• Title/Summary/Keyword: Sales performance

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A Study on the Performance Analysis of Environmental Improvement Fund for the Structural Advancement Project of the Old Industrial Complex (노후산업단지 구조고도화사업을 위한 환경개선펀드 성과분석에 관한 연구)

  • Kim, Jongha;Chung, Jaeho
    • Land and Housing Review
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    • v.11 no.3
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    • pp.21-31
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    • 2020
  • This paper quantitatively analyzes the investment performance of the environmental improvement fund focusing on the sales effect and the housing benefit effect. The analysis of this study focused on the effects of sales and housing benefits for completed business sites among the business sites supported by the Environmental Improvement Fund. The analysis results are as follows. First, it appears that the sales effect of the completed workplace is effective compared to the amount of investment, so it seems that the purpose of industrial integration of the environment improvement fund is being achieved. Second, it was found that there are variations by workplace and region in housing benefits. This seems to be due to the fact that profitability can be neglected by reflecting the characteristics of residential facilities built by private businesses. The Environmental Improvement Fund is a policy fund that pursues both profitability and publicity. Therefore, it is necessary to transform the structure of the fund to expand support for industrial infrastructure with high publicity. To this end, it is necessary to establish a long-term management plan that equitably considers the profitability and publicity of the environmental improvement fund.

Effects of AEO-MRA on the Performance of Exporters and Importers in Korea

  • Kim, Chang-Bong;Chung, Il-Sok;Joo, Hye-Young
    • Journal of Korea Trade
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    • v.23 no.3
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    • pp.52-67
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    • 2019
  • Purpose - This study analyzes the effect of the authorized economic operator-mutual recognition arrangement (AEO-MRA) on the performance of Korean exporters and importers. The effect of the import-export companies' characteristics, such as annual sales, the number of foreign markets, and overseas experience, on the AEO-MRA is deduced; the relationship between this effect and firm performance is analyzed. Design/methodology - An empirical research model was constructed and analyzed using structural equation modeling. The effect of AEO-MRA on logistics and operational performance was derived from the aforementioned characteristics as leading factors of the AEO-MRA. The regulatory influence of cooperation with logistics companies was analyzed in the AEO-MRA effect on logistics performance. Thus, 172 valid samples were obtained from import-export companies certified by the AEO-MRA. Findings - Among the aforementioned characteristics, only "annual sales" has a positive effect on the AEO-MRA, whose effect enhances logistics and operational performances. The AEO-MRA effect did not directly affect operational performance. Owing to the adjustment effect analysis, the AEO-MRA effect and logistics performance relationship is strengthened if the cooperative relationship with the logistics company is higher than a certain level. If this cooperation falls below a certain level, the AEO-MRA effect on logistics performance reduces. Thus, logistics cooperation is an important factor in the AEO-MRA effect and logistics performance relationship. Originality/value - Hinging on the resource-based theory and relational viewpoint, an empirical model that explains the relationship between the AEO-MRA effect and firm performance is established.

Linking Findings from Text Analyses to Online Sales Strategies (온라인상의 기업 및 소비자 텍스트 분석과 이를 활용한 온라인 매출 증진 전략)

  • Kim, Jeeyeon;Jo, Wooyong;Choi, Jeonghye;Chung, Yerim
    • Journal of the Korean Operations Research and Management Science Society
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    • v.41 no.2
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    • pp.81-100
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    • 2016
  • Much effort has been exerted to analyze online texts and understand how empirical results can help improve sales performance. In this research, we aim to extend this stream of research by decomposing online texts based on text sources, namely, companies and consumers. To be specific, we investigate how online texts driven by companies differ from those generated by consumers, and the extent to which both types of online texts have different effects on online sales. We obtained sales data from one of the biggest game publishers and merged them with online texts provided by companies using news articles and those created by consumers in user communities. The empirical analyses yield the following findings. Word visualization and topic analyses show that firms and consumers generate different contexts. Specifically, companies spread word to promote their own events whereas consumers produce online words to share winning strategies. Moreover, online sales are influenced by consumer-generated community topics whereas firm-driven topics in news articles have little to no effect. These findings suggest that companies should focus more on online texts generated by consumers rather than spreading their own words. Moreover, online sales strategies should take advantage of specific topics that have been proven to increase online sales. In particular, these findings give startup companies and small business owners in variety of industries the advantage when they use the online channel for distribution and as a marketing platform.

The Effects SME Company's Leader-Member Exchange on Sales Employee's Organizational Justice, Job Satisfaction and Job Performance - Focused on Moderate Effect of Employee's Career - (중소기업 영업사원의 상사-구성원 교환관계가 조직공정성인식, 직무만족, 직무성과에 미치는 영향 - 구성원의 경력을 조절변수로 -)

  • Choi, Hyung-Jin
    • Journal of the Korea Safety Management & Science
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    • v.18 no.3
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    • pp.117-125
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    • 2016
  • The organization which is does sale activity in 21c, face a radical environment changes and high competition. To overcome from these situation, employee who is does sale in field are important to set sustainablity to the organization. A sales person is one of member in organizations, so they have a relation with other employee in process of job. To increase there performance and satisfaction, LMX is focused by many researchers. LMX can increase job satisfaction which can increase job performance thought organizational justice. And career of employee can has moderate effect between LMX and organizational justice. To figure out casual relationship among factors, researcher conduct a empirical analysis use 210 samples from SME saleman. Result of empirical study show us every hypothesis which researcher set up has supported. Based on this result, reseacher provide manageric implications and conclusions.

A Comparative Study on the Management Performance of General Retail Companies in Korea: For Department store, TV home­shopping, Internet & Mobile shopping (우리나라 종합소매업의 경영성과에 관한 비교 연구 - 백화점, TV홈쇼핑, 온라인쇼핑몰 업태를 대상으로 -)

  • Koo, Kyoungmo
    • Journal of Korea Port Economic Association
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    • v.35 no.4
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    • pp.31-50
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    • 2019
  • The retail industry has been coping with changes in the retail market environment for the past decade or so. Using a total of 14 companies, this study aims to reveal the effect of differences in sales channels and retail business styles on the management performance of retail companies. The financial statements of these companies were used to analyze the five key indicators of their management performance. As research variables, sales channels, retail business style and business period were used as factors affecting their management performance. ANOVA or MANOVA was performed to test differences in management performance between groups according to the number of factors. The effect of three factors on the management performance of retail companies was found to be significant. The multi-comparison test revealed significant differences among retail business styles in terms of the five key indicators. TV home-shopping performed better than others in terms of stability and profitability. Internet and mobile shopping companies performed poorly in terms of profitability compared to others and performed higher than department stores in terms of growth, activity, and productivity.

Influence of Supply Chain Configuration and Annual Sales on Performance in the Development of Automotive E/E Parts (자동차 전장부품 개발에서 공급사슬형상, 기업 매출 특성이 성과에 미치는 영향)

  • Song, Min;Hwang, Seung-June;Park, Geun-Wan;Baik, Jae-Won
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.40 no.4
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    • pp.10-20
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    • 2017
  • The proportion of software in the automotive industry is steadily increasing due to the rapid technological development of automobile E/E parts. Because the automotive E/E technology is now on the basis of intelligent automobile and advanced safety automobile technology. The purpose of this study is to investigate the effect of organizational capability (organizational resource capability and management capability), process capability (process capability, customer Requirement management capability), performance dimension (motivation, participation level). In this study, we conducted questionnaires and statistical analysis on engineers (members of the Korea Advanced Automotive Technology Association) who perform research and development activities in the R&D organization of the automotive E/E part in South Korea. ANOVA is applied for the verification of the difference in performance measured by organizational capability, process maturity, and motivation participation level according to company characteristics (level of processing : supply chain configuration, annual sales, total SW development ratio). According to the results of this study, in order to improve the performance of ASPICE or ISO 26262-related consulting project, a different consulting approach strategy considering the characteristics of organization and personnel is needed. In summary, the analysis results for the three main treatment levels are as follows. The difference in organizational capacity, process capability and performance was found to be statistically significant according to supply chain configuration and annual sales, but it was found that the difference of response according to the proportion of total SW was not significant.

Localization and Subsidiary Performance of Korean Multinationals - Performance Factors by Sector and Country (한국 다국적기업 해외자회사의 현지화 수준과 경영성과 - 산업별·국가별 성과요인 비교 분석)

  • Hwang, Eunhye;Kim, Donghwan;Lee, Hongshik
    • International Area Studies Review
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    • v.20 no.3
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    • pp.81-100
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    • 2016
  • In this study we analyze the performance of overseas subsidiaries of Korean multinationals with localization in sales, purchase, and employment. We use the data of 2,116 overseas subsidiaries in 61 countries between 2008 and 2011 provided by The Export-Inport Bank of Korea. As a result, analysis shows that the effect of localization on the performance is quite different by sectors and countries which the subsidiaries have entered. In the manufacturing sector, increase of local sales has positive effect only in China, while local purchase improves the performance of the subsidiaries in developing counties excluding China. However, the subsidiaries which had made a foray to service sector in advanced countries aquired better performance with localization of sales, purchase, and employment, whereas those in China had no merit except localization of purchase.

A Longitudinal Study of Social Enterprises' Performances (사회적기업 성과의 종단적 유형화)

  • Kwon, Soil;Cho, Sangmi
    • Korean Journal of Social Welfare Studies
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    • v.49 no.3
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    • pp.209-245
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    • 2018
  • In this study, various performance types, the combinations of the performance types for growth were investigated to suggest viable policy recommendations for the sustainable growth of social enterprises. The data of the economic and social performance of social enterprises from 2011 to 2016 were obtained and the changes were investigated. Among total of 235 social enterprises that participated in Cho et al, 2011, the research subjects were 164 social enterprises, which were still being operated in March, 2018. The performance of 6 years, since 2011, was surveyed, and total of 104(recovery factor: 69.8%) of social enterprises were analyzed using the growth mixture model, cross tabulation. First of the results, the latent trajectory classes of sales, which are of economic performance, were investigated through the analysis of growth mixture model. The optimal model including three latent classes was adopted. The three latent classes were named as 'mature sales type', 'growing sales type', and 'average sales type'. Second, the latent trajectory classes of employment rate, which are of social performance, were investigated. The optimal model including three latent classes was adopted. The three latent classes were named as 'average employment type', 'declining employment type', and 'increasing employment type'. Third, cluster in $3{\times}3$ tabulation, which is a distribution of the latent trajectory classes of social performance based on the latent trajectory classes of economic performance of social enterprises, was looked into.

Sales Prediction of Electronic Appliances using a Convergence Model based on Artificial Neural Network and Genetic Algorithm (인공신경망과 유전자 알고리즘 기반의 융합모델을 이용한 가전제품의 판매예측)

  • Seo, Kwang-Kyu
    • Journal of Digital Convergence
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    • v.13 no.9
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    • pp.177-182
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    • 2015
  • The brand and product awareness of Korean electronics companies in the North American market has grown significantly and North American consumers has been recognized as an innovative technology products good performance of Korean electronics appliances. The consumer need of energy saving has led to a rise in market share because Korean electronics appliances have the excellence in energy saving aspects. The expansion of smartphones and mobile devices and the development of smart grid technology can affect electronics market. Domestic companies are continuously develop new product to provide consumers convenient with a variety of additional features combined consumer products. This study proposes a convergence model for sales prediction of electronic appliances using sales data of A company from the North American market. We develop the convergence model for sales prediction based on based on artificial neural network and genetic algorithm. In addition, we validate the superiority of the proposed convergence model by comparing the prediction performance of traditional prediction models.

The Effect of Trial-Experience Information on the Traffic and Sales Performance of Apparel Product Websites (인터넷 쇼핑몰에서 의류상품에 대한 착의경험 정보제공이 트래픽과 판매성과에 미치는 영향)

  • Kim Tae-Youn;Lee Yoon-Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.11
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    • pp.1369-1380
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    • 2005
  • This study suggests a strategy of providing apparel product information from the wearers' perspective on Internet shopping malls, as a way of compensating for the lack of opportunities to try on the actual product. On an actual Internet shopping mall that sells apparel product, the 'trial-experience information' (the experiential information provided by the fit models who tried on the products) was provided for 83 different items from four women's wear brands. The traffic and sales performances (number of visitors, page view, gross sales of goods, conversion rate, and the numbers of customer transactions) of the apparel product websites that contain trial-experience information were compared to the performances of the brand's websites before this information was implemented. The changes in percent contribution of these brands in women's wear category were also noted. The specific results are as follows: First, all the four performance measures as well as the percent contribution of the experiment products in women's wear category increased noticeably throughout the experiment period (11 to $103\%$). Second, when the percent contribution of these brands in women's wear category in terms of traffic and sales performances were compared to the previous year, these measures increased between $497\%\;and\;2851\%$. Third, the amount of customer transactions also increased after the trial-information was provided, yet to a relatively smaller extent $(29.04\%\;to\;55.25\%)$. The findings showed that trial-experience information provided on the Internet shopping malls may reduce customers' risk perception and lead to increased sales of apparel product and improve the site use ratio.