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A Study of Pattern Change Medical Advertiging (의료법개정 전.후에 따른 의료광고의 변화 -주요 3대 일간지를 중심으로-)

  • Hwang, Byeong-Duk;Ha, Eun-Jung
    • The Korean Journal of Health Service Management
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    • v.2 no.1
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    • pp.155-165
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    • 2008
  • This study is aims finding out characteristics and change levels of medical advertizing between before and after revised medical laws. We investigated to medical advertizing of 3 major newspaper(Josen, Joongang, Donga) to achieve study purpose. After revised medical laws, major change is seen below. 1. Increase rates of medical advertizing was 65.5%. Specially, increase rates of medical advertizing by each department were differently each department; Dermatology was 450%, dentist's clinic was 342%, orthopedic surgery was 171%, and plastic surgery was 133%. In spite of increasing trends of most departments, urology decreased to 50% than before revised medical laws. 2. Of types of medical advertizing, Question and Answer type increased to 230% than before. Illegal level of medical advertizing was 10.4%. 3. The contents of medical advertizing were hospital location, photograph before and after treatments, and carrier, name and introduction of medical staffs. 4. The size of medical advertizing increased 1.73 column then before. The size of medical advertizing in clinics was shown statistically increase than hospital level. With above results, it is cleared that increase rates and trends of medical advertizing are more increased and complicated before revised medical laws. We try to be better situations for patients to get more exactly information and facts.

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A Study on the SamJae Theory(三才思想) as a Philosophic Background of Medical Ethics (의료(醫療) 윤리(倫理) 배경 철학으로서의 삼재(三才) 사상(思想)에 대한 연구(硏究))

  • Baek, Jin-Ung
    • Journal of Society of Preventive Korean Medicine
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    • v.11 no.1
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    • pp.55-64
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    • 2007
  • This study was carried out to examine that the SamJae Theory(三才思想) was applied for a philosophic background of medical ethics. SamJae theory is not the system of three categories, which is unlike to the meaning of the word 'Sam(三)', but it is the system of two categories with 天(陽) and 地(陰) which are dividing all creations and phenomenons in the universe into two. Nevertheless, the reason why we divide all the universal creations and phenomenons into three, 天, 地 and 人, and also why we give a name 'SamJae' to this theory using the word 'Sam' meaning three, is to emphasize the human free volition that comes from the independent human life in the universe composed of 天(陽) and 地(陰). In other word, the core concept of SamJae theory is not 天(陽) and 地(陰) but 人 which symbolize the independent free volition of human. Therefore, if we try to use SamJae theory as a philosophic background of medical ethics, we can establish a comprehensive theoretical system including the existing ethical theories such as utilitarianism.

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Development of Prediction Model for Churn Agents -Comparing Prediction Accuracy Between Pattern Model and Matrix Model- (대리점 이탈예측모델 개발 - 동적모델(Pattern Model)과 정적모델(Matrix Model)의 예측적중률 비교 -)

  • An, Bong-Rak;Lee, Sae-Bom;Roh, In-Sung;Suh, Yung-Ho
    • Journal of Korean Society for Quality Management
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    • v.42 no.2
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    • pp.221-234
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    • 2014
  • Purpose: The Purpose of this study is to develop a model for predicting agent churn group in the cosmetics industry. We develope two models, pattern model and matrix model, which are compared regarding the prediction accuracy of churn agents. Finally, we try to conclude if there is statistically significant difference between two models by empirical study. Methods: We develop two models using the part of RFM(Recency, Frequency, Monetary) method which is one of customer segmentation method in traditional CRM study. In order to ensure which model can predict churn agents more precisely between two models, we used CRM data of cosmetics company A in China. Results: Pattern model and matrix model have been developed. we find out that there is statistically significant differences between two models regarding the prediction accuracy. Conclusion: Pattern model and matrix model predict churn agents. Although pattern model employed the trend of monetary mount for six months, matrix model that used the amount of sales per month and the duration of the employment is better than pattern model in prediction accuracy.

A study on the program in Kazuyo Sejima's Architecture (카즈요 세지마의 건축에서 나타나는 프로그램에 관한 연구)

  • Jung, Dong-Ho;Kim, Dong-Jin
    • Korean Institute of Interior Design Journal
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    • v.16 no.2 s.61
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    • pp.32-39
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    • 2007
  • The Program from modern architecture is an indispensable condition which must put in all buildings today and it is a relationship setting of a various functions. According to changing society consequently, a complicated form and program in modem appear again. Through this background from, we intend to observe the meaning which the program is having in the construction in this manuscript. Sejima is the architecture who try to use variously special formation of the program. Specially, we are planning to research the quality which his program is haying form Sejima's architecture and how it is reflected ill this construction. Resultantly, each program which appears from Sejima's architecture makes a gap space and irregular arrangement. The characters of the space which is put each through the gap don't have a deceptive plan each other and they are compounded. Also, each character to have their territories is intersected and putting out of the various features in the program coat. First, form of the maze plane, Intersecting each territory. Second, forming the territory as fitting their act oneself in the space where can be existing. Third, having more interest in the event that happens inside than existence problem of thing.

A study on the notion of Shanghanlun Greater yang disease from Ke-qin's Taiyangbingjie (가금(柯琴)의 "태양병해(太陽病解)"를 통한 "상한론(傷寒論)" 태양병(太陽病)의 개념에 대한 연구(硏究))

  • Lee, Sang-Hyup
    • Journal of Korean Medical classics
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    • v.25 no.2
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    • pp.1-13
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    • 2012
  • Objective : Zhang, Zhongjing(張仲景)'s Sanghanlun(傷寒論) is based on Six-channels system(六經) to classified a disease. But the notion of Six-channels system seems to be a very various angles. For example, Meridian and collateral theory(經絡說), Viscera and Bowels theory(臟腑說), Grade theory(段階說), Surface theory(地面說), Symptoms theory(症候群說), Six-disease theory(六病說), Eight principle pattern theory(八綱說) and all the rest of it. Above all things Meridian and collateral theory was very frequently quoted to explain the Six-channels system(六經). But it's true notion is not restrict to a meridian vessel(經脈). Method : I will try to describe the Sanghanlun's Greater yang disease(太陽病) through the Ke-qin(柯琴)'s Taiyangbingjie(太陽病解), and I would like to point out that the existing perception that Greater yang(太陽) is connected with Bladder meridian(足太陽膀胱經) is wrong. Result : Ke-qin's Taiyangbingjie explained the greater yang disease was connected with Heart(yang within yang), which was located in the top half and the outer layer of the body. In addition to the presence of the diaphragm or lungs are involved with. Conclusion : Practical meaning of greater yang disease is not connect with Bladder meridian, but it is related to the Heart and Lung for maintain the Nutrient and defense circulation (營衛循環).

A Study on Reliability of Demand Survey for Incumbent Training (재직자교육을 위한 수요조사의 신뢰성 향상에 관한 연구)

  • Kim, Sang-Hyeon;Joe, Jae-Moon;Lee, Sang-Chan
    • Journal of Practical Engineering Education
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    • v.7 no.1
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    • pp.77-80
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    • 2015
  • Vocational training efficiency and participation was intended to try to find a reliable demand survey methods to find ways that can be maximized. The exact demand investigation may be the most important factor that can improve the quality of training. Furthermore, the training is due to inaccurate demand as research shows the result of ineffective training because of low participation. Four methods of demand survey are used in the form of large mail, telephone, electronic and face-to-face. This paper describes the demand survey that has been carried out through the training of human resources in the training business that suits description local industry human resource development (HRD) consortium of Mokpo University country, proposed a method of effective demand survey.

A Study on the Technical Development for the Exterior Wall System of Container House (컨테이너 하우스 외벽 구성 시스템 기술개발연구)

  • 김환식;백기영
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.2 no.2
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    • pp.57-63
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    • 2001
  • This paper aims at searching the attentiveness and method in planning. design and construction procedure of the container house system where container is used as core framework. For this. we try to produce researching fundamental materials for the construction performance and design standards of steel house, and finish the sample exterior wall system of the container house. By applying this sample system to the two case study of container housing construction we find out that there are considerable efnciency of the cost saving and catch up schedule compared with existing brick housing construction system. This study is significant in that it shows future direction of technical development and investment on the prefabricate housing market through development of the prefabricated container housing system.

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VMD Spatial Composition through Cost Differentiation among Lifestyle Shops (라이프스타일 샵의 가격대 차별화를 통한 VMD 공간구성)

  • Park, Ji-Ye;Han, Hae-Ryon
    • Korean Institute of Interior Design Journal
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    • v.27 no.1
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    • pp.88-96
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    • 2018
  • The income level of people in South Korea has risen as the gross national income per capita reached the milestone of 30,000 dollars. More and more consumers try to change their houses according to their tastes just like they express themselves through clothes, bags, and other fashion items, thus pursuing value-based consumption. The changes to the housing culture including the greater percentage of one- or two-person households and the growing trend of lease and monthly rent have made consumers increase their demands for products to express their lifestyles. As a result, global lifestyle shops with characteristic and diverse concepts entered the South Korean market and were joined by South Korean fashion brands, large-sized stores, department stores, and fancy stationery manufacturers, which launched their own brands, in the expansion of lifestyle shops across the nation. Lifestyle shops have a couple of unique attributes including the relatively clear selection of target consumers and a clear set of VMD strategies accordingly. Based on a judgment that there was cost differentiation among brands, the investigator categorized the comparison and analysis criteria into high, middle, and low prices to apply case analysis. This study set out to analyze VMD strategies for spatial composition through cost differentiation among lifestyle shops, take the results into total consideration, and propose an effective and competitive VMD strategy for lifestyle shops through spatial composition elements.

A Study of Sound Absorbing Characteristics of the Railway Noise Barrier with Respect to Front Perforated Panel and Absorbing Material (철도 방음벽의 전면 타공과 흡음재 변화에 의한 흡음성능 고찰)

  • Kim, Kwanju;Lee, Junheon;Kim, Sanghun;Park, Jinkyu
    • Transactions of the Korean Society for Noise and Vibration Engineering
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    • v.24 no.4
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    • pp.275-281
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    • 2014
  • This study has been analyzed the sound performance of the noise barriers with respect to the configuration of the front perforated panel geometries and the filled absorption materials. Noise barriers' acoustic performance should be required to meet 0.7 of NRC value at least. The global absorbing performance of the barriers have been investigated by changing the opening ratio of the front perforated panel and the absorbing characteristics of the absorbing material using two microphone method. Therefore, It it possible to obtain to increase acoustic performance of the specific frequency ranges by designing the perforate rates of the front panel and absorbing characteristics of the absorbing materials inside, as well. This study try to find out the possibilities of applying the absorbing noise barrier to railway usage.

Development of Automotive Structural Part Considering the Formability of Sandwich Panel (샌드위치 판재의 성형성을 고려한 차체 부품의 개발)

  • Choi, Won-Ho;Choi, Bo-Sung;Lee, Dug-Young;Hwang, Woo-Seok
    • Transactions of the Korean Society of Automotive Engineers
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    • v.20 no.4
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    • pp.33-38
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    • 2012
  • Sandwich composite panel with high strength steel face can reduce the weight of the automotive structural parts. Unlike the parts in aerospace application, the automotive parts are made by the forming process for mass production. The CAE simulation can predict the failures caused by forces and deformation during the forming process. Since the material properties are very important factor for the simulation, we performed the tensile test to get the material properties. The inspections by the optical microscope at each strain level show the states of the polymer resin. The material properties measured by the tensile tests are used for the input data of simulation. The simulation predicts the forming process of the bumper back beam very exactly compared with the try out results.