• 제목/요약/키워드: Strategy Types

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과제유형과 범주전형성에 따른 아동의 회상수행과 조직화책략 발달 (Recall and Development of Organizations Strategy for List Types and Category Typicality in Children)

  • 윤경희;이경님
    • 대한가정학회지
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    • 제37권2호
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    • pp.55-72
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    • 1999
  • The purpose of this study was to investigate developmental trends in organization strategy for taxonomic and slot-fiber lists and category typicality, use of organization strategy in relation to developmental changes in category knowledge structure, emergent organization capacity and effects in category typicality on children's recall. Moreover, the influences of children's age, use of organization strategy, list types and category typicality on children's recap were figured out. The major results were as follows. 1. Children's recall use of organization strategy increased with age. That is, the older children performed better recap and used organization strategy on both list types than the younger children. 2. AU children performed recall and used organization strategy better for the slot-filler than taxonomic list. The 4-year-olds, however, demonstrated better recap and use of organization strategy for the slot-filler than taxonomic list. While the 6-year-olds and 8-year-olds showed no such differences. These findings were supported the view that script-based slot-filler categories have a strong influence on young children's memory performance. 3. At each age level, children showed higher level of recall and use of organization strategy for category typical than category atypical list. AU children received higher scores for the typical than atypical items on recap and use of organization strategy. 4. Children's age, use of organization strategy, list types, and category typicality of lists significantly predicted children's recap.58% of the variance of children's recap was explained by four variables.

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병원 경영전략의 유형과 성과 (Performance of Hospitals across Porter's Generic Strategic Types)

  • 박영석;이기효;김원중;권영대
    • 한국병원경영학회지
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    • 제4권1호
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    • pp.129-146
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    • 1999
  • The overall objective of this article is to identify the strategic type of Korean hospitals in terms of Porter's framework and to examine differences in performance of the hospitals across strategic types. A survey was conducted through structured questionnaire for 739 hospitals in Korea and the data from 120 hospitals were utilized in the final analysis. Study results indicate that the most frequently used strategy was 'stuck-in-the-middle strategy'(26.7%), followed by 'focused cost leadership strategy'(24.0%), 'focused differentiation strategy'(20.8%), 'cost leadership strategy'(15.8%), and 'differentiation strategy'(13.7%). Overall, 'focused differentiation strategy' showed superior performance in terms of profitability of services, ability to retain patients and growth in revenue, while 'differentiation strategy' produced relatively low performance in general. Implications of these findings are also discussed.

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병원전문화 전략유형의 적합성과 조직성과 분석 (The Fitness and Organizational performance Analysis of Hospital Specialization Strategy Types)

  • 김한성;김영훈;우정식;이해종;윤병준;한휘종;최영진
    • 한국병원경영학회지
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    • 제17권4호
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    • pp.87-115
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    • 2012
  • This research classified hospital specialization strategy types through cluster analysis, analyzed fitness of hospital specialization strategy types for external environment or organizational structure, and examined relation between hospital specialization strategy types and organizational performance. This research surveyed 1,437 hospitals which have more than 30 patient's bed and practice national health service in Korea. Specifically, this research divided into two part : external fit - analysis of relation between external environment and specialization strategy, internal fit-analysis of relation between organizational structure factors and specialization strategy. also, as the organizational performance for achieving specialization strategic purpose, not only the productivity, efficiency, profit but also the medical quality was considered. In case of external fit, many hospitals chose integration type if there are a lot of competitive hospitals and regional population. Particularly, if there are many competitive hospitals, concentration type is chosen. In contrast, if there are many doctors in the region, differentiation type is chosen. In case of internal fit, according to organization type and patient's bed number, hospitals chose different types. If it is a general hospital and has a few bed number, generalization or concentration type is chosen. Tertiary hospital or the hospital with many patient's bed chose differentiation type. According to the number of specialists, if there are a few specialists, generalization or concentration type is chosen. If there are many specialists, differentiation type has high fitness for the hospital. In relation to strategy types and organizational performance, differentiation type has best result. Differentiation type has a good result in 7 items out of 11.

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중소제조기업의 경영전략과 전략적 성과관리시스템의 연계성이 경영성과에 미치는 영향 (A Study on the Effect of Aligning with Management Strategy and Strategic Performance Management on Firm's Performance in Medium and Small Firms)

  • 이갑수;이종환;김철석;위도영
    • 디지털융복합연구
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    • 제12권5호
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    • pp.101-113
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    • 2014
  • 본 연구는 대구경북의 중소기업을 대상으로 전략유형과 성과관리시스템이 경영성과에 미치는 영향에 대한 연구를 통해 중소기업에 적합한 전략유형을 알아보고 그에 맞는 성과관리시스템의 설계를 통해 기업의 경영성과를 개선하고자 하였다. 연구결과 전략유형 중에서 기술혁신형과 생산중점형은 경영성과에 유의적인 영향을 미치는 것으로 나타났으며, 성과관리시스템은 재무적성과와 비재무적성과에 부분적으로 영향을 미치는 것으로 나타났다. 또한 전략유형과 성과관리시스템의 상호작용은 기술혁신형 기업의 경영성과에 유의적인 영향을 미치는 것으로 나타났다. 이러한 결과는 중소기업들이 전략유형에 맞는 성과관리시스템의 구축을 통해 경영성과를 향상 시킬 수 있음을 지지하고, 이를 통해 기업들은 자원의 제약과 무한 경쟁을 이겨내고 지속적인 성장을 할 수 있을 것으로 보인다.

조직의 전략 유형과 IT 역할이 아웃소싱 의도결정에 미치는 영향 (The Effect of Corporate Strategy and IT Role on the Intent for IT Outsourcing Decision)

  • 조동환
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2007년도 추계학술대회 및 정기총회
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    • pp.256-263
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    • 2007
  • Corporate managers look at IT outsourcing as long-term strategic choices not as short-term tactical ones, and maximizing the effect that IT outsourcing brings about is the main concern to them. Emerging different types of IT outsourcing and their effects on the corporate business decisions necessitate the research on this subject. According to previous researches, the Intent for IT outsourcing is categorized as IS Improvement, Business Impact, and Commercial Exploitation. The decison factors for these IT outsourcing include corporate strategy types, IT role, and interaction between these two. Firm size and IT maturity are selected as moderating factors to add the credibility to the research of the effect of IT outsourcing decision making. Analyzing IT outsourcing data collected from 61 large-size and mid-size domestic firms revealed that corporate strategy rather than IT role is more significant factor affecting the intent for IT outsourcing decision. That means the decision of outsourcing intent is affected by corporate strategy types. Defenders(as in corporate strategy types) tend to use IT outsourcing more as a means to improve information systems, compared to analyzers and reactors. Prospectors tend to use IT outsourcing more as a commercial exploitation, compared to analyzers and reactors. These outcomes prove that corporate strategy characteristics reflect outsourcing intent. There were previous researches that showed outsourcing decision depends on IT role however the hypothesis was rejected that IT role determines outsourcing intent. It was also rejected that the interaction between corporate strategy types and IT role determines outsourcing intent. Corporate decision makers should first analyze corporate strategy, and reflect it on the outsourcing intent when they make IT outsourcing decisions. Only the precise defining of IT outsourcing intent will lower the risk and increase the possibility of success.

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의류상품 수준에 따른 브랜드 유형별 소비자 행동 연구 (Consumer Behavior on Brand Types according to Clothing Goods Level)

  • 김미경;이선재
    • 복식문화연구
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    • 제10권5호
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    • pp.493-503
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    • 2002
  • This study examined consumer characteristics and consumers' clothing purchase behavior for each of the four fashion brand types. The ultimate purpose of this study is to suggest the most effective marketing strategy for competitive advantage in fashion brand strategy. The subjects selected for the final analysis are 412 women of age 20 thru 34 in Seoul and areas. The data were analyzed using frequency, percentage, factor analysis, chi-square test, ANOVA, duncan test. The results of our study indicate that it is possible to meaningfully describe and contrast four brand types based on consumer's characteristics and purchase behavior. 1. The clothing brand is classified into four types : Designer brand 10.9%, National brand 27.2%, Middle-price brand 36.2%, Low-price brand 25.7%. 2. There are significant diferences according to four brand types in the demographic traits such as age education and income the average monthly spending on clothing. 3. There are an important discrimination according to tow brand types in their clothing purchase behavior such as information usage, clothing choice criterion and brand choice motivation. 4. Based on the result of this analysis and the review of literature, the brand strategy is suggested that characteristic and products development is efficient way to each brand consumers' purchase need. Therefore each brand which pursue an added value must frame marketing strategy on the basis of the target consumers' sensitivity characteristic according to the fashion consciousness.

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가상시장에서 Porter의 경쟁우위전략: 온라인 기업과 온-오프라인기업간 비교를 중심으로 (An examination of Porter`s competitive strategy on the virtual market: comparison between on-line and on-offline firms)

  • 남기찬;구철모;지성구
    • Asia pacific journal of information systems
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    • 제12권4호
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    • pp.173-192
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    • 2002
  • Internet-based on-line firms have focused on the development of new business models with an assumption that this new model would create their competitiveness. At the same time, off-line firms have opened new marketing channels on the internet in order to defend their position against on-line firms. Based on Porter's well-known generic strategy, this study compares between on-line firms and on-offline firms i) whether these two types of firms take different strategies among cost reduction, marketing differentiation, innovation differentiation, and focus and ii) how the performance of these two types of firms is affected by different strategy types. The result shows that on-offline firms prefer the strategy of marketing differentiation and innovative differentiation while the strategy of cost reduction and focus are taken without significant difference between online firms and on-offline firms. Also it is found that even though the strategy of marketing differentiation and innovation differentiation are more preferred by on-offline firms than on-line firms, these two strategy types have a significant influence on the on-line firms' performance while the focus strategy has a significant influence on the on-offline firms' performance. Other managerial implications are discussed.

한국 제조기업의 유연성전략, 생산활동기법과 성과측정에 관한 연구 (A Study on Flexibility Strategy, Manufacturing Methods and Performance Measurement of Korean Manufacturing Companies)

  • 윤재홍;이근호
    • 경영과학
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    • 제16권1호
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    • pp.137-156
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    • 1999
  • Flexibility is a competitive weapon in the changing environment. In order to pursue the flexibility, Korean manufacturing companies must define the flexibility dimension clearly, build the appropriate manufacturing infrastructures and measure the right flexibility performance indicators. This paper found out as follows. First, Korean manufacturing companies' flexibility strategy groups were formed three types. They are flexibility superior group, middle flexibility group and flexibility inferior group. Second, when different types of flexibility strategy group measured their performances, the degree of importance of flexibility performance indicators were different among groups. Third, when different types of flexibility strategy group were pursued, the different manufacturing methods such as product/process design technology, analysis technology, production system management technology and non technological factors were used. Lastly, when different types of flexibility strategy group were pursued, the actual flexibility performances were different among groups.

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Change in Manufacturing Strategy: An Empirical Study

  • Cho, Sok-HWan
    • 정보학연구
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    • 제8권2호
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    • pp.59-76
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    • 2005
  • The purpose of this study is to identify types of dynamic manufacturing strategies and their effects on business performance. Three characteristics of Korean manufacturing should be noted. First, it is found that there are six types of dynamic manufacturing strategies in Korea. Second, the roles of the infrastructural and structural action programs become different according to different types of dynamic manufacturing strategies. Third, the strategy of continuously fostering both cost leadership and differentiation capabilities has turned out to be very effective in Korea.

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The Service Operation Strategy of Internet Shopping Mall by User Segmentation Market Typology

  • Jeong, Won-Kil
    • Journal of the Korean Data and Information Science Society
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    • 제15권1호
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    • pp.11-20
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    • 2004
  • The purpose of this paper was to reveal Service Operation Strategy for the Internet shopping mall based on the types of internet users' market segmentation focus on the internet shopping behavior and e-service quality. In this paper, we examined internet shopping behavior and internet service quality factor depend on the types of internet users' group empirically. The empirical study result identifies the main decision factor depend on the types of internet users' group. On the basis of these result, Service Operation Strategy for the internet shopping mall has been suggested.

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