• Title/Summary/Keyword: Social Networking Analysis

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Antecedents of Acceptance of Social Networking Sites in Retail Franchise and Restaurant Businesses

  • Lee, Jung Wan;Kwag, Michael;Potluri, Rajasekhara Mouly
    • The Journal of Asian Finance, Economics and Business
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    • v.2 no.1
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    • pp.29-36
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    • 2015
  • The paper examines the antecedents of acceptance of social networking sites in retail franchise and restaurant businesses. The success of retail franchise and restaurant business operators via social networking sites depends not only on organizational benefits but also on their behavioral intentions of using it. Three hundred and twenty four samples collected from South Korean retail franchise and restaurant employees are analyzed using factor analysis, structural equation model techniques and one-way analysis of variance. The results of the study identify the three constructs of organizational benefits, perceived tangible assets and perceived intangible assets as for important antecedents to accept social networking sites for their business use. Moreover, higher position employees tend to have more favorable perception of tangible assets and acceptance of social networking sites for their business use.

Relationship between High School Students' Mental·Social Health and Tendency toward Social Networking Addiction (고등학생의 정신·사회건강과 SNS 중독경향성)

  • Byun, Jong Hee;Choi, Yeon Hee;Na, Yoon Joo
    • Journal of the Korean Society of School Health
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    • v.28 no.3
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    • pp.248-255
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    • 2015
  • Purpose: This study was conducted to explore the relationship between high school students' mental social health and their tendency toward social networking addiction. Methods: The subjects were 543 high school boys and girls living in D city. The data were collected from the 3rd to 21st of March in 2014. Data were analyzed using t-test, ANOVA, Duncan's post-hoc test, Pearson's correlation analysis, and hierarchical regression with SPSS/ Win 21.0. Results: Social networking addiction showed significant differences depending on gender (t=-7.03, p<.001), academic achievement (t=4.571, p=.011), and the level of maternal education (t=3.344, p=.019). Social health was correlated with the tendency toward social networking addiction. Multiple regression analysis found that gender, academic achievement and social health were associated with the level of social networking addiction (F=8.750, p<.001, Adj. $R^2=.201$). Conclusion: The results suggest that it is necessary to take into account gender characteristics, academic achievement and social health in order to develop effective management programs for social networking addiction among high school students.

A Study on the Factors Influencing the Use of Social Networking Services in China (중국의 사회 연결망 서비스 이용에 영향을 미치는 요인에 관한 연구)

  • Fang, Hualong;Kwon, Sun-Dong
    • Journal of Information Technology Applications and Management
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    • v.16 no.2
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    • pp.45-63
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    • 2009
  • China has the largest number of the user of web 2.0 such as messengers and blogs, as of 2008 year. Chinese Internet digital market will grow from $85 billion in 2007 to $264 billion in 2015. The importance of Chinese Internet business is increasing, because of its size and growth potential. This research is focused on following two questions. First, what are the major characteristics of social networking services in China? In order to find out the answer about this question, the case study on Tencent QQ and Sina Poco, the most representative social networking services company in China, was done. And the reason of the use of social networking services, their contents, and the attitude toward the paid service were identified. Second, what are the major factors influencing the use of social networking services in China. User participation, network effect, usefulness, and system quality were inferred as the factors influencing the use. These factors were based on motivation theory, technology acceptance model, and the related research papers. This research model was proved by data analysis using Partial Least Square. As results, the use of social networking services was influenced by usefulness, network effect, user participation, and system quality. But social influence was not significant of the use of social networking services.

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Analysis of a Korea-based Language Teacher Organization Public Social Networking Service

  • Kent, David
    • International Journal of Contents
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    • v.12 no.2
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    • pp.66-74
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    • 2016
  • In recent years, studies have emerged highlighting the role of social networking services in the English as a foreign language context of Korea, particularly for teaching and learning, but none examine the role of Facebook in enhancing communities of practice. Therefore, this study undertakes such an endeavor on a Korea-based language teacher organization Facebook group. Social networking analysis came to reveal a group consisting of largely non-engaged members, with several key users successfully bridging the network and promoting engagement and interaction via commenting. Although the most viral posts were disproportionately organizational, professional development clearly emerges as the largest concern for active members. Ultimately, it will be critical for increasing success of the group as a social networking service to establish a means of further engaging all members, including those on the network periphery. To fully meet organizational goals, it will be imperative for key actors to be used increasingly proactively.

Cyberbullying Detection in Twitter Using Sentiment Analysis

  • Theng, Chong Poh;Othman, Nur Fadzilah;Abdullah, Raihana Syahirah;Anawar, Syarulnaziah;Ayop, Zakiah;Ramli, Sofia Najwa
    • International Journal of Computer Science & Network Security
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    • v.21 no.11
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    • pp.1-10
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    • 2021
  • Cyberbullying has become a severe issue and brought a powerful impact on the cyber world. Due to the low cost and fast spreading of news, social media has become a tool that helps spread insult, offensive, and hate messages or opinions in a community. Detecting cyberbullying from social media is an intriguing research topic because it is vital for law enforcement agencies to witness how social media broadcast hate messages. Twitter is one of the famous social media and a platform for users to tell stories, give views, express feelings, and even spread news, whether true or false. Hence, it becomes an excellent resource for sentiment analysis. This paper aims to detect cyberbully threats based on Naïve Bayes, support vector machine (SVM), and k-nearest neighbour (k-NN) classifier model. Sentiment analysis will be applied based on people's opinions on social media and distribute polarity to them as positive, neutral, or negative. The accuracy for each classifier will be evaluated.

Trend analysis for social networking of Smartphone (스마트폰의 소셜 네트워킹의 경향분석)

  • Wonginjun, Montinee;Ryu, Chang-Su
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2012.05a
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    • pp.920-923
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    • 2012
  • Recently, a Smartphone than a normal phone functions for computing ability, connectivity and communication is used as a handheld device, as used in the mobile social networking has been a breakthrough. This advanced Smartphone social networking and social life of the everyday of people living in communication found that many were affected. In this paper, the value of Smartphones and Smartphone users who use social networking to see how any of the benefits and the future of social networking between people on the impact of communications were analyzed.

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Factors Associated with the Service Networking Experiences of Workers in Community Child Centers (지역아동센터 종사자의 지역사회서비스 연계경험에 영향을 미치는 요인에 관한 연구)

  • Kim, Hyeun-Ju;Hyun, An-Na
    • Korean Journal of Child Studies
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    • v.32 no.5
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    • pp.103-119
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    • 2011
  • This study examined the current status of the service networking experiences of workers in community child centers and the impact of various individual, organizational, and environmental factors on their service networking experiences. Structured questionnaires were mailed to the all community child centers in the Kyungnam area, and the data thus collected from 128 workers were used for the analysis. The findings indicated that most study participants did in fact possess service networking experience; however, the frequency was relatively low and the types of agencies in which this networking experienced was gained were somewhat limited. The results from the hierarchical multiple regression analysis revealed that being licensed social workers, the number of years in which a center had been operating, the numbers of workers and volunteers, the capacity of the centers, and workers' participation in work-related training were significantly associated with the frequency of worker's networking experiences. Based on the findings of this study, the implications for practice in promoting service networking among community child centers and other community resources were also discussed.

Service System of Social Network with CRM Application (CRM 어플리케이션에서의 소셜 네트웍의 서비스 시스템)

  • Mohan, Subaji;Upadhyaya, Bipin;Choi, Eun-Mi
    • Information Systems Review
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    • v.12 no.1
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    • pp.1-22
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    • 2010
  • Demands onenterprise applications are changing drastically in terms of service and value. Currently enterprises have started to view these applications as service systems, as they combine technology with organizational networks designed to deliver services that satisfy the needs of customers and marketing operations. Social networking is playing a crucial role in this direction and provides organizations with the critical data that enable to build strong relationships with their customers and partners. Enterprises have started using this concept, by integrating social networking services with their enterprise applications such as CRM. In this paper, we combine an open source social networking engine with a CRM (Customer Relationship Management) application to constitute a social CRM system. This can bring the customers closer to the enterprise and facilitate better communication with them. Social Networking Analysis constructs were used to analyze the effectiveness of service system. In the current competitive and economically challenging conditions, salespeople needs to quickly and effectively establish meaningful communication with customers. Our approach can address this issue, by handling the changing customer demands in minimal time, and increases service quality and business value.

A Secure Social Networking Site based on OAuth Implementation

  • Brian, Otieno Mark;Rhee, Kyung-Hyune
    • Journal of Korea Multimedia Society
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    • v.19 no.2
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    • pp.308-315
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    • 2016
  • With the advancement in the area of cloud storage services as well as a tremendous growth of social networking sites, permission for one web service to act on the behalf of another has become increasingly vital as social Internet services such as blogs, photo sharing, and social networks. With this increased cross-site media sharing, there is a upscale of security implications and hence the need to formulate security protocols and considerations. Recently, OAuth, a new protocol for establishing identity management standards across services, is provided as an alternative way to share the user names and passwords, and expose personal information to attacks against on-line data and identities. Moreover, OwnCloud provides an enterprise file synchronizing and sharing that is hosted on user's data center, on user's servers, using user's storage. We propose a secure Social Networking Site (SSN) access based on OAuth implementation by combining two novel concepts of OAuth and OwnCloud. Security analysis and performance evaluation are given to validate the proposed scheme.

The Influence of Online Social Networking on Individual Virtual Competence and Task Performance in Organizations (온라인 네트워킹 활동이 가상협업 역량 및 업무성과에 미치는 영향)

  • Suh, A-Young;Shin, Kyung-Shik
    • Asia pacific journal of information systems
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    • v.22 no.2
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    • pp.39-69
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    • 2012
  • With the advent of communication technologies including electronic collaborative tools and conferencing systems provided over the Internet, virtual collaboration is becoming increasingly common in organizations. Virtual collaboration refers to an environment in which the people working together are interdependent in their tasks, share responsibility for outcomes, are geographically dispersed, and rely on mediated rather than face-to face, communication to produce an outcome. Research suggests that new sets of individual skill, knowledge, and ability (SKAs) are required to perform effectively in today's virtualized workplace, which is labeled as individual virtual competence. It is also argued that use of online social networking sites may influence not only individuals' daily lives but also their capability to manage their work-related relationships in organizations, which in turn leads to better performance. The existing research regarding (1) the relationship between virtual competence and task performance and (2) the relationship between online networking and task performance has been conducted based on different theoretical perspectives so that little is known about how online social networking and virtual competence interplay to predict individuals' task performance. To fill this gap, this study raises the following research questions: (1) What is the individual virtual competence required for better adjustment to the virtual collaboration environment? (2) How does online networking via diverse social network service sites influence individuals' task performance in organizations? (3) How do the joint effects of individual virtual competence and online networking influence task performance? To address these research questions, we first draw on the prior literature and derive four dimensions of individual virtual competence that are related with an individual's self-concept, knowledge and ability. Computer self-efficacy is defined as the extent to which an individual beliefs in his or her ability to use computer technology broadly. Remotework self-efficacy is defined as the extent to which an individual beliefs in his or her ability to work and perform joint tasks with others in virtual settings. Virtual media skill is defined as the degree of confidence of individuals to function in their work role without face-to-face interactions. Virtual social skill is an individual's skill level in using technologies to communicate in virtual settings to their full potential. It should be noted that the concept of virtual social skill is different from the self-efficacy and captures an individual's cognition-based ability to build social relationships with others in virtual settings. Next, we discuss how online networking influences both individual virtual competence and task performance based on the social network theory and the social learning theory. We argue that online networking may enhance individuals' capability in expanding their social networks with low costs. We also argue that online networking may enable individuals to learn the necessary skills regarding how they use technological functions, communicate with others, and share information and make social relations using the technical functions provided by electronic media, consequently increasing individual virtual competence. To examine the relationships among online networking, virtual competence, and task performance, we developed research models (the mediation, interaction, and additive models, respectively) by integrating the social network theory and the social learning theory. Using data from 112 employees of a virtualized company, we tested the proposed research models. The results of analysis partly support the mediation model in that online social networking positively influences individuals' computer self-efficacy, virtual social skill, and virtual media skill, which are key predictors of individuals' task performance. Furthermore, the results of the analysis partly support the interaction model in that the level of remotework self-efficacy moderates the relationship between online social networking and task performance. The results paint a picture of people adjusting to virtual collaboration that constrains and enables their task performance. This study contributes to research and practice. First, we suggest a shift of research focus to the individual level when examining virtual phenomena and theorize that online social networking can enhance individual virtual competence in some aspects. Second, we replicate and advance the prior competence literature by linking each component of virtual competence and objective task performance. The results of this study provide useful insights into how human resource responsibilities assess employees' weakness and strength when they organize virtualized groups or projects. Furthermore, it provides managers with insights into the kinds of development or training programs that they can engage in with their employees to advance their ability to undertake virtual work.

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