• The Journal of the Korea Contents Association
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• v.22 no.4
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• pp.118-129
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• 2022

The purpose of this report is to study a strategic model of promotion activities through various analysis and sales forecasting by selecting wearable products for domestic online companies and collecting sales data. For data analysis, various algorithms are used for analysis and the results are selected as the optimal model. The gradation boosting model, which is selected as the best result, will allow nine independent variables to be entered, including promotion type, price, amount, gender, model, company, grade, sales date, and region, when predicting dependent variables through supervised learning. In this study, the review values set as dependent variables for each type of sales promotion were studied in more detail through the ensemble analysis technique, and the main purpose is to analyze and predict them. The purpose of this study is to study the grades. As a result of the analysis, the evaluation result is 95% of AUC, and F1 is about 93%. In the end, it was confirmed that among the types of sales promotion activities, value-added benefits affected the number of reviews and review grades, and that major variables affected the review and review grades.

• KIPS Transactions on Software and Data Engineering
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• v.12 no.4
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• pp.173-178
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• 2023

As Korean literature spreads around the world, its position in the overseas publishing market has become important. As demand in the overseas publishing market continues to grow, it is essential to predict future book sales and analyze the characteristics of books that have been highly favored by overseas readers in the past. In this study, we proposed ensemble learning based prediction model and analyzed characteristics of the cumulative sales of more than 5,000 copies classified as good sellers published overseas over the past 5 years. We applied the five ensemble learning models, i.e., XGBoost, Gradient Boosting, Adaboost, LightGBM, and Random Forest, and compared them with other machine learning algorithms, i.e., Support Vector Machine, Logistic Regression, and Deep Learning. Our experimental results showed that the ensemble algorithm outperforms other approaches in troubleshooting imbalanced data. In particular, the LightGBM model obtained an AUC value of 99.86% which is the best prediction performance. Among the features used for prediction, the most important feature is the author's number of overseas publications, and the second important feature is publication in countries with the largest publication market size. The number of evaluation participants is also an important feature. In addition, text mining was performed on the four book reviews that sold the most among good-selling books. Many reviews were interested in stories, characters, and writers and it seems that support for translation is needed as many of the keywords of "translation" appear in low-rated reviews.

• 제어로봇시스템학회:학술대회논문집
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• 1987.10b
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• pp.451-455
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• 1987

In this Paper, recursive least-squares lattice algorithms for prewindowed given data case are considered, and some experimental results to linear prediction, the sequence of monthly electrical power sales is taken as time series, am presented.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.10
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• pp.520-526
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• 2016

This study aims to develop a distress prediction model, in order to evaluate the distress prediction power for first-class hotels and to calculate the average financial ratio in the Seoul area by using the financial ratios of hotels in 2015. The sample data was collected from 19 first-class hotels in Seoul and the financial ratios extracted from 14 of these 19 hotels. The results show firstly that the seven financial ratios, viz. the current ratio, total borrowings and bonds payable to total assets, interest coverage ratio to operating income, operating income to sales, net income to stockholders' equity, ratio of cash flows from operating activities to sales and total assets turnover, enable the top-level corporations to be discriminated from the failed corporations and, secondly, by using these seven financial ratios, a discriminant function which classifies the corporations into top-level and failed ones is estimated by linear multiple discriminant analysis. The accuracy of prediction of this discriminant capability turned out to be 87.9%. The accuracy of the estimates obtained by discriminant analysis indicates that the distress prediction model's distress prediction power is 78.95%. According to the analysis results, hotel management groups which administrate low level corporations need to focus on the classification of these seven financial ratios. Furthermore, hotel corporations have very different financial structures and failure prediction indicators from other industries. In accordance with this finding, for the development of credit evaluation systems for such hotel corporations, there is a need for systems to be developed that reflect hotel corporations' financial features.

• Journal of Convergence for Information Technology
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• v.11 no.1
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• pp.28-33
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• 2021

Since the stock price is a measure of the future value of the company, when analyzing the stock price, the company's growth potential, such as sales and profits, is considered and invested in stocks. In order to set the criteria for selecting stocks, institutional investors look at current industry trends and macroeconomic indicators, first select relevant fields that can grow, then select related companies, analyze them, set a target price, then buy, and sell when the target price is reached. Stock trading is carried out in the same way. However, general individual investors do not have any knowledge of investment, and invest in items recommended by experts or acquaintances without analysis of financial statements or growth potential of the company, which is lower in terms of return than institutional investors and foreign investors. Therefore, in this study, we propose a research method to select undervalued stocks by analyzing ROE, an indicator that considers the growth potential of a company, such as sales and profits, and predict the stock price flow of the selected stock through deep learning algorithms. This study is conducted to help with investment.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.25 no.2
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• pp.171-177
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• 2021

Through the rapid developments in machine learning, there have been diverse utilization approaches not only in industrial fields but also in daily life. Implementations of machine learning on financial data, also have been of interest. Herein, we employ machine learning algorithms to store sales data and present future applications for fintech enterprises. We utilize diverse missing data processing methods to handle missing data and apply gradient boosting machine learning algorithms; XGBoost, LightGBM, CatBoost to predict the future revenue of individual stores. As a result, we found that using median imputation onto missing data with the appliance of the xgboost algorithm has the best accuracy. By employing the proposed method, fintech enterprises and customers can attain benefits. Stores can benefit by receiving financial assistance beforehand from fintech companies, while these corporations can benefit by offering financial support to these stores with low risk.

• Korean Journal of Construction Engineering and Management
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• v.16 no.4
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• pp.3-11
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• 2015

Apartment developers consider the initial sales rate as an important indicator for their success of apartment development projects. They tried to achieve a secure level of initial sales rate. In spite of its importance, there is little research on the initial sales rate because of the difficulties in gathering proper data for analysis. This study, however, collects the data in initial sales rates in Su-won from various sources such as construction companies, marketing companies, sales companies and so on. By using this rare data, this study analyses the initial contract rate of apartment and estimates the initial contract rate by sales price. The result of this study shows that important of land area ratio, brand, and distance to park. It is expected that the proposed model will be used for apartment developers in sales planning phase.

• Journal of the Korea Society of Computer and Information
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• v.26 no.1
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• pp.231-238
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• 2021

In this paper, we suggest a method of analysis for daily food delivery & consumption trends through big data of the post-Covid-19 era. Through analysis of big data and the database system, four analyzed factors, excluding weather, was proved to have significant correlation with delivery sales for 'Baedarui Minjok' of a catering delivery application. The research found that KBS, MBC and SBS Media showed remarkable results in food delivery & consumption sales soaring up to about 60 percent increase on the day after the Covid-19 related new article was issued. In addition, it proved that mobile media and web surfing were the main factors in increasing sales of food delivery & consumption applications, suggesting that viral marketing and emotional analysis by crawling data from SNS used by Millennials might be an important factor in sales growth. It can contribute the companies in the economic recession era to survive by providing the method for analyzing the big data and increasing their sales.

• Journal of Industrial Convergence
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• v.20 no.12
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• pp.179-186
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• 2022

This study aims to develop a predictive model to suggest a used sales price to sellers and buyers when trading used tablet PCs. For model development, we analyzed the real used tablet PC transaction data and additionally collected detailed product information. We developed several predictive models and selected the best predictive model among them. Specifically, we considered a multiple linear regression model using the used sales price as a dependent variable and other variables in the integrated data as independent variables, a multiple linear regression model including interactions, and the models from stepwise variable selection in each model. The model with the best predictive performance was finally selected through cross-validation. Through this study, we can predict the sales price of used tablet PCs and suggest appropriate used sales prices to sellers and buyers.

• Proceedings of the Korea Society for Simulation Conference
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• 1998.03a
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• pp.101-105
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• 1998

A large system predictor, which can perform prediction of sales trend in a huge number of distribution centers, is presented using neural predictive model. There are 20,000 number of distribution centers, and each distribution center need to forecast future demand in order to establish a reasonable inventory policy. Therefore, the number of forecasting models corresponds to the number of distribution centers, which is not possible to estimate that kind of huge number of accurate models in ERP (Enterprise Resource Planning)module. Multilayer neural net as universal approximation is employed for fitting the prediction model. In order to improve prediction accuracy, a sequential simulation procedure is performed to get appropriate network structure and also to improve forecasting accuracy. The proposed simulation procedure includes neural structure identification and virtual predictive model generation. The predictive model generation consists of generating virtual signals and estimating predictive model. The virtual predictive model plays a key role in tuning the real model by absorbing the real model errors. The complement approach, based on real and virtual model, could forecast the future demands of various distribution centers.