• Journal of Distribution Research
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• v.13 no.2
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• pp.79-95
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• 2008

This study has focused on the relationship between the shopping mall and tenant store. Although the growth and development of shopping mall in Korea, there are few academic and professional interests. Therefore, adopting expectancy-disconfirmation paradigm, this study examined the constructs of expectation, performance, disconfirmation, satisfaction and re-visit intention of shopping mall and tenant store in each context. The research model also considered the mutual effect of these constructs between shopping mall and tenant store as positing the path between them. Hence, main hypotheses were divided into two different ways from the constructs of shopping mall to tenant store's and vice versa. Then, three hypotheses exploring the direction of customer's evaluation shopping mall and tenant were also included in the research model. From the result of 461 mall-intercept survey, almost hypotheses were supported as expected. In the explorative approach to find direction, the path from disconfirmation of and satisfaction with tenant to disconfirmation of and satisfaction with shopping mall were supported. In addition, the path from satisfaction with shopping mall to re-visit intention of tenant store was also accepted.

• The Journal of Information Systems
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• v.15 no.1
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• pp.21-48
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• 2006

Recently the development of information technology and the emergence of electronic commerce have changed the model of purchase behavior in customers. This research aims to enhance the reliability of the result compared to the existing studies in internet shopping mall, and to find out the influence that logistics service quality elements has on customer satisfaction and that customers satisfaction has on the repurchase intention and word of mouth intention. To do so, prior researchs on the logistics service quality, customer satisfaction, repurchase intention and word of mouth intention was widely reviewed and the relationship between logistics service quality elements and customer satisfaction, and between customer satisfaction and repurchase intention and word of mouth intention were empirically tested. A total of 256 responses were received and analyzed from internet shopping mall. The analyses showed partial support for the affirmative effect of logistics service quality, customer satisfaction and post-purchasing behaviors in the internet shopping mall.

• Journal of the Korean Society of Clothing and Textiles
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• v.34 no.5
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• pp.765-774
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• 2010

This study investigates the effects of consumer innovativeness on e-loyalty mediated by shopping mall attributes and consumer satisfaction with the Internet. Data were obtained from 243 consumers who had bought fashion products through online shopping. Data were analyzed by using factor analysis, Cronbach's alpha, and path analysis using LISREL 8.53 program. The results of this study suggest that the consumer innovativeness, such as Internet-innovativeness and Fashion-innovativeness affect shopping mall attributes including Loading, Visual, Information, Variety, and Price/Fashion. These attributes and the shopping mall satisfaction partially mediated the impact of consumer innovativeness on e-loyalty of shopping malls through the Internet. Especially, consumer satisfaction was the most important determinant to build up e-loyalty for the online shopping of fashion products. The findings provide implications for e-retailers to develop strategies related to consumer innovativeness, shopping mall attributes, and the e-loyalty of shopping malls for fashion products.

• Journal of Digital Convergence
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• v.12 no.1
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• pp.171-176
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• 2014

Due to the recent increase of online shopping mall, there were many changes in consumer lifestyle. and the luxury and foreign cosmetics are well sold in nowadays department store online shopping mall sites. Although not all products are sold through online shopping, consumers tend to purchase more inexpensive brand products through online shopping mall. Thus, department stores tend to sell the brand goods through their online sites In this thesis, First, the trust of shopping mall caused a positive effect to the trust of parent company. Second, the trust of shopping mall had a positive impact on satisfaction. Without satisfying parameters, The trust of parent company did not itself affect satisfaction of shopping mall.

• The Journal of Industrial Distribution & Business
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• v.9 no.12
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• pp.31-43
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• 2018

Purpose - Smartphone shopping malls provide customers with a variety of tangible and intangible services including web sites, web design, use convenience, information for products and shopping and various after services. Accordingly, it is needed to expand and classify service qualities based on the various services provided by smartphone shopping malls, and then analyze path structures of smartphone shopping malls' qualities → customer satisfaction → behavioral intention. The purpose of this study is to categorize the qualities of smartphone shopping mall users based on the e-SERVQUAL by Lee(2002) and the SERVQUAL by Parasuraman et al.(1988, 2005), the smartphone shopping malls' service qualities based on service quality of smartphone shopping malls used in the previous use studies, and the Website quality factors of service industry and to analyze path structure of smartphone shopping mall's qualities → customer satisfaction → behavioral intention on college students in order to confirm the system of smartphone shopping malls' qualities. Research design, data, and methodology - This study's survey was carried out on the college students of university located in northeastern of Seoul. It was from December 7 - 15, 2017, and a total of 240 questionnaires were distributed, with 228 collected. Of them, effective questionnaires used in the final study were a total of 201 except 27 that couldn't be used. In this study, empirical analysis was done with factor analysis, correlation analysis, multiple regression analysis, simple multiple regression analysis and moderating regression analysis by using Statistics Package SPSS18.0. Results - The study results are as follows: First, smartphone shopping malls' qualities were classified into six categories like customer system quality, Web design quality, convenience quality, information-offering quality, service quality, and product quality. Second, it showed that system quality, Web design quality, and information-offering quality had a positive impact on customer satisfaction, respectively. Third, it suggested that quality factors of smartphone shopping mall users had a positive impact on customer satisfaction in the order of quality, information-offering quality, system quality and Web design quality. Finally, it showed that customer service quality, product quality, and convenience quality did not have a positive impact on customer satisfaction. In addition, it said that customer satisfaction of smartphone shopping mall users had a positive impact on behavioral intention and thereby, the higher the customer satisfaction was, the higher the relations between reuse intention and recommendation intention were. Meanwhile, moderating regression analysis showed that trust did not have moderating effect in the relations between customer satisfaction and behavioral intention. The above study revealed that smartphone shopping malls' qualities were classified into six categories and it was possible to generalize after empirical analysis was made in the path structure. Conclusions - Smartphone shopping mall users consider usefulness of obtaining shopping information and quality on quick and abundant shopping information more important than access environment of smartphone shopping malls and kind services of smartphone shopping mall managers. Thereby, smartphone shopping mall marketers need to take service qualities like system quality and information-offering quality into more consideration.

• Journal of Digital Convergence
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• v.12 no.11
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• pp.49-55
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• 2014

Many changes in growth in the lifestyle of consumers for online shopping mall has surfaced. consumers will appear brand product will tend to buy products at more affordable prices and a department store's brand product sale increase in online shopping mall. This study verified the effects of Utilitarian shopping value and Hedonic shopping value, the shopping value, on the shopping-mall satisfactions, and the moderating effects of Price sensitivity. The result states that the shopping value affect the shopping-mall satisfaction, In terms of Price sensitivity, the group with higher Price sensitivity of utilization showed more significant result on the Utilitarian shopping value affects on the shopping-mall satisfaction, the group with higher Price sensitivity of utilization showed more significant result on the Utilitarian shopping value and Hedonic shopping value.

• Korean Journal of Human Ecology
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• v.17 no.4
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• pp.785-796
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• 2008

The Open-Market internet shopping malls has rapidly been growing over the past few years. Thus, this study compares Meta-Mall and Open-Market, as well as evaluates image factors of the internet shopping mall in order to verify different levels of influence on customer satisfaction and revisit intentions. The subject of stud was made for students enrolled in colleges in the Busan area, using this Data collection method. Data were gathered using a questionnaire and through personal interviews from a sampling made from May 1 to May 8, 2008. The final 337 accomplished questionnaire forms were used for the subsequent analysis. The results of the substantial analysis are as follows. First, the following factors affect the image of internet shopping malls: assortment of goods and information service, site design, convenience, reliability of goods and information, and customer service. In Meta-Mall, these same factors, except customer service, were found to influence customer satisfaction, while in Open-Market, all the five factors were found to influence customer satisfaction. In Open-Market, convenience and reliability of goods and information had especially high levels of influence on customer satisfaction. Second, customer satisfaction with Internet shopping malls was found to influence the intentions of the customers to make a revisit. The result of the study shows that the factors of shopping mall image between Meta-Mall and Open-Market are perceived differently by their customers, and differences were found in the levels of their influence on customer satisfaction.

• Information Systems Review
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• v.8 no.1
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• pp.101-123
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• 2006

The main purpose of this study is to conceptualize and investigate the relationship between customer satisfaction and the linking variables of customer loyalty in internet shopping mall including general merchandise and specialized online mall. To achieve this objective, the study tries to validate the structural equation model and causal relationships among the model's elements involving customer satisfaction, customer trust, customer attitude, relationship involvement, and customer loyalty. The same research model was used in analysing general merchandise and specialized internet shopping mall to reveal and compare the casual path constructs. Empirical findings are as follows: First, all the hypothesis concerned with internet merchandise shopping mall were accepted but the direct effects between satisfaction $\Rightarrow$ loyalty and satisfaction $\Rightarrow$ attitude rejected in case of specialized internet shopping mall. Second, I found out that there were direct or indirect relationships between the mediating variables(satisfaction, attitude, involvement) and site trust and customer loyalty irrespective of internet shopping site patterns. In Particular, the direct effects of on customer loyalty showed the difference each other, but the indirect effects through satisfaction, attitude, or relationship involvement were all accepted. This means that the proper management concerned with indirect path is probably more important for the success of all kinds of internet shopping mall. The implications of this research may be summarized as follows. First, click and mortar companies should clearly understand and articulate the key requirements of shopping mall trust and satisfaction. Second, online companies are encouraged to establish linkage including trust, positive attitude, relationship involvement in order to foster customer loyalty. Third, companies are not only required to differentiate the internet marketing strategy adapting to the patterns of internet shopping mall but also to customize the interaction strategy in the formation process of customer loyalty.

• Journal of Information Technology Services
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• v.12 no.2
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• pp.215-229
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• 2013

The purpose of this research is to identify what factors influence a customer satisfaction and re-purchasing intention and to identify if customer's Intentions are different between a mobile shopping mall and Internet Shopping mall. To perform empirical analysis for the mobile shopping mall, this research reapplied the factors of Parasuraman et al.[77] in a Internet shopping mall, including reliability, reactivity, tangibility, and this research also applied the factors of a mobile properties, including ubiquity, localization, instant connectivity. The empirical results of this research indicate that all hypotheses in our model are significant; However, the factors of a mobile properties negatively. The results of a analysis indicate that the mobile properties in a mobile shopping mall are not significant yet. and customer's recognition in both mobile shopping mall and Internet shopping mall are the similarity. In Conclusion, with the rapid growth of the Mobile Shopping mall market, many mobile shopping mall researches based on customer's Intentions must be published. Therefore, this research will be the foundation of these researches.

• The Journal of the Korea Contents Association
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• v.15 no.10
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• pp.481-494
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• 2015

The objective of this study is to verify the correlations among design quality of domestic internet fashion shopping mall and relations to specific shopping malls, and shopping mall users' intention to continue the relations. The main results were withdrawn as follows. First, it was found that some factors of internet fashion shopping mall design quality had significant positive influences on the qualities of relationship to users such as reliability, satisfaction and devotion. Second, it was found that all components of quality of customer relationship to internet fashion shopping mall such as reliability, satisfaction and devotion had significant positive influence on their intention to continue relations to the internet shopping mall. Third, graphic and multimedia quality of internet fashion shopping mall design components had significant positive influences on internet fashion shopping mall users' intention to continue relationship to the shopping mall. Empirical study of qualities on the relationship between internet fashion shopping mall design quality and its users, their intention to repurchase or recommend goods from the mall would be very valuable in a management point of view of small internet fashion shopping mall.