• Journal of Service Research and Studies
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• v.8 no.1
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• pp.13-26
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• 2018

Most product consists of various national components, and brand strategy using nationality images is prevalent in marketing field. Country of origin is meaningful consideration for decision making. The purpose is that how consumer evaluate the global brand depending on two-sided dimension of country of origin. This research aims to examine the interaction effect of two-sided country of origin and moderating effect of global identity. In study 1, two-way interaction effect of origin of brand and origin of production was significant with social prestige. In study 2, there-way ANOVA provided marginally significant main effect of origin of brand and global identity. Two-way interaction effect of origin of brand and production was significant with social prestige. Also two-way interaction effect origin of brand and global identity was significant with innovation and social responsibility. Three-way interaction of origin of brand, origin of production, and global identity was significant with social responsibility, this approved moderating effect of global identity. Results contribute to understanding global brands strategy using country of origin effect, and to adding new knowledge to the country of origin literature. Academic and practical implications, limitations, and future research directions were discussed.

• Korean Journal of Psychosomatic Medicine
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• v.5 no.1
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• pp.63-72
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• 1997

For the purpose of examining the relationship between perceived stress, vulnerability variables, and somatization tendency, the self-report questionnaires of perceived stress, styles of stress coping(passive and active copings), self-perception, gender, and somatization tendency were administered to university entrants(n=2,024). The results were as follows: 1) Perceived stress, styles of stress coping(passive and active copings), self-perception, and gender accounted for 15.56% of the total variance in somatization tendency. As a result of comparing the relative contributions of all predictor variables to somatization tendency, the highest was perceived stress, and the next in order were passive coping style, self-perception, and gender, whereas direct effect of active coping style was not significant. 2) The two-way and three-way interaction effects of perceived stress X vulnerability variables were not significant. 3) The two-way and three-way interaction effects of gender X psychosocial variables were not significant. To conclude, perceived stress and vulnerability variables independently contribute to somatization tendency in university entrants, and furthermore it is suggested that vulnerability variables as well as perceived stress must be considered to account for somatization tendency.

• Journal of the Korean Institute of Landscape Architecture
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• v.26 no.3
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• pp.213-224
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• 1998

Theoretically and practically, it is very important to understand the way which tourist satisfaction is operated. The purpose of this study is to identify interaction among the determinants of tourist satisfacton process. A model of tourist satisfactioin process is developed based based on the confirmation / disconfirmation which is originated from consumer behavior literature. Three elements of the model include 'expectation','performance', and 'discrepancy between expectation and performance'. 340 questionnaires were delivered to find Everland visitors' perceptions of the determinants of tourist satisfaction. LISREL 8.14 was used to analyze the interaction among the determinants. The results are as follows : 1) 'expectation' has indirect effect on tourist satisfaction while 'performance' and 'discrepancy' has direct effect on the tourist satisfaction, 2) two precedent variables such as 'expectation' and 'performance' have indirect effect on the satisfaction through 'discrepancy',3) among the three determinants it is found that 'performance' is the most effective determinant of tourist satifaction, and 4) the model which was composed from the aspect of 'travel cost' was more effective to describing tourist satisfacton rather that from the aspect of 'service quality'.

• Korean Journal of Culture and Social Issue
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• v.21 no.1
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• pp.97-118
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• 2015

The aim of the present study was to examine moderating effects of self-esteem on perceived transgression wrongness and forgiveness defined as Worthington and Scherer's (2004) emotional forgiveness and decisional forgiveness when receiving apologies. Data collected from 861(486 males, 375 females) Korean college students were analyzed with hierarchical multiple regression analysis. The results were as follows. First, on emotional forgiveness, the two-way interaction effect of perceived transgression wrongness and explicit self-esteem was significant. And on decisional forgiveness, the two-way interaction effect of perceived transgression wrongness and explicit self-esteem was significant. The effect of perceived transgression wrongness on emotional and decisional forgiveness for individuals with high explicit self-esteem is stronger than its impact for individuals with low self-esteem. These findings show that explicit self-esteem may play an important role in forgiveness in college students through interactions with perceived transgression wrongness. Second, on emotional forgiveness, the three-way interaction effect of perceived transgression wrongness, explicit self-esteem, and implicit self-esteem was significant. The effect of perceived transgression wrongness on emotional forgiveness for individuals with high explicit self-esteem having high implicit self-esteem is stronger than its impact for individuals with low explicit self-esteem having high implicit self-esteem. These findings show that discrepancies between implicit and explicit self-esteem are detrimental to emotional forgiveness. But, on decisional forgiveness, the three-way interaction effect of perceived transgression wrongness, explicit self-esteem, and implicit self-esteem was not significant. Implications and limitations of this study were discussed.

• Fashion & Textile Research Journal
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• v.22 no.6
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• pp.812-825
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• 2020

This study compared and analyzed the interaction visual effect of skirt silhouettes and skirt length by body mass index. This study provides basic data for women in their 20s and 30s to choose suitable skirts for their image. Twelve skirts were made, consisting of two categories of body mass index, three types of skirt silhouette and two levels of skirt length. Men and women in their 20s and 30s evaluated the visual effects of the experimental skirts using a questionnaire. The interaction effect of the visual effect following the skirt's length and silhouette by body mass index were analyzed by three-way ANOVA. Overall, a shorter the body and lower body length resulted in better vertical effects in normal weight. In terms of horizontal effects, such as lower body thickness and full-body shape, the 40 cm skirt, 50 cm tight, and A-line skirt were generally shown as better images. Skirt length helped supplement body type rather than silhouette in the overweight section. When the length was 40 cm, three skirts showed a more positive image. This study provide results for women in their 20s and 30s to choose skirts that are suitable for their image.

• Journal of Advanced Navigation Technology
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• v.16 no.5
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• pp.846-852
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• 2012

The result of imaging segmentation becomes different with the parameters involved in the segmentation algorithms; therefore, the parameters for the optimal segmentation have been found through a try and error. In this paper, we propose the method to find the best values of parameters involved in the area-based active contour method using three-way ANOVA. The segmentation result applied by three-way ANOVA is compared with the optimal segmentation which is drawn by user. We use the global consistency rate for comparing two segmentations. Finally, we estimate the main effects and interactions between each parameter using three-way ANOVA, and then calculate the point and interval estimate to find the best values of three parameters. The proposed method will be a great help to find the optimal parameters before working the motion segmentation using piecewise constant model.

• Journal of Gifted/Talented Education
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• v.5 no.2
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• pp.121-138
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• 1995

A group of 84 young children were administered the Preschool embedded Figures Test(PEFT). A three way analysis of variance was performed utilizing giftedness (gifted, normal), gender, and year(4 year-old class, 5 year-old class) as independent variables. The giftedness main effect was statistically significant. Gifted children were more effect not year main effect were statistically significant. The interaction effects between giftedness and gender, between giftedness and year, between gender and year were not significant either.

• Journal of Families and Better Life
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• v.22 no.2
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• pp.23-35
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• 2004

The purpose of this study is to evaluate child - care effects on young child's aggression in ecological context. For this, main effects, interaction effects and cumulative effects between child care experiences(quantity, quality, age of entry and stability) and maternal behavior as well as characteristics of child(sex, age and temperament) were examined. A total of 62 young children(34 boys and 28 girls) enrolled in child - care center were observed, and mothers and caregivers completed questionnaires. Data was analysed by three - way ANOVA, logistic regression and crosstabs. As result, first, main effects of quantity, rejective and regulative mothering on children's aggression were found. Second, there were significant interaction effects between both quality and quantity of day-care and rejective mothering. In particular, the interaction effects provided evidence that high - quality child - care served a compensatory function for extensive care and rejective mothering. Third, logistic regression analysis revealed risk factors for child's aggression and the effects of these risk factors were cumulative. Interaction effects of day-care quality and cumulative effects of day-care, characteristics of child and maternal behavior on child aggression were discussed.

• Journal of Fashion Business
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• v.26 no.4
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• pp.52-63
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• 2022

As live commerce, mobile sales platforms based on real-time content and text are drawing attention as a new marketing channel. In particular, the fashion industry also using live commerce as a new fashion distribution channel, requiring marketing strategies to utilize it efficiently. This study attempted to verify the effect of information source, sales promotion, and impulse buying tendency characteristics on fashion live commerce purchase intention. The experimental design of this study was 2(characteristics of information source: expertise vs attractiveness) × 2(sales promotion type: value-added vs price discount) × 2(impulse buying tendency: high vs low) three-way mixed analysis of variance(ANOVA). A convenience sampling of 264 women in their 20s and 50s living in Seoul and the Gyeonggi area who had purchased products through Live Commerce was conducted. For the final analysis, 240 questionnaires were used. Data were analyzed by the SPSS 26 program and three-way ANOVA. Simple main effects analysis was conducted. The results of this study follow. First, there were statistically significant differences in purchase intention according to consumers' impulse buying tendencies and sales promotions. Second, information source and sales promotion showed statistically significant interaction effects on purchase intention. Lastly, information source, sales promotion, and impulse buying tendency showed significant three-way interaction effects on fashion live commerce purchase intention. Therefore, conducting appropriate marketing analysis can result in positive attitudes regarding live commerce products and substantive increases in sales.

• Earthquakes and Structures
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• v.13 no.4
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• pp.353-363
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• 2017

The present study considers a multi-span continuous bridge, isolated by lead rubber bearing (LRB). Dynamic soilstructure interaction (SSI) is modelled with the help of a simplified, sway-rocking model for different types of soil. It is well understood from the literature that SSI influences the structural responses and the isolator performance. However, the abovementioned effect of SSI also depends on the earthquake ground motion properties. It is very important to understand how the interaction between soil and structure varies with the earthquake ground motion characteristics but, as far as the knowledge of the authors go, no study has been carried out to investigate this effect. Therefore, the objectives of the present study are to investigate the influence of earthquake ground motion characteristics on: (a) the responses of a multi span bridge (isolated and non-isolated), (b) the performance of the isolator and, most importantly, (c) the soil-structure interaction. Statistical analyses are conducted by considering 14 earthquakes which are selected in such a way that they can be categorized into three frequency content groups according to their peak ground acceleration to peak ground velocity (PGA/PGV) ratio. Lumped mass model of the bridge is developed and time history analyses are carried out by solving the governing equations of motion in the state space form. The performance of the isolator is studied by comparing the responses of the bridge with those of the corresponding uncontrolled bridge (i.e., non-isolated bridge). On studying the effect of earthquake motions, it is observed that the earthquake ground motion characteristics affect the interaction between soil and structure in such a way that the responses decrease with increase in frequency content of the earthquake for all the types of soil considered. The reverse phenomenon is observed in case of the isolator performance where the control efficiencies increase with frequency content of earthquake.