• Journal of the Korea Fashion and Costume Design Association
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• v.7 no.2
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• pp.121-135
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• 2005

From a social psychological perspective, Make-up is an tool for run a lot smoother and perform communication efficiently. Many people give a turn to hair color through dyeing form due to yearning to change individual image through the image which the color is having. This paper study how make-up behavior, hair color and self-consciousness will affect the Level of Expected social-psychological effect of College Girl Students. In the sense of make-up behavior, according to result, a group of make-up behavior of self-satisfaction-oriented the level of expected social-psychological effect higher than a group of make-up behavior of tradition-oriented. Hair colors doesn't seem to be having much effect on the level of expected social- psychological effect, but have been shown to influence make-up behavior and self-consciousness. On the self-consciousness, a group of high self-consciousness the level of expected social-psychological effect higher than a group of low or fair self-consciousness. They doesn't have much effect passive expected effect as 'complement of self insufficiency' or 'a person consciousness' But they are affect active expected effect as 'the pleasure of change' and 'positive ascent'.

• Journal of the Korea Fashion and Costume Design Association
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• v.6 no.2
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• pp.35-47
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• 2004

Hair style is an expression of beauty for individuals and at the same time a clear social representation. It may be regarded as a means of knowing social recognition about social values and groups of the moment. The hair style clearly discriminated so-called the new woman, emerged during Chosun's modernization, and the old woman. Thus the purpose of this study is to examine changes in social recognition about the behavioral style of the new woman by relating them with women' s movements and with changes in female education policies. Results of the study can be described as follows. First, the new women in the 1920s were evaluated positive as those who were leading struggles against Japan and enlightenment campaigns. But between the 1920s and the 1930s, those women were thought to be negative in that they were appearance-oriented, extravagant and sticking themselves to reality. Second, how a variety of social figures recognized short-hair was determined here through reviewing the mass media of the 1920s. At that time, some men were positive about short-hair like feminists while others denied the convenience of the hair style in life and were negative about the new women's individualism and pursuance of luxurious appearance. Third, there were both positive and negative social recognitions about short-hair in the 1930s. which were supported by the mass media of that time.

• Korean Journal of Human Ecology
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• v.14 no.1
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• pp.179-192
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• 2005

The purpose of this study is to investigate into the practical cases of social marketing and to seek the practical strategy in fashion business. These practical cases were investigated through theses, professional books, fashion magazines, fashion newspapers, daily newspapers and web site, etc. The results of this study were as follows : 1. The social marketing by decision-making is able to practice and to set up a strategy in consumerism, humanism and environmentalism. 2. The social marketing by feedforward is able to practice and to set up a strategy in business strategy and product strategy. 3. The social marketing by administrative is able to practice and to set up a strategy in product development, price decision, distribution management and advertisement & promotion. 4. The social marketing by total system is able to practice and to set up a strategy in marketing planning and self-audits system.

• Journal of Korea Game Society
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• v.15 no.5
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• pp.153-162
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• 2015

This study explores the social sides of games by investigating the relationship between cooperative games and psychological factors determining social relationships (i.e., self-disclosure, intimacy) and how such psycosocial factors influence offline social participations. Utilizing both online and offline surveys, the results indicated that the amount of time spending on cooperative games have a positive impact on self-disclosure and intimacy. The results also showed that users' self-disclosure and intimacy influence offline social participation.

• Korean Institute of Interior Design Journal
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• v.19 no.3
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• pp.3-12
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• 2010

This study mainly focused on the intergenerational exchange as a plan to revitalize the social participation of the elderly. The purpose of the study is to propose a plan for revitalizing future intergenerational exchange through the present condition analysis in the aspects of activity, space and consciousness for the elderly-centered intergenerational exchange. The study scope is the local welfare level, broad sense of exchange for the aged, children, youths and local residents, and the study objects are the personnel in charge of welfare policy and the staff in charge of operating general social welfare centers and the users of the facilities users. A survey questionnaire type research was sent through post mail to 278 social welfare centers, and 384 government offices within the jurisdictions. Among them, the responses were collected from 22 general social welfare centers and 26 offices within the jurisdictions. A proposal of a plan to revitalize intergenerational exchange that needs to be implemented in future based on the consideration of the present condition and characteristics of the intergenerational exchange of general social welfare center.

• The Journal of Information Systems
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• v.32 no.4
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• pp.163-188
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• 2023

Purpose The study examines the impact of the level of anthropomorphism (both in appearance and behavior) of virtual humans on user liking. It investigates whether this relationship is mediated by social comparison experiences, with the moderated mediation effect of users' desire for self-improvement. Design/methodology/approach A between-groups experimental design was employed to examine the impact of different levels of appearance(low/mid/high) and behavior(low/high) anthropomorphism on user liking of virtual humans. The experiment was conducted in an online environment, and participants were randomly exposed to one of six stimuli, which were Instagram-like posts. Findings The results indicate that as virtual humans become more anthropomorphic, they have a positive impact on user liking. However, once the level of anthropomorphism in appearance reaches a certain point (mid vs high), there is no significant difference in user liking. Users who perceive virtual humans as highly anthropomorphic tend to engage in more social comparison experiences, which positively affects their liking for these virtual humans. Conversely, individuals with a high desire for self-improvement found that the positive effect of appearance anthropomorphism on liking through social comparison experiences was reduced. The study extends the application of social comparison theory by examining its impact on influencer marketing with virtual beings. It provides valuable insights for the formulation of influencer marketing strategies using virtual humans.

• Journal of the Korean Institute of Landscape Architecture
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• v.31 no.5
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• pp.73-85
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• 2003

With more and more people paying attention to substantial democracy, participatory democracy is presented as a practical strategy and an index of Korean democracy. In this social and political atmosphere, participation in environmental planning and design is essential. Nonetheless, the true meaning of “participation” is not used properly because many people do not understand it correctly, The concept of social and political participation is “the action or attempt of ordinary members of society for affecting on the result of decision making.” Based on this concept, participation is accomplished through conventional means and as a form of mobilization in environmental planning and desist Most of the theories on public participation in landscape architecture are technical theories. Therefore, this paper proposes that planning and design of landscape architecture be understood as a communicative action that aims to enable stakeholders to reach a consensus through communication. This study offers the framework of theory to understand and practice planning and design of landscape architecture as a communicative action, after reviewing communicative action theory and communicative planning theory. Results suggest that communicative action theory should be accepted in landscape architecture to overcome the shortcomings of instrumental rationality -- the same way planning theory accepted this theory --and to join the culture of experts focusing on the artistic truth and the culture of life of the world. In addition, accepting communicative action theory enables the acquisition of the instrumental effect and social learning effect and the making of social capital. This study also suggested prerequisite for using the method. There should be change in the social institution and in individual action. In addition the method is composed of three steps: creating the atmosphere for communication; communicating, and; reaching a consensus among stakeholders. Finally, raising the possibility of applying the theory presented in this study requires the accumulation of know-how through trial and error.

• Korean Institute of Interior Design Journal
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• v.23 no.4
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• pp.111-119
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• 2014

This papers is to find out the design theory of total healing environment through the studies on the mutually complementary roles of proxemics, which is the objective and numerical design indicator in the analysis of space and the spacial expression theory, which is the subjective and intuitive design indicator. 3 factors in the elements of total healing environment have the following relationship. And 8 behavioral affordance factors in the elements of spatial expression have the following mutual relationships; The physical factor of total healing environment has the relation with the work&study(+) and circulation(+), the psychological factor has the relationship with the rest(-),visual sequence(-),social exchange(+),refreshment(-) and meditation(-). In addition, the social factor of total healing environment has the relation with the circulation(+),social exchange(+) and community(+). And the work&study(+) and rest(-) of the refuge have the relation with the intimate distance and personal distance, the circulation (+) and visual sequence (-) of the flow has the relationship with the social distance. In addition, the social exchange (+) and the refreshment (-) of the prospect have the relation with the near public distance and the community (+) and meditation (-) of the void have the relation with the far public distance. According to the analysis, the cases in 5 children hospital were studied and the characteristics of total healing environment was evaluated for the spatial proxemics.

• The Journal of the Convergence on Culture Technology
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• v.7 no.1
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• pp.105-110
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• 2021

In this work, we design and implement a prototype of the mobile UX that works with blockchain-based smart contract systems so that artists and buyers who trade artworks through social media can find reliable trading partners and make secure transactions with each other. The developed prototype has the following characteristics. Utilizing prototypes, we cost-effectively validate the design of mobile UX(User Experience). First, we implement familiar UXs that social media users can use without additional explanation. Second, it is possible to check the reputation of the counterpart and encourage users to make fair deals that can increase their own reputation. Third, it implement the UX for common use by users around the world. Fourth, we design and implement to operate independently of the social media system.

• Korea Science and Art Forum
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• v.34
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• pp.133-148
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• 2018

Korea's housing structure is predicted that one-person housing will be the most common type of housing in Korea. Therefore, this study intends to derive contents for designing a one-person housing space considering the life of a rapidly increasing one-person householder. For this purpose, this study objectively derives the social, economic and cultural influencing factors of one-person households through big data analysis, and analyzed the correlation between contents using social network analysis methodology. In this paper, 60 core contents related to one person housing space were derived by applying big data analysis methodology. And through social network analysis, the most influential contents were derived from the space editing and space composition categories. This means that the residential space is an important part of the design idea that can flexibly respond to changes in the user's life. Based on this study, future research will focus on the concept and design methodology of one-person housing space.