• Title/Summary/Keyword: Situation perception

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Risk Perceived by Consumers in Apparel Buying Situation ( I ) - Risk Types and Their Relationships with Consumers' Demographic Variables- (의복구매시 소비자가 지각하는 위험에 관한 연구( I ) -위험의 유형분류, 소비자 인구변인과의 관련을 중심으로-)

  • Kim Chanjn
    • Journal of the Korean Society of Clothing and Textiles
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    • v.15 no.4 s.40
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    • pp.405-416
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    • 1991
  • This paper examined the risks perceived by consumers in apparel buying situation by 1) measuring the contents and perception level of risk, 2) categorizing each risk into meaningful factors (risk types), 3) analyzing the relationships between risk types and consumers' demo-graphic variables. 224 respondents deliberately selected to include each level of S demographic variables were contacted with 37-item question3.ire. Factor analysis showed that 32-item perceived risk could be categorized into 6 risk types: psychological. social, economic, time/convenience loss, fashionability loss, performance risk. Psychological risk were perceived highest in terms of perception level while social and performance risk showed relatively low perception level. 4 of 5 demographic variables including sex, education level, income, occupa-tion showed partial relationship with each risk type after ANOVA and Duncan test. Sex had the greatest influence on risk perception level and each age level (20's, 30's, 40's) showed different risk structure.

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Perception of Nursing Students on BLS Education and CPR related emergency situation (간호대학생의 BLS 교육과 CPR관련 응급상황에 대한 인식조사)

  • Kim, Sun Kyung;Kim, Jong-Im;Kim, Sun-Ae
    • Proceedings of the Korea Contents Association Conference
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    • 2018.05a
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    • pp.443-444
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    • 2018
  • This study was to investigate the current educational situation for Basic Life Support (BLS) and perception on CPR related emergency situation and its relationship with basic nursing skill among undergraduate nursing students in Korea. Participants consider help from others are the most important elements in CPR situation, followed by the skills and knowledge. The majority of the subjects (79.7%) selected high and very high for the association between basic nursing skill and CPR management. The well systematized skill training may ultimately improve students' the ability to react on real-life accidents using well developed emergency management skills.

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The Influence of Display Type of PPL and Program Context on Advertising Attitude : Moderating Role of Previous Intrusiveness Perception (PPL 광고의 배치유형과 프로그램 상황이 광고태도에 미치는 영향: 사전 침입성 지각의 조절효과)

  • Kim, Sung Eun;Jeon, Jung Ok;Park, Hyun Hee
    • The Journal of the Korea Contents Association
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    • v.14 no.4
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    • pp.297-313
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    • 2014
  • The objectives of this study are to examine the impact of display type and program condition on advertising attitude, and also to analyze the moderating effect of previous intrusiveness perception in such process. The results of empirical analysis are as follows. First, display type had no significant influence on advertising attitude. Second, the interaction effect of display type and program situation on advertising attitude was significant. Third, the interaction effect of display type and previous intrusiveness perception on advertising attitude was not significant. Fourth, the interaction effect of program situation and previous intrusiveness perception on advertising attitude was significant. Fifth, the interaction effect of display type, program situation, and previous intrusiveness perception on advertising attitude was not significant.

Expert-Novice Differences in Reading and Predicting Visual Information in Air Traffic Control (항공관제 전문성 수준에 따른 시각정보 판독과 미래정보 예측 차이)

  • Kwon, Hyuk-Jin
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.23 no.3
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    • pp.18-27
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    • 2015
  • Many studies have shown that having perception of spatial information is important for air traffic control officer (ATCO) since it helps them understand the current situation and predict the situation it leads to. However, little or no research has been done to investigate if there is any difference at the levels of expertise in perceiving spatial information and predicting a prospective situation. This study investigates the difference between expert and novice ATCO groups in how accurately each group of ATCO perceive spatial information such as position, altitude, speed, and flying direction, and predicting such information they will encounter shortly. In completing a task to watch the movement of airplanes displayed on the computer monitor as a blip, the participants were asked to predict the position, speed, and the altitude of the aircraft in a minute by marking on the sector map. The results show that the expert group performed better in accuracy and had tendency to overestimate on position and altitude; however, no significant difference was found between the two groups in terms of reading a flying direction. Therefore reading a flying direction may not be a reliable indicator to judge expertise of ATCO. But the expert group shows better predicting performance by perceiving spatial information such as airplane's position and altitude with feeling on time. The study suggests that it is important to enhance perceptive skills in ATCO training in improving their expertise in predicting accuracy traffic situation, preventing from air collision, and improving productivity for more efficient air traffic flow. A further study on the relationship between the perception of spatial information and the sense of time in predicting future information and effectiveness as an independent factor would contribute to providing more insights into expertise of ATCOs.

The Priority of Environmental Problems in Korea (우리나라의 환경문제 우선순위 도출 - 환경전문가를 중심으로 -)

  • 신동천;임영욱;박종연;장은아;김진용;박성은;조성준
    • Environmental Analysis Health and Toxicology
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    • v.14 no.4
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    • pp.165-174
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    • 1999
  • This study was conducted to analyze the priority of environmental problems in Korea by investigating the environmental professionals' perception. The delphi technique was applied to identify their risk perception towards some specific items related with pollution. A standardized questionnaire on environmental problems and their priorities was used to 74 subjects. In the questionnaire, the environmental problems were divided into the general ones,9 items, and the specific ones,30 items. Also, the perception was associated with two points of view which were the risk on general human health or ecosystem, and on the present situation in Korea. The priority of risk from general environmental problems on human health or ecosystem was analyzed in the order of 'water pollution', 'air pollution', 'soil contamination', 'waste', 'toxic chemical pollutants', 'food contamination', 'ocean contamination', 'odor pollution', and 'noise pollution'. The priority of risk on the present situation in Korea was analyzed in the order of 'water pollution','air pollution','waste','toxic chemical pollutants','food contamination','soil contamination','ocean contamination','odor pollution', and 'noise pollution'. And these priorities were significantly related with the characteristics of respondents such as sex, age, and major concerned area. However, for the first five priorities of risk from the specific environmental problems on human health or ecosystem, the environmental professionals agreed with 'automotive vehicle exhaust', 'domestic and industrial source pollutants to surface water', '$CO_2$nd g1oba1 warming effect','toxic air pollutant' and 'industrial source air pollution'. The priorities of risk on the present situation in Korea were similar to these results.

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The Relationship between Parental Attribution and Self-Perception in Parenting Roles to Parenting Success or Failure Situations among Mothers of Toddlers (걸음마기 영아 어머니의 양육수행 성공여부에 따른 양육행동 귀인과 부모역할 자기인식의 관계)

  • Han, Sae-Young;Lee, Eun Gyoung
    • Korean Journal of Childcare and Education
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    • v.12 no.3
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    • pp.21-39
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    • 2016
  • The purpose of this study was to examine the relationship between parental attribution and self-perception in parenting roles according to parenting success or failure situations. A total of 138 mothers who have toddlers in Seoul and other big cities in Korea completed questionnaires, and data were analyzed by paired t-test, Pearson's correlation coefficient, Fisher's Z score, and multi-regression. The results are as follows: First, mothers in parenting success situations showed higher parental attribution than mothers in parenting failure situations. Second, correlations between parental attribution and self-perception in parenting roles turned out to be significantly different between parenting success situations and failure situations. Third, both internal attribution such as ability and effort, and external attribution such as child behavior and task difficulty, significantly predicted self-perception in parenting roles including equilibrium feeling, competence, satisfaction and parenting investment, especially in parenting failure situations. The implications of the difference in parental attribution between parenting success and failure situations have been discussed.

The Effect of Price Information Cues on The Consumer's Apparel Quality Evaluations (의류제품의 품질평가에 있어서 가격단서의 영향)

  • 최미영;이은영
    • Journal of the Korean Society of Clothing and Textiles
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    • v.22 no.8
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    • pp.1099-1110
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    • 1998
  • The perceived quality is a concept considered from the consumer's perspective. So it is differ from the objective determination of product quality. Thus the consumer perception of quality is a subjective judgement of an individual and an overall feeling on the characteristics which includes the product's reliability, performance and so on. In terms of product perception, consumers utilize the product cues in evaluating the product's quality before the purchase and the cues reflecting the quality can be classifisied into intrinsic and extrinsic ones. When the quality perception is limited to the purchase situation, purchase decision dependent on surrogate indicators such as price, are inclined to increase due to the lack of information. Therefore in this study the perceived quality of apparel is controled to the purchase situation in order to examine the consumer's reaction to the price cues and for the convenience of the exploratory investigation. As a result of the empirical study, consumers show differences in quality and value perceptions to the product with the same price depending on the perception whether the price is high or low. The apparel quality evaluation process goes through the steps of "product attributes - perceived quality - perceived value - purchase intention".

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Examining Tourists' Behavior Using Protection Motivation Theory and Health Belief Model: Covid-19 Crisis (보호동기이론(PMT)과 건강신념모델(HBM)을 이용한 관광객 위기대응 행동 분석: COVID-19 위기)

  • Woo, Eun-Ju;Lee, Sang-Tak
    • Asia-Pacific Journal of Business
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    • v.13 no.1
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    • pp.301-315
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    • 2022
  • Purpose - The main objective of this study was to investigate tourists behavior by applying protection motivation theory and health belief model during COVID-19 pandemic. Specifically, the study examined how risk perception of COVID-19 affects tourists' protection motivation and travel avoidance intention. Design/methodology/approach - The empirical data was collected by self-administered questionnaires to obtain perception and behavior regarding COVID-19 pandemic situation. A total of 486 questionnaires were used for data analysis and SEM analysis was applied in order to examine seven hypotheses. Findings-The results showed that COVID-19 risk perception is a significant antecedent of threat appraisal, coping appraisal, and cue to action (H1, H2, H6). Moreover, protection motivation is affected by threat appraisal and coping appraisal (H3, H4) and influences on travel avoidance intention (H5). However, cue to action does not affect protection motivation (H7). Research implications or Originality - This study provides insightful implications for tourism industry practitioners who will prepare the post-corona field and the results enrich knowledge of the tourist behavior during pandemic situation.

Analysis of Current Situation and Perception of Empty Homes Owners' Managing and Using Rural Empty Houses: Focused on Jeonbuk Wanju County (농촌 빈집 소유자들의 빈집 관리·활용 실태 및 인식 분석 -전북 완주군을 중심으로-)

  • Hwang, Jeong Im;Choi, Yoon Ji;Kim, Hyo Jeong
    • Journal of Agricultural Extension & Community Development
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    • v.19 no.4
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    • pp.989-1020
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    • 2012
  • The purpose of this study is to look into current situation and perception of empty homes owners' managing and using rural empty houses. This topic is important because basic data has to be broadly accumulated to facilitate using empty houses as an idle resources in rural areas. Besides, the demand of urban migrants' using empty houses as an economic house or temporary house keeps increasing. We called 2012 respondents who had empty houses in Wanju County. The questionnaire consisted of current situation of empty homes owners' managing and using empty house, plan of using empty house, perception of using empty house and demographic factors of respondents. As a result, we identified each characteristics of the owner of empty house, the empty house, and the place where the empty house was located. Futhermore, by analysing the behavior and perception of the owner of empty house by those characteristics, we suggested the direction of government's support for facilitating reusing rural empty houses.

A Review on Measurement and Applications of Situation Awareness for an Evaluation of Korea Next Generation Reactor Operator Performance (상황인식에 대한 측정 및 차세대 원자로 운전원 성능 평가에서의 활용방법에 관한 이론 연구)

  • Lee, Dhong-Ha;Lee, Hyun-Chul
    • IE interfaces
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    • v.13 no.4
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    • pp.751-758
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    • 2000
  • Situation awareness is defined as a person's perception of the elements of the environment within a volume of time and space, the comprehension of their meaning and the projection of their status in the near future. Situation awareness is important in attempting to evaluate human behavior in operating complex systems such as aircraft, air traffic control, and nuclear power plant systems. From the literatures this study reviews the relationship between situation awareness and numerous individual, system and environmental factors, and also reviews the methodologies for the empirical measurement of situation awareness applicable to Korea Next Generation Reactor (KNGR) design project. Attention, working memory, workload, stress, system complexity, and automation are presented as critical factors limiting operator's situation awareness. Mental models and goal-directed behavior are hypothesized as important mechanisms overcoming these limits. This study summarized hypothesized guidelines for interface design to improve situation awareness of reactor operators. Some of the guidelines should be tested in the KNGR evaluation experiments in the future.

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