• 제목/요약/키워드: The potential needs

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관광영어 교과과정 개선을 위한 요구분석 (A needs analysis for the improvement of a Tourism English curriculum)

  • 최경희
    • 영어어문교육
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    • 제12권3호
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    • pp.243-267
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    • 2006
  • The purpose of this paper is to suggest a proposal for the betterment of the English curriculum in the Department of Tourism of a women's college. The paper includes not only the needs analysis of students but also that of personnel officers of tourism related companies and offices. Since the students will have to look for desirable jobs after graduation, the needs and demands of their potential employers or personnel officers are crucial in deciding what and how to teach. Based on these analyses, the paper also examines the current curriculum offered by the department. The needs, wants and necessities of the students, potential personnel officers, and the current curriculum will have to be taken into consideration in designing a more effective future curriculum. The results of the study reveal that more emphasis should be given on the improvement of students' communicative abilities and TOEIC scores.

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휴대인터넷 서비스에 대한 니즈[Needs]분석 (An Analysis on the Needs for the Mobile Internet Service)

  • 주영진;이광희
    • 디지털융복합연구
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    • 제1권1호
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    • pp.235-253
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    • 2003
  • In this research, we have developed a model that can explain the potential customer's needs for the potable Internet service, a concept with 'QoS guaranteed lower-price high speed mobile Internet service. Based on the developed model, we have also derived some empirical implications for the business firms interest in the potable Internet market. The developed model is incorporating a survey result, answering of potential customer's attitude for the portable Internet service, from the subscribers to the Internet service, wireless LAN service, and mobile Internet service. As a result, we have found that a very innovative group, such as wireless LAN users and 20's age group using mobile Internet service, could be the most attractive market segment. Moreover, the aspects of the service coverage and the price competitiveness at the service launching stage could be the most critical success factors for the portable Internet service.

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노인복지주택 단위주거 평면계획 특성 및 잠재적 거주자 주거요구 분석 (An Analysis of the Planning Characteristics of Elderly Welfare Housing Units and Their Ability to Meet Potential Residents' Needs)

  • 이윤재
    • 한국주거학회논문집
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    • 제24권4호
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    • pp.97-107
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    • 2013
  • The purpose of this paper is to investigate the planning characteristics of certain cases of elderly welfare housing (hitherto EWH), and analyze any problems by comparing this against the actual needs of potential residents. To this end, 38 distinct housing plans from twelve EWH built after 2005 were examined, and a survey on housing needs was taken by 198 people between 48 and 62 years of age. The results are as follows: Firstly, the most common size found among the 10 cases was 42-66 $m^2$, however larger sizes are becoming more frequent. The most popular response on the survey was one favoring smaller housing options. Secondly, the most common floor plan examined consisted of 1 bedroom + LDK and 2 bedroom + LDK. Likewise, the survey reflected that 1 or 2 bedroom housing was preferred. Thirdly, a floor plan composed of a smaller bedroom and LDK is commonly found in smaller floor plans of EWH. The survey reflected potential residents preferred this same style of floor plan, with a smaller bedroom and LDK set up. However, lower-income participants preferred a single, larger bedroom which also can serve as a living space, to go along with a kitchen/dining room (DK). Fourthly, 2 bedroom housing typically included a single bathroom, however the survey indicated that participants preferred a second bathroom to go along with a second bedroom. Consequently, the planning of elderly welfare housing is to a large extent meeting the demands of its potential residents, however house size and the planning of bathrooms have yet to meet these demands, especially with potential lower-income residents when it comes to housing size and space composition.

중국 경제의 급부상에 따른 부산항의 발전전략 (The Development Strategies of the Port of Busan in the Midst of Rapidly Growing Chinese Economy)

  • 배병태
    • 한국항만경제학회지
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    • 제18권2호
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    • pp.109-133
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    • 2002
  • The China entered World Trade Oganization(WTO) last year, thus opening its border to more - and freer - trade. With its foreign trade rapidly expanding and with economic growth continuing at a substantial -rate, China will be the largest container traffic generating country in the world. In the light of this potential trade bonanza, regional ports in North-East Asia strive to gain a competitive-edge. The Port of Busan, the world's third largest container port, wants to capture a significant share of the china's container cargoes. In this circumstance, development strategies of the Port of Busan are suggested as follows. First, to cope with increasing volumes, the New Busan Port on Gaduk island should be constructed without failure. Second, it is necessary to add modernized high-performance gantry cranes and to train crane operators' skill. Third, it needs to apply Dwell Time- Sliding Scale System for transshipment cargoes. Fourth, it needs to develop the EDI network in terminal areas or adjacent hub ports to exchange trustworthy and satisfactory informations Fifth, port authority -needs to enlarge designated Free Trade Zone to facilitate the free flow of cargoes. Sixth, the restoration of rail links between North and South Korea is abundantly clear. Thus it needs to enlarge railroad facilities in advance. Seventh, it needs to establish the Port Authority of Busan immediately. Finally, it needs to strengthen port sales and to open events like 'Marine Week 2001' regularly to attract potential canters or big shippers.

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잠재성장곡선간 인과모델을 적용한 초기 청소년의 게임 이용 동기 욕구와 고독감에 관한 종단 연구 (Longitudinal Analysis of Young Adolescents' Game Motivation Needs and Loneliness applied Latent Growth Cause-and-Effect Models)

  • 이혜림
    • 한국멀티미디어학회논문지
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    • 제19권8호
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    • pp.1626-1635
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    • 2016
  • This study examines whether online game motivation, with social and expedition needs, are associated with the degree of loneliness among young adolescents. Using data from a survey of 2014 elementary-, middle- and high-school students in South Korea, a three-wave online survey was conducted to collect data from online players. Two latent growth cause-and-effect models were developed to test whether online game motivation influences degree of loneliness. Results showed that both social and expedition needs are positively associated with loneliness. This study contributes to the knowledge of the underlying needs for a player with loneliness and also highlights the social and expedition needs as potential therapeutic factors.

잠재적고객요구개선지수와 기대손실을 고려한 물류서비스 평가모형 개발 (The Development of Logistics Service Evaluation Model Considering Potential Customer Demand Improvement Index)

  • 장용혁;조유진;강경식
    • 대한안전경영과학회지
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    • 제21권1호
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    • pp.9-16
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    • 2019
  • Logistics companies are worrying about securing of differential competitiveness so as to be competitive companies in keen logistics market. The ground is how users are satisfied by sell-established service system to respond not only economic feasibility of logistics costs but also diversity and advancement of logistics needs. The competitiveness of logistics companies is also caused by customer satisfaction of service and only companies finding and satisfying customer needs continuously may be more competitive. For the competitiveness, it's the most important to analyze demands of current and potential customers and their pursuing value properly. Therefore, this researcher grasped PSL for online logistics service users with 5-point Likert-scale and quality-level decision method that consider the weighted value based on Kano model, measured customer's potential Demand for service through PCDI, and suggested methodology for deciding the priority of the improvement with loss function of Taguchi.

사물인터넷 기반 웨어러블 디바이스인 활동량측정기의 특성에 대한 탐색연구 (An Explorative Study on the Features of Activity Trackers as IoT based Wearable Devices)

  • 홍석기
    • 인터넷정보학회논문지
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    • 제16권5호
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    • pp.93-98
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    • 2015
  • 최근 들어서 정보통신기술 자체뿐만 사물인터넷(IoT)을 활용한 비즈니스가 빠르게 확대되고 있다. 일반적으로 사물인터넷 중에서 웨어러블 디바이스는 고객을 대상으로 활용된 분야 중 가장 선도적인 적용분야로 인식되고 있다. 본 연구는 먼저 웨어러블 디바이스의 대표적 응용분야인 활동량 측정기에 대해서 고객의 니즈를 파악하고, 이를 잘 알려진 마케팅 믹스(제품, 가격, 유통, 촉진)와 연계시킨다. 이를 위해서 대학생들을 대상으로 서베이가 수행되었으며, 활동량 측정기의 현재 및 잠재된 니즈를 밝혔다. 또한 이러한 니즈는 마케팅 믹스에 의해서 분류되었다. 활동량 측정기는 다른 정보통신기기와는 달리 잠재된 욕구가 많았으며, 의료기기적 특성으로 인해 유통채널 등도 온라인, 대리점이 아닌 신뢰성을 보장할 직영점이나 오프라인 매장의 선호도가 크다. 본 연구결과는 일반 사물인터넷으로서 활동량 측정기뿐 아니라 웨어러블 디바이스를 개발하려는 개발자와 경영층에게 디자인요소에 관한 새로운 시사점을 제공할 것이다.

Linking Consumer Needs and Engagement Dimensions with Social Media Brand Pages to Brand Attachment Formation Process

  • Hong, Kyung-Wan;Kim, Hyeon-Cheol
    • International Journal of Internet, Broadcasting and Communication
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    • 제14권3호
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    • pp.30-39
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    • 2022
  • This study investigates the influence of consumer needs pertaining to brand social media pages on the consumer brand attachment formation process. We collected 278 valid responses from females who have experienced the food brands' social media pages. Following the data analysis, we developed the results as follows. First, we examined the significant influence of attachment to brand social media page needs and socialization needs on consumer content consumption engagement and content contribution engagement on brand social media pages. Then we determined that consumer engagement significantly influenced consumer brand attachment. Finally, we found consumer consumption engagement exerted a significant mediation effect on the relationship between consumer needs and brand attachment. Based on the results, we outlined the potential theoretical and marketing strategy implications of this research.

The Needs Analysis of Software Safety Education Program for Common Competency Area

  • Kang, Ji-Woon;Do, Sung-Ryong
    • Journal of Information Processing Systems
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    • 제17권5호
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    • pp.960-971
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    • 2021
  • As the era of the 4th Industrial Revolution enters, the importance of software safety is increasing, but related systematic educational curriculum and trained professional engineers are insufficient. The purpose of this research is to propose the high priority elements for the software safety education program through needs analysis. For this purpose, 74 candidate elements of software safety education program were derived through contents analysis of literature and nominal group technique (NGT) process with five software safety professionals from various industries in South Korea. Targeting potential education participants including industrial workers and students, an on-line survey was conducted to measure the current and required level of each element. Using descriptive statistics, t-test, Borich needs assessment and Locus for focus model, 16 high priority elements were derived for software safety education program. Based on the results, suggestions were made to develop a more effective education program for software safety education.