• Title/Summary/Keyword: Use value

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A Study on the Perceived Value and Intention of Use of Mobile Shopping Apps Using Value-Based Adoption Model (VAM) (가치기반수용모델(VAM)을 활용한 모바일 쇼핑 앱의 지각된 가치와 사용의도에 관한 연구)

  • Jhee, Seon Young;Kim, Mun-Ki;Han, Sang-Lin
    • Journal of Service Research and Studies
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    • v.14 no.2
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    • pp.101-116
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    • 2024
  • As the spread of smartphones has become more common and the utilization rate has increased, the mobile shopping market is also growing and expectations for related industries are also increasing. Mobile shopping apps are converging with various industries such as fashion, beauty, and lifestyle, and competition among companies to increase the number of users is intensifying with the activation of non-face-to-face. Accordingly, in this study, a study on the perceived value and intention to use mobile shopping apps was conducted based on a VAM. In order to test the hypothesis of this study, a questionnaire was conducted on 266 people who had used a mobile shopping app and it was used for analysis. Looking at the results, it was confirmed that both usefulness and enjoyment among the perceived benefit of mobile shopping apps have a positive (+) effect on the perceived value. However, it was found that the technicality and perceived risk among the perceived sacrifices of mobile shopping apps did not significantly affect the perceived value. Finally, it was confirmed that the perceived value of the mobile shopping app had a positive (+) effect on the intention to use. Through this study, we would like to examine the factors that can affect perceived value and usage intention in the mobile shopping app industry, which is increasingly competitive among companies along with the rapid growth of mobile technology and market, and suggest practical implications for related companies and officials to establish efficient strategies to further increase mobile shopping app users.

A Method of Utilizing ESG Evaluation by Small and Medium Enterprises: Focusing on the relationship between ESG Performance measure and Corporate Value (중소기업의 ESG 평가지표 활용 방안: ESG 평가지표와 기업가치의 관계를 중심으로)

  • Park Jae Hyun;Han Hyang Won
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.6
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    • pp.87-104
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    • 2023
  • Recently, concerns are growing over small and medium-sized companies holding out on debt as domestic loan interest rates have risen sharply due to the prolonged impact of COVID-19 and soaring raw material prices. In addition, loans from small and medium-sized enterprises, which are difficult in the business environment, are increasingly being rejected due to high loan interest rates and excessive submission documents and financial statements-oriented screening of loans by the financial sector. Therefore, since it is necessary to discuss ways to promote financing and investment by SMEs, this study intends to suggest ways to promote investment through the use of SMEs' ESG systems. The purpose of this study is to suggest that the use of ESG evaluation indicators used as non-financial indicators helps predict the corporate value of SMEs and the importance of SMEs actively participating in ESG information disclosure. This study suggests the necessity of introducing and practicing ESG by SMEs where financing is important, and aims to analyze as an empirical result that the use of non-financial indicators helps predict corporate value. As a result of the study, the ESG performance and corporate value of SMEs showed a positive (+) relationship. It can be seen that both the grades and corporate value of SMEs by ESG sector have a positive (+) influence relationship. The total ESG rating was confirmed to have a positive effect on corporate value, and it was confirmed that SMEs with higher ESG environment, social, and governance ratings were evaluated higher. According to the research results, it is suggested that SMEs also need to use ESG evaluation indicators, and in order to promote the growth of SMEs, it is suggested that research on ways to re-examine the corporate value of SMEs is necessary. Therefore, this study suggests that the use of ESG should be actively recommended and implemented as a way to establish a management strategy for SMEs, and that efforts to disclose ESG information can soon help SMEs solve information asymmetry. In addition, SMEs want to understand the investment mechanism that the introduction and practice of ESG can lead to the improvement of the value of SMEs and suggest the necessity of SME-type ESG policies in the future.

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Multi images preprocess method for License Plate Recognition on poor environment (열악한 환경에서 번호판 인식을 위한 다중 이미지 전처리 방법)

  • Kim, Hyun-Woo;Kim, Y.M.
    • Proceedings of the IEEK Conference
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    • 2005.11a
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    • pp.477-480
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    • 2005
  • In this paper, we propose a preprocess method to needs for Car License Plate Recognition on poor environment. This preprocess method use multi images to get low value to compare images value. Last method was Opening operation that Using Edge pixel to add and subtraction. The Result was removed White pixel and very mini feather. But This method needs many process times and License Plate Recognition is low quality problem. Another method is median filter and conversion. This paper key idea that rain & snow is high value. So This paper propose get low value to compare image value.

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An Improved Algorithm for Redundancy Detection Using Global Value Numbering

  • Saleena, Nabizath;Paleri, Vineeth
    • Journal of Information Processing Systems
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    • v.12 no.2
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    • pp.214-225
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    • 2016
  • Global value numbering (GVN) is a method for detecting equivalent expressions in programs. Most of the GVN algorithms concentrate on detecting equalities among variables and hence, are limited in their ability to identify value-based redundancies. In this paper, we suggest improvements by which the efficient GVN algorithm by Gulwani and Necula (2007) can be made to detect expression equivalences that are required for identifying value based redundancies. The basic idea for doing so is to use an anticipability-based Join algorithm to compute more precise equivalence information at join points. We provide a proof of correctness of the improved algorithm and show that its running time is a polynomial in the number of expressions in the program.

A study of the function analysis for the effective campus master plan through value engineering method (효율적인 캠퍼스 마스터 플랜을 위한 설계VE 기능분석 연구)

  • Min, Kyung-Suk
    • The Journal of Sustainable Design and Educational Environment Research
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    • v.9 no.3
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    • pp.41-48
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    • 2010
  • It has been found that implementing the function analysis is very important in terms of accomplishing successful Value Engineering(VE), and the function definition is a basic activity at design VE phase. In spite of the importance, the real function analysis activities in the VE are not regard as consequence. In this regard, this paper attempts to use the campus mater plan to lead an effective function analysis. So, the purpose of this value engineering study is to provide the criteria to develop the campus mater plan. This value engineering study used as a guide for the standardization of the campus mater plan. In addition, broader application is possible through the analysis throughout the different ways of the project.

Variables Affecting on the Rationality of Consumption Behavior of Adolescent Consumers (청소년소비자의 소비행동의 합리성에 영향을 미치는 요인)

  • 권미화;이기춘
    • Journal of Families and Better Life
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    • v.18 no.2
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    • pp.175-190
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    • 2000
  • The purpose of this study is to investigate variables affecting on rationality of consumption behavior of adolescent consumers. The findings from data analysis can be summarized as follows: 1) The degree of the rationality of whole consumption behavior, buying behavior, using behavior and disposing behavior is not so high. Especially the degree of making a buying plan before they buy gathering information according to buying plan and applying gathered information is low but presenting a claim for inferior goods is high. Adolescent consumers don't tend to use products to the end and to exchange or donate disusing products. 2) According to the result of multiple regression analysis, sex, grade, application of advertisement, influence of parents, saving value, conspicuous value, pro-environmental value, aesthetic value, enjoyable value are variables affecting on the rationality of consumption behavior of adolescent consumers.

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Conditional Value-at-Risk Optimization for Conversion of Convertible Bonds (전환사채 주식전환을 위한 조건부 VaR 최적화)

  • Park, Koo-Hyun;Shim, Eun-Tak
    • Korean Management Science Review
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    • v.28 no.2
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    • pp.1-16
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    • 2011
  • In this study we suggested two optimization models to answer a question from an investor standpoint : how many convertible bonds should one convert, and how many keep? One model minimizes certain risk to the minimum required expected return, the other maximizes the expected return subject to the maximum acceptable risk. In comparison with Markowitz portfolio models, which use the variance of return, our models used Conditional Value-at-Risk(CVaR) for risk measurement. As a coherent measurement, CVaR overcomes the shortcomings of Value-at-Risk(VaR). But there are still difficulties in solving CVaR including optimization models. For this reason, we adopted Rockafellar and Uryasev's[18, 19] approach. Then we could approximate the models as linear programming problems with scenarios. We also suggested to extend the models with credit risk, and applied examples of our models to Hynix 207CB, a convertible bond issued by the global semiconductor company Hynix.

A White Balance System for PDP TV (PDP TV에서 인간 시각을 고려한 최적의 White Balance 구현)

  • 정기백;구본철
    • Proceedings of the IEEK Conference
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    • 2003.11a
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    • pp.363-366
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    • 2003
  • We propose the system that automatically adjusts the white balance on display products to a standard value according to several nations. We replace manual or semi-auto method with fully automatic method using windows application program. And we use RS-232C serial interface to communicate PC with display products which we want to adjust white balance. The PC generates patterns for measuring color information and Color Analyzer measures color and brightness. This value is transmitted through RS-232C serial interface to PC. The PC's algorithm analyzes this information and then decides which RGB Gain value is best for optimal white balance. This RGB Gain value is transmitted through RS-232C serial interface to display products. The modified color value is measured again and feed back to PC. This sequence is repeated until optimum white balance is obtained.

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The Effect of Customer`s Perceived Value of Internet Banking an Customer Loyalty (인터넷 뱅킹에서 고객이 인지하는 가치가 고객 충성도에 미치는 영향)

  • Kim, Jeong-Sue;Kim, Young-Gul
    • Asia pacific journal of information systems
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    • v.12 no.4
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    • pp.215-235
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    • 2002
  • Recently, most banks in Korea provide internet banking services for customers, and the number of internet banking users is growing rapidly. However, the percentage of internet banking from the perspective of total banking transactions is only about 8.8%. In this thesis we identify customers' perceived value of internet banking and the relationship between customer value and customer loyalty. Furthermore, we illustrate the role of internet banking as the strategic channel of customer loyalty. We performed an empirical data analysis on internet banking users. The results showed that the relationship between customer value and customer loyalty is significant and customer loyalty toward internet banking sites has a positive effect on customer loyalty toward banks. The implications of this study are that internet banking sites should concentrate on delivering customer value such as ease of use, playfulness, and trust, and thereby strengthen customer loyalty.

Research on the Way to Promote the Value Chain of Animation Digital Publishing in the Context of AI

  • Zhang, Tiemo;Zhang, Mengze;Bae, Ki-Hyung
    • International Journal of Contents
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    • v.15 no.4
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    • pp.107-112
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    • 2019
  • With the development of AI (artificial intelligence), animation digital publishing has been integrated with intellectualization. This paper adopts the theory of the global value chain, and analyzes the basic structure of the animation publishing value chain. Then focuses on the analysis of digital technology and artificial intelligence technology to play an active role in the topic selection and content customization of animation digital publishing products, optimization of publishing platforms, and user experience of publishing products. Finally, it proposes the use of artificial intelligence data analysis and deep learning technology. The purpose of this paper is to realize the upgrading of animation digital publishing, product upgrading, industrial chain upgrading, and identify some promotion methods for the value chain, such as copyright protection.