• Asia Marketing Journal
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• 제16권2호
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• pp.39-57
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• 2014

There has been recognition of the increasing importance of cooperation as an element of marketing strategy. Such cooperation is confined to four levels based on product development, sales promotion, pricing arrangements, and place (or distribution) mechanisms as the usual marketing 4Ps mixed (Varadarajan 1986). At present, however, little is known about the nature of tie-in promotion as a cooperative sales promotion comparing three other levels. The primary goal of this study is to examine the effect of consumer - tie-in promotion relationship on loyalty. The construct of consumer - tie-in promotion relationship is based on the previous research on consumer-brand relationship. In addition, this study divides the concept of loyalty into host brand loyalty and partner brand loyalty to reflect the characteristics of tie-in promotion including program in order to determine the effect of the consumer - tie-in promotion relationship on loyalty. The results showed that the three dimensions of the consumer - tie-in promotion relationship (i.e., commitment, intimacy, and interdependence) had significantly positive effect on program loyalty. The effect of program loyalty is significantly on both host and partner brand loyalty. This study empirically tested the relationships among consumer - tie-in promotion relationship, program loyalty, host brand loyalty, and partner brand loyalty, and then compared with the difference in the suggested model for the target customers and non-target customers. As a result, for target customers, intimacy and interdependence among dimensions of consumer - tie-in promotion relationship had significantly positive influence on program loyalty. In case of non-target customers, however, commitment and interdependence among dimensions of consumer - tie-in promotion relationship had significantly positive influence on program loyalty. Also, program loyalty had significantly positive impact on host brand loyalty and partner brand loyalty in both target and non-target customers. This study has significance in that it addresses the need to identify research and academic implications by analyzing the consumer - tie-in promotion relationship to determine the relationship between tie-in promotion and loyalty, which has not been clearly described by previous studies. Furthermore, this study builds a foundation for firms and managers actively using tie-in promotion to establish tie-in promotion strategies that can maximize loyalty for both host and partner brands from the consumers' point of view.

• 한국산업정보학회논문지
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• 제5권3호
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• pp.77-86
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• 2000

The main objectives of this dissertation is to propose a forth generation index C for the case where the target value T is not equal to the midpoint of the specification limits (i.e. asymmetric tolerances), and show that this index is more sensitive compared to the standard PCI's in detacting small shifts of the process mean from the target value. In conclusion, in this dissertation , a new methods for estimating a measure of process capability for non-normally distributed variable data is proposed using the percentage nonconforming.

• 한국시뮬레이션학회논문지
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• 제1권1호
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• pp.25-30
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• 1992

A knowledge based hybrid simulation environment has been established which supports the simulation procedure from the modeling step to the experimentation step by providing various tools, query, and advisory. The knowledge base in the established environment uses the If-Then Rule to transfer the fact input from the user to the act for the execution of the simulation process. Simulation non-experts are the user target and non-specific area is the application target.

• Journal of Plant Biotechnology
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• 제46권3호
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• pp.205-216
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• 2019

Since the RNA interference (RNAi) had been discovered in many organisms, small non-coding RNA-mediated gene silencing technology, including RNAi have been widely applied to analysis of gene function, as well as crop improvement. Despite the usefulness of RNAi technology, RNAi transgenic crops have various potential environmental risks, including off-target and non-target effects. In this study, we developed methods that can be effectively applied to environmental risk assessment of RNAi transgenic crops and verified these methods in 35S::dsRNAi_eGFP rice transgenic plant we generated. Off-target genes, which can be non-specifically suppressed by the expression of dsRNAi_eGFP, were predicted by using the published web tool, pssRNAit, and verified by comparing their expressions between wild-type (WT) and 35S::dsRNAi_eGFP transgenic rice. Also, we verified the non-target effects of the 35S:: dsRNAi_eGFP plant by evaluating horizontal and vertical transfer of small interfering RNAs (siRNAs) produced in the 35S::dsRNAi_eGFP plant into neighboring WT rice and rhizosphere microorganisms, respectively. Our results suggested that the methods we developed, could be widely applied to various RNAi transgenic crops for their environmental risk assessment.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제12권8호
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• pp.3888-3910
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• 2018

As an increasing number of defense methods against control-data attacks are deployed in practice, control-data attacks have become challenging, and non-control-data attacks are on the rise. However, defense methods against non-control-data attacks are still deficient even though these attacks can produce damage as significant as that of control-data attacks. We present a method to defend against non-control-data attacks using influence domain monitoring (IDM). A definition of the data influence domain is first proposed to describe the characteristics of a variable during its life cycle. IDM extracts security-critical non-control data from the target program and then instruments the target for monitoring these variables' influence domains to ensure that corrupted variables will not be used as the attackers intend. Therefore, attackers may be able to modify the value of one security-critical variable by exploiting certain memory corruption vulnerabilities, but they will be prevented from using the variable for nefarious purposes. We evaluate a prototype implementation of IDM and use the experimental results to show that this method can defend against most known non-control-data attacks while imposing a moderate amount of performance overhead.

• 제어로봇시스템학회:학술대회논문집
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• 제어로봇시스템학회 2003년도 ICCAS
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• pp.677-680
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• 2003

Perceptual landmarks are an effective solution for a mobile robot realizing steady and reliable long distance navigation. But the prerequisite is those landmarks must be detected and recognized robustly at a higher speed under various lighting conditions. This made image processing more complicated so that its speed and reliability can not be both satisfied at the same time. Color based target detection technique can separate target color regions from non-target color regions in an image with a faster speed, and better results were obtained only under good lighting conditions. Moreover, in the case that there are other things with a target color, we have to consider other target features to tell apart the target from them. Such thing always happens when we detect a target with its single character. On the other hand, we can generally search for only one target for each time so that we can not make use of landmarks efficiently, especially when we want to make more landmarks work together. In this paper, by making use of the moment invariants of each landmark, we can not only search specified target from separated color region but also find multi-target at the same time if necessary. This made the finite landmarks carry on more functions. Because moment invariants were easily used with some low level image processing techniques, such as color based target detection and gradient runs based target detection etc, and moment invariants are more reliable features of each target, the ratio of target detection were improved. Some necessary experiments were carried on to verify its robustness and efficiency of this method.

• 한국산업정보학회논문지
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• 제11권3호
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• pp.15-19
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• 2006

비백색잡음(non-white noise)인 잔향(reverberation)이 신호탐지(signal detection)의 주 방해신호인 천해 능동소나(active sonar) 환경에서의 표적탐지는 선백색화기(pre-whitener)를 사용하여 수신신호를 백색화한 후 백색잡음에서 최적 탐지기(optimum detector)인 정합필터를 사용한다. 그러나 이 방법은 잔향이 비정상(non-stationary) 특성을 가지기 때문에 구현이 매우 힘들다. 기존의 연구에 따르면 이러한 잔향은 지역적 정상상태(local stationary).라고 가정할 수 있다. 본 논문에서는 먼저 잔향신호의 지역적 정상상태의 범위를 추정(estimation)하고, 이 추정을 바탕으로 비백색 잔향신호 환경에서 선백색화 블록 정규화 정합필터(pre-whitening block normalized matched filter)의 성능을 개선할 수 있는 선백색화 기법을 제안하였다. 제안된 잔향신호의 백색화 기법은 표적신호 전 후의 잔향신호를 사용하여 처리블록(processing block)을 백색화하기 때문에 기존의 백색화 기법보다 우수한 성능을 보였다. 제안된 백색화 기법을 이용한 탐지기의 성능을 평가하기 위해 우리나라 인근해역에서 실측된 데이터를 이용하여 컴퓨터 모의실험을 수행하였다. 모의실험 결과 제안된 기법을 사용한 탐지기는 기존의 백색화 기법을 사용한 탐지기보다 우수한 탐지선응을 보였다.

• 농업과학연구
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• 제44권1호
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• pp.1-15
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• 2017

In major field crops, synthetic herbicides have been used to control weeds worldwide. Globally, herbicide resistance in weeds should be minimized because it is a major limiting factor for food security. Cross resistance can occur with herbicides within the same or in different herbicide families and with the same or different sites of action. Multiple resistance refers to evolved mechanisms of resistance to more than one herbicide (e.g., resistance to both ALS-inhibitors and ACCase-inhibitors) and this resistance was brought about by separate selection processes. Target site resistance could occur from changes at the biochemical site of action of one herbicide. Non target site resistance occurs through mechanisms which reduce the number of herbicide molecules that reach the herbicide target site. There are currently 480 unique cases (species ${\times}$ site of action) of herbicide resistance globally in 252 plant species (145 dicots and 105 monocots). To date, resistance in weeds has been reported to 161 different herbicides, involving 23 of the 26 known herbicide sites of action. Finally, it can be concluded that we can protect crops associated to herbicide resistant weeds by applications of biochemical, genetic and crop control strategies.

• 한국전기전자재료학회:학술대회논문집
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• 한국전기전자재료학회 2001년도 하계학술대회 논문집
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• pp.768-771
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• 2001

Non-contacting capacitive sensor, based on principle of the cross capacitor, for measuring of $\mu\textrm{m}$-order displacements have been fabricated and characterized. To overcome disadvantages of the existed capacitive sensors of parallel type with 2-electrodes and 3-electrodes, the developed new sensor was designed to have 4-electrodes, two of them used high and low electrode the other two used as guard electrodes, on a sapphire plate with diameter 17 mm and thickness 0.7 mm, and are symmetrically situated with a constant gap of 0.2 mm between the electrodes. This sensor can be used for measuring the distance between sensor and target not only the metallic but also non-metallic target without ground connection.

• 산업경영시스템학회지
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• 제21권45호
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• pp.201-213
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• 1998

We address the problem of choosing the most economic mean value for an automatic filling operation on a production line through the sampling inspection. If quality characteristic of a unit is less than inspection specification then the goods is not accepted. Otherwise, it is accepted. The lots that the numbers of non-conforming units in a sample are larger than the allowable number of non-conforming units are rejected. The non-conforming units in the rejected lots are separated by the screening inspection. The non-conforming units separated are sold in discount price. We assume that quality characteristic is larger-the-better characteristic, the distribution of quality characteristic is normal distribution, and the standard deviation of the distribution is known. This paper presents total expected profit function model considering sales revenue, inspection costs, and material costs. The manufacturing process mean value maximizing total expected profit is determined, and the results of the process target value and total expected profit is analyzed as coefficients change.