• Journal of Information Technology Services
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• v.16 no.3
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• pp.167-183
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• 2017

The rapid growth of information technology and mobile service platforms, i.e., internet, google, and facebook, etc. has led the abundance of data. Due to this environment, the world is now facing a revolution in the process that data is searched, collected, stored, and shared. Abundance of data gives us several opportunities to knowledge discovery and data mining techniques. In recent years, data mining methods as a solution to discovery and extraction of available knowledge in database has been more popular in e-commerce service fields such as, in particular, movie recommendation. However, most of the classification approaches for predicting the movie popularity have used only several types of information of the movie such as actor, director, rating score, language and countries etc. In this study, we propose a classification-based support vector machine (SVM) model for predicting the movie popularity based on movie's genre data and social network data. Social network analysis (SNA) is used for improving the classification accuracy. This study builds the movies' network (one mode network) based on initial data which is a two mode network as user-to-movie network. For the proposed method we computed degree centrality, betweenness centrality, closeness centrality, and eigenvector centrality as centrality measures in movie's network. Those four centrality values and movies' genre data were used to classify the movie popularity in this study. The logistic regression, neural network, $na{\ddot{i}}ve$ Bayes classifier, and decision tree as benchmarking models for movie popularity classification were also used for comparison with the performance of our proposed model. To assess the classifier's performance accuracy this study used MovieLens data as an open database. Our empirical results indicate that our proposed model with movie's genre and centrality data has by approximately 0% higher accuracy than other classification models with only movie's genre data. The implications of our results show that our proposed model can be used for improving movie popularity classification accuracy.

• Convergence Security Journal
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• v.20 no.3
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• pp.79-88
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• 2020

Business consignment using personal information is increasing for the operating profit and work efficiency of Internet companies. If the personal information leakage accident occurs at the consignee, the consigner who provided personal information will be damaged greatly. The purpose of this study is to analyze the business attributes of consignee using consigned personal information and present a model that can be used to select companies with high risk of personal information leakage by considering the importance of the involved personal information. For this, personal information consignment relations, consignment services, and personal information items used were analyzed. Social network analysis and cluster analysis were applied to select companies with high network centrality that are advisable to obtain information security certification. The results of this study could be used to establish information protection strategies for private or public enterprises that manage companies using personal information.

• The Journal of Bigdata
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• v.6 no.1
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• pp.1-12
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• 2021

The rapid growth of mobile-based online shopping and the appearance of untact business initiated by COVID-19 has led to an explosive increase in demand for logistics services such as delivery services. In order to respond to the rapidly growing demand, most logistics and distribution companies are working to improve customer service levels through the establishment of a full-filament center in the city center. However, due to social factors such as high land prices and traffic congestion, it becomes more difficult to establish the logistics facilities in the city center. In this study, it has been proposed the way to choose the candidate locations for the shared distribution centers among the space nearby the tall-gate which can be idle after the smart tolling service is widely extended. In order to evaluate the candidate locations, it has been evaluated the centralities of all candidates using social network analysis (SNA). To understand the result considering the characteristics of centrality, the network structure was regenerated based on the distance and the traveling time, respectively. It is possible to refer the result of evaluation based on the cumulative relative importance to choose the best set of candidates.

• Information Systems Review
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• v.15 no.3
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• pp.1-37
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• 2013

This study is conducted to explore the possibility of service convergence to promote mobile learning. This study has attempted to identify how mobile learning service is provided, which services among them are considered most popular, and which services are highly demanded by users. This study has also investigated the potential opportunities for service convergence of mobile service and e-learning. This research is then extended to examine the possibility of active convergence of common services in mobile services and e-learning. Important variables have been identified from related web pages of portal sites using social network analysis (SNA) and association rules. Due to the differences in number and type of variables on different web pages, SNA was used to deal with the difficulties of identifying the degree of complex connection. Association analysis has been used to identify association rules among variables. The study has revealed that most frequent services among common services of mobile services and e-learning were Games and SNS followed by Payment, Advertising, Mail, Event, Animation, Cloud, e-Book, Augmented Reality and Jobs. This study has also found that Search, News, GPS in mobile services were turned out to be very highly demanded while Simulation, Culture, Public Education were highly demanded in e-learning. In addition, It has been found that variables involving with high service convergence based on common variables of mobile and e-learning services were Games and SNS, Games and Sports, SNS and Advertising, Games and Event, SNS and e-Book, Games and Community in mobile services while Games, Animation, Counseling, e-Book, being preceding services Simulation, Speaking, Public Education, Attendance Management were turned out be highly convergent in e-learning services. Finally, this study has attempted to predict possibility of active service convergence focusing on Games, SNS, e-Book which were highly demanded common services in mobile and e-learning services. It is expected that this study can be used to suggest a strategic direction to promote mobile learning by converging mobile services and e-learning.

• Information Systems Review
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• v.12 no.1
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• pp.1-22
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• 2010

Demands onenterprise applications are changing drastically in terms of service and value. Currently enterprises have started to view these applications as service systems, as they combine technology with organizational networks designed to deliver services that satisfy the needs of customers and marketing operations. Social networking is playing a crucial role in this direction and provides organizations with the critical data that enable to build strong relationships with their customers and partners. Enterprises have started using this concept, by integrating social networking services with their enterprise applications such as CRM. In this paper, we combine an open source social networking engine with a CRM (Customer Relationship Management) application to constitute a social CRM system. This can bring the customers closer to the enterprise and facilitate better communication with them. Social Networking Analysis constructs were used to analyze the effectiveness of service system. In the current competitive and economically challenging conditions, salespeople needs to quickly and effectively establish meaningful communication with customers. Our approach can address this issue, by handling the changing customer demands in minimal time, and increases service quality and business value.

• Journal of Korea Multimedia Society
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• v.12 no.1
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• pp.139-146
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• 2009

This paper deals with visualization that can appropriately show the characteristics deduced from relationships between pieces of information. The visualization of influence, which is used as an important index in deducing the characteristics of relationships in social network analysis, was selected as research topic, and first, the elements that show relationships within the network and the index that show influence were classified and organized. Second, the links between relational elements that show influence in social network were examined, and an influence visualization network was created. Third, an influence visualization framework was proposed which explains the interaction between social network analysis and visualization process. The influence visualization network and framework being proposed in this paper can be used not only to understand and analyze the elements that influence social network but also to make it possible to have a rational and efficient approach to network visualization. Hopefully, they will become a new methodological approach to information design.

• Journal of the Economic Geographical Society of Korea
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• v.15 no.4
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• pp.628-641
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• 2012

This research investigates a dynamic mechanism underlying the co-evolution between network and space by applying hype-curve model, typical phenomenon which shows how new technologies and ideas initially adapted in the society. This study analysis the knowledge intensive industry of digital contents using social network analysis (SNA) in terms of structural, spatial, and temporal aspects, year of 2000, 2005, and 2010 focused on Seoul area. First of all, network and space establish 'inter-feedback' as a result of evolution and differentiation process. Second, it happen temporal 'delay' through the learning process stage of 'peak of inflated expectation' and 'trough of disillusionment.' As a result, Seoul develops with the technology commercialized-orient strategy affect government policy. This trend changes to technology-oriented development in Seoul area in the late of 2000 established 'self-organization' with geographical proximity organizations through learning process.

• Journal of the Economic Geographical Society of Korea
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• v.15 no.1
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• pp.116-130
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• 2012

This study focuses on analyzing the design industry in creative industry in the context of upbringing growth engine of regional development policy and strategy. This research probe the spatial characteristics and inter-organizational network structure change from 2000 to 2010 using social network analysis(SNA) in terms of structural, spatial and temporal aspects. first, with the statistical data of design industry, this research evaluate spatial distribution and agggglomeration compared with 16 cities and 7metropolitan scales in Korea. Next, the group of density in the knowledge network of design industry explained with the spatial characteristics and inter-organizational network evolution in time series. After considering the government policy and strategy providing as a result of establishing regional innovation center strengthen cooperation among industry-university-research center.

• The Journal of the Korea Contents Association
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• v.12 no.6
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• pp.438-447
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• 2012

This study was to explore the social network structure of professional volleyball players and analyze network variables and resource exchange. This study selected 127 players of Korean professional volleyball in ten team of male and female using the purposive sampling method. The research method utilized general social survey of NGQ(Name Generator Question) and interview. To analyze data, NetMiner 3.0 and SNA(social network analysis) were used. The conclusion based on above study method and the result of material analysis are here below. First, social network of professional volleyball players is scale-free network following power law. Centrality and herb of club members' network show up richer-get-richer and poor-get-poor by collecting links of back of beyond. Second, social network structure of professional volleyball players influence resource exchange.

• Journal of the Korean Society for Library and Information Science
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• v.42 no.4
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• pp.243-268
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• 2008

This study considers the availability, accessibility, and efficacy of social services for migrant workers. First, it examines migrant workers needs and how they choose to fulfill these. Second, this study grasps about how they can connect the social services and what constructive peculiarities social networks they have by using SNA(Social Network Analysis) it is revealed that migrant workers rely more on informal support groups such as family, friends, co-workers, etc. rather than formal support networks, e.g. those provided by the state. This tendency is demonstrated especially, Libraries as formal supporting organization have no connection related with other organizations. It shows that they have role limited as a supporter of giving information and knowledge in a public.