• 제목/요약/키워드: Revenue Tracking

검색결과 9건 처리시간 0.029초

블록체인을 활용한 디지털 콘텐츠 저작권 관리 및 검증 플랫폼 연구 (A Study on Digital Content Copyright Management and Verification Platform using Blockchain)

  • 심현
    • 한국전자통신학회논문지
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    • 제17권1호
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    • pp.193-200
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    • 2022
  • 본 연구에서는 훼손과 위조가 불가능한 블록체인 기술을 활용하여, 디지털 콘텐츠(창작물)의 지식재산권을 보호함으로서 디지털 콘텐츠(창작물)의 거래 및 유통을 활성화하는 블록체인 기반 콘텐츠 판매수익 추적 시스템 및 플랫폼을 구축한다. 콘텐츠 등록 및 수정 이력관리 스마트 컨트랙트, 콘텐츠 구매에 따른 라이센스 관리 스마트 컨트랙트, 파일, 해시 등을 통한 콘텐츠 조회 기능, Web 및 APP 서비스에서 사용 가능한 API 서버를 개발하였으며 이를 통해 디지털 콘텐츠 창작물 저작자의 권리관계를 입증하고 이를 통해 창작자의 권리보호 할 수 있게 된다.

장항선 및 중앙선 시설개량 개략적 효과 분석 (A Brief Analysis of the Effect of track Improvement on Janghang and Jungang Line)

  • 이경태;김익희
    • 한국철도학회:학술대회논문집
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    • 한국철도학회 2009년도 춘계학술대회 논문집
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    • pp.822-827
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    • 2009
  • Recently, a large amount of budget was invested in improving the railway tracks(double tracking, route improvement) of Janghang and Jungang line. However, further action to enhance the investment effect has been needed because the desired effect have not been obtained. This study was designed to evaluate the effect of track improvement briefly by examining the project summary of Janghang and Jungang line railway line improvement and analysing the change of the transport performance and revenue. The results of this study can be applied not only to establish an operation plan for maximizing the revenue of rail operation also to enhance an effect of track improvement.

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우간다에서의 고급 정보통신기술 수용도 연구 : GIS/GPS 고릴라 추적 시스템 사례 (A Study on User Adoption of Advanced ICTs in Uganda : Focused on GIS/GPS Gorilla Tracking System)

  • ;황기현
    • 산업경영시스템학회지
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    • 제39권3호
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    • pp.192-203
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    • 2016
  • Uganda is a country blessed with the biggest number of mountain Gorillas in the whole world. These animals contribute at least 12% in revenue generation to the Tourism sector through tracking by both local and foreign tourists who pay for the tracking permits. However, Gorilla tracking is also a big challenge even in the presence of highly skilled and well-trained game rangers. Development and implementation of a secure Computer and Mobile based Gorilla Tracking (GT) system that uses GIS and GPS technologies would be the most ideal technology to use. Therefore, this study aimed to find out the critical factors that would affect the Behavioral Intention of the would-be users to successfully decide to use such GIS/GPS-GT system. We used the existing UTAUT model to integrate six factors such as Performance Expectancy, Effort Expectancy, Employee Peer Influence, Facilitating Conditions, Behavioral Intention and System Use. However, Infrastructure Availability and Non-Technical Facilitating Conditions were added to reflect Ugandan ICT context. This amended UTAUT model was used to carry out the survey. The questionnaire was emailed to 220 government employees in the fields of ICT, Tour and Travel, Environmental Groups officials and Farmers who garden near the game reserves. A total of 133 were obtained fully completed, whereas 127 were deemed usable thus yielding a response rate of 58%. The analysis results show that except for non-technical facilitating conditions, effort expectancy, peer influence, performance expectancy and infrastructure availability positively affects behavioral Intention to use GIS/GPS-GT. This indicates that people in Uganda don't bother about regulations and rules in regard to using information system. As long as the system does what they want it to, anything else does not matter. As an employee in an organization is told to use a system by their supervisor, they have no objection to otherwise they risk losing their job. This implies that, supervisors have a great responsibility in the process of developing, implementing and using the system in Uganda.

OTT(Over The Top) 서비스 플랫폼에서 디지털 콘텐츠마케팅 효과 연구: 간접광고 유형을 중심으로 (A study on the effects of digital content marketing in OTT (Over The Top) service platform: focusing on indirect advertising types)

  • 김태양
    • 한국인터넷방송통신학회논문지
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    • 제20권4호
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    • pp.155-164
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    • 2020
  • 본 연구는 OTT(Over the Top) 서비스 상에 노출되는 간접광고의 유형에 따른 효과를 실험연구를 통해 실증적으로 검증하였다. 이를 위해 지상파채널에 실제 방영되었던 간접광고를 3가지 유형의 실험 자극물로 구성하여 실험 참가자를 대상으로 시선추적 장비를 이용해 데이터를 수집하였다. 또한 시청한 간접광고에 대한 광고태도, 브랜드 태도, 구매의도를 알아보기 위해 설문조사를 실시하였다. 연구결과 응시시간과 응시횟수 모두 맥락적 PPL, 단순노출 PPL, 일반협찬 PPL순으로 차이가 있음을 밝혀졌으며, 맥락적 PPL과 단순노출 PPL은 브랜드 태도 및 구매의도가 통계적으로 유의미한 것으로 분석되었다. 일반협찬 PPL은 단순회귀분석결과, 광고태도와 브랜드 태도, 구매의도가 통계적으로 유의미하지 않은 것으로 분석되었다. 본 연구는 이러한 연구결과를 바탕으로 OTT서비스에서 간접광고의 가능성과 OTT서비스를 통하여 마케팅을 펼치려는 기업에게 보다 효과적인 간접광고의 전략적 기준을 제시하는데 그 목적이 있다.

지역사회 의료공급자의 지불보상체계상의 특징이 지역사회 주민의 의료이용에 미치는 영향: 미국사례분석 (The Effect of Payment Method of Community Medical Provider on Medical Care Use of Community Residents)

  • 임재영
    • 보건행정학회지
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    • 제15권2호
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    • pp.16-36
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    • 2005
  • Due to the existence of asymmetry of information between doctor and patient, it has been believed that doctor might affect patient's decision making process of purchasing medical care. Based on this notion, doctor's reimbursement method has been suggested as an effective policy device of improving efficiency of patient's medical care use by way of its affecting doctor's practice pattern. By using the Community Tracking Study (CTS) household and physician data set, which includes not only various information on patient's medical care use, but doctor's practice arrangements and sources of practice revenue, this paper investigates the effect of community doctor's characteristics of reimbursement method on community patient's medical care use under the control of patient's socio-demographic characteristics and community doctor's practice type. In the process of estimating econometric model, the endogeneity problem of individual health insurance purchase was corrected by using 2818. And due to the existence of sample selection problem, Heckman's two-step estimation method was used for strengthen the robustness of estimation which was adversely affected by sample selection problem The empirical results show that as the average value of community doctor's portion of practice revenue determined by prospective method out of total revenue increases, the community patient's total out-of-pocket medical cost decreases. This results suggest, as doctor's practice revenues are mainly determined by prospective method, such as capitation, doctors would be more conscious about practice cost, which might affect doctor's practice pattern and by which his/her patient's use of medical care would decrease.

Risk-Incorporated Trajectory Prediction to Prevent Contact Collisions on Construction Sites

  • Rashid, Khandakar M.;Datta, Songjukta;Behzadan, Amir H.;Hasan, Raiful
    • Journal of Construction Engineering and Project Management
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    • 제8권1호
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    • pp.10-21
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    • 2018
  • Many construction projects involve a plethora of safety-related problems that can cause loss of productivity, diminished revenue, time overruns, and legal challenges. Incorporating data collection and analytics methods can help overcome the root causes of many such problems. However, in a dynamic construction workplace collecting data from a large number of resources is not a trivial task and can be costly, while many contractors lack the motivation to incorporate technology in their activities. In this research, an Android-based mobile application, Preemptive Construction Site Safety (PCS2) is developed and tested for real-time location tracking, trajectory prediction, and prevention of potential collisions between workers and site hazards. PCS2 uses ubiquitous mobile technology (smartphones) for positional data collection, and a robust trajectory prediction technique that couples hidden Markov model (HMM) with risk-taking behavior modeling. The effectiveness of PCS2 is evaluated in field experiments where impending collisions are predicted and safety alerts are generated with enough lead time for the user. With further improvement in interface design and underlying mathematical models, PCS2 will have practical benefits in large scale multi-agent construction worksites by significantly reducing the likelihood of proximity-related accidents between workers and equipment.

지불보상체계가 의사의 진료행태에 미치는 영향 : 미국사례 분석 (The Effect of Doctor's Payment Method on Practice Behavior)

  • 임재영
    • 보건행정학회지
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    • 제14권4호
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    • pp.48-74
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    • 2004
  • Considering the existence of asymmetric information between doctor and patient, the doctor's reimbursement method has been considered as a desirable policy device of improving efficiency of patient's use of medical care in terms of its affecting doctor's practice pattern by determining doctor's practice revenue. By using the Community Tracking Study (CTS) physician data set, which includes not only various information on doctors practice arrangements and sources of practice revenue, but also vignettes of various clinical presentations, this paper investigates doctor's reaction to the financial incentive under the control of patient's specific medical situation. Under the econometric model for exploring the effect of doctor's reimbursement method on his/her practice patterns; referring patients, recommend doctor-visit or medical tests, the Hausman's specification test was used for checking out the possibility of the doctor's reimbursement method being endogeneized explanatory variable. In the case where the endogeneity problem of doctor's reimbursement method exists, the 2SLS method was used for correcting that problem, and the multiple regression method was used in the case where the problem is found to be nonexistent. Based on the empirical results, this paper finds that doctors do appear to respond to financial incentive. The empirical results show that the doctor's reimbursement method statistically significantly affects doctor's practice pattern and are coincident with the theoretical result proposed by previous researches, This results suggest, as doctor's practice revenues are mainly determined by prospective method, such as capitation, doctors would more refer their patients to specialists, and hesitate in recommending doctor-visit or medical exam.

1970-2014년 경상의료비 및 국민보건계정: SHA2011의 적용 (1970-2014 Current Health Expenditures and National Health Accounts in Korea: Application of SHA2011)

  • 정형선;신정우
    • 보건행정학회지
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    • 제26권2호
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    • pp.95-106
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    • 2016
  • A new manual of System of Health Accounts (SHA) 2011, was published jointly by the Organization for Economic Cooperation and Development (OECD), Eurostat, and World Health Organization in 2011. This offers more complete coverage than the previous version, SHA 1.0, within the functional classification in areas such as prevention and a precise approach for tracking financing in the health care sector using the new classification of financing schemes. This paper aims to demonstrate current health expenditure (CHE) and National Health Accounts of the years 1970-2014 constructed according to the SHA2011. Data sources for public financing include budget and settlement documents of the government, various statistics from the National Health Insurance, and others. In the case of private financing, an estimation of total revenue by provider groups is made from the Economic Census data and the household income and expenditure survey, Korean healthcare panel study, etc. are used to allocate those totals into functional classifications. CHE was 105 trillion won in 2014, which accounts for 7.1% of Korea's gross domestic product. It was a big increase of 7.7 trillion won, 7.9%, from the previous year. Public share (government and compulsory schemes) accounting for 56.5% of the CHE in 2014 was still much lower than the OECD average of about 73%. With these estimates, it is possible to compare health expenditures of Korea and other countries better. Awareness and appreciation of the need and gains from applying SHA2011 for the health expenditure classification are expected to increase as OECD health expenditure figures get more frequently quoted among health policy makers.

제이륜국제성공(第二轮国际成功): 일개안례연구(一个案例研究) (International Success the Second Time Around: A Case Study)

  • Colley, Mary Catherine;Gatlin, Brandie
    • 마케팅과학연구
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    • 제20권2호
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    • pp.173-178
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    • 2010
  • 这是一家私人, 第三代家族拥有的公司, Boom Technologies 公司(BTI). 对电力设施提供产品和服务的供应商, 通信和承包商的市场,不断进步的出口. 尽管在2008年出口销售只占总收入的5%, BTI已形成了一个完整的出口部门. 他们的出口部门的执行董事揭示了一家私营公司的试验和错误以及他们对成功的海外市场的疑问. 自成立以来, BTI始终相信它最大的资产是它的雇员. 当出口销售因为缺乏战略和方向而挣扎时, BTI为其出口部门雇了一位董事总经理. 在BTI总裁和总经理的领导下, 他们很好的利用了这个部门的技能和知识. 为向海外扩展他们的市场份额, 增加出口销售他们进行了机构调整. 结果就是, 出口销售增加了4倍, 国家的地区经理增加了, 同时成功养成了分销渠道网络. 有时, 由于公司的结构, 收入形成很难决定. 因此, 在1996年, 出口部门重组为有限责任公司. 这使得公司改进收入和费用. 最初, 80%的BTI出口销售来自两个国家;因此,最初在海外出售的方法并没有达到预期目标. 然而, 所做的修改, 使得现在公司 经营, 销售超过80个国家. 总经理指出主要有三个出口扩张挑战 1. 产品和船运—BTI主要障碍是产品装配. 最初, 大多数的产品被聚集在美国, 这增加了运输包装费用. 有这么多的部分指定订购, 很多次定的东西到的时候有些零部件都丢失了. 失踪的零件价值上万美元. 装运这些失踪的部分也花费成千上万的美元, 外加一个延迟交货时间六到八周, 所有的费用都由BTI出. 2. 产品适应—在BTI80个出口国家中, 每个国家的安全, 产品标准都不同. 重量, 特殊证, 产品的规格要求, 测量系统的稳定性, 卡车都会因国别而不同. 作为一种准入障碍,以致很难使产品适应. 技术和安全标准的障碍, 作为一种保护国内产业的方法, 可以阻碍成功的进入外国市场 3. 市场的挑战—分销的重要性给BTI带来了很多挑战,因为他们试图根据他们的分销系统来确定每个国家如何操作. 有些国家已经从一个小的竞争对手, 只生产一种具有竞争力的产品而极具竞争力. 而BTI制造超过100种的产品. 营销资料是另一个BTI所关心的, 因为他们试图对经销商推动销售成本. 从翻译和文化差异的角度, 合适的市场营销资料可能会花费很多. 此外, 美国的纸张大小不同于别的一些国家, 当试图复制相同的布局和设计时, 就会出现许多问题. 分销已经成为BTI所面临的挑战之一, 公司宣称他们的分销网络是他们的竞争优势之一, 因为他们的分销商的位置和名字都是保密的. 另外, BTI每年有两次奉献: 培训分销商一年, 另一个是分销商会议. 产品, 航运, 产品适应性, 营销这些挑战,这些海外市场错综复杂需要时间和耐心. 另一个竞争优势是BTI的摇篮到坟墓的策略, 他们遵循产品销售到它的最终安息地, 无论卡车是出租或购买新的或用过的. 他们对该公司购买或租赁之前的产品都提供服务和设备维护计划和一份详细的费用分析. 扩大海外总是会面临挑战. 如总经理说, "如果你没有耐心(出口业务), 你最好做别的事." 知道如何快速适应提供必要的技能, 适应每个国家的不同需求, 以及独特的挑战, 使他们能够保持竞争力.