• Journal of the Korean BIBLIA Society for library and Information Science
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• v.24 no.2
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• pp.247-268
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• 2013

The purpose of this study was to provide suggestions for the effective management of e-journals in academic libraries. Existing literatures were reviewed, web sites were examined, and informal interviews with librarians were conducted. This study comprehensively discussed various aspects of e-journal management, including 1) user behavior, 2) selection, acquisition, and evaluation, 3) access and search, 4) user education and its promotion, 5) archiving, 6) open access, 7) collection development policy.

• Journal of information and communication convergence engineering
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• v.9 no.3
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• pp.325-330
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• 2011

Due to the wide growth and popularity of social network website, large numbers of users discover these social network sites are a place where they can be able to spend their leisure time sharing interests, sharing ideas freely, sharing personal experience, and also to search for new friends or partners. These websites give an opportunity for its users to socialize with new people and to keep in touch or reconnect with current or old friends and families across disperse continents, which traditionally replace the common traditional methods. These social network websites need accurate and careful investigations and findings on the usability issues for effective interactivity and more usability. However, little research might have previously invested on the usability of these social network websites. Therefore, we propose a new framework to study and test the usability of these social network sites. We namely call our framework "Interactivity". This framework will enable developers to assess the usability of the social network sites. It will provide an overview of the user's behavior while interacting in these social network websites. Performance of the framework will be performed using Camtasia software. This software will entirely capture the interactivity of users including the screen and the movements, which the screen and the motion of the user action will undergo to analysis at the end of our research.

• Knowledge Management Research
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• v.20 no.4
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• pp.169-183
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• 2019

The growth of mobile commerce (m-commerce) has been accelerated around the world. Why do e-retailers have to put a great deal of effort for the distribution of their mobile apps? The literature has paid little attention to the influence of the introduction of an e-commerce app on shopping behaviors of consumers. By analyzing the dataset of 2,342 users in Korea, this study aims to broaden our understanding of mobile shopping app usage across competing e-retailers and different channels. We found that a user's prior usage of a specific e-commerce mobile app increases her subsequent usage of its website through a mobile web browser. Thus, mobile apps do not cannibalize the mobile web channel, and there could be a complementary relationship. We also found that a user's usage of competitors' apps is positively associated with her subsequent usage of a specific e-commerce app. Because many consumers search products and compare prices across multiple e-retailers, having a mobile app helps an e-retailer be exposed to more potential consumers. This study is among the first to study the role of mobile apps in e-commerce by showing the dynamics of cross-channel and cross-vendor usage by a user.

• CRM연구
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• v.2 no.2
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• pp.53-70
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• 2009

Understanding consumer behavior based on the analysis of the customer data is one essential part of analytic CRM. To do this, the analytic skills for data extraction and data processing are required to users. As a user has various kinds of questions for the consumer data analysis, the user should use database language such as SQL. However, for the firm's user, to generate SQL statements is not easy because the accuracy of the query result is hugely influenced by the knowledge of work-site operation and the firm's database. This paper proposes a natural language based database search framework finding relevant database elements. Specifically, we describe how our TableRank method can understand the user's natural query language and provide proper relations and attributes of data records to the user. Through several experiments, it is supported that the TableRank provides accurate database elements related to the user's natural query. We also show that the close distance among relations in the database represents the high data connectivity which guarantees matching with a search query from a user.

• The Research Journal of the Costume Culture
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• v.18 no.5
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• pp.991-1002
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• 2010

Nowadays, personal media is a new tool for communication as digital cameras and mobile phones are developing rapidly. We are concerned over Cyworld users who could have different personal characteristics which will influence on buying patterns in on line shopping behaviors. The purpose of this research was to observe fashion attitudes and purchase behavior of Cyworld mini homepage users, for establishing marketing strategies by understanding consumers. For this study, one line survey was used for 500 male and female subjects who are 20 to 40 years old. Only reliable 441 questionnaires were used for analysis. The SPSS program was used for frequency, K-means cluster, t test, and chi-square test. A total of 441 respondents were clustered on the basis of 8 item self-disclosure scale, using the K-means procedures. The results indicated that respondents were clustered into two segments; 267 respondents(active attitude towards self-disclosure) and 164 ones(not active). We examined fashion attitudes in mini home page and buying behavior by self-disclosed variable. Those who are involved actively in self expression and self-disclosure considered more fashion style and trend. The major motivates of web surfing was finding a good design, and good price. High self-disclosure group tends to search many shopping mall for right design and low self disclosure group tends to search them for the right price. High self-disclosure group tend to shop the fashion products more, while low self disclosure group tend to purchase books more through the internet. We realized that active group in self-disclosure purchased their clothing accidently when they visit Cyworld.

• Journal of the Ergonomics Society of Korea
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• v.23 no.4
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• pp.9-21
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• 2004

As menu structure of household appliance is complicated, user's cognitive workload frequently occurs errors. In existing studies, errors didn't present that interpretation for cognitive factors and alternatives, but are only considered as statistical frequency. Therefore, error classification and analysis in tasks is inevitable in usability evaluation. This study classified human error throughout information process model and navigation behavior. Human error is defined as incorrect decision and behavior reducing performance. And navigation is defined as unrelated behavior with target item searching. We searched and analyzed human errors and its causes as a case study, using mobile phone which could control appliances in near future. In this study, semantic problems in menu structure were elicited by SAT. Scenarios were constructed by those. Error analysis tests were performed twice to search and analyze errors. In 1st prototype test, we searched errors occurred in process of each scenario. Menu structure was revised to be based on results of error analysis. Henceforth, 2nd Prototype test was performed to compare with 1st. Error analysis method could detect not only mistakes, problems occurred by semantic structure, but also slips by physical structure. These results can be applied to analyze cognitive causes of human errors and to solve their problems in menu structure of electronic products.

• Journal of the Korean Society for information Management
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• v.29 no.1
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• pp.191-209
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• 2012

This study aims to understand the information search behavior of smart phone users. The focus is on the subjects of sought information and the factors considered by the users during information seeking process. To gather the research data, a questionnaire survey was conducted. Some of the findings include that simple facts and the real-time updated topics were searched more often than the ones requiring complicated queries. It was also found that most of the important factors found to be relevant on the Web, and mobile information use environments were equally applicable to the smart phone information seeking cases.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.22 no.2
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• pp.101-122
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• 2011

Information literacy(IL) is the essential skill in the knowledge information society in the 21st century. Spreading the awareness of importance of IL across the world, the efforts to develop and implement IL standards or instructions are expanded around United States, United Kingdom, and Australia. In this study, Author extracts the core elements of IL from domestic and foreign IL standards and integrates those with Kuhlthau's Information Search Process(ISP) Model in order to develop the curriculum model of IL for undergraduates. The curriculum model has been constructed by consideration of capability of application to practice and expressed as the syllabus for the structure of university education. In the curriculum model, major instructional contents are extracted from 6 core elements of IL and the contents are organized by 6 ISP stages. Author suggests some successive studies based on the curriculum model for expansion and advancement of IL instruction.

• Journal of the Korean Society for Library and Information Science
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• v.49 no.4
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• pp.99-124
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• 2015

As the improvement of digital technologies increases the use of images from various fields, the domain of image retrieval has evolved and become a growing topic of research in the Library and Information Science field. The purpose of this study is to identify the knowledge structure of the image retrieval domain by using the author co-citation analysis and author bibliographic coupling as analytical tools in order to understand the domain's past and present. The data set for this study is 245 articles with 8,031 cited articles in the field of image retrieval from 1998 to 2013, from the Web of Science citation database. According to the results of author co-citation analysis for the past of the image retrieval domain, our findings demonstrate that the intellectual structure of image retrieval in the LIS field consists of predominantly user-oriented approaches, but also includes some areas influenced by the CBIR area. More specifically, the user-oriented approach contains six specific areas which include image needs, information seeking, image needs and search behavior, image indexing and access, indexing of image collection, and web image search. On the other hand, for CBIR approaches, it contains feature-based image indexing, shape-based indexing, and IR & CBIR. The recent trends of image retrieval based on the results from author bibliographic coupling analysis show that the domain is expanding to emerging areas of medical images, multimedia, ontology- and tag-based indexing which thus reflects a new paradigm of information environment.

• The Journal of the Korea Contents Association
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• v.13 no.12
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• pp.690-701
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• 2013

With the increasing adoption of social network services (SNS), the cultural and art industry is also embracing SNS as an important tool of marketing. Users can share various cultural experiences on SNS easily, and companies can analyze SNS to understand the users for effective marketing. Based on this background, this study analyzed users' behavior and attitude about movies according to SNS usage types. Users of SNS were surveyed and clustered into 'information seekers', 'fun seekers', and 'relationship seekers'. Next, the behavior of the users in each cluster was compared regarding information search about movies, preferred online advertisement channels, and post-watching behavior. The results showed that the SNS usage type has significant relationship with the behavior and attitude about movies. This suggests that movie industry can establish effective online marketing strategy by analyzing SNS usage of users.