• Title/Summary/Keyword: Usability Survey

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The Influence of SNS Characteristics on Tourist Attractions Preference : Focus on China

  • Yu, Wang;Lee, Jong-Ho;Kim, Hwa-Kyung
    • Journal of Distribution Science
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    • v.12 no.9
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    • pp.53-63
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    • 2014
  • Purpose - The rapid spread of SNS and increase of SNS users have heralded great changes in the tourism industry. Therefore, this study focused on how SNS characteristics- usefulness, convenience, interactivity, and intimacy - influence diffusivity, reliability and, consequently, user's preference for tourist attractions. Research design, data, and methodology - This study is designed not only to collect data with a questionnaire survey but also to test hypotheses with SEM by SPSS 18.0 and AMOS 18.0. Results - Usefulness, interactivity, and intimacy positively affect diffusivity, whereas convenience does not positively affect diffusivity. In addition, intimacy has a negative influence on reliability. However, diffusivity and reliability have positive impacts on the preference for tourist places. Conclusions - Certain characteristics of SNS facilitates the spreading of SNS tourist information. Usability and interactivity have positive impacts on the reliance of tourist information. Better communication can enhance the reliance of travel information. The influence of spreading tourist information has a positive influence on its reliance. Extension and reliance can have positive effects on the preference for tourist attractions.

Evaluation of Functionality and Added Value Factors to the Usage of Mobile Telecommunication Services

  • Kim, An-Sik;Oh, Young-Sam
    • Journal of Distribution Science
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    • v.12 no.9
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    • pp.65-72
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    • 2014
  • Purpose - This study aims to provide a brief understanding of usability and its extended models with TAM as well as identifying additional determinants that had been suggested in previous studies on mobile services. Research design, data, and methodology - Empirical data were collected by conducting a field survey of potential mobile application service users. The call for participation was also made in mobile related application issues, which were widely discussed. Result - The ease of use and usefulness had a significantly positive influence on attitude and intention. It also was revealed that added value services can offer practical value to customers. Thus, positive attitudes toward the adoption of services by customers are present when they perceive higher usefulness and ease of use of mobile application services. Conclusion - It was indicated that customers who are more inclined to try new products or who have a higher demand for new things tend to think about those functionalities and added value mobile application services from the perspective of usefulness and ease of use and operation.

A Study on the impact factors that affect the effectiveness of education in SCORM based e-learning (SCORM 기반 이러닝 교육효과에 영향을 미치는 요인에 관한 연구)

  • Lim, Gyoo-Gun;Yang, Woo-Jin
    • Proceedings of the Korea Database Society Conference
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    • 2008.05a
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    • pp.163-182
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    • 2008
  • In this study, the survey from nationwide universities, e-learning service companies, and students who take e-learning courses was proof-analyzed. Sufficiency, variety, usability, accessability, and interaction with instructors were the criteria for analyzing the effectiveness of e-learning education. For this, the factors about effectiveness of e-learning education between the SCORM contents users group and normal contents users group were compared and analyzed. The differences between those two groups were appeared.

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Structural Model of Antecedents and Consequences of Trust in e-Business (e-비즈니스의 신뢰선행요인과 결과의 구조적 모형)

  • Kim, Yeon-Jeong;Gwak, Won-Seop
    • 한국디지털정책학회:학술대회논문집
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    • 2005.11a
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    • pp.447-463
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    • 2005
  • The purposes of this study is to investigate the factor structure of web-site characteristics and antecedents factors affected to trust, satisfaction and behavioral intention of web-site. Refined data were consisted of 4 internet shopping mall survey and estimated the perception to visiting web site. Statistical methods are adapted Frequency, Factor Analysis and CFA(Confirmatory Factor Analysis) of LISREL. 8 program. Research findings are as follows. The factors of web characteristics indicated to product information/buying procedure clarification, stability and function of system, usability of web site, security and protection of individual information, design, clarification of enterpriser information, various payment methods and customer service. In regression analysis, dependent variables were trust, satisfaction and behavioral intention. reputation of site were significantly effected variables. External variables consisted of the 4 characteristics of web-site and reputation and trust, satisfaction and behavioral intention were internal factor.

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A Study on Determinants of Customer Loyalty on SNS (SNS 충성도에 영향을 미치는 요인에 관한 연구)

  • Jun, Byoung Ho;Kang, Byung Goo
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.10 no.1
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    • pp.169-179
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    • 2014
  • Customer loyalty in on-line context could be determined not only by voluntary factors but also by involuntary factors. Even though customer doesn't satisfy with certain technology and service, customer loyalty could be fostered by involuntary factors such as network effect, bonds, and switching cost. The purpose of this study is to investigate the determinants of customer loyalty on SNS in terms of voluntary and in voluntary factors. Based on prior studies on satisfaction and customer loyalty, usability and familiarity were identified as voluntary factors and network effect, bonds, and switching cost were identified as involuntary factors. Through the empirical study of 199 survey of SNS users, voluntary factors are found to be significantly related to the satisfaction and customer loyalty. Among involuntary factors, bonds are not found to be significantly related to customer loyalty.

A Survey of Research on Human-Vehicle Interaction in Defense Area (국방 분야의 인간-차량 인터랙션 연구)

  • Yang, Ji Hyun;Lee, Sang Hun
    • Korean Journal of Computational Design and Engineering
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    • v.18 no.3
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    • pp.155-166
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    • 2013
  • We present recent human-vehicle interaction (HVI) research conducted in the area of defense and military application. Research topics discussed in this paper include: training simulation for overland navigation tasks; expertise effects in overland navigation performance and scan patterns; pilot's perception and confidence on an overland navigation task; effects of UAV (Unmanned Aerial Vehicle) supervisory control on F-18 formation flight performance in a simulator environment; autonomy balancing in a manned-unmanned teaming (MUT) swarm attack, enabling visual detection of IED (Improvised Explosive Device) indicators through Perceptual Learning Assessment and Training; usability test on DaViTo (Data Visualization Tool); and modeling peripheral vision for moving target search and detection. Diverse and leading HVI study in the defense domain suggests future research direction in other HVI emerging areas such as automotive industry and aviation domain.

Empirical Study Based on the Neal, Griffin, and Hart's Safety Climate Model (Neal, Griffin, and Hart 안전분위기 모형의 실증적 적용에 관한 연구)

  • Ahn Kwan-Young;Park Rho-Kook
    • Journal of the Korea Safety Management & Science
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    • v.7 no.5
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    • pp.107-117
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    • 2005
  • Zohar(1980) emphasized the influence of social, organizational, and psychological context in occupational safety and health study. With this research trend, Neal, Griffin, and Hart(2000) developed a sequential safety climate model. In this paper, author examined the usability of their model the relationships among safety climates, safety knowledge, safety motivation, and safety performance(safety compliance and safety participation). The author conducted a survey to 207 manufacturing workers, and the chief results of statistical analysis are as follows : 1) the leadership has positive effects on safety knowledge and motivation, 2) the precaution activities has only positive on safety knowledge, 3) the safety system has only on safety motivation, 4) the safety knowledge and motivation have positive effects on safety compliance and participation.

A Survey on Usability Test-related Standards as a previous work for developing Test Procedures for Marine Embedded Application SW (해양 임베디드 응용 소프트웨어 사용성 시험절차를 위한 관련표준 연구)

  • Sim, Ho-Yong;Kim, Hyo-Seung;Jung, Ji-Eun;Shin, Il-Sik;Lee, Seo-Jeong
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2018.05a
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    • pp.181-182
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    • 2018
  • 2015년 6월 MSC 95차 위원회에서 e-navigation 소프트웨어 품질 보증 가이드라인이 회람문서로 정식 등재되었다. 이 가이드라인은 소프트웨어 개발 라이프사이클에 따라 소프트웨어를 개발하며 필요한 품질 보증 절차 활동과 사용자의 요구를 만족시킬 수 있는 제품의 개발을 위한 인간중심설계 절차를 제시한다. 본 논문에서는 e-navigation 소프트웨어 품질보증 가이드라인을 심층분석하여 해양 임베디드 응용 소프트웨어 품질보증을 위한 사용성평가 시험절차 개발에 필요한 연관된 국제표준 및 기존 연구를 조사 분석 후 연구하였다.

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A Study on the Dimension of Quality of Telecommunications (정보통신기기의 품질차원에 관한 연구)

  • Son, Eun-Il
    • Journal of Industrial Convergence
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    • v.1 no.2
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    • pp.3-15
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    • 2003
  • Many researches have concluded that product advantage or superiority is the most important factor for the commercial success of new products. However, the specific dimensions of product advantage have not been studied as yet. In order to know what kind of product attributes have been major determinants of commercial success, telecommunications winning products from 1985 to 1997 in the Korean market were examined. As results of the analysis, the determinants are classified into function, aesthetics, economy, safety, usability, reliability, brand image, assurance, distribution channel, advertisement, DEF(design for the environment). This study augmented the data set through questionnaire survey to marketing professor in University. The results will be a cue to future of new product development.

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Research on Design of Mixed Reality Interface Based on Spatial Perception

  • Wei, Li;Cho, Dong-Mi
    • Journal of Korea Multimedia Society
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    • v.24 no.6
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    • pp.815-824
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    • 2021
  • Based on the theory of space perception, this paper concludes that the mixed reality application under the theory of space perception has a three-level definition of visual hierarchy and then analyzes the component elements of interface design and the classification mode of interface windows. Next, carry out case practice research through this theoretical definition, and finally conduct the survey and analysis of questionnaire data, verifying that the mixed reality interface design based on spatial perception theory meets the user experience elements of Usability, Availability, and Attraction. The conclusion is that the constituent elements of interface design and the window classification mode can provide specific and practical design specifications for mixed reality interface design, reduce the interaction cost of completing tasks, reduce users' cognitive load, and make it easier for users to receive interface information