• Title/Summary/Keyword: Successful Strategy

Search Result 1,140, Processing Time 0.028 seconds

Comparison of North Korea's Military Strategy before and after Nuclear Arming (핵무장 전.후 북한의 대남 군사전략 비교)

  • Nam, Man-Kwon
    • Journal of National Security and Military Science
    • /
    • s.5
    • /
    • pp.173-202
    • /
    • 2007
  • After successful nuclear tests Pakistan launched a more severe surprise attack toward India than before. It is highly possible that North Korea will adopt this Pakistan military strategy if it is armed with nuclear weapons. The North Korean forces armed, with nuclear bombs could make double its war capability through strengthening aggressive force structure and come into effect on blocking reinforcement of the US forces at the initial phase of war time. Therefore we may regard that Pyongyang's nuclear arming is a major one of various factors which increase possibility of waging a conventional warfare or a nuclear war. North Korea's high self-confidence after nuclear arming will heighten tension on the Korean Peninsula via aggressive military threat or terror toward South Korea, and endeavor to accomplish its political purpose via low-intensity conflicts. For instance, nuclear arming of the Pyongyang regime enforces the North Korean forces to invade the Northern Limit Line(NLL), provoke naval battles at the West Sea, and occupy one or two among the Five Islands at the West Sea. In that case, the South Korean forces will be faced with a serious dilemma. In order to recapture the islands, Seoul should be ready for escalating a war. However it is hard to imagine that South Korea fights with North Korea armed with nuclear weapons. This paper concludes that the Pyongyang regime after nuclear arming strongly tends to occupy superiority of military strategy and wage military provocations on the Korean Peninsula.

  • PDF

Optimal Operation Strategy and Production Planning of Sequential Multi-purpose Batch Plants with Batch Distillation Process (회분식 공정과 회분식 증류공정을 복합한 순차적 다목적 공정의 최적 운용전략 및 생산일정계획)

  • Ha, Jin-Kuk;Lee, Euy-Soo
    • Journal of Institute of Control, Robotics and Systems
    • /
    • v.12 no.12
    • /
    • pp.1163-1168
    • /
    • 2006
  • Manufacturing technology for the production of high value-added fine chemical products is emphasized and getting more attention as the diversified interests of customers and the demand of high quality products are getting bigger and bigger everyday. Thus, the development of advanced batch processes, which is the preferred and most appropriate way of producing these types of products, and the related technologies are becoming more important. Therefore, high-precision batch distillation is one of the important elements in the successful manufacturing of fine chemicals, and the importance of the process operation strategy with quality assurance cannot be overemphasized. Accordingly, proposing a process structure explanation and operation strategy of such processes including batch processes and batch distillation would be of great value. We investigate optimal operation strategy and production planning of multi-purpose plants consisting of batch processes and batch distillation for the manufacturing of fine chemical products. For the short-term scheduling of a sequential multi-purpose batch plant consisting of batch distillation under MPC and UIS policy, we proposed a MILP model based on a priori time slot allocation. Also, we consider that the waste product of being produced on batch distillation is recycled to the batch distillation unit for the saving of raw materials. The developed methodology will be especially useful for the design and optimal operations of multi-purpose and multiproduct plants that is suitable for fine chemical production.

Customer Classification and Market Basket Analysis Using K-Means Clustering and Association Rules: Evidence from Distribution Big Data of Korean Retailing Company (군집분석과 연관규칙을 활용한 고객 분류 및 장바구니 분석: 소매 유통 빅데이터를 중심으로)

  • Liu, Run-Qing;Lee, Young-Chan;Mu, Hong-Lei
    • Knowledge Management Research
    • /
    • v.19 no.4
    • /
    • pp.59-76
    • /
    • 2018
  • With the arrival of the big data era, customer data and data mining analysis have gradually dominated the process of Customer Relationship Management (CRM). This phenomenon indicates that customer data along with the use of information techniques (IT) have become the basis for building a successful CRM strategy. However, some companies can not discover valuable information through a large amount of customer data, which leads to the failure of making appropriate business strategy. Without suitable strategies, the companies may lose the competitive advantage or probably go bankrupt. The purpose of this study is to propose CRM strategies by segmenting customers into VIPs and Non-VIPs and identifying purchase patterns using the the VIPs' transaction data and data mining techniques (K-means clustering and association rules) of online shopping mall in Korea. The results of this paper indicate that 227 customers were segmented into VIPs among 1866 customers. And according to 51,080 transactions data of VIPs, home product and women wear are frequently associated with food, which means that the purchase of home product or women wears mainly affect the purchase of food. Therefore, marketing managers of shopping mall should consider these shopping patterns when they build CRM strategy.

Aim at a Target Market of Small Groups The Case of the Brand 'Lonchel' Targeting Top Premiere Interior Market (소수의 표적시장을 선택하라: 최상위 프리미엄 인테리어 시장 지향 L사의 '론첼' 브랜드 사례)

  • Lee, Jaejin;Lee, Sung-Jun
    • Journal of Korea Society of Digital Industry and Information Management
    • /
    • v.18 no.3
    • /
    • pp.97-110
    • /
    • 2022
  • The case study looks into the case of the "extreme" market segmentation strategy of company L with its top luxury windows and door brand "Lonchel". Company L has long enjoyed a leading position in the Korean windows and doors mass market. However, it went against their already well-established flagship brand and created a completely new one called "Lonchel", pursuing an extreme market segmentation strategy focusing on the small niche market of highest-income customers exclusively. The strategy has turned out to be successful and the company has gained long-lasting competitive advantages. In this vein this study analyzes the market environment in which the top-tier brand "Lonchel" appeared, the concept of the extreme positioning and the smallest viable market, the characteristics of target customers, the company's analysis of and response to them, and the analysis of products to meet their needs. The brand operation plan and promotion will be also reviewed. Through this, we intend to draw implications related to the extreme positioning strategy that a company may pursue in a target market of small groups of people.

A Maritime Security Review of Russia's Annexation of Crimea (러시아의 크림반도 합병의 해양안보적 고찰)

  • Jung, Min-ki
    • Maritime Security
    • /
    • v.6 no.1
    • /
    • pp.57-81
    • /
    • 2023
  • This study aims to review Russia's annexation of Crimea from a maritime security perspective. Based on a comprehensive analysis of Russia's national security perception, this study analyzed Russia's maritime security strategy and the security importance of the Black Sea and the Sea of Azov, and reviewed the annexation of Crimea from a maritime security perspective. The main argument of this study is as follows. Russia's annexation of Crimea was necessary for the successful fulfillment of Russia's maritime security strategy in the Black and Azov Seas. Russia's annexation of Crimea guarantees the activities of the Black Sea Fleet militarily from a maritime security point of view, secures a passage to the Atlantic Ocean to counter NATO's expansion. From a economic security point of view, Russia's annexation of Crimea was based on the strategic considerations to secure influence within the Black Sea economic bloc which guarantees stable production and transportation of natural resources and shipping.

  • PDF

The Research about Successful Apparel Products in Internet Shopping-mall -Focusing on F/W products- (의류 상품에 인터넷 쇼핑몰 성공 제품에 관한 조사 연구 -F/W 상품을 중심으로-)

  • Kim Seon-Sook
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.29 no.9_10 s.146
    • /
    • pp.1349-1358
    • /
    • 2005
  • Generally apparel products were recognized as an incongruent product type which direct search was needed for. But nowadays apparel products were ranked as a second product type next to electronics in sale amount of internet shopping mall. Therefore more detailed study on which attributes of fashion products are more successful and suitable in internet shopping mall is necessary. This study was executed to analyze common attributes of successful apparel in internet shopping mall on the basis of real sale data, and then to help internet apparel marketer plan marketing strategies more efficiently. Common attributes of successful apparel products in internet shopping-mall in terms of product, price and promotion attributes were identified. 240 products which were loaded in bestseller section of internet shopping-mall for 8 weeks from November to December, 2004 were analyzed. The results are as follows. First, products ratio for women ($76.7\%$) were higher than for men($18.3\%$). And the amount of each apparel product types purchased by consumers were ranked in the order of leather/fur coat, woven coat, inner wear, jacket, T-shirts, pants, training wear, suit, knit wear etc. and basic style dominated in $74.2\%$. General brands ($69.2\%$) that had price competitiveness were preferred to famous designer brand, national brand and PB brand. Preferred level of price was ten thousand to fifty thousand won. For promotion skill, in order of just one product, product adding promotion product and package set were preferred. Regular price, less than $50\%$ off and more than $50\%$ off price showed no difference in preference. Product planning strategy for internet apparel marketer was followed on the basis of these results.

The Relationships of Basic Pychological Needs and Successful Aging of Elderly: Double Mediating Effect of Ego-Integrity and Cultural Competency, and the moderated mediation effect of Wisdom (노인의 기본심리욕구와 성공적 노화의 관계: 자아통합감과 문화역량의 이중 매개효과 및 지혜의 조절된 매개효과)

  • Cho, Young-Mun
    • Journal of Digital Convergence
    • /
    • v.19 no.10
    • /
    • pp.357-365
    • /
    • 2021
  • This study is a descriptive survey research for identifing double mediating effect of ego-integrity and cultural competency and the moderated mediation effect of Wisdom on the relationship between basic pychological needs and successful aging. The participants were 211 elderly people aged at least 60 from June 2020 to March 2021. Data were collection by self-report questionnaire. Data was analyzed by Hayes' number 6 and 91 models using the SPSS/25.0 program and SPSS PROCESS MACRO. According to the study, the ego-integration and cultural competence were effected to double mediated in successful aging, and the ego-integration and cultural competence were effected to successful aging through moderated mediation by wisdom. Therefore, it is needed to develop welfare policy and strategy for the elderly to enhance ego-integration and cultural competence by effort to satisfy basic pychological needs and wisdom.

Start-up Strategy for the Successful Operation of Continuous Fermentative Hydrogen Production (연속 혐기성 수소발효 공정에서 성공적인 start-up 방법)

  • Lee, Chang-Kyu
    • Transactions of the Korean hydrogen and new energy society
    • /
    • v.24 no.2
    • /
    • pp.99-106
    • /
    • 2013
  • The variations of performance and metabolites at an early stage were investigated for the successful start-up technology in continuous fermentative hydrogen production. Unsuccessful start-up was observed when the operation mode was changed from batch to continuous mode after the yield was reached to 0.5 mol $H_2$/mol $hexose_{added}$ by batch mode. $H_2$ production continued till 12 hours accompanied by butyrate production, but did not last with propionate production increase. It was suspected that the failure was due to the regrowth of propionic acid bacteria during batch mode which were inhibited by heat-shock but not completely killed. Thus, successful start-up was tried by early switchover from batch to continuous operation; continuous operation was started after the $H_2$ yield was reached to 0.2 mol $H_2$/mol $hexose_{added}$ by batch mode. Although $H_2$ production rate decreased at an early stage, stable $H_2$ yield of 0.8 mol $H_2$/mol $hexose_{added}$ was achieved after 10 days by lowering down propionate production. And it was also concluded that the reason for $H_2$ production decrease at an early stage was due to alcohol production by self detoxification mechanism against VFAs accumulation.

Treatment of Rockwood Type III Acromioclavicular Joint Dislocation

  • Kim, Seong-Hun;Koh, Kyoung-Hwan
    • Clinics in Shoulder and Elbow
    • /
    • v.21 no.1
    • /
    • pp.48-55
    • /
    • 2018
  • While non-operative treatment with structured rehabilitation tends to be the strategy of choice in the management of Rockwood type III acromioclavicular joint injury, some advocate surgical treatment to prevent persistent pain, disability, and prominence of the distal clavicle. There is no clear consensus regarding when the surgical treatment should be indicated, and successful clinical outcomes have been reported for non-operative treatment in more than 80% of type III acromioclavicular joint injuries. Furthermore, there is no gold standard procedure for operative treatment of type III acromioclavicular joint injury, and more than 60 different procedures have been used for this purpose in clinical practice. Among these surgical techniques, recently introduced arthroscopic-assisted procedures involving a coracoclavicular suspension device are minimally invasive and have been shown to achieve successful coracoclavicular reconstruction in 80% of patients with failed conservative treatment. Taken together, currently available data indicate that successful treatment can be expected with initial conservative treatment in more than 96% of type III acromioclavicular injuries, whereas minimally invasive surgical treatments can be considered for unstable type IIIB injuries, especially in young and active patients. Further studies are needed to clarify the optimal treatment approach in patients with higher functional needs, especially in high-level athletes.

Brand Revitalization by Strategic Repositioning: A Case Study of Korando Sports

  • Shin, Youngsik;Cha, Kyoung Cheon
    • Asia Marketing Journal
    • /
    • v.14 no.4
    • /
    • pp.1-22
    • /
    • 2013
  • A growing gap between market needs and the capabilities of the enterprise prompts repositioning (Corstjens and Dolye 1989). This article examines the strategic repositioning of 'Korando Sports' undertaken by SYMC throughout the period from Jan. 2012 to Jun. 2012, to boost sales volume and market share by entering market of active-lifestyle consumers currently occupied by SUVs. SYMC's experience indicates that it is essential to close the gap between the market needs and the ability of the enterprise to make a shift to new consumer segment with a new positioning. The successful repositioning framework(Ryan et al. 2007) were employed in this paper. This framework is comprised of six elements: core strategic values, strategic flexibility/learning capabilities, customer awareness and sensitivity, external orientation, management commitment, and belief in the product and brand. The evaluation based on the successful framework also confirms that 'Korando Sports' case meets all the requirements of the successful strategic repositioning. This paper provides some of the managerial implications with aim of assisting executives in identifying strategic repositioning opportunities. Primarily, the 'Korando Sports' case affirms the repositioning as a viable strategy and indicates that repositioning is a feasible means for strategic change. Second, this case shows the influence of a target consumer and SYMC's repositioning to follow consumer preference for a particular attribute. Moreover, we can understand how a product formerly considered weak in attributes can enjoy benefits in other segments with the same attributes.

  • PDF