• Journal of Distribution Science
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• v.18 no.1
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• pp.107-121
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• 2020

Purpose: Shared mobility services are the most notable in the shared economy; however, they have yet to be activated in Korea due to various regulations and conflicts amongst stakeholders. Nevertheless, shared mobility has become an irresistible trend of the times, as it can cause a great deal of economic and environmental benefits. In this vein, the purpose of this study is to contribute to the revitalization of shared mobility services in Korea and to provide service providers with implications for developing consumer-oriented marketing strategies. Research design, data and methodology: Based on the reasons that the users do not use shared mobility service, the factors influencing the behaviors of shared mobility users are structured and analyzed in a reliable, technical and procedural manner. To this end, the theory of reasoned action (TRA) of Ajzen and Fisbbein, the initial trust model (ITM), task technology fit (TTF) and switching cost (SC) are adopted. A total of 202 questionnaires were collected from the respondents who were aware of shared mobility. Then statistical processing of the collected data used SmartPLS(v.3.2.8), a PLS-SEM (Partial Least Squares Structural Equation Modeling) analysis program. The steps of the analysis are as follows. First, a PLS-Algorithm analysis was performed to evaluate the measurement model, and a Bootstraping and Blindfolding analysis was performed to evaluate the structural model and verify the hypotheses. Second, a multi-group analysis (PLS-MGA) was conducted to further analyze the differences depending on whether or not users experienced shared mobility service. Results: The results showed that initial trusts model (ITM) and task technology fit (TTF) have positive effects on users' behaviors through the mediation of the intention to use. As opposed to the assumption, switching costs did not have negative moderating effects in relation to the intention to use and users' behaviors. The influence of IT self-efficacy was significant, depending on the prior experience to use shared mobility services. Conclusions: This study will contribute to the revitalization of domestic shared mobility services and the formulation of service providers' marketing strategies. In future studies, there is a need to explore, reconstruct, and validate factors other than the impact factors of the shared mobility services used in this research model.

• Journal of Service Research and Studies
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• v.9 no.4
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• pp.19-40
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• 2019

Mobility as a Service is a service conception to achieve the intelligent transportation system. Its aims to improve the travel experience. In one platform, it connects various transportation modes to offer service and users only need to pay in one time for the whole travel. But the single MaaS platform easily faces the problems such as low user traffic, low retention rate and the access to markets of the this service is still unfound. From the perspective of bicycle-sharing, this research makes the MaaS concept into bicycle-sharing to build a better service model. The bicycle-sharing combine with the MaaS concept is innovative in business model, travel model and service architecture. In addition, this research also tests users' expectations for service model. The research shows that MaaS-based bicycle-sharing could offer flexible and convenient travel experience in the aspects of combined transportation, travel, transfer and payment, and it also makes it possible to make travel services according to need, and sustainable transport.

• Journal of Internet Computing and Services
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• v.24 no.2
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• pp.1-10
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• 2023

The Multi-access Edge Computing (MEC) paradigm equips network edge telecommunication infrastructure with cloud computing resources. It seeks to transform the edge into an IT services platform for hosting resource-intensive and delay-stringent services for mobile users, thereby significantly enhancing perceived service quality of experience. However, erratic user mobility impedes seamless service continuity as well as satisfying delay-stringent service requirements, especially as users roam farther away from the serving MEC resource, which deteriorates quality of experience. This work proposes a deep reinforcement learning based service mobility management approach for ensuring seamless migration of service instances along user mobility. The proposed approach focuses on the problem of selecting the optimal MEC resource to host services for high mobility users, thereby reducing service migration rejection rate and enhancing service availability. Efficacy of the proposed approach is confirmed through simulation experiments, where results show that on average, the proposed scheme reduces service delay by 8%, task computing time by 36%, and migration rejection rate by more than 90%, when comparing to a baseline scheme.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.10 no.11
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• pp.2069-2074
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• 2006

The Next generation network may describe one integrated network by IP (Internet Protocol) convergence and combining various access technologies. The IP version 6 (IPv6) becomes fundamental protocol and the terminal offered various services is having mobility, multihoming, and intelligent as well as smaller. In this convergence network, which integrate mobile network, broad cast network, and Internet as well as PSTN, can provide all of the service. In this context, we will briefly present that the end node should be required ubiquitous computing and networking. That is to say that we must guarantee the end node in any time, my place, my where, and offer continuously services to the node. As like this, Service Mobility is given if a user can obtain subscribed and personalized services consistently even if connected to a foreign network service provider. In other words, Service mobility allows users to maintain access to their services even while moving or changing devices and network service providers. In this paper, we have to refer technical consideration items to make the service mobility framework.

• International Journal of Internet, Broadcasting and Communication
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• v.11 no.1
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• pp.97-102
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• 2019

As the number of "Mobility Handicapped" increases, the incidence of "Mobility Handicapped" traffic accidents is also increasing. In order to reduce the incidence of traffic accidents in the "Mobility Handicapped", a service providing system for "Mobility Handicapped" is required. Since these services have different data formats, data heterogeneity occurs. Therefore, the system should resolve the data heterogeneity by mapping the format of the data. In this paper, we design DBaaS as a mobility handicapped system for data interoperability. This system provides a service to extend the flashing time of the traffic lights according to the condition of "Mobility Handicapped" on the occurrence of a fall or a crosswalk in a crosswalk where there is a risk of a traffic accident. These services can reduce the incidence of traffic accidents in "Mobility Handicapped".

• Knowledge Management Research
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• v.23 no.1
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• pp.111-131
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• 2022

Mobility service is a service that connects consumers and suppliers of transportation using information and communication technology (ICT), and aims to reduce inconvenience to users in the current transportation system and increase environmental sustainability. Recently, the use of mobility services is gradually increasing, and interest in it from academia and industry is growing. This study derives key influencing factors related to the increase in intention to use vehicle mobility services, and comparatively analyzes the influences between groups by service type (car-hailing vs. car-sharing services) and by generation (generation MZ vs. generation X). As a result of the comparative study, there were differences in user benefits between service type groups, and differences in user benefits and attitudes toward mobility platforms between generation groups. Through this comparative study, the main factors affecting the increase in the intention to use the vehicle mobility service by generation and service type and their differences were identified. This study provides implications to consider in terms of knowledge management for activating vehicle mobility services according to the major target users and service types.

• The Journal of the Korea Contents Association
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• v.19 no.10
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• pp.568-580
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• 2019

With mobility-as-a-service(MaaS) drawing attention to its influence and ripple effect around the world, the mobility service market is currently growing rapidly mainly focusing on mobility sharing. In order to preemptively dominate the mobility service market following the full-scale spread of MaaS, it is important to first identify the recognition and experience of users in personal mobility sharing services, which are currently in the early stages of diffusion, and through which to understand the characteristics of potential consumers of the extended mobility service market. Therefore, the study aims to classify the user types of mobility service and establish a future user experience-oriented mobility service strategy using a subjectivity study method, Q methodology.

• Journal of the Korea Society of Computer and Information
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• v.10 no.6 s.38
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• pp.355-364
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• 2005

Ubiquitous environment can be supported by various service on networked appliance, sensors and devices. In home network and telematics, open service gateway is widely used for ubiquitous environment and Present environment for service installation, deployment and execution. Service gateway is a middle layer which is located between service and various devices in ubiquitous environment and offers a unique opportunity for pervasive computing as a potential framework for achieving interoperability between various sensors, home appliances. and networked devices. In ubiquitous environments, these services must support the mobility among service gateway because users and devices has a mobility characteristic. However the OSGi framework supports only a remote installation of a bundle, which is a unit that installs and deploys services. This paper develops a system that can manage bundles for supporting this dynamic bundle's mobility between service gateway. This system we are proposing implements a bundle form which can perform in an OSGi framework as well as manage the mobile services. As a result, mobility in a ubiquitous computing environment will be supported more efficiently.

• Journal of Information Technology Services
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• v.20 no.5
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• pp.73-87
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• 2021

The COVID-19 pandemic has brought about many changes in our daily lives and in industries as a whole. The most notable change was the spread of the untact culture to minimize face-to-face contact. The spread of the untact culture has changed the use of public transportation. Looking at the results of previous SARS and MERS studies, it was found that as the pandemic spreads, the use of public transportation decreased. Recently, the mobility sharing service is attracting attention as a personalized means of transportation instead of public transportation. Therefore, in this study, the factors affecting the intention to use the mobility sharing service were to be identified by the actual users. In this study, economic benefit, convenience, sustainability, and sense of belonging were set as independent variables based on previous studies. In addition, the relationship between the perceived usefulness and perceived pleasure of these factors of use on intention to use was empirically analyzed through PLS-SEM. As a result of the study, it was found that economic benefits, convenience, sustainability, and sense of belongingness had a significant effect on intention to use through perceived usefulness and enjoyment. This study was meaningful in that it was verified through the study that economic benefits, convenience, sustainability, and a sense of belongingness were significant variables affecting the intention to use through usefulness and pleasure.

• Journal of the Korea Safety Management & Science
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• v.18 no.1
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• pp.99-109
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• 2016

The types and characteristics of services that airport service systems provide have recently been diversified and specialized to meet various needs of users and their travelling activities. A service for the mobility handicapped is one of the newly demanded services. However, current services for them, which are provided by most of the Korean airports, are not sufficient to satisfy their needs. Additionally, there exist a lot of constraints in the use of those services, which makes it difficult for the mobility handicapped to use them effectively. Another problem is that a lot of the mobility handicapped do not even know that airports now offer services specialized for them. Considering that Korean airports have been recognized as a top-level service provider for about decades, it can be claimed that such an inferior quality of services for the mobility handicapped should be urgently improved. With this issue in mind, this study aims to propose an approach to improving the quality of airport services for the mobility handicapped. Firstly, we examined the actual conditions of the services for the mobility handicapped and identified the limitations of the current services, based on the results of literature review and questionnaire survey against the mobility handicapped and stakeholders of the services currently provided. Then we established a set of design improvement requirements and suggested several ways to improve the services for the mobility handicapped. Finally, we pointed out several issues to be resolved to design better specialized services for the mobility handicapped.