• Title/Summary/Keyword: Role-orientation

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Does Pygmalion Leadership Play a Role in the Process of Public Organization members' Self-Efficacy and Organizational Commitment to Customer Orientation? (공공조직 구성원의 자아효능감과 조직몰입이 고객지향성에 미치는 과정 중 피그말리온 리더십이 작용하는가?)

  • Na, Kyung-Soo
    • The Journal of the Korea Contents Association
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    • v.21 no.10
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    • pp.356-367
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    • 2021
  • This study is a study on how much organizational leadership influences customer orientation so that it can secure and maintain a continuous competitive advantage in the rapidly changing environment of corporate management and public organizations. it was approached through theoretical consideration of pygmalion leadership. The purpose of this study is as follows. First, a conceptual definition of the three research variables of pygmalion leadership and its constituent atmosphere, feedback, and output is given. Second, the casual relationship between the conceptually defined three research variables of pygmalion leadership and self-efficacy and organizational commitment was verified. Third, the casual relationship was verified on the extent to which pygmalion leadership influences customer orientation through self-efficacy and organizational commitment, which are parameters. Fourth, through the verification result of the casual relationship between the research variables constituting the research model of this study. It was intended to present an implication. In addition, the significance of direct causal relationships between the research variables of pygmalion leadership, mediating variables, and dependent variables, which constitute the verified research models was verified, and the results of hypothesis testing were presented, and the academic and practical implications of the results of this study were presented.

A Study on the Impact of the Strategy for Win-Win with a Foreign Company upon Relationship Continuity: Focusing on the Moderating Effect of Entrepreneurial Orientation and the Mediating Effect of Goal Commitment (해외기업과의 동반성장 요소가 관계지속성에 미치는 영향 연구: 목표 몰입의 매개효과와 기업가 지향성의 조절효과를 중심으로)

  • Kim, Sung-Chun;Hwang, Hee-Kon
    • The Journal of the Korea Contents Association
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    • v.22 no.4
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    • pp.130-144
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    • 2022
  • The purpose of this study is to verify the mediating effect of goal commitment and the moderating effect of entrepreneurial orientation in the relationship with relationship continuity about the win-win strategy with a foreign company. For this study, a total of 427 work-level employees who participated in trade shows were surveyed by on-line. First, most of the elements of the win-win strategy with a foreign company were found to be of a significant impact on goal commitment. Second, most of the elements of the win-win strategy with a foreign company had a positively significant impact upon relationship continuity. Third, the goal commitment with a foreign company had a significant impact on relationship continuity. Fourth, the analysis of the mediating effect of goal commitment in the relationship between the elements of the win-win strategy with a foreign company and relationship continuity showed that some elements of win-win strategy played a mediating role. Fifth, in the relationship between the elements of the win-win strategy in cooperation with a foreign company and relationship continuity, entrepreneurial orientation had a significant moderating effect on some of the elements of the win-win strategy with a foreign company.

A Study of Determinants and Outcome of Customer Citizenship Behavior: Focusing on Long-Term Orientation between Service Organization and Customer (고객시민행동의 주요 선행 및 결과 변수에 관한 연구: 기업과 고객 간의 장기지향성에 미치는 영향을 중심으로)

  • Park, Mi-Young;Park, Jeong-Eun;Lee, Sungho
    • Asia Marketing Journal
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    • v.11 no.4
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    • pp.1-19
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    • 2010
  • The role of customers in product, service production and delivery is getting more important. Especially, customers' progressive participation in service circumstance bring to success of service delivery and improve service quality. Recently, the studies related to Customer Citizenship Behavior (CCB) which leaves to the discretion of customer is conducting in marketing area. However, the prior study concentrates on antecedents of CCB but it mixed antecedents of CCB and customer participation behavior. Also, there is insufficient related to the consequence of CCB in long-term relationship between service organization and customer. This study examines the effect of customer citizenship behavior on long-term orientation between service organization and customer. The results show that significant effects of citizenship behavior of customer. First, the relationship between customer's perception of justice and CCB was significant. Second, the relationship between customer's perception of support from service organization and CCB was significant. Third, the relationship between customer's perception of value and CCB was significant. Lastly, CCB significantly affect on Long-Term Orientation between service organization and customer.

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Effects of Issue Leadership and Learning Agility on Startup Employees' Innovation Behavior (이슈 리더십과 학습민첩성이 스타트업 구성원의 혁신행동에 미치는 영향)

  • Han, Young-chan;Lee, Sang-jik
    • Journal of Venture Innovation
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    • v.6 no.2
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    • pp.1-19
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    • 2023
  • This study was conducted to empirically analyze the impact of issue leadership and learning agility on the innovation behavior of startup employees. Issue leadership was subdivided into issue creation, audience engagement, and issue execution. Learning agility was subdivided into five factors: feedback seeking, information orientation, reflection, experimentation, and agility. The survey was conducted among employees working in startups. In this study, 300 valid surveys were analyzed. Hierarchical regression was used to test the hypotheses. The results of the empirical analysis were as follows Among the sub-factors of issue leadership, issue creation, audience engagement, and the sub-factors of learning agility, information orientation, reflection, experimentation, and agility had a significant positive effect on startup employees' innovation behavior. On the other hand, issue execution, a subcomponent of issue leadership, and feedback seeking, a subcomponent of learning agility, did not have a significant effect on innovative behavior. In addition, the magnitude of the effect on innovative behavior was in the order of experimentation, agility, issue creation, information orientation, audience engagement, and reflection. Therefore, this study on the effect of issue leadership and learning agility on innovative behavior concludes that issue creation, audience engagement, information orientation, reflection, experimentation, and agility play an important role.

The relationship between university students' sexual consciousness, marriage consciousness, childbirth consciousness, and prospective parents' role

  • Lee, Hwa-Myung;Park, Hye Jin;Park, Hyo-Jin;Yoo, Eun-Ju
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.9
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    • pp.133-141
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    • 2020
  • This study was conducted to investigate the relationship between sexual consciousness, marriage consciousness, birth consciousness and pre-parent role of college students.,The subjects of this study were college students attending B,K University located in B city and the significance level(α) 0.05, power(1-) 0.8, effect size(fz) was verified in ANOVA using G-POWER 3.1.9.2 program.,The results of the study showed that the average score of sexual consciousness was 2.91±0.43, the marriage consciousness was 3.27±0.40, the birth consciousness was 3.32±0.43, and the pre-parent role was 3.35±0.35. When examining the relationship between sexual consciousness, marriage consciousness, birth consciousness, and pre-parent role according to the general characteristics of the subjects, sexual consciousness showed significant differences according to gender (t=6.910, p<.001), age (F=3.032 p=.030), major (F=5.402, p=.005), and parental orientation (F=2.801, p=.027).,The marriage consciousness of college students showed significant difference according to family members, and the birth consciousness showed significant difference according to grade and family members, and the role of pre-parents was significant according to grade and family members.,The role of pre-parents of college students showed significant correlations in sexual consciousness, marriage consciousness, and birth consciousness.,Repeated studies on the role of pre-parents based on parent-child relationship are needed, and studies are required to identify the relationship between sexual consciousness, marriage consciousness, birth consciousness, and pre-parent role.

A Study of Relationships Among Conflict, Job Satisfaction, and Organizational Commitment on General Hospitals (종합병원 간호사의 갈등과 직무만족${\cdot}$조직몰입과의 관계)

  • Kim, Jong-Kyung
    • Journal of Korean Academy of Nursing Administration
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    • v.13 no.4
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    • pp.421-430
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    • 2007
  • Purpose: The objective of this research is to explore the degree of conflict of nurses, and the relationships among conflict, job satisfaction, and organizational commitment for providing effective management of nurses. Methods: The research was conducted from July 1 to 31, 2006, with a survey of 280 nurses at seven general hospitals in Seoul. The survey tools were used Rizzo et al(1970)' tool for role conflict and role ambiguity Park(1988)'s tool for vertical conflict, and horizontal conflict, Park-Yoon's tool for job satisfaction(1992) and Mowday et al(1979) for organizational commitment. The acquired data were analyzed with SPSS using descriptive methods, t-test, ANOVA, LSD, Pearson correlation coefficient. Results: Overall conflict of nurses showed 3.00 .Job satisfaction of nurses revealed 3.12, and organizational commitment showed 3.34. The relationships between conflict and job satisfaction showed -65.6%. The relationships between conflict and organizational commitment revealed -56.2%. Conclusion: Conflict management is important factor of management for increasing job satisfaction and organizational commitment. It is needed that orientation and education program of detailed job description for nurses.

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Systematic influence of wind incident directions on wind circulation in the re-entrant corners of high-rise buildings

  • Qureshi, M. Zahid Iqbal;Chan, A.L.S.
    • Wind and Structures
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    • v.22 no.4
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    • pp.409-428
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    • 2016
  • The mechanical and aerodynamic effect of building shape plays a dominate role in the pedestrian level wind environment. These effects have been presented in numerous studies and are available in many wind codes. However, most studies have focused on wind flow around conventional buildings and are limited to few wind directions. The present study investigated wind circulation in the re-entrant corners of cross-shaped high-rise buildings from various wind directions. The investigation focused on the pedestrian level wind environment in the re-entrant corners with different aspect ratios of building arrangements. Ninety cases of case study arrangements were evaluated using wind tunnel experimentation. The results show that for adequate wind circulation in the re-entrant corners, building orientations and separations play a critical role. Furthermore, in normal wind incident directions and at a high aspect ratio, poor wind flow was observed in the re-entrant corners. Moreover, it was noted that an optimized building orientation and aspect ratio significantly improved the wind flow in re-entrant corners and through passages. In addition, it was observed that oblique wind incident direction increased wind circulation in the re-entrant corners and through passages.

Technology Diffusion Policies of Korea : Current Situation and Policy Directions (우리나라 기술확산정책의 현황과 전개방안)

  • 이공래
    • Proceedings of the Technology Innovation Conference
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    • 1998.06a
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    • pp.226-249
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    • 1998
  • Technology diffusion policy can be defined as the role of government in linking knowledge production with usage. It has an importance due to the fact that linking knowledge between the producing agent and using agent does not automatically occur. If knowledge produced by an R&D agent is not used by somebody else, the knowledge may deteriorate to a social loss since knowledge production consumes a considerable degree of social resources. Explicit technology diffusion policies are not found in Korea. There we, however, a number of implicit policies to promote technology diffusion, mainly by promoting cooperation among universities, industries and research institutes. Government R&D programs have provided incentives for cooperative research projects, and many government sponsored institutes have been assigned the role of technology assistance for small and medium sized firms. Nevertheless, diffusion policies remain weak in comparison to other innovation and technology policies. This is reflected in the relatively small scale of government support for technology diffusion programs. In addition, there is no systematic approach between the different ministries for enhancing diffusion across technologies, institutions, sectors and regions. A comprehensive evaluation of government diffusion programs, which is necessary for improving policy and program design, is lacking. Enhancing the diffusion of technology in Korea will require the strengthening of policies at different levels, including; 1) increasing the orientation of science and technology policies towards diffusion; 2) increasing the scale of existing diffusion programs; 3) developing new diffusion programs, in particular sector-specific or manpower training programs; 4) developing policies to encourage a culture of cooperation that can facilitate technology diffusion; and 5) carrying out substantial policy research to develop diffusion policies.

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Problems and Suggestions for the IT Workforce Training Programs (정부의 IT인력양성정책 대한 문제점과 개선안)

  • Lee Taehee;Yu Jisoo;Ahn SungMahn
    • Journal of Information Technology Applications and Management
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    • v.11 no.3
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    • pp.1-21
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    • 2004
  • To meet the needs of the information age, the Korean government has placed a high priority in building the IT -capable workforce. Though a sizable financial resource was committed in implementing the policy, its effectiveness was not examined yet. The policy for the workforce development should be assessed continuously so that any misdirections are detected and redressed. The present study addresses four potential problems that would not allow the government to switch from a quantity-based policy to a quality-based policy. These are ① Korean universities' labor supply chain. ② moral hazard problems. ③ financial capacity of students, ④ horizontal policy orientation. The paper also proposes solutions to the mentioned problems. The government should foster an environment in which provide the concerned parties(universities. private institutions. students. etc,) with incentives to participate actively and promote the market principle of labor supply and demand. Such an ex-ante approach is believed to improve the system's efficiency compared to the extant approach based on ex-post KPI figures. If the four issues are not redressed. the market failure is likely to occur. The government should not make direct involvement in developing manpower, but rather be a linchpin to pull all concerned parties together. By doing so. the government should be able to fill the gap among parties in the system. One government role would be like defining workforce categories and promoting their career paths. Such role will also trigger universities and private institutions to pursue differential strategies along the supply chain of a particular workforce type.

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Difficulties of Elementary School Students in the Role-playing Analogy Activity for Concept Learning of Heat Transfer (열전달에 대한 역할놀이 비유활동 구성 및 수행과정에서 초등학생이 겪는 어려움)

  • Chang, Jaechul;Na, Jiyeon
    • Journal of The Korean Association For Science Education
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    • v.37 no.6
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    • pp.1063-1073
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    • 2017
  • This study analyzed the difficulties elementary school students have in role-playing analogy activities for concept learning of heat transfer. Eleven fifth graders were given an orientation class on role-playing analogy activity, a class for concept learning of heat transfer as presented in a textbook, and then they performed the role-playing analogy activity with concepts of heat transfer. After the classes, researchers investigated the difficulties students encountered through questionnaires and interviews. The following are results of the research: Difficulties that students faced in role-playing analogy activity can be classified into five types. First, students encountered difficulties in expressing the analogy. The students who had difficulties in expressing the analogy focused on expressions outside the science concepts or lacked understanding of the science concepts. They also had difficulties in expressing the analogy because they lacked the expressiveness of analogy or abilities in mapping errors. They had difficulties in expressing the planned role-playing analogy in a narrow space. Second, students also experienced difficulties in performing activities due to lack of understanding on activities or lack of experience. Third, students experienced difficulties in selecting roles because they preferred the specific role or unwanted the specific roles. Fourth, the members of group experienced difficulties in group activities because they did not concentrate on activities, failed to perform roles, or showed attitudes of an onlooker. Fifth, they experienced difficulties in communications due to unilateral communication, conflicts of opinions, and lack of opinions.