• Title/Summary/Keyword: Normative

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Does Apparel Purchase Involve Joint Purchase Decision-Making? -Interpersonal Influences between Spouse or Significant Others-

  • Kang, Joohee;Lee, Yoon-Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.39 no.6
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    • pp.799-811
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    • 2015
  • This study examined factors that influenced susceptibility to dyadic influences between opposite-gender couples on making apparel purchase decisions. This study focused on main effects of couple identity, product knowledge, clothing involvement and gender, and the interaction effects of gender with other factors for normative and informational influences. A survey was conducted on 155 males and 166 females currently married or in a relationship between the ages of 20 and 50 living in South Korea. For normative influence, the main effects of joint couple identity and clothing involvement (fashion interest, symbolism, and pleasure), and the interaction between gender and clothing involvement (fashion interest) were significant. The interaction between gender and other variables were insignificant. For informational influence, the main effects of partner's product knowledge, pleasure, and gender as well as the interaction effects between fashion interest and gender, and between pleasure and gender were significant. Marketers may find implications from the study results on how couples influence each other in making apparel purchase decisions.

The Influence of Leadership Style on Accountants' Commitment with Enterprise: An Empirical Study on Vietnamese FDI Firms

  • DO, Duc Tai;NGUYEN, Tien Hung;NGUYEN, Thi Hong Nga;HA, Hong Hanh;LE, Thi Tam
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.3
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    • pp.235-243
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    • 2020
  • The research aims to examine the impact of leadership style on accountants' commitment with FDI firms in Vietnam based on theory of Bass and Avolio (2004). A survey with 110 accountants in FDI firms was conducted. The total of 110 respondents with full information were used for data entry and analysis. Through quantity methodology, we used Cronbach's Alpha, EFA and correlation analysis to determine the relationship between leadership style and three dependent variables including affective, normative and continuance commitment. The results showed that the leadership style had positive relationships with accountants' commitments. In particular, normative commitment with FDI firms of accountants is the most strongest. In addition, there is no statistically difference in the level of three commitments with FDI firms of accountants for three groups of job description. From the findings, this study suggests several recommendations to improve accountants' commitments such as intellectually stimulating, individualized consideration, inspirational motivation, idealized influence, and idealized influence behavior. The results are considered as a useful reference for establishing policies to attract talent personnel toward to sustainable development of firms. Commitment with the organization is a crucial factor to gain a competitive advantage and guide the success of organizations by satisfying customers, maintaining productivity and efficiency.

Effect of Psychological Empowerment on Turnover Intention through Job Satisfaction and Organizational Commitment: focus on Korea, China, Japan Employees

  • Kim, Boine
    • East Asian Journal of Business Economics (EAJBE)
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    • v.6 no.2
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    • pp.1-13
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    • 2018
  • Purpose - The present research is to investigate the effect of psychological empowerment on turnover intention through job satisfaction and organizational commitment. Research design, data, and methodology - These include turnover intention as dependent variable, psychological empowerment as an independent variable and for mediating variables job satisfaction and organizational commitment. Also nationality of employee is used as a moderating variable. Survey data was collected was total 886 respondents from 345 Korean, 313 Chinese, 228 Japanese. Data analysis was conducted with SPSS to test reliability of variables with Cronbach's alpha and one variable confirmatory factor analysis to test common method bias. And regression analysis was conducted to confirm relationship among variables. AMOS was used for path analysis and to analysis moderating effect of employees' country. Results - The results of regression indicate that psychological empowerment increase job satisfaction, affective commitment, normative commitment and turnover intention. Job satisfaction, affective commitment and normative commitment decrease turnover intention. As for the moderating role of country, it seems that country does matter. Conclusions - Main conclusions of this research implicate that to decrease employee turnover intention company need to manage psychological empowerment, job satisfaction, and organizational commitment. Also there is need to consider similarity and difference in managing employees of Korea, China and Japan employees. Manager need to verify direction and importance of each antecedent then apply to employees.

A Study on the Essence of Practice Knowledge of the Social Workers (사회복지사들의 실천지식의 본질에 대한 연구)

  • Lee, Keun-Moo;Kim, Young-Sook
    • Korean Journal of Social Welfare
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    • v.61 no.4
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    • pp.217-241
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    • 2009
  • This study was to examine the generative process, contents and normative practice of social workers practice knowledge and grope the suggestion for the reconstruction of social work knowledge. The authors approched with reflective narrative method, Data were collected from six social workers who have engaged in social work. As result, when they have confronted unaccountable phenomenon they generated knowledge through self - reflection and these confirmed, reproduced through normative practice. The researchers proposed the abduction resoning form for the knowledge development method in social work practice field, the reinforcement of human studies in social workers educational process, reconstruction of the network practice.

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A Study of the Environmentally Friendly Design Indicators of Building Landscape in Coastal Area (환경친화적 해안지역 건축물 경관계획 지표개발에 관한 연구)

  • Lee, Gwang-Young
    • Journal of the Korean Institute of Rural Architecture
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    • v.8 no.1
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    • pp.62-69
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    • 2006
  • This study is based on the ecological design method related with the Building Landscape in Coastal Area, basically Building Landscape design theories are affected the visual distance and visual area. The results derived of this study are as follows. First, We established design method of Building Landscape in Coastal Area in consideration of Ecological Environment that is purposed by means of the Normative theory study analysis and contents analysis related with Landscape and Architecture planning theory. Second, We can define 'Micro Landscape', 'Urban Landscape', and 'Wide Landscape'. 'Micro Landscape' are 'Near view'. 'Urban Landscape' are related 'Middle-distance view' and 'Long-distance view'. 'Wide Landscape' are related 'High & Long-distance view'. Third, We can also define 'Ecological Mode', 'Formal Aesthetic Mode', 'Psychological Mode', and 'Semiotical Mode' by the dimensions of macro scale. finally, we define 48 detailed factors types of 3 visual Area of Building Landscape in Coastal Area by the dimensions of micro scale.

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Effects of Appearance Interest and Demographic Characteristics on Clothing Conformity (외모 관심과 인구통계학적 변인이 의복 동조성에 미치는 영향)

  • Park, Kwang Hee;Yoo, Hwa Sook
    • Fashion & Textile Research Journal
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    • v.15 no.2
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    • pp.210-218
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    • 2013
  • This study examined the degree of appearance interest and clothing conformity, the impacts of appearance interest on clothing conformity, and the effects of appearance interest and demographic variables on clothing conformity. A questionnaire survey collected data from October $3^{rd}$ to $27^{th}$ 2011. A convenience sample was drawn from adults between the ages of 17 and 76 who lived in the Daegu and Gyeongbuk regions of South Korea. A total of 513 responses produced complete and usable questionnaires. Data were tested through factor analysis and regression analysis, using SPSS 20.0. The results of this study are as follows : First, three factors were extracted from clothing conformity (normative, informative, identifiable conformity). The appearance interest was relatively high and normative conformity was the highest level among three factors of clothing conformity. Second, appearance interest was significant predictors of clothing conformity. Third, demographic variables such as gender, marital status, age and education levels had significant effects on the relationship between appearance interest and clothing conformity.

The Influence Factors on the Activation of Environmental Innovations in Manufacturing Firms (제조기업의 환경혁신에 대한 원인요인과 촉진요인)

  • Choe, Jong-min
    • Korean Management Science Review
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    • v.32 no.3
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    • pp.71-89
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    • 2015
  • This research empirically investigated the influence factors on the activation of environmental innovations (EI) in Korean manufacturing firms. In this study, external factors (compulsory demand, government regulation, normative pressure and imitative pressure) and internal factors (environmental resources, top management support, integration of environmental tasks, capabilities of environmental personnel, and environmental strategy/environmental management systems) were totally considered. The results of a multiple regression analysis showed that influence factors such as top management support, environmental resources and integration of environmental tasks have a significant and positive impact on levels of EI. However, the effects of external factors were not statistically significant. We also examined whether capabilities of environmental personnel as well as environmental resources, which are directly related with degrees of EI, have a moderating impact on relationships between other internal factors and levels of EI. With a subgroup analysis, the moderating role of abilities of environmental personnel were empirically confirmed. Through a multiple regression analysis, the direct effects of external factors on the adoption or construction of internal factors were demonstrated. The effects of government regulation, normative pressure and imitative pressure on internal factors were significant and positive. It was also found that external factors have indirect effects on EI through internal factors. Finally, the results of multiple regression analyses indicated that EI positively influences the achievement of environmental competitive benefits, and environmental competitive advantages can improve the organizational performance of a firm.

Impacts of Community Commitment on Brand Equity Creation in Company-Initiated Online Brand Communities

  • Jeong, So Won;Ha, Sejin;Lee, Kyu-Hye
    • Fashion, Industry and Education
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    • v.14 no.1
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    • pp.31-39
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    • 2016
  • With the emergence of online communities, the role of online communities in establishing brand equity has been greatly emphasized. In order to enhance our understanding of commitment in online brand communities, the present study attempts to investigate how three dimensions of community commitment (continuance, affective, and normative commitment) influence each component of brand equity (brand awareness, brand association, perceived quality, and brand loyalty) in the context of company-initiated online brand community. An online survey was conducted with a sample of online brand community members. The results found differential impacts of three types of community commitment on brand equity components, emphasizing the role of continuance and affective commitment. Continuance community commitment positively influenced brand awareness and brand association. Affective community commitment positively affected perceived quality, while among the three, only continuance and affective community commitment influenced the enhancement of brand loyalty. The results suggest that brand marketers need to focus on continuance and affective commitment factors in their online communities to effectively enhance brand equity possessed by consumers. Theoretical and managerial implications are provided.

Critical Overview on Changes of Judicial Precedents in the Medical Cases of Korea - In Relation with Forms of Judgments and Damages - (우리나라 의료판례 변화에 대한 비판적 고찰 - 판결양식과 손해배상액을 중심으로 -)

  • Shin, Hyun Ho
    • The Korean Society of Law and Medicine
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    • v.15 no.1
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    • pp.83-122
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    • 2014
  • Compared with medical cases and health care law from other countries there has been a lot of progress on medical law, especially on medical precedents in Korea. However, in recent years, medical precedents tend to reflect a realistic position of health care providers, rather than normative position of the victim. The burden of proof to prove strict liability is given to patients in civil law suits by courts, patients generally has the burden of proof. The rate of claims to prove the negligence of medical malpractice is falling significantly. Even if the error is acknowledged, it is not enough to get right to be relief for patients by increasing limitations of liability or ratio of patient's own negligence. Compensation fee is included in medical fees and risk of medical malpractice actions contributes ultimately to a health care consumer. In conclusion, author represents a major the new upgrade of above mentioned problem. By advising that court should assess actively for the perspective of victim for medical negligence we will be able to exercise remedies of patients' rights and to prevent recurring medical accidents and also contribute to medical advances.

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An Understanding the Effect of Institutional Pressures on IT Investment Decision Making of Managers (제도적 압력이 IT투자 의사결정에 미치는 영향)

  • Choi, Sung-Wook;Yim, Myung-Seong
    • Journal of Digital Convergence
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    • v.10 no.11
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    • pp.175-183
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    • 2012
  • The purpose of this study is to investigate the relationships between institutional pressures and IT investment decision making of management. To analyze the proposed model, we distribute survey questionnaires to mid-size IT firms and collect data from them. Furthermore, the proposed model was tested by PLS(Partial Least Squares) technique. We found that coercive pressure and normative pressure have an effect on mimetic pressure. However, these two pressures do not influence the IT investment decision making. The mimetic pressure has an effect on the IT investment decision making. The conclusions and implications are discussed.