• Title/Summary/Keyword: Preference Degree

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A Study on the Relationship between the Apartment Interior Image Preference ana Personality Types. (아파트 실내 이미지 선호와 성격유형과의 상관성에 관한 연구)

  • 이종희
    • Archives of design research
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    • v.16 no.1
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    • pp.229-240
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    • 2003
  • This study, planed as an idea to promote the degree of the qualitative satisfaction on the residential space and to correspond effectively with the several and characteristic needs, is a try to overcome the limitation which is not to construct with the several plane-plans but the common designs on an apartment, unlike to an individual residence, should be designed for the unidentified persons. For this purpose, 1 set 360 mother group to investigate how to change their degree of the interior-image preference through their Personality Types by the apartment interior image pattern, verified by the pre-study on the real-resident's degree of preference corresponding with MBTI(Myers-Briggs Type Indicator), a Personality Types investigation. This result, leading us to be able to predict the resident's needs of the interior image aspects following the preference of the several products and to be able to supply the products, is being thought to contribute to promote the degree of satisfaction of the resident.

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A Comparative Study on the Perception, Preference and Usage of Korean Festival Foods among Women by Age in Busan (부산지역 성인여성의 연령별 세시음식에 대한 인식, 선호도 및 이용실태)

  • Lee, Jeong-Sook
    • Journal of the Korean Dietetic Association
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    • v.19 no.4
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    • pp.356-372
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    • 2013
  • This study was carried out to investigate the perception, preference and usage of Korean festival foods of women according to age in Busan. The survey was conducted from October 15, 2012 to November 30, 2012 using questionnaires and the data were analyzed with the SPSS program. In general, younger women (20~30 years old) had a lower interest in Korean festival foods than slightly older women (40~50 years old). Most of women over 40 years of age prepared Korean festival foods at home, but many who were in their 20's (45.9%) and 30's (41.1%) obtained their foods from family and relatives. Overall, 62.5% of the subjects wanted to inherit Korean festival food from family and relatives. The dissemination of information and recipes of Korean festival foods were needed for succeeding to Korean festival foods. The taste score was significantly lower for women in their 20's compared to those over 40. Women under 40 reported a lower ease of cooking compared to women over 50. Tangguk (4.93) on Seollal showed the highest perception degree in the order of Namul (4.91), Tteokguk (4.90), and Sikhye (4.90). Jeon, Yaksik, Sikhye, and Gangjeong were the most highly preferred in every group. The preference degree of Pajeon was significantly higher in women under 40 than in those over 60. Tteokguk and Tangguk were more highly preferred in women in their 30's and 40's compared to the other groups. There was a significant positive correlation between preference for festival food and education level, degree of knowledge, degree of interest, will for inheritance, and will for learning (P<0.01). In conclusion, festival foods rich in local tradition should be developed, publicized and used to educate others. The simplification of cooking methods and the development of processed foods are needed to pass on the traditional food culture of Busan.

Multi-Criteria Decision Making Procedure under Incompletely Identified Preference Information

  • Ahn, Byeong-Seok;Kim, Jae-Kyeong;Kim, Soung-Hie
    • Journal of the Korean Operations Research and Management Science Society
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    • v.23 no.3
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    • pp.63-73
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    • 1998
  • The paper deals with interactive multiple criteria decision making procedure when decision maker (DM) specifies her or his preference in incomplete ways. Usually DM is willing or able to provide only incomplete information, because of time pressure and lack of knowledge or data. Under incomplete information on utility and attribute weight, the pairwise dominance checks result in strict or weak dominance values. Considering only strict dominance values sometimes fails to Prioritize alternatives because of fuzziness of preference information. Further there exists some information loss useful if used, otherwise. In this paper, we consider the outranking concept which implies the willingness of DM's taking some risk under the least favorable situation because she has enough reasons to admit the results. By comparing the magnitude of net preference degree of alternatives which is defined by difference between outrankings and outranked degree of each alternative, we can prioritize alternatives.

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A Study on the Family Life Participation of the Secondary Students and Related Variables -Focusing on Comparisons of Male and Female- (중.고등학생의 가정생활 참여도 및 관련변인에 관한 연구 -남.여학생 비교를 중심으로-)

  • 최동숙
    • Journal of Korean Home Economics Education Association
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    • v.8 no.2
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    • pp.15-28
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    • 1996
  • The purpose of this study is to investigate the family life participation and to analysis its related variables focusing on comparisons of male and female in the secondary students. The questonaire included school environmental variables, family environmental variables, the preference degree of Home Economics, sex role attitudes and the family life participation. The participants were 600 middle and high school students but the final data used on this study were 559. For the statistical analysis of this study, fequency, mean, Cronbach’s ${\alpha}$ coefficient, one way ANOVA, t-test and multiple regression were calculated. The results of this study were summarized as follows;1) The degree of family life participation was a little higher than middle level. While the highest participation degree was family activities participation, the participation degree of household work, communication and decision-making, leisure activities were low. 2) The variables that influence on the family life participation were the level of living and preference degree of Home Economics for both male and female.

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Analysis on the Degree of Preference and Participation in Leisure Sports : PPA Based on Priorities for Financial Investment (정책투자우선순위 도출을 위한 레저스포츠 선호도와 참여도 분석)

  • Kim, Kyong-Sik;Koo, Kyong-Ja;Jin, Eun-Hee
    • The Journal of the Korea Contents Association
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    • v.9 no.11
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    • pp.407-415
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    • 2009
  • In this research, to identify the degree of preference and participation in leisure sports, over 19-year-old adults living in the capital region were collected as subjects, and among them, 250 persons were chosen by purposive sampling method. Using SPSSWIN 16.0, I analyzed the collected data by reliability analysis, paired sample t-test, PPA(preference performance analysis) method. The conclusion is the following. First, the first quadrant showed wind surfing, skins-cuba, water-ski, and yacht, and as a result of this, it is necessary to improve the degree of participation in this field, the second quadrant showed golf, racketball snow board, ski, fishing, and climbing, and these field need to specific attention to maintain continuous attention, for they have a great deal of attendance, the third quadrant, showed water sleigh, cart, balloon, sky-diving, orienteering, hang gliding, model plane, and survival game. As the degree of preference and participation in these sports is low, it is recommended that more effort should be made for these sports. Finally, in the forth quadrant, there are tracking, mountain bike, inline skates, rafting, and cycling. As it's the participation is high, while that of preference is low, it is important to maintain the policy of the participation in leisure sports. Sencondly, the degree of preference and participation in leisure sport activicties acording to socio demographic characteristics differentiate.

A Survey on Availability of Wild Vegetables (야생 나물의 이용실태조사)

  • 황은희
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.20 no.5
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    • pp.440-446
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    • 1991
  • A survey on the availability of wild vegetables was investigated using questionaire of 421 women. It includes the number of known vegetables and using, eating site, using status, taste and estimated components. The well known vegetables were 24 kinds and the half of the respondents knew 16 kind of vegetables. Age was statistically correlated with knowing degree, obtaining method of wild vegetables. Education level was correlated with knowing and using degree, obtaining method, preference and expectation of using wild vegetables. Resident area also correlated with using degree, obtaining method, preference and taste of wild vegetables. The age and using degree, preference and preference and expectation, the resident area and knowing degree of wild vegetables were not correlated.

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Comparison of Sodium Reduction Practice and Estimated Sodium Intake by Salty Food Preference on Employees and Customers of Sodium Reduction Restaurant in Daegu, Korea (대구시 나트륨 줄이기 실천음식점 종사자와 고객의 짠 음식 선호도에 따른 나트륨 저감화 실천도 및 나트륨 추정섭취량 비교)

  • Lee, Su-Jin;Kim, Keon-Yeop;Lee, Yeon-Kyung
    • Korean Journal of Community Nutrition
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    • v.27 no.1
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    • pp.27-35
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    • 2022
  • Objectives: The purposes of this study were to compare the degree of sodium reduction practice and estimate sodium intake by salty food preference. Methods: Sodium reduction practices, salty food preferences and estimated sodium intake were surveyed for restaurant owners (n = 80), employees (n = 82) and customers (n = 727) at the restaurants participating in the sodium reduction project in Daegu, Korea. Estimated sodium intake was performed by examining sex, age, body mass index (BMI), salty eating habit and dietary behaviors. Results: The degree of sodium reduction practice was significantly higher in salinity meter use (P < 0.001), low salt seasonings (P < 0.001) and efforts to make the foods as bland as possible overall (P < 0.001) in the restaurants participating in sodium reduction project than in homes (P < 0.001). The degree of sodium reduction practice appeared lower in the high salty food preference group than in the low-preference group in such items as efforts to make the foods as bland as possible overall (P < 0.05) and washing the salty taste and then cooking (P < 0.05). The high-preference group showed high-salt dietary behavior, including eating all the soup until nothing was left (P < 0.05) more than the low-preference group, but low-salt dietary behavior included checking the sodium content in processed foods (P < 0 .0 5) less than the low-preference group. The high-preference group was higher in the soup and stew intake frequency than the low-preference group (P < 0.05) and much lower in nuts (P < 0.05) and fruits (P < 0.05) intake frequency. The high-preference group had a higher salty eating habit (P < 0.05), salty taste assessment (P < 0.05) and estimated sodium intake (P < 0.05) than the low-preference group. Conclusions: The present study showed that the salty food preference was strongly associated with lower sodium reduction practice and higher estimated sodium intake.

Inverse Effects of Information: The Influence of Personality Congruence on Preference for High Technology Products

  • Sohn, Yong Seok;Kim, Sung Eun
    • Asia Marketing Journal
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    • v.14 no.4
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    • pp.167-188
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    • 2013
  • In today's society with its emphasis on unlimited information access, control of available information about high-technology products is often vital to their success. When a product is released, consumers may initially be attracted through information about its remarkable internal and external features. They may also perceive a degree of congruence between their own personalities and the product image as more information becomes available over time. Consumers' changing impressions of the product may influence personality congruence negatively or positively. These changes and their effects on preference for high-technology products are the focus of this paper. A survey was given to a sample of 206 students at K University to investigate the degree to which consumer behavior can be influenced by personality congruence. The need for clear and definite product knowledge in this process and the effect of product information on preference were also investigated. Three analyses were conducted. The results of Analysis 1 showed the influence of personality congruence on preference for high-technology products. Judgments about personality congruence were based on non-compensatory rather than compensatory information processing. The respondents considered certain aspects of a product's personality rather than the product as a whole when making preference decisions. The results of Analysis 2 indicated that when less information was available about a product, consumers who perceived high personality congruence with the product tended to have higher preference for it compared to those who perceived low personality congruence with the product. On the other hand, when consumers were given more information, no difference was observed in the impact of personality on preference between perceived high and low personality congruence. Lastly, the results of Analysis 3 showed that when consumers with high need for closure (NFC) perceived high congruence between their own personalities and a product, objective information regarding the product was not used in decision-making: instead, judgments about the product were based on perceived personality congruence. On the other hand, high-NFC consumers who perceived low personality congruence between themselves and the product tended to require more information about the product in order to give it a positive evaluation. In contrast, low-NFC consumers who perceived high personality congruence felt comfortable with large amounts of information. For low-NFC consumers who perceived low congruence, the level of information had no influence on preference.

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The Image Evaluation and the Preference of Tailored Jacket According to the Body Type and the Degree of Satisfaction with the Body - Focused on the Length of Jacket - (체형과 신체만족도에 따른 테일러드 재킷의 이미지 평가 및 선호도 - 재킷길이를 중심으로 -)

  • Ryoo, Sook-Hee;Park, Jong-Hee
    • Fashion & Textile Research Journal
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    • v.7 no.2
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    • pp.211-217
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    • 2005
  • The purpose of this study is to analyze the image evaluation and the preference of tailored jacket focused on the variation of the length according to the body type and the degree of satisfaction with the body of middle-aged women. For this study, twenty seven different types of tailored jacket were designed with some variation of their silhouette, the length and the collar's figure on three hundred and twenty three middle-aged women ranging from 35 to 50 years old. There was a significant difference in the image evaluation and the preference of tailored jacket according to the body type of middle-aged women. The women of the body type I evaluated that tailored jackets of the long length were more attractive, graceful, and active, soft and preferred the style, and the women of the body type II and III, them of the middle length. The women of the body type I evaluated that tailored jackets of the short length were more attractive, graceful, active, soft and preferred the style. Also there was a meaningful difference in the image evaluation and the preference of tailored jacket according to the degree of satisfaction with their bodies. As satisfied with their face size, they thought tailored jackets of the long length were more attractive, graceful and active, soft and they preferred the style. As satisfied with the girth of the hip, they evaluated the short/long tailored jackets were more attractive, graceful and active, soft and they preferred the style. As satisfied with their height they valued the long tailored jacket was more attractive, graceful and active, soft and they preferred the style.

Impacts of Familiarity on Preference, Perceived Risks, and Tourist Activities (친숙도가 선호도, 위험지각, 관광활동에 미치는 영향)

  • Qu, Xiao-Long;Kim, Hyoung-Gon;Lee, Soo-Jin
    • The Journal of the Korea Contents Association
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    • v.10 no.10
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    • pp.378-388
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    • 2010
  • This study examines Korean tourists visiting China as to their perceived familiarity, and its impacts on the degree of preference toward China as a tourism destination, perceived risk, and the preferred tourist activities. A survey was conducted to the Korean tourists departing to China at the In-Cheon international airport, which results in collecting 305 usable questionnaires. The results show that the perceived familiarity toward China positively affects the degree of preference to China as a tourism destination. As to the impacts of familarity on the perceived risks, the results reveal that the degree of familarity is negatively associated with several risk perceptions. Lastly, the degree of perceived familiarity is positively related to the one type of preferred tourist activity, visiting nature historical sites. The results of this study support the role of familiarity as a significant factor in understanding other tourist perceptions.