An Empirical Study on the Effects of Alliance Strategy and National Culture Characteristics on Alliance Performance (제휴기업의 국가문화특성이 제휴 성과에 미치는 영향에 대한 실증분석)
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- Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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- v.8 no.6
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- pp.121-130
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- 2018