• The Journal of Industrial Distribution & Business
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• v.10 no.9
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• pp.45-52
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• 2019

Purpose - This study examined the relationship between the priorities of information, usability, mobility, reliability and empathy, which are the lower dimensions of mobile tourism app service characteristics, on the perceived value and satisfaction of tourists. Research design, data, methodology - Data collection was conducted from June 10, 2019 to June 20, 2019, and a total of 500 questionnaires were distributed to collect 352 copies. Factor analysis, reliability verification, and covariance structure analysis were carried out using SPSS 23.0 and AMOS 23.0 for 321 parts for statistical analysis. Results - First, information, mobility, reliability, and empathy have a significant effect on perceived value. However, usefulness did not appear to have a significant effect on perceived value. This analysis results can increase the reliability of the tourism app, it can be seen that the accurate tourist information services are used in the tourist app or in the place required. Second, information, usability, mobility, and empathy had a significant effect on satisfaction. However, reliability did not have a significant effect on satisfaction. Third, perceived value had a significant effect on satisfaction. Fourth, it had a significant effect on information, empathy, and intention to use. However, the usefulness, mobility, and reliability did not have a significant effect on the behavioral intention. Lastly, perceived value and satisfaction had a significant effect on behavioral intention. Conclusions - The analysis result is that the tourism app that is being used is provided with a reliable and accurate tourism information service, it can be seen that you are using the tourism app in the place or on the go. Therefore, it is relatively difficult to use the tourism app, and it is easy to understand the contents of the service and timely information. Therefore, it is possible to communicate with other users and provide customized services according to needs and desires. The study has the following limitations. This may influence the progress of the research because the respondents' responses to the mobile tourism app service are from different experiences. In addition the accuracy of providing accurate information, the usefulness of using the mobile tourism app, and the ease of communicating with other users can be understood as being relatively satisfactory.

• Journal of the speleological society of Korea
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• no.5
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• pp.25-36
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• 1997

The inside of Woldum cave has a complicated configuration with many dynamic aspects. The number of configurations and natural features of the ground discovered up to now is about 20. When we discuss the value of the potential tourism that the cave has, Woldun cave is a lime cave with resourceful value and tourism value, considering the size of cave and excellency of the spectacular sight. In addition, the large stalagmite's file lining in the inside of the cave is a magnificent spectacle. Therefore the Woldun cave, as a lime cave, is very important for tourism level as well as academic ones.

• International Journal of Contents
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• v.5 no.3
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• pp.24-32
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• 2009

Personal value and lifestyle have been regarded as the common factors in many studies of the destination selection. And the evaluations by visitors or tourists of certain destinations have been conducted in many respects. Based on those influential factors and measures from the review of the previous researches, this article considers the impact of residents' evaluation of the tourism resources in their own resident area on selecting destinations of their future overseas trips as well as their personal value and lifestyle. This article is aimed to reveal whether the impact exists, and if so, to what extent this impact can expand. According to the result, perception of tourism resources in residential area has impact on preferred destination, although its impact was relatively less than those of personal value and lifestyle. The more highly perceived the tourism resources are found, the more preferred tourist destination with abundant tourism attractions are. And the lowly perceived the cost of living in residential area is found, the more preferred the consumption-oriented tourist destinations are. It would be helpful for the product developers like travel agents or product marketers to know and predict the tendency of people s present evaluation of their areas and the future destination selection tendency for their trips.

• Information Systems Review
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• v.16 no.3
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• pp.69-87
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• 2014

The integration of Tourism and Information Communication Technology (ICT) has been continued based on a drastic progress of ICT in the entire sectors of tourism industry. A variety of terminologies such as eTourism, Virtual Tourism, Smart Tourism have appeared during the last decades, however, tourism with Smartphones created a new paradigm has not discussed yet in tourism industry and academia. By investigating on the previous literature in the role of ICT in tourism, we have classified five major streams in the past such as end user perspective (tourist behaviour), Community, Multimedia and Web, Intelligent System, and Smart Tourism. At a result, we investigated the concept of smart tourism and extended to research on Smart Tourism Ecosystems. We suggest the concept of smart tourism ecosystems, which may create values by interacting among tourism players (tourist, distribution channel, supply channel, government, and local community). We propose the discussion of meaning of 'creating shared value' through 'Smart Tourism Ecosystems'.

• The Journal of Korean Medicine
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• v.34 no.2
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• pp.41-50
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• 2013

Objectives: As a newcomer to the medical tourism industry, Korea needs to differentiate itself from the leading competing countries to vitalize its early-stage medical tourism industry. This study aims to introduce a strategic plan to vitalize the Korean integrated medical tourism so that Korea can differentiate itself from competing countries and create high added value. Methods: The concept and actual conditions of medical tourism and Oriental medical tourism were examined. A plan to differentiate Korea from the competing countries in the medical tourism industry was studied to create high added-value through strategic vitalization of its medical tourism industry. Results: Korean integrated medical tourism must be developed differently from those of other South-East Asian countries in order to strategically promote the cash-cow medical tourism industry. In order to develop such medical tourism, Korean medical practice, which integrates Western and Oriental medicine, is to be developed through mutual understanding and fusion of other disciplines among medical doctors and Oriental medical doctors who are working in local healthcare for health promotion of local residents and disease prevention and control. This will play a key role in developing a unique medical tourism product of Korea by means of strategic alliances as an integrated medicine. Manpower specialized for integrated medicine is to be specially supplied for Oriental medicine-related business lines at city, county and borough levels, among local governments, that are enthusiastically carrying forward Oriental medical tourism with an interest to promoting more active and strategic business development and raise the effectiveness and efficiency of public health centers handling related medical tourism. Manpower specialized for Korean integrated medical tourism is to be specially supplied for the Ministry of Culture, Health and Tourism, a policy control tower to develop and vitalize high value-added fusion (theme) tourism products such as the Korean integrated medical tourism, in order to discover, promote and support Korean integrated medical tourism's differences from existing medical tourism. Conclusions: The differentiated integrated medical tourism that only Korea can offer in a variety of forms, in order to create a key area of high value-added medical tourism, should be strategically vitalized through a liaison between integrated medicine and tourism and the realization of patient-centered health care services with medical technology developed based on mutual understanding of Western and Oriental medicine.

• Asia-Pacific Journal of Business
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• v.14 no.3
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• pp.251-269
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• 2023

Purpose - This study estimated the value of tourists' willingness to pay (WTP) to develop and promote regional tourism and minimize external effects using the contingent valuation method (CVM). Design/methodology/approach - To reduce exaggeration bias, a major issue of CVM, a pilot survey was conducted to categorize bid value. Additionally, the payment method was divided into a tourism fund and tourism taxes, and the respondents' answers were reaffirmed in two stages. Findings - As a result of the analysis, the tourists' WTP was estimated to be 5,132 KRW (3.60 USD) for the tourism fund and 1,036 KRW (0.73 USD) for tourism taxes. Research implications or Originality - The results of this study provide implications for securing financial resources and establishing policies in Gangwon province, which promotes special self-governing.

• Knowledge Management Research
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• v.20 no.1
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• pp.215-230
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• 2019

Numerous city problems have arisen in some tourist cities as tourists enter the city beyond the limits of its capacity. As an alternative to this problem, the discussion of smart tourism cities has led many cities to pursue urban planning with the aim of transforming them into smart tourism cities. Therefore, the present study attempted to discuss the city self-reliance that smart tourism cities need to solve a number of problems and grow as a happy city, both residents and tourists, who are the ultimate goal in the long-term goals. More specifically, this study aims to provide basic data for the economic growth of cities that are most fundamental in city's self-reliance by assessing the economic value of smart tourism. To achieve this research purpose, the economic value of smart tourism was estimated using the Contingent Valuation Method (CVM), and the results showed that each person is willing to pay 220,709 won. This is about 10,000 won higher than the 211,163 won announced by the National Travel Survey in 2017, which is estimated to be of higher economic value when recognized as smart tourism. On the basis of these results, this study provided basic policy data in promoting smart tourism cities as well as expanding understanding of smart tourism.

• Journal of Smart Tourism
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• v.1 no.2
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• pp.37-46
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• 2021

The travel-related applications on a smartphone help tourists make a reservation before their trip conveniently; use a map, direction guidance, and translation services during the travel; evaluate and recommend travel services communicating with others after their journey. This study examines the relationships among affordances and constraints provided by the mini-program, users' perceived value, and travel-related mini-program (TRMP) usage by analyzing the structural equation modeling. An online questionnaire was developed from the available scales in the published literature. A total of 651 TRMP users responded to the survey, and 448 valid responses were included for analysis. Affordance, including physical, cognitive, sensory, and functional affordance, significantly influenced the hedonic value of TRMP; utilitarian value except for cognitive affordance. There were negative relationships between unfamiliarity and both types of value. The utilitarian and hedonic value of TRMP significantly influenced both the exploitative and explorative use of TRMP. Travel-related mobile applications are dramatically increased in the tourism field. This research sheds light on TRMP usage, as a new and smart device, from a user's perspective based on the affordance theory. This study represents a valuable direction regarding the emerging travel-related online platforms in tourism.

• Proceedings of the Korea Contents Association Conference
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• 2008.05a
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• pp.759-762
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• 2008

The article of a book began to make a searching examination in tourism value of charcoal. When I make a searching examination at various angles, as for the tourism value of charcoal, it is incarnated essence of charcoal. In addition, essence of charcoal is the core to select tourism value as. I derived essence of findings charcoal and current events point for cooperation of tourism value, and this becomes the basics that future charcoal sightseeing contents development is strategic.

• Journal of Korea Entertainment Industry Association
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• v.14 no.3
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• pp.15-26
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• 2020

This study examined the effects of a social tourism information platform on platform users' experiential value and e-loyalty and performed an empirical analysis with the aim to propose methods and implications regarding what strategies can enable practical application for sustainable growth in the operation of a social tourism information platform in the future tourism industry. The results of the analysis are as follows. First, the analysis supported the hypothesis that sub-factors of a social tourism information platform, such as interactivity, information reliability, and usefulness, have statistically significant positive effects on experiential value. Second, the analysis did not support the hypothesis that the sub-factors of a social tourism information platform, such as interactivity, information reliability, and usefulness, have statistically significant positive effects on e-loyalty. Third, the analysis supported the hypothesis that experiential value has a statistically significant positive effect on e-loyalty. Consequently, tourism companies should improve customers' experiential value by supplementing their existing platforms, considering the interactivity, information reliability, and usefulness of users based on these characteristics of social tourism information platforms. To increase e-loyalty to their social tourism information platforms, tourism companies should clearly and rapidly provide the information needed by users in addition to improving the visual design of such platforms. Moreover, to increase e-loyalty, the companies can incorporate their own killer content into platforms for users to have an enjoyable time, using platforms that stimulate their interest and give pleasure and fun, and this way, they can satisfy the users' needs for experiential value.