• Title/Summary/Keyword: Service Commitment

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The Impact of Service Quality of Franchise Coffee Shop' s on Affective Commitment and Repurchase Intentions (프랜차이즈 커피전문점의 서비스품질이 정서적 몰입과 재구매의도에 미치는 영향 - 수도권 지역 대학생을 중심으로 -)

  • Ju, Yoon-Hwang;Lee, Young-Chul;Yang, Hoe-Chang
    • The Korean Journal of Franchise Management
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    • v.3 no.1
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    • pp.46-72
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    • 2012
  • Currently, the service industry share in domestic industry is increasing. Especially the size and marketability of the food service industry, which satisfies with basic human desire, is growing significantly. In this food industry, the coffee industry is recognized as a different area from the traditional food industry. The age of instant coffee at low price has gone. Today, more and more customers want to drink more delicious coffee and coffee that is good to their bodies. Especially as individualism has been rambling, more and more people enjoy individualism and want their personal space. This is why coffee speciality stores have been universalized. Also, as coffee speciality stores have been generalized, their own service quality is necessary and they should satisfy and affirm their loyalty to the customers in line with the enhancement of service quality. The purpose of this research is understanding of the impact of coffee specialty shop's service quality on affective commitment and repurchase intentions. The results of an empirical study in this research are as follows: First, compassion among the execution factors of coffee specialty shop's quality has a positive effect on both of affective commitment. But typicality and reactivity don't. Second, affective commitment have a positive effect on repurchase intentions. With a base of the above research result, we should comprehend that another service quality factor exists compared to other dining-out industry and establish marketing strategies in order to contribute to enhance repurchase intentions for the customers.

The Impacts of Working in the Hospital Empowerment, Job Satisfaction and Organizational Commitment Turnover Intention (의료기관 종사자들의 임파워먼트와 직무만족 및 조직몰입이 이직의도에 미치는 영향)

  • Jang, Hyo-Kang
    • The Korean Journal of Health Service Management
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    • v.6 no.1
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    • pp.65-75
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    • 2012
  • The purpose of this study is to provide information to Efficient utilization of human resources management by studying the factors influencing the turnover intention of employees working in the Hospital. The study, the area of medical institutions located in more than 30 hospital-grade medical workers engaged in the collection of data aimed at the September 2010 and October 1 days and 1, 794 were used for the analysis, data processing and analysis package, SPSS 18.0 was used. The findings are as follows: First, the study found that age, job position had a significant and negative effect on turnover intentions. The turnover intention rates were highest among nursing staffs, followed by medical technicians and healthcare supporters and then administrators. Secondly, high degree of autonomy, job skills recognition and less job satisfaction in a positions have been identified to affect the significant. It also has turned out that job suitability and emotional commitment have influenced the turnover intentions.

A study on the effects of service quality and customer commitment on customer satisfaction -Case of the coffee shop- (서비스 품질과 고객몰입이 고객 만족에 미치는 영향 연구 -커피전문점 중심으로-)

  • Joo, Hyung-Joon;Cho, Jai-Rip
    • Proceedings of the Safety Management and Science Conference
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    • 2009.04a
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    • pp.511-521
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    • 2009
  • The purpose of this study was to variety of services criteria as Serqul in service quality on customer commitment the customer to take a look at the impact of the activities associated with customer loyalty Today, consumer needs are diversified, continually changing and differentiated. Under the market conditions of unlimited competition to satisfy those needs, businesses focus on relationship-building with customers, as well as on quality of Services. As a result, in this era of consumer-centered marketing, customer commitment is surfacing as a competitive edge that a company can benefit from for a long time.

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Specificity and Commitment: UX approach to Netflix

  • Hwang, Joon Suk;Cheon, Youngjoon;Kwak, Kyu Tae
    • Journal of Internet Computing and Services
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    • v.18 no.6
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    • pp.127-136
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    • 2017
  • The strategy that using data collection from Netflix uses for its services is different from traditional human interaction and the communication, and it is represented by the systematic algorithm that rooted from intelligent information system based on the human interaction and communication. These characteristics allowed the study to reflect the influence of 'Asset specificity' which affects the continuous consumption of the media services of Netflix users through economic psychological analysis based on transactional cost economics. The result from the survey on actual Netflix users, three types of specificity (Space specificity, time specificity, relational specificity) reduced perceived searching cost whereas perceived instrumentality has increased, eventually reinforces the commitment to the service. This implies that the service characteristics of Netflix, trying to communicate with the individuals based on intelligent information system are distinct from the existing platform services and it gives the significance of work very effective for user's continuous consumption of the media services.

Liberalization of Trade in Services under ASEAN+n FTAs: A Mapping Exercise

  • Ishido, Hikari
    • East Asian Economic Review
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    • v.16 no.2
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    • pp.155-204
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    • 2012
  • This study maps out the degree of liberalization of trade in services under four ASEAN+n frameworks. After constructing a database showing the existence of limitations on market access and/or national treatment by each service sector, the study finds that the commitment level differs greatly between sensitive and less sensitive sectors, and that the commitment level under the ASEAN Framework Agreement (AFAS) is the highest among the four FTAs studied. It also finds that there are cross-country and sector-wide similarities in the pattern of service sector commitment under and across each of the FTAs; this implies that the shared domestic sensitivities can be overcome by a shared economic cooperation scheme for enhancing competitiveness in the ASEAN+n region.

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Effects of Emotional Labor and Perceived Organizational Support on the Job Attitude of Public Health Workers (보건소 공무원들의 감정노동과 조직지원인식이 직무태도에 미치는 영향)

  • Shin, Sun-Hae;Ahn, Jae-Sun;Kim, Moon-Jung
    • The Korean Journal of Health Service Management
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    • v.13 no.1
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    • pp.1-13
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    • 2019
  • Objectives: This study was designed to determine the relationship among emotional labor, perceived organizational support, and job attitude in public health centers. Results: First, emotional dissonance had no effect on perceived organizational support. However, emotional endeavor had a positive effect on perceived organizational support. Second, perceived organizational support had a significant effect on job attitude. Third, emotional labor had no effect on job satisfaction, but emotional labor had a positive effect on job commitment. Fourth, perceived organizational support had a full mediating effect on the relationship between emotional labor and job attitude. The implications of this study are as follows. Conclusions: Higher emotional labor leads to lower job satisfaction and job commitment in public officials, thereby affecting job attitude. Accordingly, various systematic methods, such as flexible working hours and personnel policy, need to be implemented to alleviate the negative effects of emotional labor.

Impact of IT Service Quality on Knowledge Sharing through Relationship Quality (IT서비스품질과 관계품질이 지식공유 활동에 미치는 영향)

  • Park, Jun-Gi;Yoon, Jung-In;Lee, Jung-Woo
    • The Journal of the Korea Contents Association
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    • v.10 no.7
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    • pp.355-365
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    • 2010
  • IT service is becoming a critical business operation in the age of information revolution. In providing IT services internally to other functions of the corporation and externally to other organizations, sharing of knowledge between business people and system people is known to become more and more critical for successful IT services. Purpose of this research is to examine the impact of IT service quality on knowledge sharing activities between IT service providers and users. Theoretical research model, through an extant literature review, is proposed here, consisting of IT service quality, relationship quality(satisfaction, trust and commitment), and the level of knowledge sharing activities. Survey results of 183 users indicates that IT service quality significantly influences commitment through satisfaction and trust, which in turn influences the level of knowledge sharing activities. Also, interestingly, satisfaction and trust do not directly influences the level of knowledge sharing,but indirectly, through commitment.

Effects of Emotional/Primal Leadership on Job Satisfaction and Organizational Commitment through Mediating Role of Organizational Culture in the Food Service Industry (외식서비스산업에서 조직문화의 매개역할을 통한 감성리더십이 직무만족도와 조직몰입에 미치는 영향)

  • Kang, Kyu-Chul;Oh, Young-ho
    • Journal of the Korea Convergence Society
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    • v.8 no.7
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    • pp.245-251
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    • 2017
  • The environment of the food service industry is becoming increasingly complicated and unpredictable as modernization and industrialization become more and more common. Moreover, the development of the food service industry is rapidly changing due to the convergence of the inter-industry services. In this study, based on the high reliance on the human resources of the food service industry, it investigates relations of each component as integrated view through leadership, organizational performance, and organizational culture. In particular, the relationship between emotional/primal leadership and organizational performance(as job satisfaction and organizational commitment) was verified through mediating effects of organizational culture. The results of this study will provide an integrated perspective on the understanding and development of the food service industry structure, which requires the importance of human relations, and will help convergent thinking among various service industries.

A study on the interrelation of influential factors in organizational conflict and organizational commitment (병원종사자의 조직갈등 및 조직몰입에 영향을 미치는 요인에 관한 연구)

  • Kim, Young-Hoon;Kim, Han-Joong;Cho, Woo-Hyun;Lee, Hae-Jong;Park, Chong-Yon;Lee, Sun-Hee
    • Korea Journal of Hospital Management
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    • v.7 no.1
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    • pp.41-63
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    • 2002
  • The purpose of this study is to analyze the interrelation of influential factors in organizational conflict and organizational commitment. The data for this study were collected through a self-administered survey with a structured Questionnaire to 1,167 subjects from several nursing staff members, administration staff members and medical technicians of six hospitals. In this analysis frequency test, t-test, ANOVA, hierarchical multiple regression and structural equation model were used. The main findings of this study are as follows. 1. Factors which influence organizational conflict were analyzed. The type of occupation and the year of service were socio-demographic variables which influenced organizational conflict positively. Adjusted R square was 0.03. Perceptions on organizational structure and organizational culture were analyzed with two- level variables that were added. The findings were as follows. Adjusted R square increased to 0.25. The year of service, internal process culture and rational goal culture were positive variables. The design of organizational structure, human relations culture and open system culture were negative variables. 2. Variables which influence organizational commitment were analyzed. Age and the year of service were positive variables, while academic background based on high school education was a negative variable. Adjusted R square was 0.16. Perceptions on organizational structure and organizational culture were analyzed with two-level variables that were added. The findings were as follows. The characteristics of organizational structure, human relations culture and organizational culture were positive variables. Adjusted R square increased to 0.55. The variables of organizational conflict were added in 3 steps. Findings were as follows. The variables of hierarchical conflict showed negative influence and were included in two-level influential variables. Adjusted R square increased to 0.56. 3. Structural equation model was analyzed in order to examine the relation between organizational structure and the variables of organizational culture, organizational conflict and organizational commitment. Thirteen path coefficients out of seventeen path coefficients were significant. Age had negative influence on organizational conflict and positive influence on organizational commitment. The year of service had positive influence on organizational conflict and organizational commitment. The design of organizational structure, human relations culture and open system culture had negative influence on organizational. conflict. They had positive influence on organizational commitment. Internal process culture and rational goal culture had positive influence on organizational conflict. Organizational conflict had negative influence on organizational commitment. The squared multiple correlation of this model was 25.1% in organizational conflict and 52.7% in organizational commitment. The conclusion of this study is as follows. Factors in organizational structure and organizational culture, rather than socio-demographic factors, had a stronger influence on the organizational conflict and organizational commitment of hospitals. In order to decrease organizational conflict, to increase organizational commitment and to maximize the effectiveness of hospital management, it is necessary to understand the overall relation between organizational structure, organizational culture, organizational conflict and organizational commitment, with the effort of improving personalized factors and individual factors of organization management.

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A Study on the Effects of Aviation Safety Perception among College Students Majoring in Aviation Service on Major Recognition, Major Commitment, and Employment Efficacy (항공서비스전공 대학생의 항공안전 인식이 전공인식, 전공몰입, 취업효능감에 미치는 영향에 관한 연구)

  • Ha Young Kim
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.31 no.3
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    • pp.119-132
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    • 2023
  • In recent years, the competition for employment among college students has become more intense. It is also the time when strong personal beliefs and will to develop careers are required for successful employment through stable major study. Therefore, in this study, we tried to find out the effect on major attitude and employment efficacy according to the level of aviation safety perception, which is an important issue in the aviation industry. For analysis, survey is conducted targeting college students majoring in aviation service who are enrolled in universities in the metropolitan area and Chungcheong area. To verify the hypotheses of the study, demographic characteristics are identified based on questionnaires, reliability and validity of measurement items are verified, and structural equation model analysis is performed to verify the hypotheses. The analysis results are as follows. First, it is found that safety knowledge and safety consciousness, which are sub-factors of aviation safety perception of college students majoring in aviation service, have a positive (+) effect on subject recognition, learning process recognition, and career recognition of major recognition. Second, subject recognition, learning process recognition, and career recognition, which are sub-factors of major recognition, are found to have a positive effect on major commitment. Third, it is found that major commitment have a positive (+) effect on employment efficacy. Based on the research results, practical support plans and strategies for effective major study and successful employment are presented.