• Title/Summary/Keyword: Research Behavior

Search Result 17,811, Processing Time 0.041 seconds

A Study on the Effects of Digital Platform Capabilities and Customer Orientation of Financial Institutions on Service Innovation Behavior (금융기관의 디지털플랫폼역량과 고객지향성이 서비스혁신행동에 미치는 영향연구)

  • Kim, Sang-Chul;Seo, Young-Wook
    • Journal of Digital Convergence
    • /
    • v.18 no.10
    • /
    • pp.207-217
    • /
    • 2020
  • The purpose of this study is to examine the structural relationship between the digital platform capabilities of financial institutions and the impact of customer orientation on service innovation behavior through exploitation/exploration. A survey was conducted on employees of financial institutions to verify the research model, and the final 280 copies of the questionnaire were analyzed using SPSS 25 and SmartPLS 2.0. As a major research result, First, digital platform competency has a positive effect on exploitation and exploration. Second, customer orientation has a positive effect on exploitation, but not on exploration. Third, both exploitation and exploration have a positive impact on service innovation behavior. Through this research, this study shed new light on the relationship between digital platform capability and customer orientation that affects service innovation behavior of financial institutions, and expanded the scope of research through empirical research. Future research will require research attempts on various variables and research samples.

Study on the Relationship of Appearance Instrumentality and Appearance-related Variables of College Students (대학생의 외모유용성과 외모 관련 변인들과의 관련성 연구)

  • Lee, Hyun-Ok;Ku, Yang-Suk
    • Fashion & Textile Research Journal
    • /
    • v.19 no.1
    • /
    • pp.30-39
    • /
    • 2017
  • This study examines on the relationship of appearance instrumentality and appearance-related variables (appearance concern, appearance management behavior) of college students. Questionnaires were administered to 313 college students living in Daegu. The SPSS 20.0 package was utilized for data analysis which included frequency analysis, Cronbach's ${\alpha}$, factor analysis, cluster analysis, cross tabulation analysis and t-test. Three factors of appearance instrumentality(love relationship, social achievement, interpersonal relationship), two groups of appearance concern(high, low) and five factors of appearance management behavior(skin care/cosmetics usage behavior, body management behavior, plastic surgery behavior, hair management behavior, fashion management behavior) were utilized for the problem analysis of the study. The results of this study were: First, there was no significant differences in the appearance concern group according to appearance instrumentality. Second, appearance instrumentality had a significant differences on appearance management behavior. Social achievement showed a significant differences in plastic surgery behavior. And love relationship showed a significant differences on plastic surgery behavior and fashion management behavior. Third, the appearance concern had a significant differences on all of appearance management behavior. High group of appearance concern showed a higher average than low group of appearance concern in fashion management behavior, skin care/cosmetics usage behavior, hair management behavior, plastic surgery behavior, body management behavior.

Filling Behavior of Polymer Melt in Micro Injection Molding for V-Grooves Pattern (V-Groove 패턴을 위한 마이크로 사출성형의 폴리머 멜트 충전 거동)

  • Kim, Moo Sun;Kim, Seung Mo
    • Journal of the Korean Society of Manufacturing Technology Engineers
    • /
    • v.23 no.3
    • /
    • pp.291-298
    • /
    • 2014
  • This study uses two numerical approaches to analyze the filling behavior of micro patterns on micro-injection molding for V-grooves pattern which cannot be simulated with conventional CAE packages. The parametric studies have been performed to examine the fidelity of micro patterns with respect to temperature, pressure, inlet velocity and pattern location on the mold according to the boundary condition from the macro pressure and velocity data which can be obtained by conventional CAE packages. Through these numerical approaches, the filling behavior of polymer melt in micro patterns can be understood, the quality of replication can be predicted, and the V-groove pattern can be shaped uniformly during the process of injection molding.

Behavior of Electric Transmission Tower with Rock Anchor Foundation (암반 앵커기초로 시공된 송전철탑 구조물의 거동특성에 관한 연구)

  • Kim, Kyoung-Yul;Hong, Sung-Yun;Lee, Dae-Soo
    • Proceedings of the Korean Geotechical Society Conference
    • /
    • 2010.09a
    • /
    • pp.605-614
    • /
    • 2010
  • In this paper, the initial behavior of transmission tower was analyzed. This tower was firstly constructed by rock anchor foundation in domestic 154 kV transmission line and wireless real-time monitoring system was installed to obtain the measured data for analysis of the structure behavior. For this purpose, 16 strain gauges was installed in anchors of foundation and strain gauges, clinometers, anemoscope and settlement sensors was installed at superstructure. As the results, the main factor which influence the behavior of superstructure is wind velocity, wind direction, rainfall and temperature change. Especially, the uplift load at stub of transmission structure revealed about 35.4 percentages of design load. Hereafter the long term stability will be analyzed.

  • PDF

Positioning Analysis of Oriental Melon Brand for the Marketing Activities (유통활성화를 위한 참외 브랜드 포지셔닝 분석)

  • Choi, Don-Woo;Do, Han-Woo;Cheung, Jong-Do;Lin, Qing-Long
    • Journal of Korean Society of Rural Planning
    • /
    • v.19 no.2
    • /
    • pp.11-20
    • /
    • 2013
  • Consumer preference, marketing environment and various agricultural policy were changed recently. So it is necessary to analyze the consumption behavior for selection the target market. In this paper, we analyzed the consumption behavior and the brand positioning using oriental melon. From the results of analysis, firstly, consumers' age, job, education and the number of member of household were effected to consumption behavior of oriental melon. Secondly, the marketing factor was the most important when purchasing oriental melon. Thirdly, the brand of Sung-Ju Oriental Melon was evaluated to the best brand on brand name, brand image and brand message.

Effect of Water State in Electroactive Chitosan/Poly (Diallyldimethylammonium Chloride) Hydrogels on Bending Behavior at Various pH Conditions (키토산/폴리디아릴디메틸암모늄클로라이드 전기감응성 고분바 하이드로겔의 굽힘 거동에서 물 상태에 따른 영향 분석)

  • Yoon, Seong-Gil;Kim, Seon-Jeong;Kim, In-Young;Kim, Sun-I.
    • Journal of Biomedical Engineering Research
    • /
    • v.28 no.3
    • /
    • pp.344-347
    • /
    • 2007
  • A interpenetrating polymer network (IPN) hydrogel, composed of chitosan (CS) and poly(diallydimethylammonium chloride) (PDADMAC) was prepared, which exhibited electrical sensitive behavior. The swelling behavior of the CS/PDADMAC SIPN hydrogel was studied by immersion of the gel into various pH buffer solutions, and their stimuli response in electric fields also investigated. In order to clarify the relationship between the equilibrium swelling ratio and bending behavior of the SIPN hydrogels, the state of water in the SIPN hydrogel was also investigated using differential scanning calorimetry (DSC).

Exploratory Study on Perceptions and Relationships Among Dominants of Deviant Behavior in Cyber Space (사이버 일탈행위에 영향을 미치는 요인에 관한 탐색적 연구)

  • Kim, Mi-Ryang;Um, Myoung-Yong;Kim, Tae-Ung
    • The Journal of the Korea Contents Association
    • /
    • v.7 no.5
    • /
    • pp.27-35
    • /
    • 2007
  • The purpose of this research is to explore gender differences in perceptions and relationships among dominants affecting deviant behavior of adolescent in cyber space. This study developed a research model to analyze the factors explaining the intensity level of cyber deviant behavior, employing internet usage, awareness of anonymity, fear of cyber crime, and perceived seriousness as major research variables, and collected 478 survey responses from college students in Seoul.

Comparison of Health Behavior, Stress and Stress Coping Type between Undergraduate Nursing Students and Female Students in Other Majors (간호대학생과 일반 여자대학생의 건강행위, 스트레스 및 대처유형 비교)

  • Kim, Hyun
    • Journal of East-West Nursing Research
    • /
    • v.21 no.1
    • /
    • pp.28-35
    • /
    • 2015
  • Purpose: The purpose of this study was to compare the stress and stress coping type between nursing students and female students in other majors. Methods: This study adopted a descriptive comparative design. Data were collected by interviews with 184 undergraduate nursing students at N university and 194 female students in other majors at S university in C city from May 15 to 30, 2014. Data were analyzed by descriptive statistics, t-test, Chi-square, and Pearson's correlation with SPSS/WIN 22.0 program. Results: There was a significant difference on health behavior between nursing students and female students in other majors. The nursing students had a higher stress score than female students in other majors. There was a significant correlation between some health behavior and stress coping type. Conclusion: Based on the results, health promoting programs and research should be developed considering stress and coping type of nursing students.

An Interdisciplinary Case Study on the Phase-Shifting Behavior of Financial Markets (자본시장의 위상전이행태에 관한 학제간 융합연구 : 사례연구)

  • Ryu, Doojin;Ju, Kangjin;Kim, Hyun Na;Yang, Heejin
    • Korean Management Science Review
    • /
    • v.33 no.2
    • /
    • pp.117-131
    • /
    • 2016
  • This study introduces the concepts on the phase-shifting phenomenon of financial markets, which was firstly used in econophysics area and explains how the phase-shifting behavior is studied in the fields of business management and finance. Specifically, we explain how the phases of financial markets are extremely changed under some external conditions, do an extensive literature review, and carry out case studies focusing on the 3 major financial crisis events including the 87 October crash, 97 Asian financial crisis, and 2007 global financial crisis. We also empirically examine the phase-shifting behavior of the Korean ELW products that has a similar payoff structure to the KOSPI200 options.

Sportswear Benefit Segments: Attitude toward Domestic and Imported Brands, Shopping Attitude, and Purchasing Behavior (스포츠웨어 추구혜택 세분시장에 따른 국내 뫼 해외브랜드에 대한 태도, 쇼핑태도, 구매행동에 관한 연구)

  • 황진숙
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.28 no.5
    • /
    • pp.690-700
    • /
    • 2004
  • The purposes of this research were to segment consumer groups according to sportswear benefits sought and to find the differences among the groups in regard to domestic vs imported brand attitudes, internet vs department store attitudes, and sportswear purchasing behavior. The subjects used for the research were 773 male and female consumers who were residents in Seoul. The data were analyzed by factor analysis, cluster analysis, ANOVA, and Duncan test. The results showed that there were four sportswear benefit segments: figure compensation/ ostentation, individuality, comfort/function, and youth-oriented groups. Statistical analyses showed that the four sportswear benefit segments were different in regard to imported brand attitudes, department store attitudes, and sportswear purchasing behavior. For example, figure compensation/ ostentation segment had more positive attitude toward imported brands and department stores, considered design and advertisement important as sportswear selection criteria, and had a highest expenditure on sportswear purchase. The implications of the research were discussed.