIS web-based application, RSEA allows stakeholders (e.g., utility companies, policymakers, service providers homeowners, and researchers) to navigate through locations on a map interactively. The maps highlight locations with high and low solar energy adoption potential that enables decision-makers (e.g., policymakers, solar firms, utility companies, and nonprofit organizations) to make decisions. A combined qualitative and quantitative methodological approach was used to evaluate the application's usability and user experience, and results affirmed the ability of the factors of utility, usefulness, and a positive user experience of the residential solar energy adoption of spatial decision support system (RSEA-SDSS). RSEA-SDSS in improving the decision-making process for potential various stakeholders, in utility, solar installations, policy making, and non-profit renewable energy domains.