• Title/Summary/Keyword: Re-registration Intention

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An Effect of Service Quality Factors on Customer Satisfaction in Infant Education Institutes : Centered on the Comparison of Kindergartens and Daycare Centers (유아교육기관의 서비스품질 요인이 고객만족에 미치는 영향에 관한 연구 : 유치원과 보육기관 비교 분석)

  • Choi, Sung-Yong;Kwon, Mi-Young
    • Journal of Korean Society for Quality Management
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    • v.34 no.2
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    • pp.48-67
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    • 2006
  • In this study, an investigation was done into service qualify factors of infant education Institutes, after which a positive verification was made in the relation of cause and effect between service quality, service value and customer satisfaction. Based on this verification, strategies were presented for plans to improve the service quality of infant education. In addition, identification was made into factors that affect customer satisfaction, re-registration intention and recommendation to others in putting forward service operational strategies for infant education institutes and making a comparative analysis on kindergartens and daycare centers.

The Influences of Conflict Management Styles of Early Childhood Teachers on Trust toward Teachers and Behavioral Intention of Parents (학부모가 인식한 유아교사의 갈등관리 유형이 교사에 대한 신뢰와 행동의도에 미치는 영향)

  • Insang Cho;Seungyeun Shin
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.5
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    • pp.453-462
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    • 2023
  • This study explored the influence of conflict management styles (i.e., Integrating, Considering, Compromising, Dominating, Avoiding) adopted by early childhood teachers to deal with conflict that may arise with parents on parents' behavioral intentions (i.e., re-registration intentions, oral transmission intentions) with the mediating role of parents' trust in teacher on the relationship between conflict management styles and parents' behavioral intentions. The data were collected from 356 parents in southern Gyung-gi-do and data analysis was done through structural equation modeling using AMOS 26.0. The study results show that the Integrating style of teachers was positively related to the parents' intention of re-registration. Trust in teacher was found to have an mediation effect on the Integrating, the Avoiding and the Compromising styles and re-registration intentions and oral transmission intentions of parents respectively. The results imply the importance of conflict management styles and building trust for enhancing the parents' behavioral intentions.

Effects of the Education Service Quality of Beauty Educational Institutions on Re-Registration (미용관련교육기관의 교육서비스 품질이 재등록 의도에 미치는 영향)

  • Lee, Kyounghui;An, Jongsuk
    • Journal of Fashion Business
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    • v.18 no.4
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    • pp.168-179
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    • 2014
  • Everyone has the desire to be well shaped. Modern people in the $21^{st}$ century utilize their external appearance as a tool to express their personalities and social activities for the improvement of cultural life and the acceleration of information transfer. The expression of beauty is a method of communication from the view point of creation in addition to the exchange of meaning & value, and it has become a method of image transfer due to the increased desire for a better appearance. The beauty industry was established in 1948 by the execution of the 1st hairdresser's license test, and has been developed in full scale through the enactment of the public health control act. Therefore, beauty education is currently qualitatively and quantitatively developed, and the educational role of the beauty institute has expanded to include training beauty professionals. Private beauty institutes provide students with beauty related education in preparation for the national technical qualification examinations or private beauty association tests. These beauty education opportunities enable aspiring beauticians to attend various beauty competition events and acquire a sense of accomplishment. The purpose of this study was to determine how the quality of the beauty educational institutes affects the re-registration rate, and to analyze the effect of the beauty educational institutes quality on the intention of re-registrations using a survey. The study results show that variables such as 'lecture satisfaction', 'internal environment satisfaction', 'facility satisfaction', and 'tuition satisfaction' are significantly related to the rate of re-registrations, with 'lectures satisfaction' especially having the largest influence on re-registration.

A Study on the Selection of Service Quality Factors and Customer Satisfaction of Infant Education Institutes - Centered on the Comparison of Kindergartens and Daycare Centers - (유아교육기관의 서비스품질 요인 선정과 고객만족에 미치는 영향에 관한 연구: 유치원과 보육기관 비교 분석)

  • Choe, Seong-Yong;Gwon, Mi-Yeong
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2006.04a
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    • pp.28-41
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    • 2006
  • In this study, an investigation was done into service quality factors of infant education institutes, after which a positive verification was made in the rotation of cause and effect between service quality, service value and customer satisfaction. Based on this verification, strategies were presented for plans to improve the service qualify of infant education. In addition, identification was made into factors that affect customer satisfaction, re-registration intention and recommendation to others in putting forward service operational strategies for infant education institutes and making a comparative analysis on kindergartens and daycare centers.

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