• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2014.10a
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• pp.540-542
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• 2014

The Universal Plug and Play (UPnP) specification permits networked devices to discover each other and to provide diverse services in the home network environment. Recently, new paradigms such as mobile connected computing, cloud-based service delivery, smart device content sharing, and Internet of Things (IoT) have emerged, but the home network based UPnP shows functional limitations in supporting such paradigms. To support them, the UPnP Forum has recently extended the capabilities of the existing UPnP, calling it UPnP+. In this paper, the UPnP Device Architecture V2.0 (UDA 2.0), which forms the basis of UPnP+, is presented. We present how UDA 2.0 enables the expansion of the home network to wide-area networks and non-IP device domains.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.25 no.2
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• pp.165-170
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• 2021

Machine learning has recently been applied to research in most areas. This is because the results of machine learning are not determined, but the learning of input data creates the objective function, which enables the determination of new data. In addition, the increase in accumulated data affects the accuracy of machine learning results. The data collected here is an important factor in machine learning. The proposed system is a convergence system of cloud systems and local fog systems for service delivery. Thus, the cloud system provides machine learning and infrastructure for services, while the fog system is located in the middle of the cloud and the user to collect and refine data. The data for this application shall be based on the Sensitive data generated by smart devices. The machine learning technique applied to this system uses SVM algorithm for classification and RNN algorithm for status recognition.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.7 no.7
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• pp.865-874
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• 2017

According to Mental accounting theory, humans sort money according to their psychological purpose. It plays a major role as a means of self-control. However, humans sometimes make mistakes that violate very simple economic principles. Many consumers experience this mistakes. So consumers use account book to manage their income and expenses. These days, they use mobile account book applications. And because of platform characteristics, there are various user interfaces. This paper examines an efficient user interface design that can reduce errors caused by mental accounting and support rational economic activities. For this, we compared and analyzed households exposed on top of Application store based on advanced research on Mental Accounting. Through this case study, We found some cases of efficient user interface for reasonable consumption. In further studies, We will design optimal account book's UI and do a usability test based on this.

• Asia Marketing Journal
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• v.15 no.4
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• pp.223-241
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• 2014

In May 2012, the collaboration of Hana Bank, top financial service company, and SK Planet, top telecommunication service provider, introduced a new credit card that was filled with all-in-one benefits into the market. Leveraging strong infrastructure of two companies, each top in its own industries, the awareness and preference of 'Club SK Card' brand rapidly increased to about 25% in less than one year. Moreover, this new card was enthroned in the most sold credit card of year 2012, accounting for a market share of 7.2% in the credit card market and more than 80% in the mobile credit card market. To make these results possible, 'Club SK Card' marketing team developed an effective marketing communication strategy which followed the 6M model. The mission of the marketing communication strategy was simple and clear. It was to deliver the card's inherent strengths on consumer benefits that come from the support of subsidiary and affiliated companies of SK Planet. According to OK Cashbag data, the marketing communication team selected the appropriate target consumers and approached them directly, inducing actual purchase behavior. The target consumers received straightforward messages about 'Club SK Card' and were led to join in the new membership at their most frequently visited supermarket or franchise restaurant. The straightforward communication message embedded in an eye-catching commercial ad with a hook song accompanied with a dance was delivered via public media. The ad became so popular that many other television programs quoted or made parodies of the ad. Courtesy of the commercial ad, the brand name disseminated rapidly and widely among the public. In October 2012, an ingenious planning and persistent implementation of the communication strategy results 'Club SK Card' to be ranked top in brand awareness as well as advertising preference tests.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.23 no.5
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• pp.83-88
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• 2023

In this paper, we developed a workout and diet assistance application to meet the growing demand for workout and dietary support services due to the increase in the home training population. The application analyzes the user's workout posture in real-time through the camera and guides the correct posture using guiding lines and voice feedback. It also classifies the foods included in the captured photos, estimates the amount of each food, and calculates and provides nutritional information such as calories. Nutritional information calculations are executed on the server, which then transmits the results back to the application. Once received, this data is presented visually to the user. Additionally, workout results and nutritional information are saved and organized by date for users to review.

• Journal of KIISE:Information Networking
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• v.31 no.4
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• pp.414-428
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• 2004

Many portable devices are coming to be commercially successful and provide useful services to mobile users. Mobile devices may request a variety of data types, including text and multimedia data, thanks to the rich content of the Internet. Different types of data and/or different classes of users may need to be treated with different qualities of service. The implementation of service differentiation in wireless networks is very difficult because of device mobility and wireless channel contention when the backoff algorithm is used to resolve contention. Modification of the t)mary exponential backoff algorithm is one possibility to allow the design of several classes of data traffic flows. We present a study of modifications to the backoff algorithm to support three classes of flows: sold, silver, and bronze. For example, the gold c]ass flows are the highest priority and should satisfy their required target bandwidth, whereas the silver class flows should receive reasonably high bandwidth compared to the bronze class flows. The mixture of the two different transport protocols, UDP and TCP, in ad hoc networks raises significant challenges when defining backoff algorithm modifications. Due to the different characteristics of UDP and TCP, different backoff algorithm modifications are applied to each class of packets from the two transport protocols. Nevertheless, we show by means of simulation that our approach of backoff algorithm modification clearly differentiates service between different flows of classes regardless of the type of transport protocol.

• Nutrition Research and Practice
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• v.11 no.3
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• pp.247-256
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• 2017

BACKGROUND/OBJECTIVES: Easy access to intervention and support for certain behaviors is important for obesity prevention and management. The available technology such as smartphone applications can be used for intervention regarding healthy food choices for obesity prevention and management in elementary-school students. The transtheoretical model (TTM) is comprised of stages and processes of change and can be adopted to tailored education for behavioral change. This study aims to develop TTM-based nutrition contents for mobile applications intended to change eating behaviors related to weight gain in young children. SUBJECTS/METHODS: A synthesized algorithm for tailored nutrition messages was developed according to the intake status of six food groups (vegetables, fruits, sugar-sweetened beverages, fast food and instant food, snacks, and late-night snacks), decision to make dietary behavioral changes, and self-confidence in dietary behavioral changes. The messages in this study were developed from December 2014 to April 2015. After the validity evaluation of the contents through expert consultation, tailored nutrition information messages and educational contents were developed based on the TTM. RESULTS: Based on the TTM, stages of subjects are determined by their current intake status, decision to make dietary behavioral changes, and self-confidence in dietary behavioral changes. Three versions of tailored nutrition messages at each TTM stage were developed so as to not send the same messages for three weeks at most, and visual materials such as figures and tables were developed to provide additional nutritional information. Finally, 3,276 tailored nutrition messages and 60 nutrition contents for applications were developed. CONCLUSIONS: Smartphone applications may be an innovative medium to deliver interventions for eating behavior changes directly to individuals with favorable cost-effectiveness. In addition, using the TTM for tailored nutrition education for healthy eating is an effective approach.

• Journal of Broadcast Engineering
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• v.12 no.1 s.34
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• pp.11-27
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• 2007

T-DMB(Terrestrial-Digital Multimedia Broadcasting) for portable and mobile broadcasting service was officially launched in the metropolitan area of Korea in December 2005. The development of interactive data services and the expansion of T-DMB network have been now progressed, and the regional T-DMB broadcasters will be selected in the near future. Although it is important to evaluate service area and reduce a fringe area for optimizing RF coverage of T-DMB, there was no professional system to support those works, and therefore lots of resources in budget, manpower and time were required. The measurement considering characteristics of SFN(Single Frequency Network) is essential in the implementation of T-DMB network which needs to control synchronization, spacing and output power of transmitters. In addition, mobile measurement, enough measured parameters for many-sided analysis of reception quality, efficient management of enormous measured data and representation of measured results on the electronic map are also important in evaluating service area. In this paper, we derived requirements for a new measurement system in T-DMB by considering the above details, and we proposed and developed an integrated measurement and analysis system. The developed system was applied to the implementation of T-DMB network of KBS and field tests, and it proved its efficiency and accuracy in result.

• The KIPS Transactions:PartC
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• v.14C no.1 s.111
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• pp.95-104
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• 2007

Mobile multimedia services such as TV-call or video streaming are gradually becoming popular in the 3rd or more generation mobile network (IMT-2000). Multimedia traffic is expected to continue increasing into the coming years, and IP technology is considered to be the efficient way of transporting such huge volumes of multimedia traffic. IP-based IMT network platform represents an evolution from IMT-2000. The structure of IP-based IMT network as ubiquitous platform is three-layered model : Middleware including Network Control PlatForm (NCPF) and Service Support PlatForm (SSPF), IP-BackBone (IP-BB), access network including sensor network. Mobility Management (MM) architecture in NCPF is proposed for IP-based IMT network in order to manage routing information and location information separately. The generous existing method of multicast control in IP-based IMT network is Remote Subscription. But Remote Subscription has problem that should be reconstructed whole multicast tree when sender in multicast tree moves to another area. To solve this problem, we propose the way to put Multicast-manager in NCPF.

• Journal of Internet Computing and Services
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• v.12 no.6
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• pp.171-187
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• 2011

Due to the vitalization of the smart phones, mobile revolution has been started. The mobile revolution has elevated SNS service, which was once considered as just one of many communication tools, to the single most important communication method as well as diffusion of social commerce. Yet, there has not been an adequate study of the roles of SNS in the domestic social commerce market, which has gotten a lot of spotlights. Therefore, the purpose of this study is to investigate the influence of various characteristics of social commerce that it has an impact on the purchase intension as well as the moderating effects of SNS. For these purposes, this study has drawn up the characteristics of social commerce in cost cutting, impulse buy, social influence, decision support, word of mouth effect and etc. to prove the interaction effect of SNS. The regression analysis showed that the characteristics of all the social commerce are related to the dependent variable. As a result of drawing up the interaction effect of SNS, it has shown that the cost cutting and word of mouth have significant influence in the social commerce diffusion as the usage of SNS increased. In conclusion, the main implication of this study is to provide the basic grounds for social commerce business strategy as it investigated the characteristics of SNS and its relation.