• Title/Summary/Keyword: Product/service competitiveness

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A Study on the Selection of Logistic Service Quality Priority with TOPSIS (TOPSIS방법을 이용한 물류서비스품질 우선순위 선정에 관한 연구)

  • Kim, Seok-Cheol;Kang, Kyung-Sik
    • Journal of the Korea Safety Management & Science
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    • v.19 no.3
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    • pp.137-150
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    • 2017
  • Logistic enterprises want to be competitive enterprises in fierce logistic market and worry about the securement of discriminative competitiveness for it. The standards for the judgement of logistic industry's maintenance of competitiveness are not only economic feasibility of logistic costs but also the satisfaction of users because well-established service system for variety and enhancement of logistic needs. Some of the quality attributes sufficiently satisfy expectation of customers, but not guarantee high-quality satisfaction. Therefore, it's difficult to grasp quality attributes with the existing approach of perceived service quality. Quality attribute model suggested by Kano is widely used as the concept is accurate, there is high possibility to be used at the stage of product/service planning, and it can be easily applied. Kano model has a limitation that quality attributes are classified with mode and the differences between strong property of the quality attribute and week property in quality attributes were ignored. Therefore, Timko calculated customer satisfaction coefficient with the result of Kano's survey and effects of customer satisfaction and unsatisfaction through relations between satisfaction coefficient and unsatisfaction coefficient. The purposes of this study are to use ASC, the average of satisfaction coefficient and unsatisfaction, as the satisfaction of quality characteristics, decide the importance of quality characteristics with TOPSIS, a representative multi-standard decision-making method, and calculate strategy improvement propriety of logistic service quality.

Developing Strategy of Service Design Competitiveness for Service Industry Innovation (서비스 산업 혁신을 위한 서비스 디자인 경쟁력 강화 전략)

  • Kwon, Hyeog-In;Joo, Hi-Yeob;Bae, Soo-Jeong
    • Journal of Information Technology Services
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    • v.10 no.3
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    • pp.285-296
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    • 2011
  • Recently world industry trends is moved from manufacturing to service. As a result product-market ideology is central to the service enabler of the service. And value creation and delivery of consumer-oriented services as the core design industry is gaining popularity abroad. But the Service design to dispose of the whole process from planning to be done systematically is not yet established a clear concept. This study suggested problems of the current service design industry, service plans and strategies for the development of service design through open questionnaire and FGI(Focus Group Interview) for using service model methodology which is presented by HyeogIn Kwon et al.(2010). And we also consider 27 kinds of developing challenges for service design industry innovation by 6 sectors, such as workforce, R&D, legal framework, lay the foundation, knowledge service and collaborative service.

Competitiveness of the Small Package Express Service (소화물 일관수송업(택배업)의 경쟁력 강화)

  • 송계의
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 1998.10a
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    • pp.223-238
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    • 1998
  • In this study, to investigate the effect of process variables such as reduction in area, semi-die angle and the rectangular ratio to the corner filling which influences the dimensional accuracy of the final product in the drawing of the cluadrangle rod from a round bar, it has been simulated by three dimensional rigid-plastic finite element method. In order to reduce the number of simulation artificial neural network has been introduced. Also, through the experimental investigation, the present results have been implemented on the industrial product. In results, the main process variable is the combination of the semi-die angle in case of the irregular shaped drawing process and reduction in area in the event of regular shaped drawing process, respectively.

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A Study on the Effective Adoption of IEC 60300 (신뢰성경영시스템(IEC 60300)의 효과적 도입 방안에 관한 연구)

  • Kim, Jong-Gul;Ko, Jae-Kyu;Kim, Chang-Soo
    • Proceedings of the Safety Management and Science Conference
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    • 2009.04a
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    • pp.153-165
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    • 2009
  • It is hot issue to get the competitiveness of product through reliability-growth as well as availability and safety in almost high-technology industry including military, chemistry, nuclear, telecommunication, transportation service and so on. In advanced countries, they experienced remarkable growth based on reliability technology in materials&parts industry as well as high-tech industry. It has become a symbol of national competitiveness and created a higher value added. This paper is taking on effectively developing ways to deploy IEC 60300 dependability management system and the base technology that are needed to improve competitiveness of industries in Korea.

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The Successful Factors of Ecotourism with Destination Competitiveness (경쟁전략의 관점에서 생태관광지 성공 요인)

  • Jeong, Ha-Young;Jang, Eunmie;Park, Duk-Byeong
    • Journal of Agricultural Extension & Community Development
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    • v.29 no.1
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    • pp.33-49
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    • 2022
  • The competitive strategy perspective is one of the important approaches to develop ecotourism sites. It increases the residents' profits and overcomes the instability of the supply in the marketability. The study aims to explore the ecotourism successful factors based on competitiveness strategies. We found seven key success factors of the competitive strategy approach in the ecotourism industry as the guarantee of sustainable ecotourism as follows: infrastructure, operation management, product/technical development, human resources, service system and cultivation of tourists' understanding and behavior, marketing activities, and local resources. Conclusions and practical implications for successful factors of ecotourism are presented according to the result of the in-depth interview and focus group interview with ecotourism experts.

A Study of IT competitiveness of SMEs by Cloud Services (클라우드 성공참조모델 발굴을 통한 중소기업 IT경쟁력 강화 연구)

  • Choi, Sung
    • Journal of Digital Convergence
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    • v.11 no.3
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    • pp.59-71
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    • 2013
  • Cloud service (Amazon Web Services, etc.) to take advantage of the growing global competitiveness of small and medium companies with online services (eg Zynga, paprika wrap) are strenthening the growing global competitiveness by taking advantage of cloud utilization, and financial market analysis services by cloud use have appeared, but the domestic company's cloud still staying in the low-level. SMEs in Korea IT infrastructure needs as well as commercial services such as simulation, test environment configuration, to perform tasks that require a step-by-step in the product development process, which requires different IT Infrastructure Outsourcing workforce commitment, according to the rapid changes in the size of the organization's efficient IT infrastructure such as cloud services because of the lack of capacity to respond to a sudden demand for IT measures required.

Corporate strategy for competitiveness of textile products (섬유제품의 경쟁력 제고를 위한 기업의 전략방안)

  • 강병서
    • Korean Management Science Review
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    • v.12 no.2
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    • pp.1-14
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    • 1995
  • Recently Korean textile industry has been in the phase that requires its strategy change from the less-develped country style of the labor-intensive products to the developed country style of the technology-intensive products. It needs to make more efforts to develop the value-added products to meet the customer's various needs. In addition, development of technology, equipment, and design is required to implement its corporate strategy successfully. Although Korean textile companies have currently kept skillful labor and advanced equipments, they are losing their share in the international textile markets. This is mainly because corporate management has not been involved with efficient strategy. Strategy is an adoption of a company to environment by its corporate members, thus leading to the requirement of coordination of the main functions such as manufacturing and marketing. In fact, the coordination of the two departments toward reaching the corporate goal is not easy since the two are interested in different areas, respectively. Manufacturing people show their interests in production capacity, equipment layout, process technology, quality, purchasing, and labor while marketing people, target customer, product mix, advertisement, product specification, and customer service. For this reason, conflicts sometimes happen between the two departments. There are, however, many area that need a horizontal cooperation, for instance, in layout, process technology, product mix, and potential demand. Therefore, reciprocal coordination is necessary for achieving the firm's common objectives. This study was concerned with determining the factors that enhance the competitiveness of textile firms so that they could reach the common goal of the two departments with a horizontal collaboration.

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Construction of Production System for The Automotive Components at Press processes (자동차 부품 프레스공정의 생산시스템 구축)

  • Shon, Jae-yul
    • Journal of the Korean Society of Manufacturing Process Engineers
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    • v.8 no.3
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    • pp.54-61
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    • 2009
  • General manufacturing process of the manufacturing time and manufacturing process problems have a problem. In the past, in the manufacturing process the data by hand has been. Therefore, the production performance management information, and materials input, output information, equipment information of the failure of the management problems emerged. Through this research, improvements in real-time production information to collect distribution and overall productivity will increase the efficiency of the system. the production process to improve the quality of management, efficient production methods are presented. is a stable quality control. POP system The new building should be. This is the executive or administrative decisions support. It increases productivity, efficiency, and reduce production costs, increase product reliability. This will increase the company's reputation. This increases the competitiveness of enterprises. POP system toward the future with the new destroyer to prepare for our company. Collectively POP system build this research improves the reliability of the product. Improves the quality of customer service. The expansion of product sales is. increase the competitiveness of enterprises. companies should prepare for the future of the business.

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A Study on the Repurchase Intention of Customers in the Foreign Direct Sales Internet Shopping Mall - Focused on the Japanese Customers - (해외직판 인터넷 쇼핑몰에서 소비자의 재구매 의도에 관한 연구 - 일본 소비자를 중심으로-)

  • Park, Suk-Joon;Hwang, K.T.
    • Journal of Digital Convergence
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    • v.14 no.6
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    • pp.199-218
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    • 2016
  • The purpose of this study is to investigate the determinants of consumer's repurchase intention in the foreign direct sales shopping malls, focusing on the Japanese customers. Research model of the study is composed of seven independent variables (price competitiveness, product diversity, reputation, country-of-origin image, ease of use, delivery service, after service), a mediating variable (trust) and a dependent variable (repurchase intention). The results of this study show that trust is an important factor affecting the repurchase intention of customers. Customers' trust is affected by the reputation, country-of-origin image, ease of use, delivery service, after service. However, price competitiveness and product diversity, which are hypothesized to affect the trust, are not statistically significant. This study will provide a basis for future research on the foreign direct sales area. In addition, it will provide practical information useful in launching and/or operating the foreign direct sales malls.

IT Service Strategy for e-R&D (연구개발 분야의 IT 서비스 전략: e-R&D를 중심으로)

  • Lee, Joosung;Jang, Insu
    • Journal of Service Research and Studies
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    • v.2 no.2
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    • pp.1-21
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    • 2012
  • e-R&D means conducting research and development with network or computer software in cyber space. Given the rapid technology paradigm shift and diversified customer needs, companies face the problem of new product and service innovation. This paper introduces the strategic view for e-R&D status, case examples, and e-R&D service. We state e-R&D adoption stages for strengthening the industry competitiveness and IT service utilization.

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