• Korean Institute of Interior Design Journal
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• v.17 no.1
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• pp.50-59
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• 2008

The study aims to establish the systematic residential satisfaction index which reflected perception of high rise residents are demand on the Apartment housing. Apartment house is developed to reduce the housing shortage caused by urbanism after industrialization in Korea. It has increased constantly since the 1970s and has become the most common residential type of Korean city dwellers. It shows Korean dwelling pattern and culture. Furthermore, it can be an index of private wealth. The main purpose of the thesis is the highlight on systematic planning process for actual users' needs. In other words, city planners are eager to reflect each individual preference when he/she designs a house. More practical and accurate research in user's satisfaction of housing can be helpful to overcome limitations of city planner's personal preference which can't provide certain evidences. First, the study has carried out the survey of importance of design elements which were selected on the basis of the results of the POE, Residential Quality, Quality Of Life which were carried out for the same subject. Then, the data were analyzed by SPSS 12+ program package in terms of frequency, factor analysis and reliability analysis. The results reveals that the Residential Satisfaction Index of Apartment housing are consisted of 8 factors which had been sorted out in factor analysis which can be interpreted to be closely related to the Physical, Social psychological and General environment.

• Journal of the Korean Institute of Landscape Architecture
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• v.20 no.4
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• pp.26-38
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• 1993

The purpose of this study was to suggest objective basic data for landscape research which cotained interdiciplinary approach between ecological and psychophysical method. For this, the naturalness and preference in greenary space, spatial image structure of physical elements have been analyzed by correlation coefficient and factor analysis algorithm. The results are as follows; 1. The relation between the estimation of naturalness and the preference in natural forest was deeply correlated. And the estimation of naturalness was higher than the estimation of DGN(Degree of Green Naturality). 2. The estimation of naturalnesss was decided by the physical features of forest and was different from the DGN. 3. Factors covering the spatial image of the forests have been found to be the 'overall evaluation', 'ability', 'naturalness' and 'idiosyncracy'. By using the control method for the number of factors, T.V. has been obtained as 61.68%. 4. The factors of the 'overall evauation', 'naturalness' were found to be the main factors determining the visual preference of greenary space.

• Journal of Korean Society of Transportation
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• v.28 no.3
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• pp.99-107
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• 2010

Analyzing mode choice among transportation demand estimate procedures is complicated and understanding characteristics of travelers is also difficult. Generally, it is well known that traveler choose mode considering psychometric factors and characteristic besides socio-demographic indicators. Accordingly, many researches has investigated on methodology that can be applied in mode choice to reflect psychometric factor or specific preference. Latent Class Analysis among various studies is recognized as the theoretically potential approach. This study focuses on class segmented using latent class cluster to analyze impact that included psychometric factors and characteristics on mode choice. It also provides evidence that mode choice model for each class and mode choice model not considering latent class are different. This study based on citizen's stated preference and revealed preference on a new transit on the Han river shows that latent class cluster analysis is the potential approach considering latent preference.

• Science of Emotion and Sensibility
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• v.22 no.2
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• pp.17-28
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• 2019

The touchscreen device is now commonly found in the form of mobile phones, tablet PCs, and other devices. Varied physical and visual experiences can be experienced through touchscreens. This study intended to explore how the physical and visual experiences provided by the touchscreen would affect people through their existing associations of behavior-attitude. Previous studies have found that certain behaviors affect attitudes. In particular, the approach-avoidance behavior has been noted to influence both social and personal attitudes. It was thus deemed necessary to ascertain the approach-avoidance effect exerted by touchscreens on the attitudes of users as the technology is widely used today. Experiment 1 provided an approach-avoidance experience via a touchscreen and demonstrated that touchscreen-based approach-avoidance dragging behavior on the touchscreen can affect a user's preference and purchase intent. It was found that a product that had been approached showed both higher preference and higher purchase intent than a product that had been avoided. Experiment 2 investigated whether a similar effect would occur when only the visual experience of approach-avoidance was provided. The outcome proved that products that had been visually approached had higher scores than products that had been avoided, both in terms of preference and purchase intent. The movement of the arm on the touchscreen (Experiment 1) and the visual perception of the approach-avoidance experience (Experiment 2) were both shown to influence participants' attitudes toward products. The results of this study suggest that the behavior and perception of users may be an important factor in designing touchscreen interfaces for online shopping.

• Child Health Nursing Research
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• v.3 no.1
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• pp.62-70
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• 1997

The incidence of chemothrapy related among pediatric cancer patient was 90.1%. Adequate oral intake and nutrition have been shown to be important. These consideration prompted the decision to survey by means of a questionaire. The questionaire were included nausea-vomiting peak time, causing factor, coping method, education need, diet pattern change and food preference. Results are fellow 1. Almost(90.1%) pediatric cancer patient experienced nausea-vomiting during chemotherapy and required coping method or reducing method. 2 . The food preference form were Identified. Those were fluid form, cold and small amout and frequentry eating form. The patients preferred noodles, chickens, soap, juice. The results of the survey indicate that nasea-vomiting relief nursing intervention are required pediatric cancer patient received chemotherapy. Health care personnels recognize the pediatric cancer patient's diet pattern and encourage the nutritional counselling. The care of patient should be multidisciplinary team approach and the nurse occupies a key position with in this team, which includes the pediatrician, nutrionist.

• Journal of the Korean Society of Costume
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• v.32
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• pp.313-336
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• 1997

Nineteen stimulus photograghs varied in hue and color scheme of one clothing style of Korean dress worn by a female were used to investigate the effect of color color scheme and structure on impression formation for Korean dress. Subjects were 77 male and 86 female undergraduate and graduate students. The stimuli c9onsisted of two sets(cool and warm) of four similar color schemes two sets (cool and warm in Chima color) of five contrasting color schemes and one extra stimulus triad 3 hue base. Structures were de-fined by color schemes of Kit.Korum toward the color schemes of Jokori and Chima. Stimu-lus photogragh selected from Korean dress fashion magazines was managed and varied in hues and color schemes to Kit Korum Jokori and Chima according to Korean Standard Color through scanning and Adobe photoshop 3.0 program and then pictured through slide printer(HR-6000). Each subject assessed 19 stimulus color photographs with incorporated 7 point semantic differential response scale. The data were analyzed by frequency mean factor analysis t-test ANOVA and Scheffe test. Results indicate impression ofrmations are af-fected by clothing cues. 1) Four factors emerged to account for dimensional structure of impressions of female features on Korean dress. These four factors were titled as(1) preference.evaluation (2) individuality.attention (3) youth and (4) friendshio. The preference.evaluation factor was the largest including eleven adjectives and accounting for 29.62% of the variances. 2) Almost every clothing cue(color, color scheme, structure) had some effects on im-pressions formed But the color of Chima did not form the effects on impression of prefer-ence.evaluation factor. The effect of related color scheme was the most influential clothing cue on impressions of preference.evalation factor and friendship factor whereas the ef-fect of contrasting color scheme was the most influential clothing cue on impressions of indi-viduality.attention factor and youth factor. The effect of cool color of Chima was the most influential clothing cue on impression of indi-viduality.attention factor whereas the effect of warm color of Chima was the most influen-tial clothing cue on impressions of youth factor and friendship factor. The effect of Jokori/Chima.Kit.Korum structure was the most influential clothing cue on impressions of pref-erence.evaluation factor and youth factor whereas the effect of Kit.Korum/Jokori.Chima structure was the most influential clothing cue on impressions of individuality.attention factor and friendship factor. 3) The interaction effects were appeared among clothing cues. Significant interaction effects between color schemes(similar and contrasting) and colors of Chima(cool and warm were appeared on impressions of prefer-ence.evaluation factor imdividuality.atten-tion factor and friendship factor, Significant interaction effects between color schemes (similar and contrasting) and structures (Jokori.Chima.Kit.Korum; Jokori.Kit.Koru-m/Chima;Jokori/Chima.Kit.Korum;Kit.Korum/Jokori.Chima) were appeared on impressions of preference.evaluation factor youth factor and friendship factor. Signifi-cant interaction effects between colors(cool and warm) and structures were appeared on impressions of individuality.attention factor youth factor and friendship factor. Sighifi-cant interaction effects between colors(cool and warm) and structures were appeared on impressions of individuality.attention factor youth factor and friendship factor. Significant interaction effects among clothing cues(color color schemes and structures) were appeared on all impression factors. The friendship factor was the most friquently affected impression factor by interaction effects among clothing cues. In summary the clothing was used as nonverbal cues in the effect on impression for-mation of female dressed in Korean dress. it concluded that color schemes worked as cen-tral traits and colors of Chima and structures worked as peripheral traits in the formation of impression of the female clothed in Korean dress. hence organizing our impressions with respect to the parts of the Korean dress in re-lation to the whole holistic perceptual pro-cess Gestalt approach was used and supported.

• Journal of the Korean Institute of Landscape Architecture
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• v.26 no.2
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• pp.62-72
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• 1998

The purpose of this study is to suggest objective basic data for environmental resource planning through the evaluation of the visual quality by GIS. For this, Landscape information system have been made up of topographical and superficial information and landscape values of Cheju Island have been evaluated by using Grass 4.1, degree of visual preferences have been measured mainly by questionnaires and finally these data have been analyzed by using the correlation. Result of this study can be summarized as fellows, in the landscape value, remarkable views play a role as the dominant landscape information. Also, LCPs including various, successive view or a lot of visibility amount have high Landscape value. Therefore, it is important to management landscape which can preserve values of landscape elements through the creation of visibility area. In the visual preference, remarkable scenes play a part as a dominant factor. Also, LCPs including a wide field of vision or successive view have high visual preference. Therefore, it is proved that the visual preference is related to a field of vision and remarkable scenes. Finally, these data have been analyzed by using the regression, in order to verify the method. The result is that a R\sup 2\ is 0.715. It means that correlation is significant at the 0.01 level. In conclusion, the results of this study reveal that visual preference has been evaluated by aesthetic variables and landscape values have been evaluated by GIS. And visual preference and landscape values are closely correlated. In other words, it is possible to evaluate the aesthetic value by physical variable. The method of evaluationi is used in Cheju Island, and it will be possible to apply this method to other places. And this method can be applied to other places by special quality and landscape informatioin system, made up of landscape elements. Also, it will be possible to keep up management and applicatioin that is evaluated by GIS and computer program. Recently, there is a tendency tat visual and aesthetic approach, based on planners' experiences and intuitioin is gradually changed to the scientific approach, based on a objective data. Therefore, it is important that the measuring system is based on objective data which are concerned with a special quality of landscape. It is also significant that the environmental planning is based on a spatial image of physical environment and major landscape elements.

• Asian-Australasian Journal of Animal Sciences
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• v.31 no.5
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• pp.748-754
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• 2018

Objective: The preference evaluation of cattle is an important factor for estimation and improvement of the grazing amounts of newly introduced or bred grasses or cultivars in barn. This study was performed to assess the grazing behavior (the amount of grazing and/or the grazing speed) of cattle as indirect method using newly bred Brachiaria ruziziensis tetraploid strain 'OKI-1'(BR) hay as treatment group and Cloris gayana 'Callide' (CG) hay as control group. It also compared the feasibility of using behavioral differences between two groups as one criteria for evaluating preference by Japanese black cattle in barn. Methods: Three experiments were carried out using 12 growing Japanese Black cattle including 6 males and 6 females. In each experiment, the four Japanese Black cattle (2 males and 2 females) were placed in separated stall and allowed to graze BR and CG in manger that was separated into two portions for about 30 min. The position and behavior of the cattle were recorded, and weighed the residual of each gay at 15 and 30 minutes after experiment start. Results: The BR was superior to CG in chemical composition such as protein, fibers and non-fibrous carbohydrate. The cattle, over all, tended to prefer BR over CG in the first half 15 minutes in terms of the time spent and amount of grazing. Additionally, growing cattle exhibited neophilia for BR bred newly. Conclusion: These findings indicated the current approach could be applied for one of criteria to evaluate the preference of hay by Japanese black cattle under indoor housing environment.

• Journal of the Korean Society of Costume
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• v.52 no.5
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• pp.31-45
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• 2002

In this paper. the focus is laid on identifying preferred wedding dress image and its co-relationship with self image of female university students. the biggest potential customer group in the industry. As for the research method. it conducted both review of literature and empirical research method. Through the former approach, four main research questions were derived : 1) What is the preferred wedding dress image of female university students\ulcorner 2) What is the relationship between real self-image and preferred wedding dress image\ulcorner and 3) that between ideal self-image and preferred wedding dress image\ulcorner 4)What is the relationship between the consistency level of the two self-images and preferred wedding dress image\ulcorner In the empirical mode of research, 404 surveys were counted in the final analysis among 450 questionnaires completed by female undergraduate students in Seoul and Chun-an city. Collected data analyzed using factor analysis. frequency analysis. descriptive analysis. scheffe test. multiple-regression analysis and t-test. Results are as follows: first, the sophisticated image was most preferred among female students, followed by elegant splendor. lovable and chaste, feminine and decorative, and characteristic and sexy image. This result indicates how wedding dress trend has a keen sensibility to general fashion trend just like the trend of outfits for everyday life. Secondly, the research results indicated consistent level of co-relationship among the real and ideal self-image and the preference of wedding dress image. And the last the level of consistence between the ideal self-image and the real self-image directly related to the preference level of wedding dress image, showing almost no significance.

• Korean Management Science Review
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• v.17 no.3
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• pp.19-30
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• 2000

Customization and personalization services are considered as a critical success factor to be a successful Internet store or web service provider. As a representative personalization technique, personalized recommendation techniques are studied and commercialized to suggest products or services to a customer of Internet storefronts based on demographics of the customer or based on an analysis of the past purchasing behavior of the customer. The underlining theories of recommendation techniques are statistics, data mining, artificial intelligence, and/or rule-based matching. In the rule-based approach for personalized recommendation, marketing rules for personalization are usually collected from marketing experts and are used to inference with customers data. however, it is difficult to extract marketing rules from marketing experts, and also difficult to validate and to maintain the constructed knowledge base. In this paper, we proposed a marketing rule extraction technique for personalized recommendation on Internet storefronts using market basket analysis technique, a well-known data mining technique. Using marketing basket analysis technique, marketing rules for cross sales are extracted, and are used to provide personalized advertisement selection when a customer visits in an Internet store. An experiment has been performed to evaluate the effectiveness of proposed approach comparing with preference scoring approach and random selection.