• Title/Summary/Keyword: Social Attraction

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제약시장에서의 열등제품 효과에 관한 연구 (A Study on Inferior Products Effects in the Pharmaceutical Market)

  • 정헌수;김경태
    • 한국경영과학회지
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    • 제38권3호
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    • pp.1-12
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    • 2013
  • The increased interest in the market movement towards generic products has been observed these days. Throughout the attraction theory, this study first explains how generic product introduction has an impact on original products. This study also shows how the social conformity theory is empirically applied to explanation of the attraction effects regarding generic products.

서양 남성 속옷의 변천에 관한 고찰-고대에서 근세까지 (Changes of Western Men's Underclothes)

  • 김주애
    • 한국의류학회지
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    • 제24권3호
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    • pp.353-360
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    • 2000
  • The purpose of study examined the changes of the man's underclothes from the ancient ages to the early modern ages. The method of study researched literatures and possessions of the museum. In ancient ages, a suit of clothes had the functions of both underclothes and outer garments. In middle ages, underclothes were not exposed and the importance was not recognized while they were worn to show the sense of sin and humility or to punish criminals. In early modern ages, the importance of underclothes recognized as they were exposed. In Renaissance period, the fashion of the day influenced much on the underclothes. In Baroque ages, the functions of underclothes were different according to sexes and men wore underclothes to show their social status. As the outer garments were shortned, shirt wwere also conspicuously exposed. In Rococo ages, drawers were tightened due to the influence of outer garments, men exposed their shirts to show the social status and underclohtes were usually worn to express sexual attraction. Men's underclothes had the functions of class distinction from the ancient ages to the modern ages, except the middle ages and underclothes had the additional functions such as supporting body-shape and sex attraction. The fashion of the day influenced on the changes of the shapes of the shapes of men's underclothes and the changes of outer garments were reflected on underclothes.

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Constructing Impressions with Multimedia Ringtones and a Smartphone Usage Tracker

  • Lee, KangWoo;Choo, Hyunseung
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제9권5호
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    • pp.1870-1880
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    • 2015
  • In this paper, we studied facial impression construction with smartphones in a series of experiments with two smartphone applications: SmartRing and SystemSens+. In the first experiment, impressions of faces associated with different music genres (trot vs. classical) were compared to impressions formed from a facial image alone along the social warmth and intelligence dimensions. In the second experiment, the effect of similarity attraction was investigated by manipulating the extroversion of facial images. Results indicated that impressions of faces cannot only be constructed along the social warmth and intelligence dimensions, but can also be made more or less attractive based on their similarity to the viewer's personality. Our experiments provide interesting insights into facial impressions formed in a smartphone environment.

도시민을 위한 Recreation 공간의 Amenity 자원 분석 (Analysis on the Amenity Resources of Open Space for Urban People)

  • 김용수;임원현
    • 한국조경학회지
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    • 제20권2호
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    • pp.27-42
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    • 1992
  • IN urban areas, public outdoor recreation opportunities are limited, traditional funding sources are being eraded, and crowding as well as ecological damage appear inevitable, these developments may require new analysis on the prospective policy of park, with the evaluation of the trend of amenity resources and recreation values, 16 parks were taken as informants in Deagu city area, the data for this research were collected 2,942 samples by the on-site-interview. The abstracted results of amenity elements were revealed as institutions and resource types, the attraction of resources was about twice as much as that of institutions. The resources is to be classified into two items ; national resources and human resources. The former is about five times as mcuh atractive as the latter. The attraction of natural resources consists in the atmospheric factors(35%), the biological factors(28%), the topographical factors(19%), and the scenery factors(18%). While, the attraction of human resources consists in the cultural factors(54%), the social factors(46%). The attraction of the base institutions is very low. The attraction of the static institution is three times as much as that of that of the dynamic institution. The above tendency is a general trend in Daegu city. But when we are taking into consideration in datail, we find that there is great difference among the green tract of land of the park. When the amenity resources of one's destination was used for the value of recreation, the pattern of attraction variables as a physical characteristics could explain 58%. Based on those result, this study is a small but important guidence for decision makings concerning to the allocation of scarce amenity resources.

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대인관계 발달 단계에 따른 온라인기반 대인관계에 미치는 영향요인 - 소셜네트워크 서비스(SNS) 사용자를 중심으로 - (Influence Factors of Online-Based Interpersonal Relationships by Developmental Level -Centered on Social Networking Service Users -)

  • 허송지;김자영;장희진;고혜영;박수이
    • 한국게임학회 논문지
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    • 제12권2호
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    • pp.75-89
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    • 2012
  • 본 논문은 대인관계 형성과 발달에 근본적인 목적을 두고 있는 SNS 관련 서비스에서 효율적으로 온라인 기반 대인관계를 발달시키기 위한 단서를 찾기 위해, 대인관계의 발달 단계에 따라 관계에 영향을 미치는 요인의 상관관계를 연구하였다. SNS를 통해 '온라인 기반 생성 관계'를 경험해본 사람들을 관계 발달 정도에 따라 두 가지 집단으로 구분하여 설문조사를 하였고, PLS 통계법을 이용하여 결과값을 도출하였다. 연구 결과, 초기 관계에서는 사회적 매력, 육체적 매력, 호혜성, 컨텐츠 퀄리티, 공동공간감, 정보 게시성과 유사성 등 7가지 요인이 대인관계에 영향을 미쳤다. 그리고 발달된 관계에서는 사회적 매력, 육체적 매력, 호혜성, 컨텐츠 퀄리티, 웹외양과 공동공간감 등 6가지 요인이 대인관계에 영향을 미쳤다. 본 연구는 온라인 대인관계 발달의 특성을 통해 SNS 관련 서비스에 대인관계 촉진을 위한 서비스 설계의 기반 연구로 활용 될 수 있을 것이다.

소셜 커머스 지속 사용의도에 관한 연구 (A Study of the Continuous Use Intention of Social Commerce)

  • 홍태호;배련영;최수형;박지영
    • 한국정보시스템학회지:정보시스템연구
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    • 제21권2호
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    • pp.135-160
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    • 2012
  • In this paper, we identified the factors influencing on the continuous use intention of social commerce and analyzed the proposed model empirically using structural equation model, which was developed by considering hedonic and utilitarian shopping value, trust, satisfaction, familiarity, social influence, and perceived price. We collected data for this study by surveying the consumers who had an experience of purchasing through social commerce. An analysis of 212 respondents indicated that utilitarian and hedonic shopping value influenced on satisfaction as both of shopping value are significant statistically. Social commerce gives more attraction their consumers by reducing the price to half, whereas they are expected to present playfulness of shopping. Familiarity, social influence, and perceived price are influential factors in a purchase of social commerce sites. We discuss the implications of our findings for both theory and practice.

산업단지 청년유인력 유형별 특성 분석: 청년유인력 종합지수를 중심으로 (Characteristics of Youth Attraction Types by Industrial Complexes in Korea)

  • 사호석;우한성
    • 한국경제지리학회지
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    • 제24권2호
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    • pp.181-200
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    • 2021
  • 청년들의 산업단지 기피 현상은 사회·경제적인 차원에서 매우 중요한 이슈이다. 이로 인해 국가적, 지역적인 차원에서 산업단지에 청년을 유입하기 위한 관심이 고조되고 있다. 본 논문은 산업단지 청년유인력 종합지수를 구성하고, 이를 토대로 산업단지 청년유인력 유형을 4개로 구분하여 유형별 특성을 분석하는 것을 목적으로 한다. 먼저 산업단지별 청년 분포와 산업단지 청년유인력 지수 간 상관분석을 실시한 결과, 양호한 설명력을 보였으며, 근무환경, 혁신환경, 어메니티, 일자리 부문과도 양의 상관관계가 나타났다. 또한 산업단지 청년유인력 유형별 특성을 분석한 결과, 국가산업단지와 일반산업단지 모두 유형별로 상이한 특성을 보였으며, 전반적으로 근무환경, 혁신환경, 배후지역 어메니티가 우수한 산업단지가 청년유인력이 양호한 유형 1에 포함되었다. 이를 토대로 유형별 정책 우선순위를 도출하였고, 유형1은 교통 접근성, 일자리 부문이 우선과제로 분석되었다. 본 논문은 산업단지에 청년을 유입하기 위해서는 산업단지 청년유인력 유형별로 맞춤형 패키지 프로그램이 수립될 필요가 있다는 정책적 시사점을 제공하였다.

불란서 혁명기 의생활에 나타난 특성고찰 (A Study on the Characteristics of Clothing Behavior during the French Revolution)

  • 김인숙
    • 대한가정학회지
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    • 제19권4호
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    • pp.1-8
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    • 1981
  • French Revolution, while re-establishing the political and social structure, had also changed the cultural conditions of French life and manners. clothing, as with other features of daily life, had some characteristic changes, which this article tried to specify and related with the social conditions. Those specific changes pointed out as typical and discussed herewith are: 1. Clothing manipulated as a political identity kit. 2. Simplification of colors and forms of men's costume. 3. Tendency toward uniformity. 4. Clothing as the symbol of political utopia. 5. The attraction of military uniform. 6. Moral decadence.

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중세 남녀 속옷의 특성 (Characteristic of Men's and Women's Underclothes in the Medieval Ages)

  • 김주애;이연희
    • 복식문화연구
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    • 제11권2호
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    • pp.263-274
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    • 2003
  • This study analyzes how social environment influenced underclothes and characteristic which underclothes have is associated with the outer garment and the underclothes in the Middle Ages. As a result, 1 can get the next conclusion First, throughout the Middle Ages, body was involved with the sense of same and sin influenced by the religious austerity. This mentality was applied to the underclothes. As underclothes are not generally revealed, it is recognized to be not important but inefficient. Second, in the late Middle Ages, as the outer garment reveal the body line, the underclothes are affected by it. So men's and women's distinction in the outer garment is applied to the underclothes. In the second quarter of the 14C, class distinction and sexual attraction certainly present on the outer garment but are not applied to the underclothes. The conceptions that underclothes might express the spirit of the changing times, in sympathy with the outer garment, did not enter the medieval mind. Third, the function to protect the body is emphasized the underclothing in the Middle Ages, whereas it was important to identify rank sign in the history of underclothes. Throughout the Middle Ages the underclothing of both sexes is emphasized utilitarian in (unction rather than class distinction and sexual attraction. But women exposed their body line in thin chemise to represent sexual attraction in the late Middle Ages.

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The Economics of Para-social Interactions During Live Streaming Broadcasts: A Study of Wanghongs

  • Yongfu Quan;Jin Seon Choe;Il Im
    • Asia pacific journal of information systems
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    • 제30권1호
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    • pp.143-165
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    • 2020
  • The rapid growth of economic transactions generated by live streaming broadcasts ("LSB") has created opportunities for retailers to increase sales. However, little is known about what impact LSB celebrities have on customers and what causes LSB celebrities to become famous. This study aimed to fill this gap by studying the economics of LSBs. This study was conducted through a para-social relationship and attractiveness theory framework. Consequently, social and task attraction were assumed to be the antecedents of the para-social relationship that induced purchase intention. This study examined the impact of relationship rewards, self-disclosure, affective interactivity, informative interactivity, and the amount of information provided on purchase intentions through LSB. Celebrities can use the results of this study to enhance their appeal to fans and promote customers' purchase on e-commerce. This study contributed to the IS field by investigate the impact of para-social relationship on the online shopping context.