• Title/Summary/Keyword: Policy Experiment

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Analysis of Defection Customer Using Customer Segmentation on Bank -Focusing on Personal Deposit- (은행고객 세분화를 통한 이탈고객 관리분석 -가계성 예금을 중심으로-)

  • 이건창;권순재;신경식
    • Journal of Intelligence and Information Systems
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    • v.7 no.1
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    • pp.177-197
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    • 2001
  • This paper is aimed at proposing a data mining-driven analysis to manage the customer defection rate in the bank. After 1997 IMF crisis, Korean banks were suffering from hard-pressed restructuring. At the heart of such restructuring effects, there was the need to manage the customer more effectively than ever. So far, many banks in Korea used to a poor management of customers without any highly-skillful techniques. In line with this argument, we propose several data mining techniques to determine more effective technique far managing customer deflection. We applied three data mining techniques such as logit model, neural network, and C5.0. Experiment data were collected from personal deposit account data of a specific bank in Korea. After experiments, we found that C5.0 showed more robust performance compared to other two techniques. On the basis of those experiment results, we proposed customer defection management policy.

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A Study on the Risk of Traffic Accidents using Smart Devices while Walking (보행중 스마트기기 사용에 따른 교통사고 위험성 연구)

  • Yoo, Soonduck;Kang, Soochul
    • Journal of the Korean Society of Safety
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    • v.32 no.3
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    • pp.74-82
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    • 2017
  • This study was conducted to test the impacts of distractions caused by smartphones on pedestrians whilst walking alongside or across vehicular traffic in a high-density urban zone in South Korea. Through this study, we propose objective evidence for a link between the risk of traffic accidents and distractions from smartphones for pedestrians because of less likely notice activities surrounding road along their walking. This means that smartphones usage may cause inattentional blindness even during a simple activity that should require few cognitive resources. We conducted an experiment comparing pedestrian behavioral patterns of walking with smartphone distractions (such as listening to music with earphones or sending text messages) and normal walking without any distractions. In the experiment, participants walked along a pedestrian path prescribed by researchers and were observed at 8 points which were as follows: two observation points through which participants were instructed to listen to music whilst walking, two points where participants were instructed to send text messages, and four points through which participants were instructed not to use a smartphone at all. According to pedestrian behavior analysis, there is a trend for attention to be distributed amongst whatever other activities pedestrians are doing whilst walking. Therefore, this study proposes that pedestrians walking with such distractions are at a higher risk of traffic accidents compared to those who walk without such distractions. Thus, we advise for the South Korean government to consider ways to traffic policy that will enhance traffic safety for pedestrians.

Evaluation of the Convergence Efficacy of Cosmetic Products Containing Pleurotus eringii Extracts (Pleurotus eringii 추출물을 함유한 화장품의 복합효능 평가)

  • Kwon, Hye-Jin
    • Journal of Digital Convergence
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    • v.15 no.6
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    • pp.545-550
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    • 2017
  • This study conducted an experiment to develop new raw ingredients for natural cosmetics by evaluating the efficacy of cosmetic products containing the extracts of Pleurotus eringii mushrooms grown without agricultural chemicals. To this end, purchased were Pleurotus eringii mushrooms grown without agricultural chemicals in South Gyeongsang province, South Korea in 2016; extraction was conductedwith 80% EeOH at room temperature after dry ing them. The study identified the excellent efficacy of the extracts after evaluating the antioxidant activity using the DPPH assay and ROS assay. According to the evaluation of he categories of moisture, oil, pH and pigment after the application of a cream-type facial mask pack containing 5% of the extracts, there were significant differences in the categories of moisture and oil on the T-zone area, and no statistically significant differences in the categories of oil change on the U-zone, pH and pigment. However as the extracts of Pleurotus eringii mushrooms had excellent efficacy in all categories compared to the control group, the efficacy of the extracts as a cosmetic raw ingredient could be identified. It is expected that this study may further contribute to developing more advanced raw ingredients, given the extract and cultivation conditions by concentration.

Asymmetric evaluation on domain of risk and return for counterfeit products under different self-construal (위험과 수익의 도메인에서 상이한 자아추론이 모조품의 비대칭적 평가에 미치는 영향)

  • Min, Dongwon
    • Journal of Digital Convergence
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    • v.15 no.10
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    • pp.193-199
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    • 2017
  • The objective of this research is to investigate how consumers react differently to financial and social risk/return, referred to as an 'asymmetric effect'. A lab-based experiment using a counterfeit but real-branded product examined the robustness of the statement that priming the interdependent versus independent self can result in differences in financial and social risk taking behavior in the context of counterfeit product purchase choice. Three hundred fifty-eight participants took part in the experiment. They were primed with different self-construal and evaluated purchase intention to the counterfeit product. As predicted, when evaluate in the context of loss claim of counterfeit product, risks were more activated, however, there was an asymmetric effect that self-construal priming had on financial and social risks. Interdependence primed participants were more likely to take a financial risk thus perform more purchase intention of counterfeit product and less likely to take a social risk than their independence primed counterparts, which led to lower purchase intention. The results of this research shed light on the various directions of future studies on the responses toward counterfeit product.

IC-CARD TYPE ELECTRONIC MONEY AND IMPROVEMENT POLICY (IC카드헝 전자화폐 도입방안의 문제점과 개선책)

  • 박근수
    • The Journal of Information Technology
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    • v.3 no.1
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    • pp.73-88
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    • 2000
  • Dramatic changes are beginning to occur in plastic card technologies today in the fields of banking, health care, id-cards and more. Advanced card technologies such as IC-card are playing an increasingly important role in new and innovation system. The merit of IC-card are more capacity, more secure, more reliable, quick and easy to update, secure offline processing, enabling technology etc than magnetic stripe card. And so many countries began using experiment of IC- card and our country began October 13 in Cheju island. Then there are three types using-experiment (K-cash, VISA-cash, MONDEX) in Korea. There are some problems such as standards, widely using, high cost, double investment etc. I think that important things in IC-card using is an international- standardizations and issuing corporation.

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Localization using Ego Motion based on Fisheye Warping Image (어안 워핑 이미지 기반의 Ego motion을 이용한 위치 인식 알고리즘)

  • Choi, Yun Won;Choi, Kyung Sik;Choi, Jeong Won;Lee, Suk Gyu
    • Journal of Institute of Control, Robotics and Systems
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    • v.20 no.1
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    • pp.70-77
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    • 2014
  • This paper proposes a novel localization algorithm based on ego-motion which used Lucas-Kanade Optical Flow and warping image obtained through fish-eye lenses mounted on the robots. The omnidirectional image sensor is a desirable sensor for real-time view-based recognition of a robot because the all information around the robot can be obtained simultaneously. The preprocessing (distortion correction, image merge, etc.) of the omnidirectional image which obtained by camera using reflect in mirror or by connection of multiple camera images is essential because it is difficult to obtain information from the original image. The core of the proposed algorithm may be summarized as follows: First, we capture instantaneous $360^{\circ}$ panoramic images around a robot through fish-eye lenses which are mounted in the bottom direction. Second, we extract motion vectors using Lucas-Kanade Optical Flow in preprocessed image. Third, we estimate the robot position and angle using ego-motion method which used direction of vector and vanishing point obtained by RANSAC. We confirmed the reliability of localization algorithm using ego-motion based on fisheye warping image through comparison between results (position and angle) of the experiment obtained using the proposed algorithm and results of the experiment measured from Global Vision Localization System.

An Integrated Epidemiological and Economic Analysis of Vaccination against Highly Pathogenic Porcine Reproductive and Respiratory Syndrome (PRRS) in Thua Thien Hue Province, Vietnam

  • Zhang, Haifeng;Kono, Hiroichi;Kubota, Satoko
    • Asian-Australasian Journal of Animal Sciences
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    • v.27 no.10
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    • pp.1499-1512
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    • 2014
  • The purposes of this study are to assess pig farmers' preference for highly pathogenic porcine reproductive and respiratory syndrome (PRRS) vaccine, and estimate the cost and benefit of PRRS vaccination in Vietnam. This study employed an integrated epidemiological and economic analysis which combined susceptible-infectious-recovered (SIR) model, choice experiment (CE) and cost-benefit analysis (CBA) together. The result of SIR model showed the basic reproduction number ($R_0$) of PRRS transmission in this study is 1.3, consequently, the optimal vaccination percentage is 26%. The results of CE in this study indicate that Vietnam pig farmers are showing a high preference for the PRRS vaccine. However, their mean willingness to pay is lower than the potential cost of PRRS vaccine. It can be considered to be one of the reasons that the PRRS vaccination ratio is still low in Vietnam. The results of CBA specified from the whole society's point of view (Social perspective), the benefits of PRRS vaccination are 2.3 to 4.5 times larger than the costs. To support policy making for increasing the PRRS vaccination proportion, this study indicates two ways to increase the vaccination proportion: i) decrease vaccine price by providing a subsidy, ii) provide compensation of culling only for PRRS vaccinated pigs.

The Design and Implementation of a Cleaning Algorithm using NAND-Type Flash Memory (NAND-플래시 메모리를 이용한 클리닝 알고리즘의 구현 및 설계)

  • Koo, Yong-Wan;Han, Dae-Man
    • Journal of Internet Computing and Services
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    • v.7 no.6
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    • pp.105-112
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    • 2006
  • This paper be composed to file system by making a new i_node structure which can decrease Write frequency because this's can improved the file system efficiency if reduced Write operation frequency of flash memory in respect of file system, i-node is designed to realize Cleaning policy of data in order to perform Write operation. This paper suggest Cleaning Algorithm for Write operation through a new i_node structure. In addition, this paper have mode the oldest data cleaned and the most recent data maintained longest as a result of experiment that the recent applied program and data tend to be implemented again through the concept of regional and time space which appears automatically when applied program is implemented. Through experiment and realization of the Flash file system, this paper proved the efficiency of NAND-type flash file system which is required in on Embedded system.

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Lip Reading Method Using CNN for Utterance Period Detection (발화구간 검출을 위해 학습된 CNN 기반 입 모양 인식 방법)

  • Kim, Yong-Ki;Lim, Jong Gwan;Kim, Mi-Hye
    • Journal of Digital Convergence
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    • v.14 no.8
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    • pp.233-243
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    • 2016
  • Due to speech recognition problems in noisy environment, Audio Visual Speech Recognition (AVSR) system, which combines speech information and visual information, has been proposed since the mid-1990s,. and lip reading have played significant role in the AVSR System. This study aims to enhance recognition rate of utterance word using only lip shape detection for efficient AVSR system. After preprocessing for lip region detection, Convolution Neural Network (CNN) techniques are applied for utterance period detection and lip shape feature vector extraction, and Hidden Markov Models (HMMs) are then used for the recognition. As a result, the utterance period detection results show 91% of success rates, which are higher performance than general threshold methods. In the lip reading recognition, while user-dependent experiment records 88.5%, user-independent experiment shows 80.2% of recognition rates, which are improved results compared to the previous studies.

Assessment of Economic Value of Sangkwan Multi-Purpose Reservoir (II): Benefits of Recreational Water (상관 다기능 저류지 조성의 경제적 편익 평가(II): 레크리에이션용수 공급편익을 중심으로)

  • Lee, Joo-Suk;Ryu, Moon-Hyun;Yoo, Seung-Hoon
    • Journal of Korea Water Resources Association
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    • v.46 no.10
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    • pp.997-1004
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    • 2013
  • There is imminent need to find a way to measure the recreational benefits of water so that appropriate actions can be taken to make a multi-purpose reservoir. Therefore, this study attempts to apply a choice experiment to quantifying the recreational benefits of a multi-purpose reservoir, using a specific case study of Sangkwan multi-purpose reservoir. We consider the trade-offs between price and attributes of recreational attributes for selecting a preferred alternative and derive the marginal willingness to pay (MWTP) estimate for each attribute. The results show that the MWTP for providing additional 10,000 ton of water is estimated to be 3 won per household per year. The MWTP for improving 1 level of water quality is computed to be 645.5 won per household per year. Moreover, the MWTP for providing recreation facilities is calculated to be 1,518.6 won per household per year. This study allows us to provide policy-makers with useful quantitative information that can reduce uncertainty in the decision-making process related to a multi-purpose reservoir construction projects.