• Title/Summary/Keyword: Relationship Benefit

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The Effect of Fit between IT Strategy and IT Investment on the IT Performance (정보기술전략과 투자방향의 일치가 정보기술성과에 미치는 영향)

  • Kang Tea-Gyung
    • Management & Information Systems Review
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    • v.13
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    • pp.27-47
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    • 2003
  • The strategic usages of IT(Information Technology) can convey important competitive advantages with an operational productivity. For this reason, many firms have heavily invested in IT and computing power. However, many companies were getting expected results by IT investment, but some companies had to be satisfied with a poor results. The question of whether or not benefit lead to expected performance is not easy to answer. The purpose of this study was to investigate the relationship among IT strategy, IT investment, and IT performance to resolve this problem. The 147 questionnaire responses completed by IS managers in manufacturing sector was conducted for a test of research hypothesis. ANOVA was used to investigate the relationship among three constructs and six factors. An operational performince of fitted group between IT strategy and IT investment was higher than not fitted group(H1). And also an competitive performance of fitted group between IT strategy and IT investment was higher than not fitted group(H2). The study shows a positive relationship between IT strategic orientation, IT investment direction, and performance of IT. The research results provide empirical evidence that supports the research hypothesis that closer fit between IT strategies and IT investment directions does lead to increase operational and competitive performance of IT.

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Determining the Relationship between the Effective Factors of Strategic Behavior: A Case Study for Social Insurance Company of Tehran

  • Kazemi, Arsalan;Javanmard, Habibollah;Mohammadi, Ramona
    • Asian Journal of Business Environment
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    • v.7 no.1
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    • pp.5-12
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    • 2017
  • Purpose - In order to achieve the organizational objectives, the behavior of the employees and their collaboration with management should be taken into account. It has been shown that strategic behavior depends on a number of different factors. The aim of this article was determining the relationship between factors related to the strategic behavior. Research design, data, and methodology - Accordingly, a conceptual model was developed and tested in the form of a survey. Participants of the study were the employees working in the social Insurance company of Tehran. Data was collected using a questionnaire conducted among managers and the staff. A correlation model was used for data analysis by employing the SPSS software. Results - The findings showed there was a relationship between employees' engagement and the strategic behavior. Conclusions - Our research has demonstrated the effect of employees' engagement on the strategic-driven behavior, emphasizing the role of employees' engagement in health-care service firms. Although previous service research has focused on the factors that drive employees' performance, it seems that most of this research has been inspired by the idea of the service profit chain, focusing on the effect of employees' satisfaction on performance.

The Relationship between Relational Benefits and Library Trust & Perceptions of Public Libraries (공공 도서관의 관계혜택과 도서관 신뢰 및 인식간의 관계 연구)

  • Park, Seohyun;Kim, Giyeong
    • Journal of the Korean Society for information Management
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    • v.34 no.2
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    • pp.115-135
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    • 2017
  • Many for-profit and not-for-profit organizations' service provider can affect customers' perceptions of the organization based on the relationship between the customers and the organizations. This study aims to identify the relational benefits in libraries, and analyze the relationship between relational benefits and library trust and perception using a questionnaire. As a result, public library customers realize relational benefits with librarians. And these relational benefits affect library trust and perception. This study is meaningful in that it focuses on the relationships in libraries for the first time, which can contribute to the positive perceptions of customer-librarian relations.

The Influence of Corporate Social Responsibility on Business Performance: Evidence from Agricultural Enterprises in China

  • ZHOU, Zhaoxing;JIA, Hongda;YANG, Qian
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.3
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    • pp.83-94
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    • 2022
  • The aim of this research is to examine the structural linkages between social responsibility, social capital, competitive advantages, and agricultural enterprise performance in China. This research focused on the role of social capital and competitive advantages in mediating the relationship between CSR and corporate performance. 492 employees from agricultural firms in Xinjiang, China, took part in the study. Confirmatory factor analysis and exploratory factor analysis were used to assess the measurement scales' reliability and validity. The associations between these four variables were investigated using structural equation modeling, and the mediating impact was tested using the Bootstrap method. Corporate social responsibility, social capital, and competitive advantage are all positively related to business performance, according to the findings. According to the results of the mediating effect test social capital and competitive advantage partially mediated the relationship between corporate social responsibility and business success. Unlike earlier research, this study focused on the impact of social responsibility on agricultural enterprise performance in impoverished rural areas. The findings of this study, in particular, benefit agricultural company management by revealing the role of social capital and competitive advantage in mediating the relationship between corporate social responsibility and business performance.

AStudy of Potential CustomerUsage Intentfor in-Vehicle Apps and App Markettype (차량용 앱 및 앱 마켓 유형에 대한 잠재고객의 사용의도 분석 연구: 스마트폰과의 상호 운용성의 중요성)

  • Hong, Joo Hey;Lee, Chang Hoon;Park, Kyu Hong
    • The Journal of Information Systems
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    • v.32 no.3
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    • pp.225-251
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    • 2023
  • Purpose The purpose of this study is to examine the future direction of in-vehicle app development and service, the relationship between potential customers' intention to use and the factors that affect it was explored. It was also checked whether the two types of app development platform and the experience of the existing smartphone app platform had a moderating effect on these relationships. Design/methodology/approach Data was gathered through surveys, collecting responses from 904 potential consumers of vehicle app services in Korea. Structural equation modeling was utilized to analyze the data. Findings According to the empirical analysis result, it was found that potential customers considered enjoyment as the most important benefit factor in in-vehicle app service, and the most important external factor affecting enjoyment was functional compatibility with smartphone. The type of vehicle app development platform did not have a meaningful moderating effect on the factor relationship, whereas the smartphone app platform experience showed a meaningful moderating effect on the relationship between factors. It was analyzed that the risk of app performance, personal information privacy, and driving safety data did not have a negative effect on the intention to use the vehicle app service.

Two Factors of Overseas Online Shopping : Self-Efficacy and Impulsivity (해외직접구매의 두 요소 : 자기효능감과 구매충동성)

  • Lee, Han-Suk
    • Journal of Distribution Science
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    • v.16 no.8
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    • pp.79-89
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    • 2018
  • Purpose - This research aims to investigate the factors that influence consumer's overseas online shopping behavior. Consumers adopt overseas online shopping as a new buying way and more and more consumers prefer overseas online shopping than traditional shopping ways. Consumers' behaviors in this shopping experience can be different from other shopping experiences. With the increase of overseas online shopping, we need to find antecedents and results of overseas online shopping. Especially there would be positive or negative factors which influence overseas online shopping motivation. To find the relationship, this study examines self-efficacy and impulsivity as major factors which influence overseas online shopping. We also suggest that several attitude factors increase self-efficacy and it is positively related to customer satisfaction. On the other hand, we assume that overseas online shopping factors influence impulsivity of buying and it will decrease customer satisfaction. Research design, data, and methodology - This empirical study data were collected from Korean people who experience overseas online shopping. The subjects for this study were confined to shoppers who used overseas online shopping within the past six months. A total of 267 responses were gathered. SPSS 23.0, PLS 2.0 software were used in the data analysis. Descriptive statistics were used to show sample characteristics. We examined reliability, validity test for constructs. All measurement items used seven-point scales(1= very strong disagree, 7 = very strongly agree) drawn from previously published papers. Partial Least Square method was applied to find the relationship between antecedent factors and dependent factors and hypotheses were estimated. Results - Results show that perceived superiority, perceived ease of use, perceived transaction safety, perceived behavioral control positively affect self-efficacy. Self-efficacy influences positively to consumer's post purchase satisfaction. Perceived monetary benefit and perceived uniqueness motivated impulse buying. This can make consumer's post purchase dissatisfaction. Conclusions - This paper attempted to confirm the existence of both the positive and negative faces of overseas online shopping. The result reveals that self-efficacy is a major factor which may increase satisfaction in the overseas online shopping. Usually, we can think monetary benefit and uniqueness of products motivate overseas online shopping. But it can also intrigue impulse buying and negatively affect customer relationship. Therefore companies should provide enough products information to their potential customers and they might apply adequate processes such as recommendation, comparing systems to build long term relationship with their customers.

The Effects of Information System Quality on Public Information Project Performance: With a Focus on the Mediating Effects by the Users (정보시스템 품질이 공공정보화사업 성과에 미치는 영향: 사용자의 매개효과를 중심으로)

  • Kim, Won-Ki;Park, So-Hyun;Kim, Seung-Chul
    • KIPS Transactions on Computer and Communication Systems
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    • v.8 no.8
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    • pp.181-190
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    • 2019
  • The purpose of this study is to verify the effects of information system quality on business performance (net benefit) in the Korean public informatization business and to verify whether the user has mediating role in the relationship between information system quality and net benefit. In order to prepare empirical tests, factor analyses was conducted and the validity and reliability of the variables were confirmed to be acceptable. The research hypotheses were tested by regression analyses. The mediating effects as well as the main effects were analyzed by SPSS statistical program. The results show that the higher the quality of the information system becomes, the higher the usability by the users of the system increases. Also, it was found that the users had more positive effect on the net benefit of the public informatization project. In addition, it was confirmed that there was a partial mediating effect by the users on the relationship between information system quality and the benefits. The results of the research suggests that we establish a management system to improve the business performance efficiently according to the priorities of detailed success factors from the viewpoint of the public information business, and the users who use the information system quality and system.

A Study on the Effect of Relationship Benefits on Customer Value, Customer Satisfaction and Loyalty - For Parents Using Early Childhood Education Institutions (관계 혜택이 고객 충성도에 미치는 영향에 관한 연구 - 영유아 교육기관을 이용하는 학부모를 대상으로)

  • Kim, Eun Joung;Park, Jong Woo
    • Journal of Korean Society for Quality Management
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    • v.50 no.2
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    • pp.235-250
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    • 2022
  • Purpose: The main purpose of this study was to explore the factors that can increase parental loyalty from the perspective of management marketing in order to acquire information on strategies related to early childhood education institutions. Methods: For this purpose, frequency analysis, reliability and validity analysis, correlation analysis, hypothesis testing, and mediating effect analysis were performed using SPSS 22.0. Results: As a result of this study, first, among the sub-factors of relationship benefits, economic benefits, psychological benefits, and customerization benefits were found to have a significant influence on customer value. Second, among the sub-factors of relationship benefits, economic benefits, psychological benefits, and customerization benefits were found to have a significant effect on customer satisfaction. Third, customer value was found to have a significant effect on customer satisfaction. Fourth, customer value was found to have a significant effect on loyalty. Fifth, customer satisfaction was found to have a significant effect on loyalty. Conclusion: The results of this study suggest the necessity and importance of forming a relationship that considers the psychological aspect, economic aspect, and customerization aspect in the relationship with parents who use early childhood education institutions. This study sets the relational benefit as an independent variable among the variables of management marketing as a factor that affects loyalty, identifies the relationship between the variables through customer value and customer satisfaction, and intends to use it as basic data for qualitative improvement of educational institutions for infants and toddlers.

Active Ageing and Inter-Generational Relationship: Empirical Evidence from Public Job Creation Program for Elderly (적극적 노년생활과 세대 간 가족관계 - 노일일자리사업 데이터를 활용한 실증분석 -)

  • Lee, Suk-Won
    • 한국정책학회보
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    • v.21 no.1
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    • pp.337-361
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    • 2012
  • This study is conducted to provide empirical evidences which support that the problems of social isolation and loneliness of elderly can be alleviated by intervening the inter-generational relationship of the elderly by means of active ageing policy. The major empirical challenge to address this question is the possibility of selection bias caused by reversed causal relationship. To address this challenge, I constructed comparison group with 'Eligible Non-Participants' (ENP), and used instrumental variable method to estimate the empirical model. My findings indicate that inter-generational relationship, both in the aspects of economical solidarity and associational solidarity, is significantly improved as time use pattern of the elderly becomes more active. The improvement effect is intensively observed for the group of elderly who do not live with their adult children. The important policy implication of these findings is that the improvement of inter-generational relationship can be added as a new benefit of active ageing policy.

A Study on the Determinants of Luxuriousness: With Focus on Corporate Attributes and Luxuriousness (명품성의 결정요인에 관한 연구: 기업속성과 명품성을 중심으로)

  • Lim, JoongSik;Koh, InKon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.4
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    • pp.191-203
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    • 2016
  • This purpose of this study is to academically define what "luxury products" mean, and to clarify the cognitive structural relationship between corporate attributes and "luxuriousness" in relation to the determinant of luxuriousness that eventually affects the purchase intention of consumers. This study is also written under the theory that luxuriousness leads to benefits such as functional benefit, experiential benefit, symbolic benefit, and exclusive benefit; which all provide core values to consumers and serve as effect factors that influence the psychological satisfaction of consumers. The commonly discussed measure of the determinant of luxuriousness has often failed to adequately describe the reasons to why the consumers prefer luxury products. This study also aims to suggest a new path in how and what the consumers perceive as luxury products, and to conceptualize what luxuriousness means in the marketing perspectives on the background of a previous theory. The part of corporate attributes are divided in the following sections: corporate ability(CA) and corporate reputation(CR). The part of the determinant of luxuriousness is divided in sections of superiority, scarcity, differentiation, and traditionality. Therefore, this study used the theoretical concept used in such common measures as well as 282 examples to empirically analyze the relationship between corporate attributes and luxuriousness of luxury products, and how such affect the purchase intentions of consumers. The survey used to aid this study targeted luxury product consumers regarding "B" brand of automobiles. Using the analysis through a structural equation model, the study draws a conclusion that in a relationship between corporate attributes and luxuriousness, corporate ability(CA) of corporate attributes affects the facts of differentiation and traditionality in a significant way, and corporate reputation(CR) of corporate attributes affects the factors of superiority and scarcity in a significant way. Additionally, the superiority and scarcity of luxuriousness positive significantly affects purchase intention, and differentiation and traditionality of luxuriousness affects purchase intention in a negative significant way. The structural concept of luxury and luxuriousness suggested in the study will provide the theoretical basis for building a new case study, and the determinants of luxuriousness in the marketing perspective will be a practical help for checking the consumers' psychological reasons for purchase.

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