• Title/Summary/Keyword: Text sentiment analysis

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Study on the Methodology for Extracting Information from SNS Using a Sentiment Analysis (SNS 감성분석을 이용한 정보 추출 방법론에 관한 연구)

  • Hong, Doopyo;Jeong, Harim;Park, Sangmin;Han, Eum;Kim, Honghoi;Yun, Ilsoo
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.16 no.6
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    • pp.141-155
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    • 2017
  • As the use of SNS becomes more active, many people are posting their thoughts about specific events in their SNS in the form of text. As a result, SNS is used in various fields such as finance and distribution to conduct service satisfaction surveys and consumer monitoring. However, in the transportation area, there are not enough cases to utilize unstructured data analysis such as emotional analysis. In this study, we developed an emotional analysis methodology that can be used in transportation by using highway VOC data, which is atypical data collected by Korea Expressway Corporation. The developed methodology consists of morpheme analysis, emotional dictionary construction, and emotional discrimination of the collected unstructured data. The developed methodology was verified using highway related tweet data. As a result of the analysis, it can be guessed that many information and information about the construction and the accident were related to the highway during the analysis period. Also, it seems that users complain about the delay caused by construction and accident.

Crafting a Quality Performance Evaluation Model Leveraging Unstructured Data (비정형데이터를 활용한 건축현장 품질성과 평가 모델 개발)

  • Lee, Kiseok;Song, Taegeun;Yoo, Wi Sung
    • Journal of the Korea Institute of Building Construction
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    • v.24 no.1
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    • pp.157-168
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    • 2024
  • The frequent occurrence of structural failures at building construction sites in Korea has underscored the critical role of rigorous oversight in the inspection and management of construction projects. As mandated by prevailing regulations and standards, onsite supervision by designated supervisors encompasses thorough documentation of construction quality, material standards, and the history of any reconstructions, among other factors. These reports, predominantly consisting of unstructured data, constitute approximately 80% of the data amassed at construction sites and serve as a comprehensive repository of quality-related information. This research introduces the SL-QPA model, which employs text mining techniques to preprocess supervision reports and establish a sentiment dictionary, thereby enabling the quantification of quality performance. The study's findings, demonstrating a statistically significant Pearson correlation between the quality performance scores derived from the SL-QPA model and various legally defined indicators, were substantiated through a one-way analysis of variance of the correlation coefficients. The SL-QPA model, as developed in this study, offers a supplementary approach to evaluating the quality performance of building construction projects. It holds the promise of enhancing quality inspection and management practices by harnessing the wealth of unstructured data generated throughout the lifecycle of construction projects.

A Study on Consumer perception changes of online education before and after COVID-19 using text mining (텍스트 마이닝을 활용한 온라인 교육에 대한 소비자 인식 변화 분석: COVID-19 전후를 중심으로)

  • Sohn, Minsung;Im, Meeja;Park, Kyunghwan
    • Journal of Digital Convergence
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    • v.19 no.1
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    • pp.29-43
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    • 2021
  • Coinciding with the advent of COVID-19, online education is on the rise both domestically and globally, and has become an absolutely necessary and irreplaceable form of education. It is a very curious question what the perception of people about the suddenly growing form of education is, and how it has changed. This study investigated changes in consumers' perception of online education using big data. To this end, we divided the time into four stages: before COVID-19 (November to December 2019), after the triggering of COVID-19 (January to February 2020), right after the online classes started (March to April 2020), after experiencing some online education (May to June 2020). Then we conducted text mining, namely, keyword frequency analysis, network analysis, word cloud analysis, and sentiment analysis were performed. The implications derived as a result of the analysis can help education policy makers and educators working in the field to improve online education quality and establish its future directions.

Wireless Earphone Consumers Using LDA Topic Modeling Comparative Analysis of Purchase Intention and Satisfaction: Focused on Samsung and Apple wireless earphone reviews in Coupang (LDA 토픽 모델링을 활용한 무선이어폰 소비자 구매 의도 및 만족도 비교 분석: 쿠팡에서의 삼성과 애플 무선이어폰 리뷰를 중심으로)

  • Tuul Yondon;Tae-Gu Kang
    • Journal of Industrial Convergence
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    • v.21 no.8
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    • pp.23-33
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    • 2023
  • Consumer review analysis is important for product development, customer satisfaction, competitive advantage, and effective marketing. Increased use of wireless earphones is expected to reach $45.7 billion by 2026 with growth in lifestyle. Therefore, in consideration of the growth and importance of the market, consumer reviews of wireless earphones from Apple and Samsung were analyzed. In this study, 11,320 wireless earphone reviews from Apple and Samsung sold on Coupang were collected to analyze consumers' purchase intentions and analyze consumer satisfaction through analysis of the frequency, sensitivity, and LDA topic model of text mining. As a result of topic modeling, 16 topics were derived and classified into sound quality, connection, shopping mall service, purchase intention, battery, delivery, and price. As a result of brand comparison, Samsung purchased a lot for gift purposes, had a high positive sentiment for price, and Apple had a high positive sentiment for battery, sound quality, connection, service, and delivery. The results of this study can be used as data for related industries as a result of research that can obtain improvements and insights on customer satisfaction, quality and market trends, including manufacturing, retail, marketers, and consumers.

Analysis of Social Trends for Electric Scooters Using Dynamic Topic Modeling and Sentiment Analysis (동적 토픽 모델링과 감성 분석을 활용한 전동킥보드에 대한 사회적 동향 분석)

  • Kyoungok, Kim;Yerang, Shin
    • KIPS Transactions on Software and Data Engineering
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    • v.12 no.1
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    • pp.19-30
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    • 2023
  • An electric scooter(e-scooter), one popularized micro-mobility vehicle has shown rapidly increasing use in many cities. In South Korea, the use of e-scooters has greatly increased, as some companies have launched e-scooter sharing services in a few large cities, starting with Seoul in 2018. However, the use of e-scooters is still controversial because of issues such as parking and safety. Since the perception toward the means of transportation affects the mode choice, it is necessary to track the trends for electric scooters to make the use of e-scooters more active. Hence, this study aimed to analyze the trends related to e-scooters. For this purpose, we analyzed news articles related to e-scooters published from 2014 to 2020 using dynamic topic modeling to extract issues and sentiment analysis to investigate how the degree of positive and negative opinions in news articles had changed. As a result of topic modeling, it was possible to extract three different topics related to micro-mobility technologies, shared e-scooter services, and regulations for micro-mobility, and the proportion of the topic for regulations for micro-mobility increased as shared e-scooter services increased in recent years. In addition, the top positive words included quick, enjoyable, and easy, whereas the top negative words included threat, complaint, and ilegal, which implies that people satisfied with the convenience of e-scooter or e-scooter sharing services, but safety and parking issues should be addressed for micro-mobility services to become more active. In conclusion, this study was able to understand how issues and social trends related to e-scooters have changed, and to determine the issues that need to be addressed. Moreover, it is expected that the research framework using dynamic topic modeling and sentiment analysis will be helpful in determining social trends on various areas.

A Study on the Dataset of the Korean Multi-class Emotion Analysis in Radio Listeners' Messages (라디오 청취자 문자 사연을 활용한 한국어 다중 감정 분석용 데이터셋연구)

  • Jaeah, Lee;Gooman, Park
    • Journal of Broadcast Engineering
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    • v.27 no.6
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    • pp.940-943
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    • 2022
  • This study aims to analyze the Korean dataset by performing Korean sentence Emotion Analysis in the radio listeners' text messages collected personally. Currently, in Korea, research on the Emotion Analysis of Korean sentences is variously continuing. However, it is difficult to expect high accuracy of Emotion Analysis due to the linguistic characteristics of Korean. In addition, a lot of research has been done on Binary Sentiment Analysis that allows positive/negative classification only, but Multi-class Emotion Analysis that is classified into three or more emotions requires more research. In this regard, it is necessary to consider and analyze the Korean dataset to increase the accuracy of Multi-class Emotion Analysis for Korean. In this paper, we analyzed why Korean Emotion Analysis is difficult in the process of conducting Emotion Analysis through surveys and experiments, proposed a method for creating a dataset that can improve accuracy and can be used as a basis for Emotion Analysis of Korean sentences.

A Study on the Development Strategy of Artificial Intelligence Technology Using Multi-Attribute Weighted Average Method (다요소 가중 평균법을 이용한 인공지능 기술 개발전략 연구)

  • Chang, Hae Gak;Choi, Il Young;Kim, Jae Kyeong
    • Journal of Information Technology Services
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    • v.19 no.2
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    • pp.93-107
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    • 2020
  • Recently, artificial intelligence (AI) technologies has been widely used in various fields such as finance, and distribution. Accordingly, Korea has also announced its AI R&D strategy for the realization of i-Korea 4.0 in May 2018. However, Korea's AI technology is inferior to major competitors such as the US, Canada, and Japan Therefore, in order to cope with the 4th industrial revolution, it is necessary to allocate AI R&D budgets efficiently through selection and concentration so as to gain competitive advantage under a limited budget. In this study, the importance of each AI technology was evaluated in multi-dimensional way through the questionnaire of expert group using the evaluation index derived from the literature review From the results of this study, we draw the following implication. In order to successfully establish the AI technology development strategies, it is necessary to prioritize the cognitive computing technology that has great market growth potential, ripple effect of technology development, and the urgency of technology development according to the principle of selection and concentration. To this end, it is necessary to find creative ideas, manage assessments, converge multidisciplinary systems and strengthen core competencies. In addition, since AI technology has a large impact on socioeconomic development, it is necessary to comprehensively grasp and manage scientific and technological regulations in order to systematically promote AI technology development.

A Rule-based Approach to Identifying Citation Text from Korean Academic Literature (한국어 학술 문헌의 본문 인용문 인식을 위한 규칙 기반 방법)

  • Kang, In-Su
    • Journal of the Korean Society for information Management
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    • v.29 no.4
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    • pp.43-60
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    • 2012
  • Identifying citing sentences from article full-text is a prerequisite for creating a variety of future academic information services such as citation-based automatic summarization, automatic generation of review articles, sentiment analysis of citing statements, information retrieval based on citation contexts, etc. However, finding citing sentences is not easy due to the existence of implicit citing sentences which do not have explicit citation markers. While several methods have been proposed to attack this problem for English, it is difficult to find such automatic methods for Korean academic literature. This article presents a rule-based approach to identifying Korean citing sentences. Experiments show that the proposed method could find 30% of implicit citing sentences in our test data in nearly 70% precision.

Service Quality Evaluation based on Social Media Analytics: Focused on Airline Industry (소셜미디어 어낼리틱스 기반 서비스품질 평가: 항공산업을 중심으로)

  • Myoung-Ki Han;Byounggu Choi
    • Information Systems Review
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    • v.24 no.1
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    • pp.157-181
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    • 2022
  • As competition in the airline industry intensifies, effective airline service quality evaluation has become one of the main challenges. In particular, as big data analytics has been touted as a new research paradigm, new research on service quality measurement using online review analysis has been attempted. However, these studies do not use review titles for analysis, relyon supervised learning that requires a lot of human intervention in learning, and do not consider airline characteristics in classifying service quality dimensions.To overcome the limitations of existing studies, this study attempts to measure airlines service quality and to classify it into the AIRQUAL service quality dimension using online review text as well as title based on self-trainingand sentiment analysis. The results show the way of effective extracting service quality dimensions of AIRQUAL from online reviews, and find that each service quality dimension have a significant effect on service satisfaction. Furthermore, the effect of review title on service satisfaction is also found to be significant. This study sheds new light on service quality measurement in airline industry by using an advanced analytical approach to analyze effects of service quality on customer satisfaction. This study also helps managers who want to improve customer satisfaction by providing high quality service in airline industry.

A Study on Popular Sentiment for Generation MZ: Through social media (SNS) sentiment analysis (MZ세대에 대한 대중감성 연구: 소셜미디어(SNS) 감성 분석을 통해)

  • Myung-suk Ann
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.1
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    • pp.19-26
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    • 2023
  • In this study, the public sensitivity of the 'MZ generation' was examined through the social media big data sensitivity analysis method. For the analysis, the consumer account SNS text was examined, and positive and negative emotional factors were presented by classifying external sensibilities and emotions of the MZ generation. In conclusion, the positive emotions of liking and interest in relation to the "MZ generation" were 72.1%, higher than the negative emotional ratio of 27.9%. In positive sensitivity, the older generation showed 'a favorable feeling for the individuality and dignifiedness of the MZ generation' and 'interest in the MZ generation with new values'. In contrast, the MZ generation has a favorable feeling for 'the fact that they are a generation of their own boldness, youthfulness and individuality' and 'small growthism'. Negative sensitivity outside the MZ generation was found to be 'A concern about the marriage avoidance, employment difficulties, debt investment, and resignation trends of the MZ generation', 'Hate the MZ generation who treats Kkondae' and 'Difficult to talk to the MZ generation'. On the other hand, the negative emotions felt by the MZ generation itself were 'Rejection of generalization', 'Rejection of generation and gender conflicts', 'Rejection of competition worse than the older generation', 'Relative failure of the rich era', and 'Sadness to live in a predicted climate disaster'. Therefore, the older generation should not look at the MZ generation in general, but as individuals, and should alleviate conflicts with intergenerational understanding and empathy. there is a need for community consideration to solve generational conflicts, gender conflicts, and environmental problems.